ALLIANCE DATA SYSTEMS CORP

Ticker: BFH CUSIP: 018581108 Class: Common Stock

HOLDERNESS INVESTMENTS CO's Holding History (CIK: 0001184820)

Note: Option positions (PUT/CALL) are excluded.

Q2 2017

Shares 925 Value ($000) $237 Avg Close $172.65 Range $161.57 - $184.41

Q1 2017

Shares 925 Value ($000) $230 Avg Close $164.03 Range $148.35 - $173.98

Period	Shares	Value ($000)	Average Close	Price Range
Q2 2017	925	$237	$172.65	$161.57 - $184.41
Q1 2017	925	$230	$164.03	$148.35 - $173.98