ALLIANCE DATA SYSTEMS CORP

Ticker: BFH CUSIP: 018581108 Class: Common Stock

SIMPLEX TRADING, LLC's Holding History (CIK: 0001488542)

Note: Option positions (PUT/CALL) are excluded.

Q2 2025

Shares 2,107 Value ($000) $0 Avg Close $49.95 Range $37.78 - $57.39

Q1 2025

Shares 46 Value ($000) $0 Avg Close $56.06 Range $44.10 - $64.93

Q3 2024

Shares 25,531 Value ($000) $1 Avg Close $49.90 Range $41.79 - $58.58

Q2 2024

Shares 8,664 Value ($000) $0 Avg Close $38.26 Range $31.21 - $44.44

Q4 2022

Shares 601 Value ($000) $0 Avg Close $33.92 Range $27.01 - $40.72

Q1 2022

Shares 28,468 Value ($000) $1,598 Avg Close $60.72 Range $49.45 - $69.94

Q4 2021

Shares 32,734 Value ($000) $2,179 Avg Close $68.34 Range $58.69 - $77.78

Q2 2021

Shares 3,119 Value ($000) $324 Avg Close $83.21 Range $74.35 - $94.15

Q1 2021

Shares 9,605 Value ($000) $1,076 Avg Close $65.89 Range $47.75 - $88.94

Q4 2020

Shares 1,508 Value ($000) $111 Avg Close $46.01 Range $30.70 - $62.58

Q3 2020

Shares 10,142 Value ($000) $425 Avg Close $32.41 Range $28.22 - $36.91

Q2 2020

Shares 15,304 Value ($000) $690 Avg Close $32.27 Range $18.52 - $48.11

Q4 2019

Shares 24,381 Value ($000) $2,735 Avg Close $79.21 Range $70.79 - $93.42

Q3 2019

Shares 9,581 Value ($000) $1,227 Avg Close $100.40 Range $84.50 - $113.18

Q2 2019

Shares 4,987 Value ($000) $698 Avg Close $107.33 Range $94.83 - $129.34

Q1 2019

Shares 7,284 Value ($000) $1,274 Avg Close $120.36 Range $103.81 - $128.75

Q4 2018

Shares 5,222 Value ($000) $783 Avg Close $138.21 Range $100.44 - $169.25

Q3 2018

Shares 2,502 Value ($000) $590 Avg Close $165.76 Range $151.40 - $175.81

Q2 2018

Shares 8,587 Value ($000) $2,002 Avg Close $149.80 Range $134.18 - $168.14

Q1 2018

Shares 303 Value ($000) $64 Avg Close $170.90 Range $143.68 - $194.05

Q2 2017

Shares 1,609 Value ($000) $413 Avg Close $172.65 Range $161.57 - $184.41

Q3 2016

Shares 836 Value ($000) $179 Avg Close $147.03 Range $132.06 - $165.23

Q2 2016

Shares 2,747 Value ($000) $538 Avg Close $143.66 Range $127.53 - $156.70

Q2 2015

Shares 3,209 Value ($000) $936 Avg Close $206.58 Range $199.46 - $215.06

Period	Shares	Value ($000)	Average Close	Price Range
Q2 2025	2,107	$0	$49.95	$37.78 - $57.39
Q1 2025	46	$0	$56.06	$44.10 - $64.93
Q3 2024	25,531	$1	$49.90	$41.79 - $58.58
Q2 2024	8,664	$0	$38.26	$31.21 - $44.44
Q4 2022	601	$0	$33.92	$27.01 - $40.72
Q1 2022	28,468	$1,598	$60.72	$49.45 - $69.94
Q4 2021	32,734	$2,179	$68.34	$58.69 - $77.78
Q2 2021	3,119	$324	$83.21	$74.35 - $94.15
Q1 2021	9,605	$1,076	$65.89	$47.75 - $88.94
Q4 2020	1,508	$111	$46.01	$30.70 - $62.58
Q3 2020	10,142	$425	$32.41	$28.22 - $36.91
Q2 2020	15,304	$690	$32.27	$18.52 - $48.11
Q4 2019	24,381	$2,735	$79.21	$70.79 - $93.42
Q3 2019	9,581	$1,227	$100.40	$84.50 - $113.18
Q2 2019	4,987	$698	$107.33	$94.83 - $129.34
Q1 2019	7,284	$1,274	$120.36	$103.81 - $128.75
Q4 2018	5,222	$783	$138.21	$100.44 - $169.25
Q3 2018	2,502	$590	$165.76	$151.40 - $175.81
Q2 2018	8,587	$2,002	$149.80	$134.18 - $168.14
Q1 2018	303	$64	$170.90	$143.68 - $194.05
Q2 2017	1,609	$413	$172.65	$161.57 - $184.41
Q3 2016	836	$179	$147.03	$132.06 - $165.23
Q2 2016	2,747	$538	$143.66	$127.53 - $156.70
Q2 2015	3,209	$936	$206.58	$199.46 - $215.06