MEDIAALPHA INC

Ticker: MAX CUSIP: 58450V104 Class: Common Stock

CANADA PENSION PLAN INVESTMENT BOARD's Holding History (CIK: 0001283718)

Note: Option positions (PUT/CALL) are excluded.

Q4 2025

Shares 136,500 Value ($000) $1,768 Avg Close $12.21 Range $10.36 - $13.92

Q3 2025

Shares 130,600 Value ($000) $1,486 Avg Close $11.03 Range $9.21 - $13.72

Q2 2025

Shares 125,400 Value ($000) $1,373 Avg Close $9.65 Range $7.33 - $11.40

Q4 2024

Shares 16,900 Value ($000) $191 Avg Close $14.38 Range $10.21 - $20.91

Period	Shares	Value ($000)	Average Close	Price Range
Q4 2025	136,500	$1,768	$12.21	$10.36 - $13.92
Q3 2025	130,600	$1,486	$11.03	$9.21 - $13.72
Q2 2025	125,400	$1,373	$9.65	$7.33 - $11.40
Q4 2024	16,900	$191	$14.38	$10.21 - $20.91