SOUTHERN CO

Ticker: SO CUSIP: 842587107 Class: COM

Sterneck Capital Management, LLC's Holding History (CIK: 0001438574)

Note: Option positions (PUT/CALL) are excluded.

Q3 2014

Shares 4,654 Value ($000) $203 Avg Close $27.11 Range $25.94 - $27.84

Q2 2014

Shares 4,654 Value ($000) $211 Avg Close $26.97 Range $26.05 - $28.33

Q4 2013

Shares 5,000 Value ($000) $206 Avg Close $24.56 Range $23.83 - $25.39

Q3 2013

Shares 5,000 Value ($000) $206 Avg Close $25.33 Range $23.99 - $26.71

Q2 2013

Shares 6,000 Value ($000) $265 Avg Close $26.74 Range $24.71 - $28.16

Period	Shares	Value ($000)	Average Close	Price Range
Q3 2014	4,654	$203	$27.11	$25.94 - $27.84
Q2 2014	4,654	$211	$26.97	$26.05 - $28.33
Q4 2013	5,000	$206	$24.56	$23.83 - $25.39
Q3 2013	5,000	$206	$25.33	$23.99 - $26.71
Q2 2013	6,000	$265	$26.74	$24.71 - $28.16