Holland Advisory Services, Inc. Long-Term Concentrated

CIK: 0001890183 · Show all filings

Period: Q4 2022 (← Previous) (Next →)

Filing Date: Jan 19, 2023

Total Value ($000): $83,937 (100.0% shares, 0.0% debt)

Holdings (30)

IJH ISHARES TR 23.6%

Value ($000) $19,780 Shares 81,774 Est. Cost $251.03 Unrealized —

IVV ISHARES TR 22.2%

Value ($000) $18,620 Shares 48,463 Est. Cost $423.11 Unrealized —

IJR ISHARES TR 13.8%

Value ($000) $11,583 Shares 122,392 Est. Cost $100.00 Unrealized —

IEFA ISHARES TR 10.5%

Value ($000) $8,834 Shares 143,314 Est. Cost $66.58 Unrealized —

VCIT VANGUARD SCOTTSDALE FDS 10.0%

Value ($000) $8,370 Shares 107,982 Est. Cost $75.88 Unrealized —

IEMG ISHARES INC 7.5%

Value ($000) $6,329 Shares 135,523 Est. Cost $54.58 Unrealized —

VTI VANGUARD INDEX FDS 1.6%

Value ($000) $1,330 Shares 6,955 Est. Cost $241.41 Unrealized —

IWP ISHARES TR 1.0%

Value ($000) $874 Shares 10,455 Est. Cost $115.03 Unrealized —

AAPL APPLE INC 1.0%

Value ($000) $801 Shares 6,166 Est. Cost $154.59 Unrealized -9.0%

MSFT MICROSOFT CORP 0.7%

Value ($000) $618 Shares 2,576 Est. Cost $313.41 Unrealized -25.3%

PG PROCTER AND GAMBLE CO 0.7%

Value ($000) $562 Shares 3,706 Est. Cost $134.13 Unrealized -3.2%

MCD MCDONALDS CORP 0.6%

Value ($000) $545 Shares 2,068 Est. Cost $229.60 Unrealized +6.8%

VTV VANGUARD INDEX FDS 0.6%

Value ($000) $502 Shares 3,574 Est. Cost $142.07 Unrealized —

BRO BROWN & BROWN INC 0.6%

Value ($000) $468 Shares 8,212 Est. Cost $62.78 Unrealized -8.7%

JPM JPMORGAN CHASE & CO 0.5%

Value ($000) $445 Shares 3,321 Est. Cost $147.83 Unrealized -20.4%

JNJ JOHNSON & JOHNSON 0.5%

Value ($000) $437 Shares 2,474 Est. Cost $145.09 Unrealized +8.3%

IWS ISHARES TR 0.5%

Value ($000) $429 Shares 4,071 Est. Cost $122.35 Unrealized —

IJJ ISHARES TR 0.5%

Value ($000) $404 Shares 4,010 Est. Cost $110.68 Unrealized —

AMGN AMGEN INC 0.4%

Value ($000) $349 Shares 1,330 Est. Cost $185.15 Unrealized +31.1%

VBR VANGUARD INDEX FDS 0.4%

Value ($000) $327 Shares 2,062 Est. Cost $178.82 Unrealized —

IWO ISHARES TR 0.3%

Value ($000) $285 Shares 1,327 Est. Cost $293.10 Unrealized —

VIG VANGUARD SPECIALIZED FUNDS 0.3%

Value ($000) $270 Shares 1,780 Est. Cost $171.91 Unrealized —

CMCSA COMCAST CORP NEW 0.3%

Value ($000) $266 Shares 7,621 Est. Cost $46.14 Unrealized -34.9%

QQQ INVESCO QQQ TR 0.3%

Value ($000) $258 Shares 969 Est. Cost $398.35 Unrealized —

HUBB HUBBELL INC 0.3%

Value ($000) $235 Shares 1,003 Est. Cost $199.94 Unrealized +14.8%

IVW ISHARES TR 0.3%

Value ($000) $234 Shares 4,007 Est. Cost $83.56 Unrealized —

XLF SELECT SECTOR SPDR TR 0.3%

Value ($000) $218 Shares 6,370 Est. Cost $34.20 Unrealized —

DIS DISNEY WALT CO 0.2%

Value ($000) $202 Shares 2,323 Est. Cost $157.79 Unrealized -40.8%

BA BOEING CO 0.2%

Value ($000) $200 Shares 1,052 Est. Cost $163.57 Unrealized 0.0%

CCL CARNIVAL CORP 0.2%

Value ($000) $160 Shares 19,861 Est. Cost $13.28 Unrealized -35.1%

Ticker	Issuer	Shares	Value ($000)	%	Est. Cost	Unrealized	Class	CUSIP
IJH	ISHARES TR	81,774	$19,780	23.6%	$251.03	—	CORE S&P MCP ETF	464287507
IVV	ISHARES TR	48,463	$18,620	22.2%	$423.11	—	CORE S&P500 ETF	464287200
IJR	ISHARES TR	122,392	$11,583	13.8%	$100.00	—	CORE S&P SCP ETF	464287804
IEFA	ISHARES TR	143,314	$8,834	10.5%	$66.58	—	CORE MSCI EAFE	46432F842
VCIT	VANGUARD SCOTTSDALE FDS	107,982	$8,370	10.0%	$75.88	—	INT-TERM CORP	92206C870
IEMG	ISHARES INC	135,523	$6,329	7.5%	$54.58	—	CORE MSCI EMKT	46434G103
VTI	VANGUARD INDEX FDS	6,955	$1,330	1.6%	$241.41	—	TOTAL STK MKT	922908769
IWP	ISHARES TR	10,455	$874	1.0%	$115.03	—	RUS MD CP GR ETF	464287481
AAPL	APPLE INC	6,166	$801	1.0%	$154.59	-9.0%	COM	037833100
MSFT	MICROSOFT CORP	2,576	$618	0.7%	$313.41	-25.3%	COM	594918104
PG	PROCTER AND GAMBLE CO	3,706	$562	0.7%	$134.13	-3.2%	COM	742718109
MCD	MCDONALDS CORP	2,068	$545	0.6%	$229.60	+6.8%	COM	580135101
VTV	VANGUARD INDEX FDS	3,574	$502	0.6%	$142.07	—	VALUE ETF	922908744
BRO	BROWN & BROWN INC	8,212	$468	0.6%	$62.78	-8.7%	COM	115236101
JPM	JPMORGAN CHASE & CO	3,321	$445	0.5%	$147.83	-20.4%	COM	46625H100
JNJ	JOHNSON & JOHNSON	2,474	$437	0.5%	$145.09	+8.3%	COM	478160104
IWS	ISHARES TR	4,071	$429	0.5%	$122.35	—	RUS MDCP VAL ETF	464287473
IJJ	ISHARES TR	4,010	$404	0.5%	$110.68	—	S&P MC 400VL ETF	464287705
AMGN	AMGEN INC	1,330	$349	0.4%	$185.15	+31.1%	COM	031162100
VBR	VANGUARD INDEX FDS	2,062	$327	0.4%	$178.82	—	SM CP VAL ETF	922908611
IWO	ISHARES TR	1,327	$285	0.3%	$293.10	—	RUS 2000 GRW ETF	464287648
VIG	VANGUARD SPECIALIZED FUNDS	1,780	$270	0.3%	$171.91	—	DIV APP ETF	921908844
CMCSA	COMCAST CORP NEW	7,621	$266	0.3%	$46.14	-34.9%	CL A	20030N101
QQQ	INVESCO QQQ TR	969	$258	0.3%	$398.35	—	UNIT SER 1	46090E103
HUBB	HUBBELL INC	1,003	$235	0.3%	$199.94	+14.8%	COM	443510607
IVW	ISHARES TR	4,007	$234	0.3%	$83.56	—	S&P 500 GRWT ETF	464287309
XLF	SELECT SECTOR SPDR TR	6,370	$218	0.3%	$34.20	—	FINANCIAL	81369Y605
DIS	DISNEY WALT CO	2,323	$202	0.2%	$157.79	-40.8%	COM	254687106
BA	BOEING CO	1,052	$200	0.2%	$163.57	0.0%	COM	097023105
CCL	CARNIVAL CORP	19,861	$160	0.2%	$13.28	-35.1%	COMMON STOCK	143658300