Holland Advisory Services, Inc. Long-Term Concentrated

Location: Ormond Beach, FL

CIK: 0001890183 · Show all filings

Period: Q1 2024 (← Previous) (Next →)

Filing Date: Apr 10, 2024

Total Value: $91.26M (100.0% shares, 0.0% debt)

Holdings (43)

IVV ISHARES TR 22.6%
Value $20.66M Shares 39,304 Share Price $525.74 Est. Cost/Share $421.18 Unrealized @ Report Date +24.8%
COWZ PACER FDS TR 14.5%
Value $13.19M Shares 226,942 Share Price $58.11 Est. Cost/Share $49.95 Unrealized @ Report Date +16.3%
ICOW PACER FDS TR 12.6%
Value $11.51M Shares 360,279 Share Price $31.95 Est. Cost/Share $29.90 Unrealized @ Report Date +6.8%
IJH ISHARES TR 12.2%
Value $11.11M Shares 182,854 Share Price $60.74 Est. Cost/Share $55.45 Unrealized @ Report Date +9.5%
VCIT VANGUARD SCOTTSDALE FDS 8.9%
Value $8.12M Shares 100,854 Share Price $80.51 Est. Cost/Share $79.58 Unrealized @ Report Date +1.2%
CALF PACER FDS TR 7.7%
Value $7.063M Shares 143,673 Share Price $49.16 Est. Cost/Share $42.95 Unrealized @ Report Date +14.5%
VTI VANGUARD INDEX FDS 1.9%
Value $1.738M Shares 6,686 Share Price $259.91 Est. Cost/Share $236.07 Unrealized @ Report Date +10.1%
MSFT MICROSOFT CORP 1.7%
Value $1.506M Shares 3,579 Share Price $420.78 Est. Cost/Share $320.09 Unrealized @ Report Date +29.7%
AAPL APPLE INC 1.5%
Value $1.332M Shares 7,767 Share Price $171.49 Est. Cost/Share $160.92 Unrealized @ Report Date +5.7%
IJR ISHARES TR 1.2%
Value $1.055M Shares 9,542 Share Price $110.52 Est. Cost/Share $103.40 Unrealized @ Report Date +6.9%
IWP ISHARES TR 1.1%
Value $1.023M Shares 8,964 Share Price $114.14 Est. Cost/Share $116.39 Unrealized @ Report Date -1.9%
IEFA ISHARES TR 0.9%
Value $831K Shares 11,200 Share Price $74.22 Est. Cost/Share $68.98 Unrealized @ Report Date +7.6%
PM PHILIP MORRIS INTL INC 0.8%
Value $744K Shares 8,124 Share Price $91.61 * Est. Cost/Share $86.13 Unrealized @ Report Date -0.8%
JPM JPMORGAN CHASE & CO 0.8%
Value $719K Shares 3,590 Share Price $200.32 * Est. Cost/Share $147.62 Unrealized @ Report Date +30.6%
MCD MCDONALDS CORP 0.8%
Value $708K Shares 2,513 Share Price $281.90 * Est. Cost/Share $236.39 Unrealized @ Report Date +14.4%
BRO BROWN & BROWN INC 0.7%
Value $642K Shares 7,338 Share Price $87.55 Est. Cost/Share $62.78 Unrealized @ Report Date +37.9%
XOM EXXON MOBIL CORP 0.7%
Value $642K Shares 5,523 Share Price $116.24 * Est. Cost/Share $101.01 Unrealized @ Report Date +8.3%
MDLZ MONDELEZ INTL INC 0.7%
Value $617K Shares 8,808 Share Price $70.00 * Est. Cost/Share $67.21 Unrealized @ Report Date -1.1%
PG PROCTER AND GAMBLE CO 0.7%
Value $607K Shares 3,740 Share Price $162.23 * Est. Cost/Share $134.13 Unrealized @ Report Date +15.7%
VTV VANGUARD INDEX FDS 0.5%
Value $493K Shares 3,029 Share Price $162.88 Est. Cost/Share $142.15 Unrealized @ Report Date +14.6%
QQQ INVESCO QQQ TR 0.5%
Value $433K Shares 975 Share Price $444.01 Est. Cost/Share $385.05 Unrealized @ Report Date +15.3%
WMT WALMART INC 0.5%
Value $423K Shares 7,032 Share Price $60.17 Est. Cost/Share $54.10 Unrealized @ Report Date +9.2%
IWS ISHARES TR 0.4%
Value $397K Shares 3,168 Share Price $125.33 Est. Cost/Share $119.25 Unrealized @ Report Date +5.1%
JNJ JOHNSON & JOHNSON 0.4%
Value $390K Shares 2,468 Share Price $158.22 * Est. Cost/Share $146.83 Unrealized @ Report Date +2.1%
AMGN AMGEN INC 0.4%
Value $381K Shares 1,339 Share Price $284.27 * Est. Cost/Share $186.09 Unrealized @ Report Date +44.8%
IVW ISHARES TR 0.4%
Value $343K Shares 4,056 Share Price $84.45 Est. Cost/Share $80.56 Unrealized @ Report Date +4.8%
HUBB HUBBELL INC 0.4%
Value $336K Shares 810 Share Price $414.91 * Est. Cost/Share $199.94 Unrealized @ Report Date +103.0%
MO ALTRIA GROUP INC 0.4%
Value $329K Shares 7,549 Share Price $43.62 * Est. Cost/Share $36.37 Unrealized @ Report Date +5.3%
VIG VANGUARD SPECIALIZED FUNDS 0.4%
Value $325K Shares 1,780 Share Price $182.61 Est. Cost/Share $164.83 Unrealized @ Report Date +10.8%
CMCSA COMCAST CORP NEW 0.4%
Value $322K Shares 7,424 Share Price $43.35 * Est. Cost/Share $46.14 Unrealized @ Report Date -11.5%
CAT CATERPILLAR INC 0.3%
Value $316K Shares 861 Share Price $366.49 * Est. Cost/Share $260.64 Unrealized @ Report Date +36.9%
IWO ISHARES TR 0.3%
Value $287K Shares 1,061 Share Price $270.85 Est. Cost/Share $301.37 Unrealized @ Report Date -10.1%
CCL CARNIVAL CORP 0.3%
Value $284K Shares 17,371 Share Price $16.34 Est. Cost/Share $13.28 Unrealized @ Report Date +23.1%
DIS DISNEY WALT CO 0.3%
Value $271K Shares 2,212 Share Price $122.38 Est. Cost/Share $102.38 Unrealized @ Report Date +17.1%
XLF SELECT SECTOR SPDR TR 0.3%
Value $268K Shares 6,370 Share Price $42.12 Est. Cost/Share $33.82 Unrealized @ Report Date +24.5%
VBR VANGUARD INDEX FDS 0.3%
Value $264K Shares 1,374 Share Price $191.94 Est. Cost/Share $177.84 Unrealized @ Report Date +7.9%
IJJ ISHARES TR 0.3%
Value $246K Shares 2,076 Share Price $118.29 Est. Cost/Share $108.82 Unrealized @ Report Date +8.7%
IBM INTERNATIONAL BUSINESS MACHS 0.3%
Value $238K Shares 1,247 Share Price $190.92 * Est. Cost/Share $131.75 Unrealized @ Report Date +37.6%
BA BOEING CO 0.3%
Value $232K Shares 1,204 Share Price $192.96 Est. Cost/Share $168.86 Unrealized @ Report Date +14.3%
V VISA INC 0.3%
Value $232K Shares 831 Share Price $278.93 Est. Cost/Share $242.67 Unrealized @ Report Date +13.5%
MRK MERCK & CO INC 0.2%
Value $211K Shares 1,601 Share Price $131.98 * Est. Cost/Share $115.77 Unrealized @ Report Date +7.6%
CSCO CISCO SYS INC 0.2%
Value $211K Shares 4,231 Share Price $49.92 * Est. Cost/Share $47.94 Unrealized @ Report Date -1.5%
HD HOME DEPOT INC 0.2%
Value $210K Shares 547 Share Price $383.67 * Est. Cost/Share $348.54 Unrealized @ Report Date +5.4%