Mayfair Advisory Group, LLC Diversified Active

Location: Birmingham, AL

CIK: 0001801926 · Show all filings

Period: Q4 2023 (← Previous) (Next →)

Filing Date: Jan 19, 2024

Total Value: $117M (100.0% shares, 0.0% debt)

Holdings (131)

SCHD SCHWAB STRATEGIC TR 8.1%
Value $9.527M Shares 124,229 Share Price $76.69 * Est. Cost/Share $21.75 Unrealized @ Report Date +16.7%
JEPI J P MORGAN EXCHANGE TRADED F 6.0%
Value $7.046M Shares 127,826 Share Price $55.12 Est. Cost/Share $54.90 Unrealized @ Report Date +0.2%
VUG VANGUARD INDEX FDS 5.1%
Value $6.038M Shares 19,760 Share Price $305.58 * Est. Cost/Share $39.13 Unrealized @ Report Date +32.4%
JPST J P MORGAN EXCHANGE TRADED F 4.9%
Value $5.803M Shares 115,522 Share Price $50.23 Est. Cost/Share $50.15 Unrealized @ Report Date +0.2%
VTV VANGUARD INDEX FDS 4.9%
Value $5.766M Shares 38,336 Share Price $150.42 Est. Cost/Share $135.39 Unrealized @ Report Date +10.4%
AAPL APPLE INC 4.7%
Value $5.552M Shares 29,905 Share Price $185.64 * Est. Cost/Share $113.32 Unrealized @ Report Date +68.3%
FBND FIDELITY MERRIMACK STR TR 4.6%
Value $5.365M Shares 117,248 Share Price $45.76 Est. Cost/Share $45.83 Unrealized @ Report Date +0.5%
SCHG SCHWAB STRATEGIC TR 3.6%
Value $4.277M Shares 52,348 Share Price $81.71 * Est. Cost/Share $16.50 Unrealized @ Report Date +25.7%
QUAL ISHARES TR 2.0%
Value $2.351M Shares 16,098 Share Price $146.07 Est. Cost/Share $108.40 Unrealized @ Report Date +35.7%
XOM EXXON MOBIL CORP 1.9%
Value $2.195M Shares 21,447 Share Price $102.36 * Est. Cost/Share $50.65 Unrealized @ Report Date +84.1%
VYMI VANGUARD WHITEHALL FDS 1.9%
Value $2.193M Shares 33,185 Share Price $66.07 Est. Cost/Share $62.54 Unrealized @ Report Date +6.3%
VTI VANGUARD INDEX FDS 1.7%
Value $2.031M Shares 8,618 Share Price $235.64 Est. Cost/Share $199.05 Unrealized @ Report Date +19.2%
AVUV AMERICAN CENTY ETF TR 1.6%
Value $1.9M Shares 21,244 Share Price $89.46 Est. Cost/Share $78.69 Unrealized @ Report Date +14.1%
UCB UNITED CMNTY BKS BLAIRSVLE G 1.3%
Value $1.551M Shares 53,177 Share Price $29.17 Est. Cost/Share $31.60 Unrealized @ Report Date -7.4%
MINT PIMCO ETF TR 1.2%
Value $1.468M Shares 14,704 Share Price $99.81 Est. Cost/Share $101.03 Unrealized @ Report Date -1.2%
MSFT MICROSOFT CORP 1.2%
Value $1.434M Shares 3,866 Share Price $370.87 Est. Cost/Share $191.17 Unrealized @ Report Date +93.8%
CVX CHEVRON CORP NEW 1.2%
Value $1.396M Shares 9,342 Share Price $149.49 * Est. Cost/Share $102.57 Unrealized @ Report Date +33.2%
SO SOUTHERN CO 1.2%
Value $1.389M Shares 19,609 Share Price $70.85 * Est. Cost/Share $51.55 Unrealized @ Report Date +26.9%
COWZ PACER FDS TR 1.2%
Value $1.374M Shares 26,283 Share Price $52.27 Est. Cost/Share $47.38 Unrealized @ Report Date +9.7%
AME AMETEK INC 1.1%
Value $1.349M Shares 8,282 Share Price $162.87 Est. Cost/Share $93.31 Unrealized @ Report Date +74.4%
VIG VANGUARD SPECIALIZED FUNDS 1.1%
Value $1.303M Shares 7,661 Share Price $170.08 Est. Cost/Share $128.16 Unrealized @ Report Date +33.0%
DNOV FIRST TR EXCHNG TRADED FD VI 1.0%
Value $1.202M Shares 31,163 Share Price $38.56 Est. Cost/Share $36.78 Unrealized @ Report Date +5.3%
RY ROYAL BK CDA 1.0%
Value $1.186M Shares 11,802 Share Price $100.49 Est. Cost/Share $80.71 Unrealized @ Report Date +25.3%
SPHQ INVESCO EXCHANGE TRADED FD T 1.0%
Value $1.156M Shares 21,525 Share Price $53.70 Est. Cost/Share $50.09 Unrealized @ Report Date +8.0%
NSC NORFOLK SOUTHN CORP 1.0%
Value $1.152M Shares 4,888 Share Price $235.66 * Est. Cost/Share $202.68 Unrealized @ Report Date +11.6%
KO COCA COLA CO 0.9%
Value $1.05M Shares 17,558 Share Price $59.82 * Est. Cost/Share $46.08 Unrealized @ Report Date +20.5%
XLE SELECT SECTOR SPDR TR 0.9%
Value $1.004M Shares 11,853 Share Price $84.74 * Est. Cost/Share $31.81 Unrealized @ Report Date +31.8%
TSLA TESLA INC 0.8%
Value $950K Shares 3,825 Share Price $248.42 Est. Cost/Share $234.23 Unrealized @ Report Date +6.1%
TLH ISHARES TR 0.8%
Value $922K Shares 8,564 Share Price $107.71 Est. Cost/Share $117.84 Unrealized @ Report Date -8.1%
SCHB SCHWAB STRATEGIC TR 0.8%
Value $896K Shares 16,197 Share Price $55.31 * Est. Cost/Share $15.56 Unrealized @ Report Date +19.3%
LLY ELI LILLY & CO 0.7%
Value $834K Shares 1,409 Share Price $592.20 * Est. Cost/Share $162.25 Unrealized @ Report Date +254.3%
NVDA NVIDIA CORPORATION 0.7%
Value $822K Shares 1,706 Share Price $481.71 * Est. Cost/Share $17.53 Unrealized @ Report Date +182.4%
JMBS JANUS DETROIT STR TR 0.7%
Value $791K Shares 17,330 Share Price $45.66 Est. Cost/Share $44.16 Unrealized @ Report Date +4.0%
MCD MCDONALDS CORP 0.7%
Value $786K Shares 2,646 Share Price $297.04 * Est. Cost/Share $186.99 Unrealized @ Report Date +51.3%
JEPQ J P MORGAN EXCHANGE TRADED F 0.6%
Value $726K Shares 14,642 Share Price $49.57 Est. Cost/Share $48.20 Unrealized @ Report Date +3.6%
DFAS DIMENSIONAL ETF TRUST 0.6%
Value $706K Shares 11,919 Share Price $59.27 Est. Cost/Share $53.36 Unrealized @ Report Date +11.7%
AMZN AMAZON COM INC 0.6%
Value $681K Shares 4,542 Share Price $149.93 Est. Cost/Share $121.16 Unrealized @ Report Date +25.4%
CSX CSX CORP 0.6%
Value $654K Shares 18,905 Share Price $34.62 * Est. Cost/Share $29.61 Unrealized @ Report Date +13.7%
LDUR PIMCO ETF TR 0.5%
Value $590K Shares 6,236 Share Price $94.66 Est. Cost/Share $94.98 Unrealized @ Report Date -0.2%
JNJ JOHNSON & JOHNSON 0.5%
Value $587K Shares 3,672 Share Price $159.97 * Est. Cost/Share $126.72 Unrealized @ Report Date +16.3%
DGRW WISDOMTREE TR 0.5%
Value $567K Shares 8,081 Share Price $70.18 Est. Cost/Share $52.19 Unrealized @ Report Date +34.7%
MRK MERCK & CO INC 0.5%
Value $549K Shares 4,844 Share Price $113.24 * Est. Cost/Share $72.43 Unrealized @ Report Date +41.2%
BOND PIMCO ETF TR 0.5%
Value $548K Shares 5,962 Share Price $91.94 Est. Cost/Share $105.68 Unrealized @ Report Date -12.5%
TFC TRUIST FINL CORP 0.5%
Value $546K Shares 14,547 Share Price $37.51 * Est. Cost/Share $38.21 Unrealized @ Report Date -12.6%
VBK VANGUARD INDEX FDS 0.5%
Value $542K Shares 2,270 Share Price $238.76 Est. Cost/Share $240.04 Unrealized @ Report Date +0.7%
SGOL ABRDN GOLD ETF TRUST 0.5%
Value $541K Shares 27,500 Share Price $19.68 Est. Cost/Share $18.91 Unrealized @ Report Date +4.4%
GL GLOBE LIFE INC 0.5%
Value $541K Shares 4,432 Share Price $122.06 * Est. Cost/Share $82.36 Unrealized @ Report Date +45.2%
WMT WALMART INC 0.5%
Value $537K Shares 3,369 Share Price $159.29 * Est. Cost/Share $42.67 Unrealized @ Report Date +20.5%
GPC GENUINE PARTS CO 0.5%
Value $536K Shares 3,881 Share Price $138.09 * Est. Cost/Share $89.65 Unrealized @ Report Date +45.4%
JAAA JANUS DETROIT STR TR 0.5%
Value $536K Shares 10,637 Share Price $50.36 Est. Cost/Share $49.65 Unrealized @ Report Date +1.3%
SDY SPDR SER TR 0.5%
Value $531K Shares 4,233 Share Price $125.48 Est. Cost/Share $124.55 Unrealized @ Report Date +0.3%
JPM JPMORGAN CHASE & CO 0.4%
Value $515K Shares 2,995 Share Price $172.09 * Est. Cost/Share $90.97 Unrealized @ Report Date +78.8%
VYM VANGUARD WHITEHALL FDS 0.4%
Value $503K Shares 4,475 Share Price $112.38 Est. Cost/Share $102.85 Unrealized @ Report Date +8.5%
BX BLACKSTONE INC 0.4%
Value $484K Shares 3,776 Share Price $128.27 * Est. Cost/Share $50.23 Unrealized @ Report Date +146.5%
HON HONEYWELL INTL INC 0.4%
Value $473K Shares 2,265 Share Price $208.98 * Est. Cost/Share $146.61 Unrealized @ Report Date +29.2%
SCHV SCHWAB STRATEGIC TR 0.4%
Value $469K Shares 6,669 Share Price $70.32 * Est. Cost/Share $21.87 Unrealized @ Report Date +6.9%
JPIE J P MORGAN EXCHANGE TRADED F 0.4%
Value $466K Shares 10,258 Share Price $45.40 Est. Cost/Share $45.18 Unrealized @ Report Date +1.0%
MMM 3M CO 0.4%
Value $455K Shares 4,136 Share Price $110.00 * Est. Cost/Share $104.21 Unrealized @ Report Date -16.8%
PG PROCTER AND GAMBLE CO 0.4%
Value $448K Shares 3,011 Share Price $148.74 * Est. Cost/Share $123.56 Unrealized @ Report Date +12.7%
LOW LOWES COS INC 0.4%
Value $439K Shares 2,006 Share Price $218.61 * Est. Cost/Share $141.54 Unrealized @ Report Date +51.3%
PM PHILIP MORRIS INTL INC 0.4%
Value $427K Shares 4,466 Share Price $95.55 * Est. Cost/Share $65.49 Unrealized @ Report Date +32.1%
MCO MOODYS CORP 0.3%
Value $401K Shares 1,050 Share Price $381.81 Est. Cost/Share $281.05 Unrealized @ Report Date +36.8%
MPC MARATHON PETE CORP 0.3%
Value $390K Shares 2,562 Share Price $152.36 * Est. Cost/Share $86.26 Unrealized @ Report Date +64.9%
TRV TRAVELERS COMPANIES INC 0.3%
Value $382K Shares 1,994 Share Price $191.42 * Est. Cost/Share $126.85 Unrealized @ Report Date +45.1%
DUK DUKE ENERGY CORP NEW 0.3%
Value $379K Shares 3,878 Share Price $97.81 * Est. Cost/Share $76.90 Unrealized @ Report Date +17.0%
SPTS SPDR SER TR 0.3%
Value $375K Shares 12,940 Share Price $29.01 Est. Cost/Share $29.01 Unrealized @ Report Date +0.2%
GOOGL ALPHABET INC 0.3%
Value $373K Shares 2,702 Share Price $138.17 Est. Cost/Share $114.63 Unrealized @ Report Date +20.9%
XRAY DENTSPLY SIRONA INC 0.3%
Value $362K Shares 10,170 Share Price $35.63 Est. Cost/Share $36.52 Unrealized @ Report Date -2.5%
USFR WISDOMTREE TR 0.3%
Value $362K Shares 7,204 Share Price $50.26 Est. Cost/Share $50.32 Unrealized @ Report Date -0.2%
BRK/B BERKSHIRE HATHAWAY INC DEL 0.3%
Value $357K Shares 984 Share Price $362.46 Est. Cost/Share $297.43 Unrealized @ Report Date +19.9%
VXUS VANGUARD STAR FDS 0.3%
Value $348K Shares 6,067 Share Price $57.30 Est. Cost/Share $54.76 Unrealized @ Report Date +5.8%
IVV ISHARES TR 0.3%
Value $342K Shares 720 Share Price $474.89 Est. Cost/Share $447.60 Unrealized @ Report Date +6.7%
VT VANGUARD INTL EQUITY INDEX F 0.3%
Value $328K Shares 3,218 Share Price $102.01 Est. Cost/Share $93.86 Unrealized @ Report Date +9.6%
GPN GLOBAL PMTS INC 0.3%
Value $328K Shares 2,580 Share Price $127.17 * Est. Cost/Share $132.51 Unrealized @ Report Date -6.1%
SSD SIMPSON MFG INC 0.3%
Value $325K Shares 1,678 Share Price $193.68 Est. Cost/Share $120.65 Unrealized @ Report Date +61.7%
GLD SPDR GOLD TR 0.3%
Value $315K Shares 1,652 Share Price $190.72 Est. Cost/Share $174.44 Unrealized @ Report Date +9.6%
VTEB VANGUARD MUN BD FDS 0.3%
Value $315K Shares 6,187 Share Price $50.89 Est. Cost/Share $49.54 Unrealized @ Report Date +3.1%
RSPT INVESCO EXCHANGE TRADED FD T 0.3%
Value $310K Shares 9,726 Share Price $31.87 * Est. Cost/Share $29.07 Unrealized @ Report Date +12.3%
GOOG ALPHABET INC 0.3%
Value $308K Shares 2,210 Share Price $139.56 Est. Cost/Share $117.78 Unrealized @ Report Date +18.8%
VZ VERIZON COMMUNICATIONS INC 0.3%
Value $302K Shares 7,765 Share Price $38.88 * Est. Cost/Share $39.51 Unrealized @ Report Date -16.3%
QQQ INVESCO QQQ TR 0.3%
Value $300K Shares 745 Share Price $402.66 Est. Cost/Share $301.80 Unrealized @ Report Date +35.7%
SPY SPDR S&P 500 ETF TR 0.3%
Value $300K Shares 635 Share Price $472.35 Est. Cost/Share $312.54 Unrealized @ Report Date +52.1%
ITOT ISHARES TR 0.3%
Value $298K Shares 2,855 Share Price $104.51 Est. Cost/Share $85.35 Unrealized @ Report Date +23.3%
COP CONOCOPHILLIPS 0.3%
Value $298K Shares 2,537 Share Price $117.60 * Est. Cost/Share $80.70 Unrealized @ Report Date +35.2%
ITA ISHARES TR 0.2%
Value $293K Shares 2,339 Share Price $125.44 Est. Cost/Share $103.59 Unrealized @ Report Date +22.2%
AXP AMERICAN EXPRESS CO 0.2%
Value $284K Shares 1,507 Share Price $188.31 * Est. Cost/Share $149.39 Unrealized @ Report Date +22.3%
VGT VANGUARD WORLD FDS 0.2%
Value $283K Shares 601 Share Price $471.29 * Est. Cost/Share $50.22 Unrealized @ Report Date +20.5%
EME EMCOR GROUP INC 0.2%
Value $282K Shares 1,325 Share Price $212.78 Est. Cost/Share $140.69 Unrealized @ Report Date +52.4%
OIH VANECK ETF TRUST 0.2%
Value $280K Shares 909 Share Price $307.70 Est. Cost/Share $321.04 Unrealized @ Report Date -3.6%
LMT LOCKHEED MARTIN CORP 0.2%
Value $278K Shares 609 Share Price $456.08 * Est. Cost/Share $366.79 Unrealized @ Report Date +17.0%
IMCG ISHARES TR 0.2%
Value $275K Shares 4,320 Share Price $63.60 Est. Cost/Share $60.17 Unrealized @ Report Date +7.1%
SCHX SCHWAB STRATEGIC TR 0.2%
Value $274K Shares 4,886 Share Price $56.03 * Est. Cost/Share $15.41 Unrealized @ Report Date +22.0%
CAT CATERPILLAR INC 0.2%
Value $273K Shares 934 Share Price $292.78 * Est. Cost/Share $251.22 Unrealized @ Report Date +14.1%
SMMD ISHARES TR 0.2%
Value $273K Shares 4,466 Share Price $61.12 Est. Cost/Share $54.99 Unrealized @ Report Date +12.0%
MO ALTRIA GROUP INC 0.2%
Value $272K Shares 6,548 Share Price $41.58 * Est. Cost/Share $29.56 Unrealized @ Report Date +17.3%
BAC BANK AMERICA CORP 0.2%
Value $269K Shares 7,934 Share Price $33.90 * Est. Cost/Share $33.54 Unrealized @ Report Date -4.3%
AMD ADVANCED MICRO DEVICES INC 0.2%
Value $268K Shares 1,932 Share Price $138.58 * Est. Cost/Share $81.38 Unrealized @ Report Date +81.1%
AMGN AMGEN INC 0.2%
Value $267K Shares 897 Share Price $297.39 * Est. Cost/Share $231.86 Unrealized @ Report Date +16.8%
SCHF SCHWAB STRATEGIC TR 0.2%
Value $254K Shares 6,932 Share Price $36.57 * Est. Cost/Share $17.23 Unrealized @ Report Date +7.3%
FCN FTI CONSULTING INC 0.2%
Value $253K Shares 1,283 Share Price $196.90 Est. Cost/Share $118.44 Unrealized @ Report Date +68.1%
COST COSTCO WHSL CORP NEW 0.2%
Value $249K Shares 383 Share Price $650.57 Est. Cost/Share $487.14 Unrealized @ Report Date +34.0%
KMB KIMBERLY-CLARK CORP 0.2%
Value $247K Shares 2,021 Share Price $122.36 * Est. Cost/Share $114.88 Unrealized @ Report Date -2.0%
IWM ISHARES TR 0.2%
Value $245K Shares 1,229 Share Price $199.52 Est. Cost/Share $191.41 Unrealized @ Report Date +4.9%
ABBV ABBVIE INC 0.2%
Value $243K Shares 1,520 Share Price $159.82 * Est. Cost/Share $137.24 Unrealized @ Report Date +5.3%
IQLT ISHARES TR 0.2%
Value $241K Shares 6,520 Share Price $37.03 Est. Cost/Share $33.65 Unrealized @ Report Date +11.6%
AVGO BROADCOM INC 0.2%
Value $240K Shares 221 Share Price $1085.77 * Est. Cost/Share $92.23 Unrealized @ Report Date +18.3%
JCPB J P MORGAN EXCHANGE TRADED F 0.2%
Value $240K Shares 5,117 Share Price $46.89 Est. Cost/Share $47.00 Unrealized @ Report Date +0.2%
PFE PFIZER INC 0.2%
Value $238K Shares 8,021 Share Price $29.73 * Est. Cost/Share $27.95 Unrealized @ Report Date -9.5%
PRF INVESCO EXCHANGE TRADED FD T 0.2%
Value $237K Shares 6,715 Share Price $35.23 Est. Cost/Share $32.56 Unrealized @ Report Date +8.1%
VBR VANGUARD INDEX FDS 0.2%
Value $236K Shares 1,316 Share Price $179.64 Est. Cost/Share $163.24 Unrealized @ Report Date +10.2%
IEFA ISHARES TR 0.2%
Value $234K Shares 3,369 Share Price $69.58 Est. Cost/Share $59.08 Unrealized @ Report Date +19.1%
MRNA MODERNA INC 0.2%
Value $230K Shares 2,042 Share Price $112.50 * Est. Cost/Share $146.50 Unrealized @ Report Date -32.1%
MS MORGAN STANLEY 0.2%
Value $228K Shares 2,430 Share Price $93.90 * Est. Cost/Share $74.81 Unrealized @ Report Date +17.0%
ONEY SPDR SER TR 0.2%
Value $226K Shares 2,229 Share Price $101.20 Est. Cost/Share $96.68 Unrealized @ Report Date +4.2%
RSP INVESCO EXCHANGE TRADED FD T 0.2%
Value $224K Shares 1,416 Share Price $157.86 Est. Cost/Share $146.43 Unrealized @ Report Date +7.8%
FANG DIAMONDBACK ENERGY INC 0.2%
Value $221K Shares 1,408 Share Price $157.00 * Est. Cost/Share $89.41 Unrealized @ Report Date +61.5%
VGK VANGUARD INTL EQUITY INDEX F 0.2%
Value $217K Shares 3,409 Share Price $63.67 Est. Cost/Share $58.03 Unrealized @ Report Date +11.1%
MA MASTERCARD INCORPORATED 0.2%
Value $213K Shares 505 Share Price $421.89 Est. Cost/Share $396.22 Unrealized @ Report Date +6.4%
PRI PRIMERICA INC 0.2%
Value $213K Shares 1,024 Share Price $207.95 Est. Cost/Share $183.63 Unrealized @ Report Date +12.0%
LHX L3HARRIS TECHNOLOGIES INC 0.2%
Value $210K Shares 1,001 Share Price $209.78 * Est. Cost/Share $179.88 Unrealized @ Report Date +12.6%
V VISA INC 0.2%
Value $208K Shares 804 Share Price $259.03 Est. Cost/Share $242.67 Unrealized @ Report Date +5.7%
HD HOME DEPOT INC 0.2%
Value $208K Shares 603 Share Price $345.08 * Est. Cost/Share $276.41 Unrealized @ Report Date +19.4%
SCHA SCHWAB STRATEGIC TR 0.2%
Value $207K Shares 4,404 Share Price $46.95 * Est. Cost/Share $20.86 Unrealized @ Report Date +13.2%
MGK VANGUARD WORLD FD 0.2%
Value $206K Shares 808 Share Price $255.03 * Est. Cost/Share $48.52 Unrealized @ Report Date +7.0%
ALL ALLSTATE CORP 0.2%
Value $205K Shares 1,426 Share Price $143.81 * Est. Cost/Share $124.75 Unrealized @ Report Date +7.8%
SPSM SPDR SER TR 0.2%
Value $205K Shares 4,877 Share Price $41.97 Est. Cost/Share $38.95 Unrealized @ Report Date +8.3%
RTX RTX CORPORATION 0.2%
Value $204K Shares 2,399 Share Price $85.22 * Est. Cost/Share $75.63 Unrealized @ Report Date +6.7%
MANH MANHATTAN ASSOCIATES INC 0.2%
Value $204K Shares 986 Share Price $206.77 * Est. Cost/Share $195.17 Unrealized @ Report Date +10.3%
IWF ISHARES TR 0.2%
Value $201K Shares 672 Share Price $298.67 * Est. Cost/Share $70.72 Unrealized @ Report Date +7.2%
— SANDSTORM GOLD LTD 0.1%
Value $98,600 Shares 20,000 Share Price $4.93 Est. Cost/Share $6.05 Unrealized @ Report Date —
— BAKKT HOLDINGS INC 0.0%
Value $21,200 Shares 10,000 Share Price $2.12 Est. Cost/Share $2.12 Unrealized @ Report Date —