Location: Milwaukee, WI
CIK: 0000913990 · Show all filings
Period: Q4 2022 (← Previous) (Next →)
Filing Date: Feb 15, 2023
Total Value: $182M (100.0% shares, 0.0% debt)
| Ticker | Issuer | Shares | Value | % | Share Price | Est. Cost/Share | Unrealized @ Report Date | Class | CUSIP |
|---|---|---|---|---|---|---|---|---|---|
| VTI | VANGUARD INDEX FDS VANGUARD TOTAL STK MKT ETF | 342,445 | $65.47M | 36.0% | $191.19 | $132.66 | +44.1% | TOTAL STK MKT | 922908769 |
| IWD | ISHARES TR RUSSELL 1000 VALUE ETF | 358,915 | $54.43M | 30.0% | $151.65 | $127.70 | +18.8% | RUS 1000 VAL ETF | 464287598 |
| TFLO | ISHARES TR TREAS FLTG RATE BD ETF | 339,503 | $17.11M | 9.4% | $50.41 | $50.41 | +0.0% | TRS FLT RT BD | 46434V860 |
| DVY | ISHARES TR SELECT DIVID ETF FD | 42,189 | $5.088M | 2.8% | $120.60 | $105.62 | +14.2% | SELECT DIVID ETF | 464287168 |
| VOO | VANGUARD INDEX FDS S&P 500 ETF SHS NEW | 11,607 | $4.078M | 2.2% | $351.34 | $256.27 | +37.1% | S&P 500 ETF SHS | 922908363 |
| AAPL | APPLE INC COM | 29,100 | $3.773M | 2.1% | $129.66 | $101.68 | +25.9% | COM | 037833100 |
| IWF | ISHARES TR RUSSELL 1000 GROWTH ETF | 14,587 | $3.125M | 1.7% | $214.23 * | $38.59 | +38.8% | RUS 1000 GRW ETF | 464287614 |
| MSFT | MICROSOFT CORP COM | 9,173 | $2.2M | 1.2% | $239.83 * | $115.50 | +102.8% | COM | 594918104 |
| IWB | ISHARES TR RUSSELL 1000 ETF | 6,080 | $1.28M | 0.7% | $210.53 | $211.69 | -0.6% | RUS 1000 ETF | 464287622 |
| WEC | WEC ENERGY GROUP INC COM | 12,371 | $1.16M | 0.6% | $93.77 * | $51.88 | +62.3% | COM | 92939U106 |
| SPLV | INVESCO EXCHANGE-TRADED FD TR II S&P 500 LOW VOLATILITY ETF | 17,580 | $1.123M | 0.6% | $63.88 | $47.27 | +35.2% | S&P500 LOW VOL | 46138E354 |
| MCD | MCDONALDS CORP COM | 3,546 | $934K | 0.5% | $263.40 * | $133.11 | +84.7% | COM | 580135101 |
| PG | PROCTER & GAMBLE CO COM | 5,862 | $888K | 0.5% | $151.48 * | $81.29 | +72.8% | COM | 742718109 |
| ABBV | ABBVIE INC COM | 5,237 | $846K | 0.5% | $161.54 * | $56.23 | +157.5% | COM | 00287Y109 |
| PGX | INVESCO EXCHANGE-TRADED FD TR II PFD ETF | 74,116 | $829K | 0.5% | $11.19 | $14.48 | -22.8% | PFD ETF | 46138E511 |
| VTEB | VANGUARD MUN BD FDS TAX-EXEMPT BD INDEX FD ETF | 15,702 | $777K | 0.4% | $49.48 | $49.24 | +0.5% | TAX EXEMPT BD | 922907746 |
| FISV | FISERV INC COM | 7,548 | $763K | 0.4% | $101.09 | $66.36 | +52.3% | COM | 337738108 |
| ORCL | ORACLE CORP COM | 8,464 | $692K | 0.4% | $81.76 * | $47.59 | +65.5% | COM | 68389X105 |
| JPM | JPMORGAN CHASE & CO COM | 4,946 | $666K | 0.4% | $134.65 * | $131.59 | -5.4% | COM | 46625H100 |
| DIS | DISNEY WALT CO DISNEY COM | 7,270 | $632K | 0.3% | $86.93 * | $110.10 | -22.9% | COM | 254687106 |
| ICLN | ISHARES TR GLOBAL CLEAN ENERGY ETF | 31,628 | $627K | 0.3% | $19.82 | $25.58 | -22.4% | GL CLEAN ENE ETF | 464288224 |
| BRK/B | BERKSHIRE HATHAWAY INC DEL CL B NEW | 1,980 | $612K | 0.3% | $309.09 | $176.72 | +74.8% | CL B NEW | 084670702 |
| ABT | ABBOTT LABS COM | 5,534 | $608K | 0.3% | $109.87 * | $60.75 | +70.5% | COM | 002824100 |
| AMZN | AMAZON COM INC COM | 6,940 | $583K | 0.3% | $84.01 | $119.68 | -29.8% | COM | 023135106 |
| NEE | NEXTERA ENERGY INC COM | 5,960 | $498K | 0.3% | $83.56 * | $56.66 | +35.2% | COM | 65339F101 |
| XOM | EXXON MOBIL CORP COM | 4,509 | $497K | 0.3% | $110.22 * | $43.31 | +129.7% | COM | 30231G102 |
| IDV | ISHARES TR INTL SELECT DIVID ETF INDEX FD | 17,942 | $487K | 0.3% | $27.14 | $25.36 | +7.1% | INTL SEL DIV ETF | 464288448 |
| AMGN | AMGEN INC COM | 1,790 | $470K | 0.3% | $262.57 * | $195.54 | +22.0% | COM | 031162100 |
| ESGV | VANGUARD WORLD FD ESG U S STOCK ETF | 6,954 | $458K | 0.3% | $65.86 | $66.70 | -1.3% | ESG US STK ETF | 921910733 |
| FIS | FIDELITY NATL INFORMATION SVCS INC COM | 6,630 | $450K | 0.2% | $67.87 * | $79.59 | -21.1% | COM | 31620M106 |
| JNJ | JOHNSON & JOHNSON COM | 2,539 | $448K | 0.2% | $176.45 * | $107.77 | +49.6% | COM | 478160104 |
| MKC | MCCORMICK & CO INC COM NON VTG | 5,078 | $421K | 0.2% | $82.91 * | $67.69 | +14.2% | COM NON VTG | 579780206 |
| ILCB | ISHARES TR MORNINGSTAR U S EQUITY ETF | 7,963 | $419K | 0.2% | $52.62 | $53.63 | -1.8% | MORNINGSTR US EQ | 464287127 |
| USB | US BANCORP DEL COM NEW | 9,097 | $401K | 0.2% | $44.08 * | $36.71 | +3.0% | COM NEW | 902973304 |
| PEP | PEPSICO INC COM | 2,167 | $391K | 0.2% | $180.43 * | $94.89 | +72.4% | COM | 713448108 |
| CVX | CHEVRON CORP NEW COM | 2,005 | $360K | 0.2% | $179.55 * | $80.11 | +97.5% | COM | 166764100 |
| PFE | PFIZER INC COM | 6,759 | $346K | 0.2% | $51.19 * | $22.36 | +92.6% | COM | 717081103 |
| IYR | ISHARES TR US REAL ESTATE ETF | 4,087 | $344K | 0.2% | $84.17 | $80.44 | +4.7% | U.S. REAL ES ETF | 464287739 |
| MMM | 3M CO COM | 2,751 | $330K | 0.2% | $119.96 * | $128.47 | -30.2% | COM | 88579Y101 |
| KO | COCA COLA CO COM | 5,113 | $325K | 0.2% | $63.56 * | $34.97 | +66.2% | COM | 191216100 |
| ACWV | ISHARES INC MSCI GLOBAL MINIMUM VOL FACTOR ETF | 3,381 | $321K | 0.2% | $94.94 | $80.53 | +18.0% | MSCI GBL MIN VOL | 464286525 |
| CAT | CATERPILLAR INS COM | 1,298 | $311K | 0.2% | $239.60 * | $141.84 | +60.5% | COM | 149123101 |
| SPY | SPDR S&P 500 ETF TR TR UNIT | 806 | $308K | 0.2% | $382.13 | $250.66 | +52.6% | TR UNIT | 78462F103 |
| VIG | VANGUARD SPECIALIZED FUNDS DIVID APPRECIATION ETF SHS | 2,000 | $304K | 0.2% | $152.00 | $149.04 | +1.9% | DIV APP ETF | 921908844 |
| — | LINDE PLC SH ISIN#IE00BZ12WP82 | 928 | $303K | 0.2% | $326.51 | $238.15 | — | SHS | G5494J103 |
| VTV | VANGUARD INDEX FDS VANGUARD VALUE ETF | 2,042 | $287K | 0.2% | $140.55 | $114.24 | +22.9% | VALUE ETF | 922908744 |
| ADP | AUTOMATIC DATA PROCESSING INC COM | 1,150 | $275K | 0.2% | $239.13 * | $147.45 | +51.6% | COM | 053015103 |
| WTW | WILLIS TOWERS WATSON PUB LTD CO SHS ISIN#IE00BDB6Q211 | 1,113 | $272K | 0.1% | $244.38 * | $165.49 | +42.2% | SHS | G96629103 |
| RDOG | ALPS ETF TR ALPS REIT SECTOR DIVID DOGS ETF | 7,136 | $270K | 0.1% | $37.84 | $44.55 | -15.2% | REIT DIVIDE DOGS | 00162Q106 |
| LNT | ALLIANT ENERGY CORP COM | 4,862 | $269K | 0.1% | $55.33 * | $48.07 | +3.6% | COM | 018802108 |
| LMT | LOCKHEED MARTIN CORP COM | 550 | $268K | 0.1% | $487.27 * | $397.88 | +12.7% | COM | 539830109 |
| RTX | RAYTHEON TECHNOLOGIES CORP COM | 2,534 | $256K | 0.1% | $101.03 * | $65.56 | +43.9% | COM | 75513E101 |
| MGEE | MGE ENERGY INC COM | 3,466 | $244K | 0.1% | $70.40 * | $56.99 | +15.6% | COM | 55277P104 |
| SCHV | SCHWAB STRATEGIC TR US LARGE-CAP VALUE ETF | 3,620 | $239K | 0.1% | $66.02 * | $18.69 | +17.7% | US LCAP VA ETF | 808524409 |
| NKE | NIKE INC CL B | 1,960 | $229K | 0.1% | $116.84 * | $95.30 | +16.4% | CL B | 654106103 |
| VUG | VANGUARD INDEX FDS VANGUARD GROWTH ETF | 1,045 | $223K | 0.1% | $213.40 * | $32.20 | +10.3% | GROWTH ETF | 922908736 |
| CL | COLGATE PALMOLIVE CO COM | 2,830 | $223K | 0.1% | $78.80 * | $69.73 | +5.2% | COM | 194162103 |
| DSI | ISHARES TR MSCI KLD 400 SOCIAL ETF | 3,036 | $218K | 0.1% | $71.81 | $67.75 | +6.0% | MSCI KLD400 SOC | 464288570 |
| VZ | VERIZON COMMUNICATIONS INC COM | 5,507 | $217K | 0.1% | $39.40 * | $36.28 | -11.3% | COM | 92343V104 |
| PM | PHILIP MORRIS INTL INC COM | 2,121 | $215K | 0.1% | $101.37 * | $81.30 | +8.5% | COM | 718172109 |
| COST | COSTCO WHOLESALE CORP NEW COM | 465 | $212K | 0.1% | $455.91 * | $419.40 | +4.5% | COM | 22160K105 |
| IBM | INTERNATIONAL BUSINESS MACHS CORP COM | 1,507 | $212K | 0.1% | $140.68 * | $98.92 | +27.7% | COM | 459200101 |
| BMO | BANK OF MONTREAL | 2,326 | $211K | 0.1% | $90.71 * | $46.24 | +71.9% | COM | 063671101 |
| HOG | HARLEY DAVIDSON INC COM | 5,008 | $208K | 0.1% | $41.53 | $42.57 | -2.3% | COM | 412822108 |
| INTC | INTEL CORP COM | 7,859 | $208K | 0.1% | $26.47 * | $30.10 | -15.3% | COM | 458140100 |
| TXN | TEXAS INSTRS INC COM | 1,258 | $208K | 0.1% | $165.34 * | $151.91 | -0.7% | COM | 882508104 |
| GOOGL | ALPHABET INC CL A | 2,340 | $206K | 0.1% | $88.03 | $109.91 | -20.3% | COM | 02079K305 |