Location: Altoona, WI
CIK: 0001658535 · Show all filings
Period: Q3 2024 (← Previous) (Next →)
Filing Date: Oct 17, 2024
Total Value: $3.995B (100.0% shares, 0.0% debt)
| Ticker | Issuer | Shares | Value | % | Share Price | Est. Cost/Share | Unrealized @ Report Date | Class | CUSIP |
|---|---|---|---|---|---|---|---|---|---|
| VGSH | VANGUARD SCOTTSDALE FDS | 7,171,410 | $423M | 10.6% | $59.02 | $58.34 | +1.2% | SHORT TERM TREAS | 92206C102 |
| MUB | ISHARES TR | 3,672,755 | $399M | 10.0% | $108.63 | $104.58 | +3.9% | NATIONAL MUN ETF | 464288414 |
| SCHD | SCHWAB STRATEGIC TR | 4,257,335 | $360M | 9.0% | $84.53 * | $21.08 | +33.6% | US DIVIDEND EQ | 808524797 |
| BND | VANGUARD BD INDEX FDS | 4,243,079 | $319M | 8.0% | $75.11 | $77.84 | -3.5% | TOTAL BND MRKT | 921937835 |
| IVV | ISHARES TR | 426,065 | $246M | 6.2% | $576.82 | $452.00 | +27.6% | CORE S&P500 ETF | 464287200 |
| SPYG | SPDR SER TR | 2,765,768 | $229M | 5.7% | $82.94 | $55.08 | +50.6% | PRTFLO S&P500 GW | 78464A409 |
| QUAL | ISHARES TR | 1,236,792 | $222M | 5.6% | $179.30 | $151.61 | +18.3% | MSCI USA QLT FCT | 46432F339 |
| VYMI | VANGUARD WHITEHALL FDS | 2,513,878 | $185M | 4.6% | $73.42 | $63.65 | +15.3% | INTL HIGH ETF | 921946794 |
| VIOO | VANGUARD ADMIRAL FDS INC | 1,612,521 | $174M | 4.4% | $108.18 | $91.17 | +18.7% | SMLLCP 600 IDX | 921932828 |
| SCHF | SCHWAB STRATEGIC TR | 3,858,079 | $159M | 4.0% | $41.12 * | $17.56 | +17.1% | INTL EQTY ETF | 808524805 |
| MMIN | NEW YORK LIFE INVTS ACTIVE E | 6,324,263 | $155M | 3.9% | $24.58 | $24.08 | +2.1% | NYLI MACKAY MUNI | 45409F843 |
| GOVI | INVESCO EXCH TRADED FD TR II | 4,901,615 | $143M | 3.6% | $29.08 | $28.15 | +3.3% | EQUAL WEGT 0-30 | 46138E107 |
| VTEB | VANGUARD MUN BD FDS | 2,488,119 | $127M | 3.2% | $51.12 | $50.12 | +2.0% | TAX EXEMPT BD | 922907746 |
| VOE | VANGUARD INDEX FDS | 660,106 | $111M | 2.8% | $167.67 | $143.36 | +17.0% | MCAP VL IDXVIP | 922908512 |
| SCHX | SCHWAB STRATEGIC TR | 1,513,150 | $103M | 2.6% | $67.85 * | $15.43 | +46.5% | US LRG CAP ETF | 808524201 |
| JSML | JANUS DETROIT STR TR | 1,253,135 | $81.96M | 2.1% | $65.40 | $53.57 | +22.1% | HENDERSN CAP ETF | 47103U100 |
| FQAL | FIDELITY COVINGTON TRUST | 984,665 | $63.9M | 1.6% | $64.90 | $56.20 | +15.5% | QLTY FCTOR ETF | 316092790 |
| PFF | ISHARES TR | 1,787,482 | $59.4M | 1.5% | $33.23 | $29.90 | +11.1% | PFD AND INCM SEC | 464288687 |
| IEFA | ISHARES TR | 712,154 | $55.58M | 1.4% | $78.05 | $60.00 | +30.1% | CORE MSCI EAFE | 46432F842 |
| VOT | VANGUARD INDEX FDS | 223,792 | $54.49M | 1.4% | $243.47 | $198.93 | +22.4% | MCAP GR IDXVIP | 922908538 |
| SCHE | SCHWAB STRATEGIC TR | 1,706,521 | $49.8M | 1.2% | $29.18 | $25.32 | +15.2% | EMRG MKTEQ ETF | 808524706 |
| PFFD | GLOBAL X FDS | 2,233,236 | $46.41M | 1.2% | $20.78 | $21.05 | -1.3% | US PFD ETF | 37954Y657 |
| FLQM | FRANKLIN TEMPLETON ETF TR | 579,310 | $32.27M | 0.8% | $55.70 | $53.31 | +4.5% | US MID CP MLTFCT | 35473P884 |
| IMCV | ISHARES TR | 344,958 | $26.44M | 0.7% | $76.64 | $62.73 | +22.2% | MRGSTR MD CP VAL | 464288406 |
| SPHQ | INVESCO EXCHANGE TRADED FD T | 375,712 | $25.27M | 0.6% | $67.27 | $45.40 | +48.2% | S&P500 QUALITY | 46137V241 |
| IMCG | ISHARES TR | 322,941 | $23.57M | 0.6% | $72.97 | $56.31 | +29.6% | MRGSTR MD CP GRW | 464288307 |
| ESGV | VANGUARD WORLD FD | 205,692 | $20.91M | 0.5% | $101.65 | $54.67 | +85.9% | ESG US STK ETF | 921910733 |
| IEMG | ISHARES INC | 332,464 | $19.09M | 0.5% | $57.41 | $51.66 | +11.1% | CORE MSCI EMKT | 46434G103 |
| IUSB | ISHARES TR | 228,076 | $10.75M | 0.3% | $47.12 | $44.32 | +6.3% | CORE TOTAL USD | 46434V613 |
| VB | VANGUARD INDEX FDS | 44,201 | $10.48M | 0.3% | $237.21 | $193.75 | +22.4% | SMALL CP ETF | 922908751 |
| ESGD | ISHARES TR | 106,930 | $9M | 0.2% | $84.17 | $68.11 | +23.6% | ESG AW MSCI EAFE | 46435G516 |
| SCHA | SCHWAB STRATEGIC TR | 115,740 | $5.961M | 0.1% | $51.50 * | $21.51 | +19.7% | US SML CAP ETF | 808524607 |
| VSGX | VANGUARD WORLD FD | 81,552 | $5.016M | 0.1% | $61.51 | $50.33 | +22.2% | ESG INTL STK ETF | 921910725 |
| SPY | SPDR S&P 500 ETF TR | 6,233 | $3.576M | 0.1% | $573.76 | $485.48 | +18.2% | TR UNIT | 78462F103 |
| EFA | ISHARES TR | 32,473 | $2.716M | 0.1% | $83.63 | $79.21 | +5.6% | MSCI EAFE ETF | 464287465 |
| SCHG | SCHWAB STRATEGIC TR | 22,225 | $2.315M | 0.1% | $104.18 * | $17.02 | +53.0% | US LCAP GR ETF | 808524300 |
| MSFT | MICROSOFT CORP | 5,297 | $2.279M | 0.1% | $430.30 | $150.53 | +183.2% | COM | 594918104 |
| VYM | VANGUARD WHITEHALL FDS | 15,367 | $1.97M | 0.0% | $128.20 | $107.23 | +19.6% | HIGH DIV YLD | 921946406 |
| AAPL | APPLE INC | 7,898 | $1.84M | 0.0% | $233.00 | $115.84 | +100.0% | COM | 037833100 |
| SHYM | BLACKROCK ETF TRUST II | 75,938 | $1.76M | 0.0% | $23.18 | $22.97 | +0.9% | HIGH YLD MUNI IN | 092528108 |
| VOO | VANGUARD INDEX FDS | 3,260 | $1.72M | 0.0% | $527.67 | $385.16 | +37.0% | S&P 500 ETF SHS | 922908363 |
| IWM | ISHARES TR | 6,542 | $1.445M | 0.0% | $220.89 | $204.87 | +7.8% | RUSSELL 2000 ETF | 464287655 |
| SUB | ISHARES TR | 12,189 | $1.294M | 0.0% | $106.19 | $104.24 | +1.9% | SHRT NAT MUN ETF | 464288158 |
| ITOT | ISHARES TR | 9,513 | $1.195M | 0.0% | $125.62 | $85.35 | +47.2% | CORE S&P TTL STK | 464287150 |
| SUSL | ISHARES TR | 11,761 | $1.194M | 0.0% | $101.52 | $68.60 | +48.0% | ESG MSCI LEADR | 46435U218 |
| EMXC | ISHARES INC | 19,515 | $1.193M | 0.0% | $61.11 | $49.39 | +23.7% | MSCI EMRG CHN | 46434G764 |
| VTI | VANGUARD INDEX FDS | 3,938 | $1.115M | 0.0% | $283.16 | $213.39 | +32.7% | TOTAL STK MKT | 922908769 |
| VWO | VANGUARD INTL EQUITY INDEX F | 20,694 | $990K | 0.0% | $47.85 | $39.91 | +19.9% | FTSE EMR MKT ETF | 922042858 |
| IWF | ISHARES TR | 2,490 | $935K | 0.0% | $375.38 * | $48.26 | +94.5% | RUS 1000 GRW ETF | 464287614 |
| MDY | SPDR S&P MIDCAP 400 ETF TR | 1,606 | $915K | 0.0% | $569.66 | $378.55 | +50.5% | UTSER1 S&PDCRP | 78467Y107 |
| GLD | SPDR GOLD TR | 3,264 | $793K | 0.0% | $243.05 | $121.26 | +100.4% | GOLD SHS | 78463V107 |
| HDEF | DBX ETF TR | 27,602 | $742K | 0.0% | $26.89 | $23.28 | +15.5% | XTRACK MSCI EAFE | 233051630 |
| VUG | VANGUARD INDEX FDS | 1,922 | $738K | 0.0% | $383.93 * | $22.77 | +181.0% | GROWTH ETF | 922908736 |
| IWB | ISHARES TR | 2,043 | $642K | 0.0% | $314.39 | $211.69 | +48.5% | RUS 1000 ETF | 464287622 |
| PGR | PROGRESSIVE CORP | 2,455 | $623K | 0.0% | $253.76 * | $77.40 | +202.0% | COM | 743315103 |
| META | META PLATFORMS INC | 1,015 | $581K | 0.0% | $572.44 | $176.44 | +223.2% | CL A | 30303M102 |
| FSV | FIRSTSERVICE CORP NEW | 2,865 | $523K | 0.0% | $182.46 | $86.95 | +108.2% | COM | 33767E202 |
| AMZN | AMAZON COM INC | 2,550 | $475K | 0.0% | $186.33 | $129.77 | +43.6% | COM | 023135106 |
| IJR | ISHARES TR | 3,954 | $462K | 0.0% | $116.96 | $92.40 | +26.6% | CORE S&P SCP ETF | 464287804 |
| IWD | ISHARES TR | 2,420 | $459K | 0.0% | $189.80 | $123.90 | +53.2% | RUS 1000 VAL ETF | 464287598 |
| AVUV | AMERICAN CENTY ETF TR | 4,492 | $431K | 0.0% | $95.95 | $75.21 | +27.6% | US SML CP VALU | 025072877 |
| AGG | ISHARES TR | 4,241 | $429K | 0.0% | $101.27 | $95.91 | +5.6% | CORE US AGGBD ET | 464287226 |
| CTAS | CINTAS CORP | 2,000 | $412K | 0.0% | $205.88 | $170.79 | +19.4% | COM | 172908105 |
| IWO | ISHARES TR | 1,448 | $411K | 0.0% | $284.00 | $239.32 | +18.7% | RUS 2000 GRW ETF | 464287648 |
| MA | MASTERCARD INCORPORATED | 801 | $396K | 0.0% | $493.80 | $308.14 | +59.1% | CL A | 57636Q104 |
| QEFA | SPDR INDEX SHS FDS | 4,310 | $347K | 0.0% | $80.48 | $63.48 | +26.8% | MSCI EAFE STRTGC | 78463X434 |
| IJH | ISHARES TR | 5,220 | $325K | 0.0% | $62.32 | $55.14 | +13.0% | CORE S&P MCP ETF | 464287507 |
| IWP | ISHARES TR | 2,742 | $322K | 0.0% | $117.29 | $87.08 | +34.7% | RUS MD CP GR ETF | 464287481 |
| PEP | PEPSICO INC | 1,800 | $306K | 0.0% | $170.05 * | $121.78 | +33.1% | COM | 713448108 |
| UNH | UNITEDHEALTH GROUP INC | 495 | $289K | 0.0% | $584.68 * | $339.36 | +67.5% | COM | 91324P102 |
| CAT | CATERPILLAR INC | 706 | $276K | 0.0% | $391.12 | $251.22 | +52.8% | COM | 149123101 |
| INTF | ISHARES TR | 8,691 | $273K | 0.0% | $31.43 | $26.20 | +20.0% | INTL EQTY FACTOR | 46434V274 |
| VIG | VANGUARD SPECIALIZED FUNDS | 1,367 | $271K | 0.0% | $198.06 | $165.55 | +19.6% | DIV APP ETF | 921908844 |
| ITW | ILLINOIS TOOL WKS INC | 1,000 | $262K | 0.0% | $262.07 * | $198.70 | +27.9% | COM | 452308109 |
| DFUV | DIMENSIONAL ETF TRUST | 6,283 | $262K | 0.0% | $41.69 | $33.23 | +25.5% | US MKTWIDE VALUE | 25434V724 |
| ELV | ELEVANCE HEALTH INC | 485 | $252K | 0.0% | $520.00 * | $397.15 | +27.9% | COM | 036752103 |
| JPM | JPMORGAN CHASE & CO. | 1,115 | $235K | 0.0% | $210.86 * | $147.79 | +38.9% | COM | 46625H100 |
| PG | PROCTER AND GAMBLE CO | 1,297 | $225K | 0.0% | $173.20 * | $150.31 | +11.6% | COM | 742718109 |
| HD | HOME DEPOT INC | 545 | $221K | 0.0% | $405.20 * | $296.61 | +32.6% | COM | 437076102 |
| JNJ | JOHNSON & JOHNSON | 1,359 | $220K | 0.0% | $162.06 * | $152.66 | +2.2% | COM | 478160104 |
| BRK/B | BERKSHIRE HATHAWAY INC DEL | 477 | $220K | 0.0% | $460.26 | $357.53 | +28.7% | CL B NEW | 084670702 |