Location: Altoona, WI
CIK: 0001658535 · Show all filings
Period: Q2 2026 (← Previous) (Next →)
Filing Date: Jul 13, 2026
Total Value: $5.272B (100.0% shares, 0.0% debt)
| Ticker | Issuer | Shares | Value | % | Share Price | Est. Cost/Share | Unrealized @ Report Date | Class | CUSIP |
|---|---|---|---|---|---|---|---|---|---|
| QUAL | ISHARES TR | 3,358,210 | $737M | 14.0% | $219.43 | $169.42 | +29.5% | MSCI USA QLT FCT | 46432F339 |
| VSDB | VANGUARD MALVERN FDS | 8,199,393 | $626M | 11.9% | $76.34 | $76.37 | -0.0% | SHOR DURA BD ETF | 922020730 |
| IVV | ISHARES TR | 646,536 | $484M | 9.2% | $748.89 | $515.94 | +45.1% | CORE S&P500 ETF | 464287200 |
| SPYG | SPDR SERIES TRUST | 3,398,409 | $404M | 7.7% | $118.99 | $64.22 | +85.3% | ST STR P500GRW | 78464A409 |
| VYMI | VANGUARD WHITEHALL FDS | 3,084,964 | $303M | 5.7% | $98.20 | $69.63 | +41.0% | INTL HIGH ETF | 921946794 |
| MUB | ISHARES TR | 2,708,345 | $291M | 5.5% | $107.62 | $104.72 | +2.8% | NATIONAL MUN ETF | 464288414 |
| SCHF | SCHWAB STRATEGIC TR | 9,692,489 | $268M | 5.1% | $27.70 | $19.39 | +42.8% | INTL EQTY ETF | 808524805 |
| PMBS | PIMCO ETF TR | 4,870,198 | $240M | 4.6% | $49.38 | $48.70 | +1.4% | MTG BKD SECS ACT | 72201R569 |
| MTUM | ISHARES TR | 672,724 | $231M | 4.4% | $342.83 | $219.11 | +56.5% | MSCI USA MMENTM | 46432F396 |
| VOE | VANGUARD INDEX FDS | 961,906 | $190M | 3.6% | $197.60 | $153.29 | +28.9% | MCAP VL IDXVIP | 922908512 |
| SHYM | BLACKROCK ETF TRUST II | 8,146,410 | $183M | 3.5% | $22.45 | $22.22 | +1.0% | SHOR DURA HI ETF | 092528108 |
| VTEB | VANGUARD MUN BD FDS | 3,570,951 | $181M | 3.4% | $50.58 | $49.92 | +1.3% | TAX EXEMPT BD | 922907746 |
| VIOO | VANGUARD ADMIRAL FDS INC | 1,115,920 | $153M | 2.9% | $137.54 | $94.25 | +45.9% | SMLLCP 600 IDX | 921932828 |
| SCHX | SCHWAB STRATEGIC TR | 4,658,623 | $137M | 2.6% | $29.43 | $20.77 | +41.7% | US LRG CAP ETF | 808524201 |
| PFFD | GLOBAL X FDS | 6,826,192 | $128M | 2.4% | $18.69 | $18.66 | +0.2% | US PFD ETF | 37954Y657 |
| IJH | ISHARES TR | 1,548,629 | $119M | 2.3% | $77.11 | $73.37 | +5.1% | CORE S&P MCP ETF | 464287507 |
| SCHE | SCHWAB STRATEGIC TR | 2,198,585 | $79.72M | 1.5% | $36.26 | $26.59 | +36.4% | EMRG MKTEQ ETF | 808524706 |
| FQAL | FIDELITY COVINGTON TRUST | 885,647 | $72.06M | 1.4% | $81.36 | $56.20 | +44.8% | QLTY FCTOR ETF | 316092790 |
| IEFA | ISHARES TR | 706,882 | $68.27M | 1.3% | $96.58 | $60.44 | +59.8% | CORE MSCI EAFE | 46432F842 |
| VOT | VANGUARD INDEX FDS | 216,318 | $66.26M | 1.3% | $306.30 | $203.69 | +50.4% | MCAP GR IDXVIP | 922908538 |
| SPHQ | INVESCO EXCHANGE TRADED FD T | 395,689 | $35.65M | 0.7% | $90.10 | $48.34 | +86.4% | S&P500 QUALITY | 46137V241 |
| IMCV | ISHARES TR | 341,915 | $31.24M | 0.6% | $91.38 | $63.28 | +44.4% | MRGSTR MD CP VAL | 464288406 |
| IMCG | ISHARES TR | 284,164 | $27.93M | 0.5% | $98.30 | $56.31 | +74.6% | MRGSTR MD CP GRW | 464288307 |
| IEMG | ISHARES INC | 309,975 | $25.68M | 0.5% | $82.84 | $52.07 | +59.1% | CORE MSCI EMKT | 46434G103 |
| ESGV | VANGUARD WORLD FD | 143,189 | $18.94M | 0.4% | $132.24 | $61.83 | +113.9% | ESG US STK ETF | 921910733 |
| AVSE | AMERICAN CENTY ETF TR | 127,788 | $10.46M | 0.2% | $81.84 | $77.10 | +6.1% | AVA RES MAR ETF | 025072315 |
| VB | VANGUARD INDEX FDS | 33,887 | $10.27M | 0.2% | $303.12 | $196.89 | +54.0% | SMALL CP ETF | 922908751 |
| VSGX | VANGUARD WORLD FD | 124,727 | $10.27M | 0.2% | $82.34 | $60.17 | +36.8% | ESG INTL STK ETF | 921910725 |
| ESGD | ISHARES TR | 90,566 | $9.311M | 0.2% | $102.81 | $79.70 | +29.0% | ESG AW MSCI EAFE | 46435G516 |
| SCHD | SCHWAB STRATEGIC TR | 293,403 | $9.304M | 0.2% | $31.71 | $25.69 | +23.4% | US DIVIDEND EQ | 808524797 |
| IUSB | ISHARES TR | 197,945 | $9.135M | 0.2% | $46.15 | $44.32 | +4.1% | CORE UNIVRSL USD | 46434V613 |
| PTL | NORTHERN LTS FD TR IV | 27,785 | $7.949M | 0.2% | $286.09 | $276.75 | +3.4% | INSPIRE 500 ETF | 66537J796 |
| SCHG | SCHWAB STRATEGIC TR | 227,877 | $7.711M | 0.1% | $33.84 | $27.28 | +24.0% | US LCAP GR ETF | 808524300 |
| SCHA | SCHWAB STRATEGIC TR | 192,575 | $6.958M | 0.1% | $36.13 | $23.96 | +50.8% | US SML CAP ETF | 808524607 |
| VOO | VANGUARD INDEX FDS | 7,533 | $5.174M | 0.1% | $686.81 | $495.67 | +38.6% | S&P 500 ETF SHS | 922908363 |
| OWNS | QUAKER INVT TR | 294,906 | $5.095M | 0.1% | $17.28 | $17.07 | +1.2% | AFFORDABLE HOUS | 74741A106 |
| SPY | STATE STR SPDR S&P 500 ETF T | 6,613 | $4.938M | 0.1% | $746.77 | $503.00 | +48.5% | TR UNIT | 78462F103 |
| EFA | ISHARES TR | 35,489 | $3.687M | 0.1% | $103.88 | $80.52 | +29.0% | MSCI EAFE ETF | 464287465 |
| FLQM | FRANKLIN TEMPLETON ETF TR | 54,702 | $3.166M | 0.1% | $57.89 | $55.52 | +4.3% | US MID CP MLTFCT | 35473P884 |
| AAPL | APPLE INC | 10,340 | $2.992M | 0.1% | $289.36 | $167.05 | +73.2% | COM | 037833100 |
| VTI | VANGUARD INDEX FDS | 7,987 | $2.956M | 0.1% | $370.04 | $274.92 | +34.6% | TOTAL STK MKT | 922908769 |
| VEA | VANGUARD TAX-MANAGED FDS | 32,732 | $2.332M | 0.0% | $71.25 | $69.66 | +2.3% | VAN FTSE DEV MKT | 921943858 |
| JSML | JANUS DETROIT STR TR | 23,908 | $2.225M | 0.0% | $93.06 | $53.85 | +72.8% | HENDERSN CAP ETF | 47103U100 |
| IWM | ISHARES TR | 7,368 | $2.214M | 0.0% | $300.45 | $213.59 | +40.7% | RUSSELL 2000 ETF | 464287655 |
| VGSH | VANGUARD SCOTTSDALE FDS | 35,958 | $2.093M | 0.0% | $58.20 | $58.38 | -0.3% | SHORT TERM TREAS | 92206C102 |
| MSFT | MICROSOFT CORP | 5,521 | $2.059M | 0.0% | $373.02 | $184.40 | +102.3% | COM | 594918104 |
| IVW | ISHARES TR | 14,710 | $2.023M | 0.0% | $137.53 | $132.05 | +4.2% | S&P 500 GRWT ETF | 464287309 |
| EMXC | ISHARES INC | 19,124 | $1.956M | 0.0% | $102.30 | $49.64 | +106.1% | MSCI EMRG CHN | 46434G764 |
| IVE | ISHARES TR | 8,443 | $1.917M | 0.0% | $227.06 | $223.37 | +1.7% | S&P 500 VAL ETF | 464287408 |
| VIG | VANGUARD SPECIALIZED FUNDS | 8,075 | $1.911M | 0.0% | $236.62 | $205.39 | +15.2% | DIV APP ETF | 921908844 |
| IWF | ISHARES TR | 14,882 | $1.848M | 0.0% | $124.17 | $109.33 | +13.6% | RUS 1000 GRW ETF | 464287614 |
| SUSL | ISHARES TR | 13,411 | $1.78M | 0.0% | $132.76 | $74.37 | +78.5% | ESG MSCI LEADR | 46435U218 |
| SPYM | SPDR SERIES TRUST | 19,735 | $1.734M | 0.0% | $87.88 | $78.67 | +11.7% | ST STR P500ETF | 78464A854 |
| IWR | ISHARES TR | 13,639 | $1.505M | 0.0% | $110.32 | $90.01 | +22.6% | RUS MID CAP ETF | 464287499 |
| IWD | ISHARES TR | 6,183 | $1.499M | 0.0% | $242.43 | $186.15 | +30.2% | RUS 1000 VAL ETF | 464287598 |
| AGG | ISHARES TR | 14,675 | $1.453M | 0.0% | $98.98 | $98.64 | +0.3% | CORE US AGGBD ET | 464287226 |
| MDY | STATE STR SPDR S&P MIDCAP 40 | 2,050 | $1.442M | 0.0% | $703.34 | $438.69 | +60.3% | UTSER1 S&PDCRP | 78467Y107 |
| JEPI | J P MORGAN EXCHANGE TRADED F | 24,209 | $1.367M | 0.0% | $56.48 | $56.68 | -0.4% | EQUITY PREMIUM | 46641Q332 |
| GLD | SPDR GOLD TR | 3,341 | $1.231M | 0.0% | $368.37 | $125.81 | +192.8% | GOLD SHS | 78463V107 |
| ITOT | ISHARES TR | 7,065 | $1.161M | 0.0% | $164.27 | $92.94 | +76.7% | CORE S&P TTL STK | 464287150 |
| VUG | VANGUARD INDEX FDS | 13,179 | $1.135M | 0.0% | $86.14 | $75.38 | +14.3% | GROWTH ETF | 922908736 |
| MLPX | GLOBAL X FDS | 13,889 | $1.023M | 0.0% | $73.66 | $69.42 | +6.1% | GLB X MLP ENRG I | 37954Y293 |
| PSQA | PALMER SQUARE FUNDS TR | 48,662 | $996K | 0.0% | $20.46 | $20.49 | -0.1% | CLO SR DEBT ETF | 696930205 |
| JEPQ | J P MORGAN EXCHANGE TRADED F | 16,113 | $990K | 0.0% | $61.46 | $56.84 | +8.1% | NASDAQ EQT PREM | 46654Q203 |
| HDEF | DBX ETF TR | 29,766 | $957K | 0.0% | $32.14 | $23.63 | +36.0% | XTRACK MSCI EAFE | 233051630 |
| IQLT | ISHARES TR | 17,691 | $877K | 0.0% | $49.55 | $48.87 | +1.4% | MSCI INTL QUALTY | 46434V456 |
| SCHY | SCHWAB STRATEGIC TR | 26,943 | $855K | 0.0% | $31.73 | $30.73 | +3.2% | INTERNL DIVID | 808524672 |
| AMZN | AMAZON COM INC | 3,562 | $849K | 0.0% | $238.32 | $159.84 | +49.1% | COM | 023135106 |
| SUB | ISHARES TR | 7,433 | $791K | 0.0% | $106.47 | $104.98 | +1.4% | SHRT NAT MUN ETF | 464288158 |
| IWY | ISHARES TR | 2,635 | $766K | 0.0% | $290.62 | $282.34 | +2.9% | RUS TP200 GR ETF | 464289438 |
| NVDA | NVIDIA CORPORATION | 3,630 | $726K | 0.0% | $200.09 | $205.61 | -2.7% | COM | 67066G104 |
| CAT | CATERPILLAR INC | 663 | $706K | 0.0% | $1064.90 | $470.02 | +126.6% | COM | 149123101 |
| FDMO | FIDELITY COVINGTON TRUST | 6,843 | $675K | 0.0% | $98.57 | $69.14 | +42.6% | MOMENTUM FACTR | 316092816 |
| RSP | INVESCO EXCHANGE TRADED FD T | 3,125 | $665K | 0.0% | $212.74 | $192.88 | +10.3% | S&P500 EQL WGT | 46137V357 |
| IJR | ISHARES TR | 4,133 | $613K | 0.0% | $148.30 | $101.80 | +45.7% | CORE S&P SCP ETF | 464287804 |
| PHYS | SPROTT ASSET MANAGEMENT LP | 20,000 | $603K | 0.0% | $30.17 | $24.06 | — | PHYSICAL GOLD TR | 85207H104 |
| DGRE | WISDOMTREE TR | 14,570 | $595K | 0.0% | $40.85 | $35.37 | +15.5% | EM MKTS QTLY DIV | 97717W323 |
| VEU | VANGUARD INTL EQUITY INDEX F | 6,750 | $565K | 0.0% | $83.75 | $60.66 | +38.1% | ALLWRLD EX US | 922042775 |
| META | META PLATFORMS INC | 960 | $541K | 0.0% | $563.29 | $221.49 | +154.3% | CL A | 30303M102 |
| DYNF | BLACKROCK ETF TRUST | 7,869 | $535K | 0.0% | $68.01 | $65.06 | +4.5% | ISHARES US EQUIT | 09290C103 |
| IWO | ISHARES TR | 1,334 | $526K | 0.0% | $393.96 | $242.16 | +62.7% | RUS 2000 GRW ETF | 464287648 |
| PGR | PROGRESSIVE CORP | 2,344 | $512K | 0.0% | $218.45 | $79.72 | +174.0% | COM | 743315103 |
| IWP | ISHARES TR | 3,471 | $508K | 0.0% | $146.41 | $108.06 | +35.5% | RUS MD CP GR ETF | 464287481 |
| VXF | VANGUARD INDEX FDS | 1,993 | $491K | 0.0% | $246.21 | $192.77 | +27.7% | EXTEND MKT ETF | 922908652 |
| QQQ | INVESCO QQQ TR | 660 | $486K | 0.0% | $736.76 | $568.44 | +29.5% | UNIT SER 1 | 46090E103 |
| MA | MASTERCARD INCORPORATED | 942 | $484K | 0.0% | $513.50 | $340.74 | +50.7% | CL A | 57636Q104 |
| GOOGL | ALPHABET INC | 1,323 | $473K | 0.0% | $357.37 | $323.75 | +10.4% | CAP STK CL A | 02079K305 |
| VO | VANGUARD INDEX FDS | 5,856 | $472K | 0.0% | $80.57 | $77.53 | +3.9% | MID CAP ETF | 922908629 |
| IGRO | ISHARES TR | 4,895 | $430K | 0.0% | $87.93 | $86.31 | +1.9% | INTL DIV GRWTH | 46435G524 |
| JPM | JPMORGAN CHASE & CO | 1,284 | $420K | 0.0% | $327.33 | $178.80 | +83.1% | COM | 46625H100 |
| FSV | FIRSTSERVICE CORP NEW | 2,865 | $407K | 0.0% | $142.11 | $86.95 | +63.4% | COM | 33767E202 |
| VWO | VANGUARD INTL EQUITY INDEX F | 6,792 | $405K | 0.0% | $59.69 | $44.78 | +33.3% | FTSE EMR MKT ETF | 922042858 |
| INTF | ISHARES TR | 9,445 | $387K | 0.0% | $40.96 | $27.27 | +50.2% | INTL EQTY FACTOR | 46434V274 |
| IWB | ISHARES TR | 940 | $385K | 0.0% | $409.50 | $247.19 | +65.7% | RUS 1000 ETF | 464287622 |
| QEFA | SPDR INDEX SHS FDS | 3,727 | $358K | 0.0% | $96.02 | $67.30 | +42.7% | ST STR MSCI EAFE | 78463X434 |
| DFUV | DIMENSIONAL ETF TRUST | 6,283 | $346K | 0.0% | $55.01 | $33.23 | +65.5% | US MKTWIDE VALUE | 25434V724 |
| BRK/B | BERKSHIRE HATHAWAY INC DEL | 687 | $344K | 0.0% | $500.39 | $398.26 | +25.6% | CL B NEW | 084670702 |
| CTAS | CINTAS CORP | 2,000 | $340K | 0.0% | $170.08 | $170.79 | -0.4% | COM | 172908105 |
| JNJ | JOHNSON & JOHNSON | 1,322 | $336K | 0.0% | $253.97 | $150.84 | +68.4% | COM | 478160104 |
| IWS | ISHARES TR | 1,923 | $317K | 0.0% | $164.60 | $149.64 | +10.0% | RUS MDCP VAL ETF | 464287473 |
| GOOG | ALPHABET INC | 895 | $316K | 0.0% | $353.33 | $314.20 | +12.5% | CAP STK CL C | 02079K107 |
| BND | VANGUARD BD INDEX FDS | 4,197 | $308K | 0.0% | $73.41 | $73.38 | +0.0% | TOTAL BND MRKT | 921937835 |
| ITW | ILLINOIS TOOL WKS INC | 1,000 | $270K | 0.0% | $270.47 | $198.70 | +36.1% | COM | 452308109 |
| URI | UNITED RENTALS INC | 230 | $261K | 0.0% | $1132.89 | $951.39 | +19.1% | COM | 911363109 |
| VTV | VANGUARD INDEX FDS | 1,125 | $245K | 0.0% | $217.93 | $189.44 | +15.0% | VALUE ETF | 922908744 |
| VYM | VANGUARD WHITEHALL FDS | 1,499 | $237K | 0.0% | $158.03 | $156.29 | +1.1% | HIGH DIV YLD | 921946406 |
| UNH | UNITEDHEALTH GROUP INC | 565 | $235K | 0.0% | $415.63 | $370.65 | +12.1% | COM | 91324P102 |
| HD | HOME DEPOT INC | 648 | $229K | 0.0% | $352.68 | $356.49 | -1.1% | COM | 437076102 |
| VUSE | ETF SER SOLUTIONS | 3,058 | $221K | 0.0% | $72.32 | $69.36 | +4.3% | VIDENT US EQUITY | 26922A503 |
| FV | FIRST TR EXCHANGE TRADED FD | 2,851 | $216K | 0.0% | $75.88 | $68.94 | +10.1% | DORSEY WRT 5 ETF | 33738R605 |
| DFIV | DIMENSIONAL ETF TRUST | 3,868 | $209K | 0.0% | $54.02 | $54.96 | -1.7% | INTERNATNAL VAL | 25434V807 |
| QGRW | WISDOMTREE TR | 3,156 | $208K | 0.0% | $66.03 | $63.07 | +4.7% | US QUALITY GROW | 97717Y477 |
| PEP | PEPSICO INC | 1,500 | $203K | 0.0% | $135.40 | $140.43 | -3.6% | COM | 713448108 |