Cannon Financial Strategists, Inc. Diversified Active

Location: Athens, GA

CIK: 0002031123 · Show all filings

Period: Q4 2023 (← Previous) (Next →)

Filing Date: Oct 18, 2024

Total Value: $467M (100.0% shares, 0.0% debt)

Holdings (90)

SLYV SPDR SER TR 15.0%
Value $70.16M Shares 842,106 Share Price $83.31 Est. Cost/Share $64.61 Unrealized @ Report Date +28.9%
DFIC DIMENSIONAL ETF TRUST 14.3%
Value $66.79M Shares 2,616,005 Share Price $25.53 Est. Cost/Share $24.19 Unrealized @ Report Date +5.5%
SPYG SPDR SER TR 11.6%
Value $54M Shares 830,016 Share Price $65.06 Est. Cost/Share $44.86 Unrealized @ Report Date +45.0%
AVLV AMERICAN CENTY ETF TR 10.8%
Value $50.38M Shares 872,264 Share Price $57.76 Est. Cost/Share $52.53 Unrealized @ Report Date +10.0%
BIV VANGUARD BD INDEX FDS 6.3%
Value $29.37M Shares 384,504 Share Price $76.38 Est. Cost/Share $86.11 Unrealized @ Report Date -11.3%
VUG VANGUARD INDEX FDS 4.4%
Value $20.73M Shares 66,693 Share Price $310.88 * Est. Cost/Share $31.69 Unrealized @ Report Date +63.5%
AVEM AMERICAN CENTY ETF TR 3.5%
Value $16.16M Shares 286,497 Share Price $56.39 Est. Cost/Share $53.72 Unrealized @ Report Date +5.0%
AVDE AMERICAN CENTY ETF TR 3.4%
Value $15.86M Shares 262,404 Share Price $60.43 Est. Cost/Share $52.75 Unrealized @ Report Date +14.6%
VTI VANGUARD INDEX FDS 3.4%
Value $15.65M Shares 65,988 Share Price $237.22 Est. Cost/Share $169.71 Unrealized @ Report Date +39.8%
SPIP SPDR SER TR 3.3%
Value $15.53M Shares 607,198 Share Price $25.57 Est. Cost/Share $28.76 Unrealized @ Report Date -11.1%
EMB ISHARES TR 2.9%
Value $13.71M Shares 153,979 Share Price $89.06 Est. Cost/Share $101.85 Unrealized @ Report Date -12.6%
VIOV VANGUARD ADMIRAL FDS INC 2.1%
Value $9.684M Shares 109,421 Share Price $88.50 Est. Cost/Share $77.26 Unrealized @ Report Date +14.5%
USRT ISHARES TR 1.8%
Value $8.552M Shares 157,516 Share Price $54.29 Est. Cost/Share $50.37 Unrealized @ Report Date +7.8%
SPTM SPDR SER TR 1.6%
Value $7.646M Shares 130,817 Share Price $58.45 Est. Cost/Share $35.02 Unrealized @ Report Date +66.9%
VBR VANGUARD INDEX FDS 1.3%
Value $5.879M Shares 32,664 Share Price $179.97 Est. Cost/Share $129.89 Unrealized @ Report Date +38.6%
MUB ISHARES TR 1.2%
Value $5.443M Shares 50,204 Share Price $108.41 Est. Cost/Share $109.23 Unrealized @ Report Date -0.8%
ISTB ISHARES TR 0.8%
Value $3.937M Shares 82,777 Share Price $47.56 Est. Cost/Share $50.49 Unrealized @ Report Date -5.8%
FIXD FIRST TR EXCHNG TRADED FD VI 0.8%
Value $3.91M Shares 87,652 Share Price $44.61 Est. Cost/Share $44.36 Unrealized @ Report Date +0.5%
KO COCA COLA CO 0.7%
Value $3.487M Shares 59,164 Share Price $58.93 * Est. Cost/Share $42.35 Unrealized @ Report Date +31.2%
VTEB VANGUARD MUN BD FDS 0.6%
Value $2.87M Shares 56,213 Share Price $51.05 Est. Cost/Share $49.88 Unrealized @ Report Date +2.4%
IWF ISHARES TR 0.5%
Value $2.181M Shares 7,192 Share Price $303.19 * Est. Cost/Share $49.62 Unrealized @ Report Date +52.7%
EFG ISHARES TR 0.4%
Value $1.878M Shares 19,387 Share Price $96.85 Est. Cost/Share $75.28 Unrealized @ Report Date +28.7%
IMTB ISHARES TR 0.4%
Value $1.778M Shares 40,876 Share Price $43.50 Est. Cost/Share $43.82 Unrealized @ Report Date -0.7%
TIP ISHARES TR 0.4%
Value $1.642M Shares 15,280 Share Price $107.49 Est. Cost/Share $110.22 Unrealized @ Report Date -2.5%
IVV ISHARES TR 0.3%
Value $1.545M Shares 3,236 Share Price $477.58 Est. Cost/Share $303.81 Unrealized @ Report Date +57.2%
BRK/B BERKSHIRE HATHAWAY INC DEL 0.3%
Value $1.429M Shares 4,008 Share Price $356.66 Est. Cost/Share $259.97 Unrealized @ Report Date +37.2%
ICSH ISHARES TR 0.3%
Value $1.389M Shares 27,585 Share Price $50.36 Est. Cost/Share $50.33 Unrealized @ Report Date +0.1%
IBTE ISHARES TR 0.3%
Value $1.385M Shares 58,056 Share Price $23.86 Est. Cost/Share $23.80 Unrealized @ Report Date —
SCHJ SCHWAB STRATEGIC TR 0.3%
Value $1.31M Shares 27,078 Share Price $48.38 * Est. Cost/Share $23.60 Unrealized @ Report Date +2.5%
— ISHARES TR 0.3%
Value $1.306M Shares 56,086 Share Price $23.28 Est. Cost/Share $23.13 Unrealized @ Report Date —
DFAE DIMENSIONAL ETF TRUST 0.3%
Value $1.268M Shares 52,594 Share Price $24.11 Est. Cost/Share $23.38 Unrealized @ Report Date +3.1%
IBTG ISHARES TR 0.3%
Value $1.266M Shares 55,391 Share Price $22.86 Est. Cost/Share $22.95 Unrealized @ Report Date -0.4%
HD HOME DEPOT INC 0.3%
Value $1.225M Shares 3,535 Share Price $346.55 * Est. Cost/Share $174.82 Unrealized @ Report Date +88.8%
AAPL APPLE INC 0.2%
Value $1.115M Shares 5,794 Share Price $192.52 Est. Cost/Share $168.42 Unrealized @ Report Date +13.2%
IBTH ISHARES TR 0.2%
Value $1.08M Shares 48,235 Share Price $22.39 Est. Cost/Share $22.52 Unrealized @ Report Date -0.6%
PRF INVESCO EXCHANGE TRADED FD T 0.2%
Value $1.031M Shares 29,280 Share Price $35.20 Est. Cost/Share $30.88 Unrealized @ Report Date +14.0%
PG PROCTER AND GAMBLE CO 0.2%
Value $965K Shares 6,585 Share Price $146.54 * Est. Cost/Share $99.24 Unrealized @ Report Date +40.4%
VEA VANGUARD TAX-MANAGED FDS 0.2%
Value $935K Shares 19,522 Share Price $47.90 Est. Cost/Share $43.28 Unrealized @ Report Date +10.7%
— ISHARES TR 0.2%
Value $923K Shares 37,037 Share Price $24.91 Est. Cost/Share $24.62 Unrealized @ Report Date —
VOO VANGUARD INDEX FDS 0.2%
Value $875K Shares 2,004 Share Price $436.80 Est. Cost/Share $303.58 Unrealized @ Report Date +43.9%
— ISHARES TR 0.2%
Value $875K Shares 35,330 Share Price $24.76 Est. Cost/Share $24.38 Unrealized @ Report Date —
BND VANGUARD BD INDEX FDS 0.2%
Value $869K Shares 11,813 Share Price $73.55 Est. Cost/Share $78.72 Unrealized @ Report Date -6.6%
IBDR ISHARES TR 0.2%
Value $853K Shares 35,681 Share Price $23.90 Est. Cost/Share $23.62 Unrealized @ Report Date +1.2%
SO SOUTHERN CO 0.2%
Value $784K Shares 11,185 Share Price $70.12 * Est. Cost/Share $62.52 Unrealized @ Report Date +4.7%
VTV VANGUARD INDEX FDS 0.2%
Value $772K Shares 5,165 Share Price $149.51 Est. Cost/Share $127.06 Unrealized @ Report Date +17.7%
MSFT MICROSOFT CORP 0.2%
Value $738K Shares 1,961 Share Price $376.10 Est. Cost/Share $224.53 Unrealized @ Report Date +65.0%
IBDS ISHARES TR 0.2%
Value $730K Shares 30,492 Share Price $23.93 Est. Cost/Share $23.66 Unrealized @ Report Date +1.1%
DUK DUKE ENERGY CORP NEW 0.1%
Value $688K Shares 7,086 Share Price $97.04 * Est. Cost/Share $73.86 Unrealized @ Report Date +21.8%
VWO VANGUARD INTL EQUITY INDEX F 0.1%
Value $642K Shares 15,617 Share Price $41.10 Est. Cost/Share $42.77 Unrealized @ Report Date -3.9%
ABBV ABBVIE INC 0.1%
Value $621K Shares 4,007 Share Price $154.97 * Est. Cost/Share $66.55 Unrealized @ Report Date +117.1%
SPDW SPDR INDEX SHS FDS 0.1%
Value $605K Shares 17,802 Share Price $34.01 Est. Cost/Share $28.66 Unrealized @ Report Date +18.7%
GIS GENERAL MLS INC 0.1%
Value $575K Shares 8,833 Share Price $65.14 * Est. Cost/Share $35.78 Unrealized @ Report Date +68.0%
VYM VANGUARD WHITEHALL FDS 0.1%
Value $574K Shares 5,145 Share Price $111.63 Est. Cost/Share $83.77 Unrealized @ Report Date +33.3%
VIG VANGUARD SPECIALIZED FUNDS 0.1%
Value $555K Shares 3,257 Share Price $170.41 Est. Cost/Share $154.99 Unrealized @ Report Date +9.9%
IWD ISHARES TR 0.1%
Value $509K Shares 3,079 Share Price $165.25 Est. Cost/Share $154.43 Unrealized @ Report Date +7.0%
XOM EXXON MOBIL CORP 0.1%
Value $501K Shares 5,009 Share Price $99.98 * Est. Cost/Share $51.86 Unrealized @ Report Date +79.8%
ABT ABBOTT LABS 0.1%
Value $447K Shares 4,061 Share Price $110.07 * Est. Cost/Share $68.67 Unrealized @ Report Date +54.2%
EFA ISHARES TR 0.1%
Value $444K Shares 5,889 Share Price $75.35 Est. Cost/Share $66.36 Unrealized @ Report Date +13.6%
UPS UNITED PARCEL SERVICE INC 0.1%
Value $413K Shares 2,625 Share Price $157.23 * Est. Cost/Share $82.24 Unrealized @ Report Date +70.7%
MRK MERCK & CO INC 0.1%
Value $404K Shares 3,705 Share Price $109.02 * Est. Cost/Share $65.15 Unrealized @ Report Date +57.0%
FLRN SPDR SER TR 0.1%
Value $401K Shares 13,102 Share Price $30.59 Est. Cost/Share $30.55 Unrealized @ Report Date +0.1%
JNJ JOHNSON & JOHNSON 0.1%
Value $366K Shares 2,334 Share Price $156.74 * Est. Cost/Share $115.53 Unrealized @ Report Date +27.6%
VLUE ISHARES TR 0.1%
Value $365K Shares 3,611 Share Price $101.16 Est. Cost/Share $95.35 Unrealized @ Report Date +6.1%
DIS DISNEY WALT CO 0.1%
Value $360K Shares 3,987 Share Price $90.29 Est. Cost/Share $154.87 Unrealized @ Report Date -42.9%
ROK ROCKWELL AUTOMATION INC 0.1%
Value $353K Shares 1,138 Share Price $310.42 * Est. Cost/Share $284.68 Unrealized @ Report Date +5.3%
AMGN AMGEN INC 0.1%
Value $346K Shares 1,200 Share Price $288.02 * Est. Cost/Share $231.86 Unrealized @ Report Date +16.8%
WMT WALMART INC 0.1%
Value $345K Shares 2,190 Share Price $157.65 * Est. Cost/Share $37.42 Unrealized @ Report Date +37.5%
SPY SPDR S&P 500 ETF TR 0.1%
Value $321K Shares 676 Share Price $475.31 Est. Cost/Share $431.29 Unrealized @ Report Date +10.2%
SCHD SCHWAB STRATEGIC TR 0.1%
Value $310K Shares 4,069 Share Price $76.13 * Est. Cost/Share $23.98 Unrealized @ Report Date +5.8%
HSY HERSHEY CO 0.1%
Value $309K Shares 1,660 Share Price $186.44 * Est. Cost/Share $113.43 Unrealized @ Report Date +54.6%
PEG PUBLIC SVC ENTERPRISE GRP IN 0.1%
Value $289K Shares 4,720 Share Price $61.15 * Est. Cost/Share $54.89 Unrealized @ Report Date +4.5%
USHY ISHARES TR 0.1%
Value $280K Shares 7,707 Share Price $36.35 Est. Cost/Share $35.07 Unrealized @ Report Date +3.7%
DFIS DIMENSIONAL ETF TRUST 0.1%
Value $274K Shares 11,350 Share Price $24.17 Est. Cost/Share $22.25 Unrealized @ Report Date +8.7%
EMHC SPDR SER TR 0.1%
Value $271K Shares 11,116 Share Price $24.36 Est. Cost/Share $23.02 Unrealized @ Report Date +5.8%
EFX EQUIFAX INC 0.1%
Value $262K Shares 1,061 Share Price $247.29 Est. Cost/Share $162.59 Unrealized @ Report Date +50.0%
JPM JPMORGAN CHASE & CO. 0.1%
Value $246K Shares 1,445 Share Price $170.10 * Est. Cost/Share $144.89 Unrealized @ Report Date +12.3%
DOV DOVER CORP 0.1%
Value $245K Shares 1,595 Share Price $153.78 * Est. Cost/Share $140.34 Unrealized @ Report Date +7.2%
TXN TEXAS INSTRS INC 0.1%
Value $245K Shares 1,437 Share Price $170.44 * Est. Cost/Share $157.20 Unrealized @ Report Date +2.1%
IJS ISHARES TR 0.1%
Value $243K Shares 2,359 Share Price $103.07 Est. Cost/Share $92.08 Unrealized @ Report Date +11.9%
VNQ VANGUARD INDEX FDS 0.1%
Value $242K Shares 2,741 Share Price $88.35 Est. Cost/Share $90.08 Unrealized @ Report Date -1.9%
VCSH VANGUARD SCOTTSDALE FDS 0.1%
Value $237K Shares 3,060 Share Price $77.37 Est. Cost/Share $81.92 Unrealized @ Report Date -5.5%
SCHZ SCHWAB STRATEGIC TR 0.1%
Value $236K Shares 5,067 Share Price $46.62 * Est. Cost/Share $22.66 Unrealized @ Report Date +2.9%
VEU VANGUARD INTL EQUITY INDEX F 0.0%
Value $222K Shares 3,946 Share Price $56.14 Est. Cost/Share $54.11 Unrealized @ Report Date +3.8%
LOW LOWES COS INC 0.0%
Value $212K Shares 953 Share Price $222.61 * Est. Cost/Share $214.91 Unrealized @ Report Date -0.4%
GOOG ALPHABET INC 0.0%
Value $206K Shares 1,459 Share Price $140.93 Est. Cost/Share $134.68 Unrealized @ Report Date +3.9%
LLY ELI LILLY & CO 0.0%
Value $203K Shares 348 Share Price $583.37 Est. Cost/Share $575.10 Unrealized @ Report Date -0.0%
SCHP SCHWAB STRATEGIC TR 0.0%
Value $200K Shares 3,838 Share Price $52.20 * Est. Cost/Share $25.44 Unrealized @ Report Date +2.6%
BEAT HEARTBEAM INC 0.0%
Value $189K Shares 80,391 Share Price $2.35 Est. Cost/Share $3.34 Unrealized @ Report Date -29.6%
SGC SUPERIOR GROUP OF CO INC 0.0%
Value $186K Shares 13,806 Share Price $13.50 Est. Cost/Share $13.26 Unrealized @ Report Date +1.8%
CRWS CROWN CRAFTS INC 0.0%
Value $114K Shares 22,940 Share Price $4.96 * Est. Cost/Share $4.05 Unrealized @ Report Date +3.5%