Location: Shorewood, WI
CIK: 0001729045 · Show all filings
Period: Q4 2018 (← Previous) (Next →)
Filing Date: Jan 4, 2019
Total Value: $96.78M (100.0% shares, 0.0% debt)
| Ticker | Issuer | Shares | Value | % | Est. Cost | Unrealized | Class | CUSIP |
|---|---|---|---|---|---|---|---|---|
| MDY | SPDR Mid-Cap | 13,915 | $4.212M | 4.4% | $344.18 | — | Equities | 78467Y107 |
| IWV | iShares Russell 3000 | 27,432 | $4.03M | 4.2% | $162.28 | — | Equities | 464287689 |
| SPY | S&P 500 | 14,327 | $3.581M | 3.7% | $265.50 | — | Equities | 78462F103 |
| JNJ | Johnson & Johnson | 22,664 | $2.925M | 3.0% | $110.85 | +3.0% | Equities | 478160104 |
| NSRGY | Nestle ADR | 34,585 | $2.8M | 2.9% | $85.96 | — | Equities | 641069406 |
| PEP | Pepsico | 25,231 | $2.788M | 2.9% | $89.02 | +1.9% | Equities | 713448108 |
| V | Visa Inc | 19,586 | $2.584M | 2.7% | $104.72 | +25.5% | Equities | 92826C839 |
| VBK | Vanguard Small Growth | 17,078 | $2.572M | 2.7% | $187.30 | — | Equities | 922908595 |
| — | Berkshire Hathaway | 12,416 | $2.535M | 2.6% | $198.22 | — | Equities | 084670207 |
| — | Total SA ADR | 47,820 | $2.495M | 2.6% | $55.25 | — | Equities | 89151E109 |
| MRSH | Marsh & McLennan | 30,023 | $2.394M | 2.5% | $72.89 | +2.2% | Equities | 571748102 |
| AMZN | Amazon | 1,557 | $2.339M | 2.4% | $63.04 | +31.9% | Equities | 023135106 |
| VUG | Vanguard Growth Stocks | 17,278 | $2.321M | 2.4% | $140.79 | — | Equities | 922908736 |
| AAPL | Apple Inc | 14,272 | $2.251M | 2.3% | $39.76 | +15.7% | Equities | 037833100 |
| — | United Technologies | 20,534 | $2.186M | 2.3% | $125.63 | — | Equities | 913017109 |
| — | Merck & Co Inc | 28,550 | $2.182M | 2.3% | $74.70 | — | Equities | 589331107 |
| HD | Home Depot Inc | 12,651 | $2.174M | 2.2% | $143.84 | +4.6% | Equities | 437076102 |
| ADBE | Adobe Systems Inc | 9,506 | $2.151M | 2.2% | $186.35 | +29.5% | Equities | 00724F101 |
| EW | Edwards Lifesciences | 13,904 | $2.13M | 2.2% | $36.84 | +37.4% | Equities | 28176E108 |
| PYPL | Paypal Holdings Inc | 25,020 | $2.104M | 2.2% | $75.58 | +9.9% | Equities | 70450Y103 |
| BA | Boeing Co | 6,431 | $2.074M | 2.1% | $327.54 | +2.3% | Equities | 097023105 |
| — | Harris Corporation | 15,143 | $2.039M | 2.1% | $141.46 | — | Equities | 413875105 |
| — | Kansas City Southern | 21,119 | $2.016M | 2.1% | $103.30 | — | Equities | 485170302 |
| UNH | UnitedHealth Group | 7,980 | $1.988M | 2.1% | $213.97 | +9.8% | Equities | 91324P102 |
| SBUX | Starbucks | 29,533 | $1.902M | 2.0% | $47.53 | +12.9% | Equities | 855244109 |
| IWN | Russell 2000 Value | 17,550 | $1.887M | 1.9% | $131.97 | — | Equities | 464287630 |
| BDX | Becton Dickinson & Co | 8,128 | $1.831M | 1.9% | $216.00 | -3.6% | Equities | 075887109 |
| GOOG | Alphabet Inc. | 1,697 | $1.757M | 1.8% | $50.87 | +4.4% | Equities | 02079K107 |
| LMT | Lockheed Martin Corp | 6,546 | $1.714M | 1.8% | $253.65 | -1.4% | Equities | 539830109 |
| ESLT | Elbit Systems Ltd | 12,901 | $1.471M | 1.5% | $128.21 | -12.2% | Equities | M3760D101 |
| LRLCY | L' Oreal ADR | 31,935 | $1.458M | 1.5% | $47.94 | — | Equities | 502117203 |
| VB | Vanguard Small Cap | 10,706 | $1.413M | 1.5% | $147.78 | — | Equities | 922908751 |
| STZ | Constellation Brands | 8,589 | $1.381M | 1.4% | $190.03 | -6.9% | Equities | 21036P108 |
| SCZ | iShares Int'l Small Cap | 26,543 | $1.375M | 1.4% | $62.74 | — | Equities | 464288273 |
| VIG | Vanguard Dividend Growth | 13,743 | $1.346M | 1.4% | $102.01 | — | Equities | 921908844 |
| SYK | Stryker Corp | 8,387 | $1.315M | 1.4% | $153.95 | +0.5% | Equities | 863667101 |
| AOS | AO Smith | 28,963 | $1.237M | 1.3% | $52.59 | -23.3% | Equities | 831865209 |
| MMM | 3M | 6,240 | $1.189M | 1.2% | $133.33 | -3.8% | Equities | 88579Y101 |
| VYM | Vanguard High Div Yld | 14,992 | $1.169M | 1.2% | $85.62 | — | Equities | 921946406 |
| GOOGL | Alphabet Inc. | 1,016 | $1.062M | 1.1% | $52.84 | +1.5% | Equities | 02079K305 |
| VHT | Vanguard Health Care | 6,408 | $1.029M | 1.1% | $159.46 | — | Equities | 92204A504 |
| PRLB | Proto Labs Inc | 8,305 | $937K | 1.0% | $133.49 | -7.6% | Equities | 743713109 |
| ISRG | Intuitive Surgical | 1,920 | $920K | 1.0% | $169.46 | 0.0% | Equities | 46120E602 |
| NVDA | Nvidia Corp | 6,740 | $900K | 0.9% | $5.16 | -8.1% | Equities | 67066G104 |
| — | Invesco QQQ Trust | 5,363 | $827K | 0.9% | $171.78 | — | Equities | 73935A104 |
| NFLX | Netflix | 2,674 | $716K | 0.7% | $29.29 | +2.2% | Equities | 64110L106 |
| SHY | iShares S-T Treasury | 7,571 | $633K | 0.7% | $83.78 | — | Unit Trusts | 464287457 |
| — | IAC/InterActive | 3,211 | $588K | 0.6% | $183.12 | — | Equities | 44919P508 |
| UNP | Union Pacific Corp | 3,968 | $549K | 0.6% | $102.05 | +23.9% | Equities | 907818108 |
| VO | Vanguard Mid Cap | 3,951 | $546K | 0.6% | $154.89 | — | Equities | 922908629 |
| XYZ | Square Inc | 9,300 | $522K | 0.5% | $40.84 | +72.9% | Equities | 852234103 |
| SPOT | Spotify Technology | 4,121 | $468K | 0.5% | $181.73 | -23.1% | Equities | L8681T102 |
| AEP | Amer Electric Pwr Co | 4,460 | $333K | 0.3% | $56.07 | +4.2% | Equities | 025537101 |
| — | Wisconsin Energy | 3,722 | $258K | 0.3% | $66.42 | — | Equities | 976657106 |
| VBR | Vanguard Small Cap Value | 1,999 | $228K | 0.2% | $132.63 | — | Equities | 922908611 |
| VNQ | Vanguard REITs | 2,924 | $218K | 0.2% | $76.43 | — | Equities | 922908553 |
| VDC | Vanguard Consumer | 1,362 | $179K | 0.2% | $145.42 | — | Equities | 92204A207 |
| BMY | Bristol-Myers Squibb | 3,159 | $164K | 0.2% | $46.46 | -11.8% | Equities | 110122108 |
| DIS | Walt Disney Co | 1,234 | $135K | 0.1% | $97.30 | +12.1% | Equities | 254687106 |
| SPG | Simon Property REIT | 760 | $128K | 0.1% | $105.01 | +15.1% | Equities | 828806109 |
| VGT | Vanguard Technology | 708 | $118K | 0.1% | $164.29 | — | Equities | 92204A702 |
| KO | Coca Cola | 2,267 | $107K | 0.1% | $35.67 | +7.6% | Equities | 191216100 |
| PSA | Public Storage REIT | 443 | $90,000 | 0.1% | $151.70 | +0.1% | Equities | 74460D109 |
| VZ | Verizon Communications | 1,448 | $81,000 | 0.1% | $31.96 | +20.8% | Equities | 92343V104 |
| VTI | Vanguard Total Stock Mkt | 585 | $75,000 | 0.1% | $137.53 | — | Equities | 922908769 |
| XLV | SPDR Health Care Fund | 840 | $73,000 | 0.1% | $86.90 | — | Equities | 81369Y209 |
| IWF | Ishares Russell | 555 | $73,000 | 0.1% | $156.76 | — | Equities | 464287614 |
| ABT | Abbott Laboratories | 1,000 | $72,000 | 0.1% | $48.12 | +29.1% | Equities | 002824100 |
| MCD | McDonalds | 375 | $67,000 | 0.1% | $140.50 | +6.8% | Equities | 580135101 |
| VV | Vanguard Large Cap ETF | 567 | $65,000 | 0.1% | $127.01 | — | Equities | 922908637 |
| MGEE | MGE Energy | 999 | $60,000 | 0.1% | $54.72 | +0.1% | Equities | 55277P104 |
| MDLZ | Mondelez Intl Inc | 1,332 | $53,000 | 0.1% | $35.81 | -0.1% | Equities | 609207105 |
| BY | Byline Bancorp Inc | 3,195 | $53,000 | 0.1% | $18.44 | 0.0% | Equities | 124411109 |
| DHR | Danaher Corp | 503 | $52,000 | 0.1% | $78.23 | +12.4% | Equities | 235851102 |
| CLX | Clorox Company | 322 | $50,000 | 0.1% | $104.07 | +21.6% | Equities | 189054109 |
| TMO | Thermo Fisher Scientific | 218 | $49,000 | 0.1% | $187.44 | +22.8% | Equities | 883556102 |
| XEL | Xcel Energy | 916 | $45,000 | 0.0% | $38.57 | +4.5% | Equities | 98389B100 |
| ITW | Illinois Tool Works | 347 | $44,000 | 0.0% | $130.70 | -15.5% | Equities | 452308109 |
| — | Aqua America | 1,225 | $42,000 | 0.0% | $39.30 | — | Equities | 03836W103 |
| VXF | Vanguard Stock Market | 412 | $41,000 | 0.0% | $110.84 | — | Equities | 922908652 |
| VPU | Vanguard Utilities | 331 | $39,000 | 0.0% | $115.67 | — | Equities | 92204A876 |
| MSFT | Microsoft Corp | 370 | $38,000 | 0.0% | $75.26 | +32.9% | Equities | 594918104 |
| — | Linde PLC | 238 | $37,000 | 0.0% | $155.46 | — | Equities | G5494J103 |
| BSV | Vanguard S-T Corp | 398 | $31,000 | 0.0% | $78.74 | — | Unit Trusts | 921937827 |
| CNI | Canadian Natl Rail | 400 | $30,000 | 0.0% | $69.22 | +4.7% | Equities | 136375102 |
| AFL | AFLAC Inc | 655 | $30,000 | 0.0% | $36.05 | +4.3% | Equities | 001055102 |
| ROK | Rockwell Automation Inc | 199 | $30,000 | 0.0% | $163.56 | -10.5% | Equities | 773903109 |
| CRM | Salesforce | 200 | $27,000 | 0.0% | $146.61 | -7.3% | Equities | 79466L302 |
| SCHW | Charles Schwab Corp | 645 | $27,000 | 0.0% | $42.12 | -2.9% | Equities | 808513105 |
| CVX | Chevron Corporation | 247 | $27,000 | 0.0% | $83.55 | +1.4% | Equities | 166764100 |
| IWB | Ishares Russell 1000 | 192 | $27,000 | 0.0% | $161.46 | — | Equities | 464287622 |
| ETR | Entergy | 307 | $26,000 | 0.0% | $30.90 | +6.2% | Equities | 29364G103 |
| GOOS | Canada Goose Holdings | 600 | $26,000 | 0.0% | $55.70 | 0.0% | Equities | 135086106 |
| SCHB | Schwab US Broad Market | 422 | $25,000 | 0.0% | $65.06 | — | Equities | 808524102 |
| ABBV | Abbvie Inc | 259 | $24,000 | 0.0% | $66.90 | -3.1% | Equities | 00287Y109 |
| VTV | Vanguard Value | 244 | $24,000 | 0.0% | $105.68 | — | Equities | 922908744 |
| T | AT&T | 800 | $23,000 | 0.0% | $15.25 | -8.1% | Equities | 00206R102 |
| BABA | Alibaba Group ADR | 165 | $23,000 | 0.0% | $164.99 | — | Equities | 01609W102 |
| XOM | Exxon Mobil | 307 | $21,000 | 0.0% | $57.12 | -1.3% | Equities | 30231G102 |
| IEMG | Ishares Emg Mkts | 431 | $20,000 | 0.0% | $51.04 | — | Equities | 46434G103 |
| ZBH | Zimmer Holdings Inc | 191 | $20,000 | 0.0% | $105.78 | +0.3% | Equities | 98956P102 |
| VEU | Vanguard International | 424 | $19,000 | 0.0% | $54.67 | — | Equities | 922042775 |
| — | Celgene Corp | 275 | $18,000 | 0.0% | $89.09 | — | Equities | 151020104 |
| LLY | Eli Lilly & Company | 157 | $18,000 | 0.0% | $75.28 | +34.7% | Equities | 532457108 |
| VFH | Vanguard Financials Etf | 218 | $13,000 | 0.0% | $68.81 | — | Equities | 92204A405 |
| TSLA | Tesla Motors Inc | 40 | $13,000 | 0.0% | $21.75 | -1.1% | Equities | 88160R101 |
| SONO | Sonos Inc | 1,200 | $12,000 | 0.0% | $17.69 | -29.1% | Equities | 83570H108 |
| IJT | Ishares S&P Smallcap | 75 | $12,000 | 0.0% | $200.00 | — | Unit Trusts | 464287887 |
| GUNR | Flexshares Upstream | 388 | $11,000 | 0.0% | $33.51 | — | Equities | 33939L407 |
| JPM | JP Morgan Chase | 101 | $10,000 | 0.0% | $85.19 | +2.7% | Equities | 46625H100 |
| — | Hanesbrands Inc | 735 | $9,000 | 0.0% | $20.81 | — | Equities | 410345102 |
| UTHR | United Therapeutics | 79 | $9,000 | 0.0% | $123.69 | -6.3% | Equities | 91307C102 |
| BIIB | Biogen Idec Inc | 29 | $9,000 | 0.0% | $344.30 | -7.3% | Equities | 09062X103 |
| BAC | Bank Of America Corp | 305 | $8,000 | 0.0% | $22.78 | +0.1% | Equities | 060505104 |
| — | Arista Networks Inc | 40 | $8,000 | 0.0% | $225.00 | — | Equities | 040413106 |
| CMCSA | Comcast Corp | 218 | $7,000 | 0.0% | $30.79 | -1.2% | Equities | 20030N101 |
| ALL | Allstate Corporation | 83 | $7,000 | 0.0% | $81.65 | -7.0% | Equities | 020002101 |
| — | American Outdoor Brands | 375 | $5,000 | 0.0% | $13.33 | — | Equities | 02874P103 |
| DOMO | Domo Inc | 250 | $5,000 | 0.0% | $27.30 | -35.3% | Equities | 257554105 |
| SO | Southern Company | 116 | $5,000 | 0.0% | $36.45 | -6.0% | Equities | 842587107 |
| VOE | Vanguard Mid Cap | 37 | $4,000 | 0.0% | $111.03 | — | Equities | 922908512 |
| GTBIF | Green Thumb Inds Inc | 500 | $4,000 | 0.0% | $11.41 | +7.1% | Equities | 39342L108 |
| IWD | Ishares Russell | 36 | $4,000 | 0.0% | $138.89 | — | Equities | 464287598 |
| IJS | Ishares S&P Smallcap | 34 | $4,000 | 0.0% | $176.47 | — | Unit Trusts | 464287879 |
| GNR | Spdr S&P Global Natural | 67 | $3,000 | 0.0% | $44.78 | — | Equities | 78463X541 |
| MA | Mastercard Inc | 18 | $3,000 | 0.0% | $163.74 | +16.6% | Equities | 57636Q104 |
| NTNX | Nutanix Inc | 75 | $3,000 | 0.0% | $30.30 | +36.3% | Equities | 67059N108 |
| QUAL | Ishares Edg Msci Usa Qlty | 34 | $3,000 | 0.0% | $88.24 | — | Equities | 46432F339 |
| IWM | iShares Russell 2000 | 15 | $2,000 | 0.0% | $133.33 | — | Equities | 464287655 |
| WPM | Wheaton Precious Met | 95 | $2,000 | 0.0% | $18.78 | -16.7% | Equities | 962879102 |
| CL | Colgate | 40 | $2,000 | 0.0% | $60.10 | -12.0% | Equities | 194162103 |
| XLF | Fincl Select | 79 | $2,000 | 0.0% | $25.32 | — | Unit Trusts | 81369Y605 |
| GOLF | Acushnet Holdings Corp | 51 | $1,000 | 0.0% | $25.93 | -8.1% | Equities | 005098108 |
| AG | First Majestic Silvr | 225 | $1,000 | 0.0% | $6.81 | -19.5% | Equities | 32076V103 |
| — | Intrexon | 83 | $1,000 | 0.0% | $12.05 | — | Equities | 46122T102 |
| RROTF | Roots Corporation | 400 | $1,000 | 0.0% | $9.34 | -60.9% | Equities | 776652109 |
| — | Lomiko Metals Inc | 350 | $0 | 0.0% | — | — | Equities | 54163Q102 |
| — | Genvec CPR | 280 | $0 | 0.0% | — | — | Equities | 372CPR990 |
| — | Agritech Worldwide I | 21,000 | $0 | 0.0% | — | — | Equities | 00856P109 |