Ardent Capital Management, Inc. Concentrated Active

Location: Cincinnati, OH

CIK: 0001888792 · Show all filings

Period: Q4 2023 (← Previous) (Next →)

Filing Date: Feb 8, 2024

Total Value: $191M (100.0% shares, 0.0% debt)

Holdings (45)

BRK/B BERKSHIRE HATHAWAY INC DEL 28.3%

Value $53.95M Shares 151,278 Est. Cost $288.35 Unrealized +21.7%

AAPL APPLE INC 14.7%

Value $28.07M Shares 145,804 Est. Cost $155.43 Unrealized +17.6%

JNJ JOHNSON & JOHNSON 12.2%

Value $23.34M Shares 148,939 Est. Cost $145.80 Unrealized -1.5%

GOOG ALPHABET INC 6.9%

Value $13.16M Shares 93,414 Est. Cost $116.41 Unrealized +15.7%

META META PLATFORMS INC 5.3%

Value $10.09M Shares 28,512 Est. Cost $322.28 Unrealized +0.3%

SYK STRYKER CORPORATION 4.8%

Value $9.121M Shares 30,457 Est. Cost $255.45 Unrealized +7.6%

PYPL PAYPAL HLDGS INC 3.7%

Value $7.145M Shares 116,345 Est. Cost $65.29 Unrealized -12.5%

JPM JPMORGAN CHASE & CO 3.7%

Value $6.971M Shares 40,981 Est. Cost $147.24 Unrealized -1.6%

USB US BANCORP DEL 2.5%

Value $4.773M Shares 110,274 Est. Cost $28.78 Unrealized +15.0%

GOOGL ALPHABET INC 1.9%

Value $3.609M Shares 25,838 Est. Cost $110.61 Unrealized +20.6%

PG PROCTER AND GAMBLE CO 1.6%

Value $3.13M Shares 21,359 Est. Cost $134.13 Unrealized +4.8%

COST COSTCO WHSL CORP NEW 1.3%

Value $2.539M Shares 3,847 Est. Cost $468.77 Unrealized +22.3%

PM PHILIP MORRIS INTL INC 1.2%

Value $2.305M Shares 24,501 Est. Cost $77.82 Unrealized +7.6%

ZBH ZIMMER BIOMET HOLDINGS INC 0.8%

Value $1.597M Shares 13,126 Est. Cost $125.80 Unrealized -13.1%

IWB ISHARES TR 0.8%

Value $1.555M Shares 5,929 Est. Cost $229.69 Unrealized —

BMY BRISTOL-MYERS SQUIBB CO 0.7%

Value $1.333M Shares 25,983 Est. Cost $54.35 Unrealized -13.5%

RSP INVESCO EXCHANGE TRADED FD T 0.6%

Value $1.224M Shares 7,755 Est. Cost $141.69 Unrealized —

AMZN AMAZON COM INC 0.6%

Value $1.191M Shares 7,840 Est. Cost $98.78 Unrealized +41.9%

IJR ISHARES TR 0.6%

Value $1.109M Shares 10,246 Est. Cost $95.61 Unrealized —

VXUS VANGUARD STAR FDS 0.6%

Value $1.093M Shares 18,865 Est. Cost $53.52 Unrealized —

QUAL ISHARES TR 0.5%

Value $1.011M Shares 6,874 Est. Cost $131.79 Unrealized —

KVUE KENVUE INC 0.5%

Value $1.01M Shares 46,911 Est. Cost $21.04 Unrealized -12.5%

VTV VANGUARD INDEX FDS 0.5%

Value $1.002M Shares 6,700 Est. Cost $138.69 Unrealized —

IVV ISHARES TR 0.5%

Value $939K Shares 1,966 Est. Cost $384.21 Unrealized —

VO VANGUARD INDEX FDS 0.4%

Value $856K Shares 3,680 Est. Cost $208.24 Unrealized —

MSFT MICROSOFT CORP 0.4%

Value $780K Shares 2,073 Est. Cost $279.39 Unrealized +25.4%

ADBE ADOBE INC 0.4%

Value $758K Shares 1,270 Est. Cost $524.63 Unrealized +9.9%

CRWS CROWN CRAFTS INC 0.3%

Value $631K Shares 127,203 Est. Cost $5.28 Unrealized -26.7%

IAUM ISHARES GOLD TR 0.3%

Value $587K Shares 28,500 Est. Cost $18.45 Unrealized —

SPY SPDR S&P 500 ETF TR 0.3%

Value $552K Shares 1,161 Est. Cost $382.43 Unrealized —

IJH ISHARES TR 0.3%

Value $540K Shares 1,949 Est. Cost $248.02 Unrealized —

PLD PROLOGIS INC. 0.3%

Value $532K Shares 3,990 Est. Cost $101.81 Unrealized +3.7%

CPRI CAPRI HOLDINGS LIMITED 0.3%

Value $502K Shares 10,000 Est. Cost $49.89 Unrealized 0.0%

IWF ISHARES TR 0.3%

Value $501K Shares 1,651 Est. Cost $229.37 Unrealized —

ABBV ABBVIE INC 0.2%

Value $401K Shares 2,585 Est. Cost $137.22 Unrealized -1.1%

MDY SPDR S&P MIDCAP 400 ETF TR 0.2%

Value $396K Shares 780 Est. Cost $442.79 Unrealized —

ADP AUTOMATIC DATA PROCESSING IN 0.2%

Value $380K Shares 1,631 Est. Cost $231.16 Unrealized -3.9%

FITB FIFTH THIRD BANCORP 0.2%

Value $379K Shares 11,000 Est. Cost $37.13 Unrealized -31.2%

MCD MCDONALDS CORP 0.1%

Value $282K Shares 951 Est. Cost $269.51 Unrealized -4.0%

SO SOUTHERN CO 0.1%

Value $262K Shares 3,739 Est. Cost $59.62 Unrealized +6.9%

STIP ISHARES TR 0.1%

Value $255K Shares 2,590 Est. Cost $96.92 Unrealized —

VNQ VANGUARD INDEX FDS 0.1%

Value $254K Shares 2,871 Est. Cost $75.66 Unrealized —

V VISA INC 0.1%

Value $239K Shares 917 Est. Cost $236.17 Unrealized +2.8%

VWO VANGUARD INTL EQUITY INDEX F 0.1%

Value $221K Shares 5,385 Est. Cost $39.21 Unrealized —

GLD SPDR GOLD TR 0.1%

Value $220K Shares 1,150 Est. Cost $191.17 Unrealized —

Ticker	Issuer	Shares	Value	%	Est. Cost	Unrealized	Class	CUSIP
BRK/B	BERKSHIRE HATHAWAY INC DEL	151,278	$53.95M	28.3%	$288.35	+21.7%	CL B NEW	084670702
AAPL	APPLE INC	145,804	$28.07M	14.7%	$155.43	+17.6%	COM	037833100
JNJ	JOHNSON & JOHNSON	148,939	$23.34M	12.2%	$145.80	-1.5%	COM	478160104
GOOG	ALPHABET INC	93,414	$13.16M	6.9%	$116.41	+15.7%	CAP STK CL C	02079K107
META	META PLATFORMS INC	28,512	$10.09M	5.3%	$322.28	+0.3%	CL A	30303M102
SYK	STRYKER CORPORATION	30,457	$9.121M	4.8%	$255.45	+7.6%	COM	863667101
PYPL	PAYPAL HLDGS INC	116,345	$7.145M	3.7%	$65.29	-12.5%	COM	70450Y103
JPM	JPMORGAN CHASE & CO	40,981	$6.971M	3.7%	$147.24	-1.6%	COM	46625H100
USB	US BANCORP DEL	110,274	$4.773M	2.5%	$28.78	+15.0%	COM NEW	902973304
GOOGL	ALPHABET INC	25,838	$3.609M	1.9%	$110.61	+20.6%	CAP STK CL A	02079K305
PG	PROCTER AND GAMBLE CO	21,359	$3.13M	1.6%	$134.13	+4.8%	COM	742718109
COST	COSTCO WHSL CORP NEW	3,847	$2.539M	1.3%	$468.77	+22.3%	COM	22160K105
PM	PHILIP MORRIS INTL INC	24,501	$2.305M	1.2%	$77.82	+7.6%	COM	718172109
ZBH	ZIMMER BIOMET HOLDINGS INC	13,126	$1.597M	0.8%	$125.80	-13.1%	COM	98956P102
IWB	ISHARES TR	5,929	$1.555M	0.8%	$229.69	—	RUS 1000 ETF	464287622
BMY	BRISTOL-MYERS SQUIBB CO	25,983	$1.333M	0.7%	$54.35	-13.5%	COM	110122108
RSP	INVESCO EXCHANGE TRADED FD T	7,755	$1.224M	0.6%	$141.69	—	S&P500 EQL WGT	46137V357
AMZN	AMAZON COM INC	7,840	$1.191M	0.6%	$98.78	+41.9%	COM	023135106
IJR	ISHARES TR	10,246	$1.109M	0.6%	$95.61	—	CORE S&P SCP ETF	464287804
VXUS	VANGUARD STAR FDS	18,865	$1.093M	0.6%	$53.52	—	VG TL INTL STK F	921909768
QUAL	ISHARES TR	6,874	$1.011M	0.5%	$131.79	—	MSCI USA QLT FCT	46432F339
KVUE	KENVUE INC	46,911	$1.01M	0.5%	$21.04	-12.5%	COM	49177J102
VTV	VANGUARD INDEX FDS	6,700	$1.002M	0.5%	$138.69	—	VALUE ETF	922908744
IVV	ISHARES TR	1,966	$939K	0.5%	$384.21	—	CORE S&P500 ETF	464287200
VO	VANGUARD INDEX FDS	3,680	$856K	0.4%	$208.24	—	MID CAP ETF	922908629
MSFT	MICROSOFT CORP	2,073	$780K	0.4%	$279.39	+25.4%	COM	594918104
ADBE	ADOBE INC	1,270	$758K	0.4%	$524.63	+9.9%	COM	00724F101
CRWS	CROWN CRAFTS INC	127,203	$631K	0.3%	$5.28	-26.7%	COM	228309100
IAUM	ISHARES GOLD TR	28,500	$587K	0.3%	$18.45	—	SHARES REPRESENT	46436F103
SPY	SPDR S&P 500 ETF TR	1,161	$552K	0.3%	$382.43	—	TR UNIT	78462F103
IJH	ISHARES TR	1,949	$540K	0.3%	$248.02	—	CORE S&P MCP ETF	464287507
PLD	PROLOGIS INC.	3,990	$532K	0.3%	$101.81	+3.7%	COM	74340W103
CPRI	CAPRI HOLDINGS LIMITED	10,000	$502K	0.3%	$49.89	0.0%	SHS	G1890L107
IWF	ISHARES TR	1,651	$501K	0.3%	$229.37	—	RUS 1000 GRW ETF	464287614
ABBV	ABBVIE INC	2,585	$401K	0.2%	$137.22	-1.1%	COM	00287Y109
MDY	SPDR S&P MIDCAP 400 ETF TR	780	$396K	0.2%	$442.79	—	UTSER1 S&PDCRP	78467Y107
ADP	AUTOMATIC DATA PROCESSING IN	1,631	$380K	0.2%	$231.16	-3.9%	COM	053015103
FITB	FIFTH THIRD BANCORP	11,000	$379K	0.2%	$37.13	-31.2%	COM	316773100
MCD	MCDONALDS CORP	951	$282K	0.1%	$269.51	-4.0%	COM	580135101
SO	SOUTHERN CO	3,739	$262K	0.1%	$59.62	+6.9%	COM	842587107
STIP	ISHARES TR	2,590	$255K	0.1%	$96.92	—	0-5 YR TIPS ETF	46429B747
VNQ	VANGUARD INDEX FDS	2,871	$254K	0.1%	$75.66	—	REAL ESTATE ETF	922908553
V	VISA INC	917	$239K	0.1%	$236.17	+2.8%	COM CL A	92826C839
VWO	VANGUARD INTL EQUITY INDEX F	5,385	$221K	0.1%	$39.21	—	FTSE EMR MKT ETF	922042858
GLD	SPDR GOLD TR	1,150	$220K	0.1%	$191.17	—	GOLD SHS	78463V107