Location: Madison, WI
CIK: 0001844424 · Show all filings
Period: Q3 2023 (← Previous) (Next →)
Filing Date: Nov 1, 2023
Total Value: $198M (100.0% shares, 0.0% debt)
| Ticker | Issuer | Shares | Value | % | Est. Cost | Unrealized | Class | CUSIP |
|---|---|---|---|---|---|---|---|---|
| DGRO | ISHARES TR | 735,849 | $36.45M | 18.4% | $46.90 | — | CORE DIV GRWTH | 46434V621 |
| IUSG | ISHARES TR | 327,310 | $31.04M | 15.7% | $90.18 | — | CORE S&P US GWT | 464287671 |
| IUSV | ISHARES TR | 203,368 | $15.18M | 7.7% | $71.84 | — | CORE S&P US VLU | 464287663 |
| IVV | ISHARES TR | 28,461 | $12.22M | 6.2% | $395.61 | — | CORE S&P500 ETF | 464287200 |
| ONEQ | FIDELITY COMWLTH TR | 228,761 | $11.89M | 6.0% | $53.96 | — | NASDAQ COMPSIT | 315912808 |
| IJH | ISHARES TR | 37,971 | $9.468M | 4.8% | $235.72 | — | CORE S&P MCP ETF | 464287507 |
| IXUS | ISHARES TR | 96,204 | $5.771M | 2.9% | $66.47 | — | CORE MSCI TOTAL | 46432F834 |
| IJR | ISHARES TR | 54,833 | $5.172M | 2.6% | $96.03 | — | CORE S&P SCP ETF | 464287804 |
| AAPL | APPLE INC | 29,595 | $5.067M | 2.6% | $124.40 | +45.7% | COM | 037833100 |
| QQQ | INVESCO QQQ TR | 12,819 | $4.593M | 2.3% | $317.81 | — | UNIT SER 1 | 46090E103 |
| MSFT | MICROSOFT CORP | 11,603 | $3.664M | 1.9% | $234.98 | +38.1% | COM | 594918104 |
| SPY | SPDR S&P 500 ETF TR | 8,006 | $3.422M | 1.7% | $373.75 | — | TR UNIT | 78462F103 |
| MUB | ISHARES TR | 29,437 | $3.018M | 1.5% | $114.60 | — | NATIONAL MUN ETF | 464288414 |
| IEFA | ISHARES TR | 41,535 | $2.673M | 1.4% | $64.10 | — | CORE MSCI EAFE | 46432F842 |
| ILCG | ISHARES TR | 44,066 | $2.629M | 1.3% | $52.35 | — | MORNINGSTAR GRWT | 464287119 |
| ILCV | ISHARES TR | 36,920 | $2.391M | 1.2% | $64.47 | — | MORNINGSTAR VALU | 464288109 |
| VUG | VANGUARD INDEX FDS | 8,092 | $2.204M | 1.1% | $259.79 | — | GROWTH ETF | 922908736 |
| MGEE | MGE ENERGY INC | 29,271 | $2.005M | 1.0% | $63.09 | +14.0% | COM | 55277P104 |
| AGG | ISHARES TR | 19,041 | $1.791M | 0.9% | $101.98 | — | CORE US AGGBD ET | 464287226 |
| FBND | FIDELITY MERRIMACK STR TR | 40,784 | $1.777M | 0.9% | $43.80 | — | TOTAL BD ETF | 316188309 |
| AMZN | AMAZON COM INC | 12,653 | $1.608M | 0.8% | $118.29 | +13.3% | COM | 023135106 |
| DHR | DANAHER CORPORATION | 5,281 | $1.31M | 0.7% | $196.66 | +12.0% | COM | 235851102 |
| TSLA | TESLA INC | 5,020 | $1.256M | 0.6% | $218.92 | +17.3% | COM | 88160R101 |
| BRK/B | BERKSHIRE HATHAWAY INC DEL | 2,981 | $1.044M | 0.5% | $244.22 | +45.3% | CL B NEW | 084670702 |
| VIG | VANGUARD SPECIALIZED FUNDS | 6,378 | $991K | 0.5% | $154.09 | — | DIV APP ETF | 921908844 |
| CSHI | NEOS ETF TRUST | 19,042 | $950K | 0.5% | $49.95 | — | NEOS ENH INM CAS | 78433H501 |
| VGT | VANGUARD WORLD FDS | 2,248 | $933K | 0.5% | $360.62 | — | INF TECH ETF | 92204A702 |
| IEMG | ISHARES INC | 19,565 | $931K | 0.5% | $50.25 | — | CORE MSCI EMKT | 46434G103 |
| CGMU | CAPITAL GRP FIXED INCM ETF T | 35,785 | $920K | 0.5% | $26.35 | — | MUNICIPAL INCOME | 14020Y201 |
| GOOGL | ALPHABET INC | 6,558 | $858K | 0.4% | $109.89 | +16.8% | CAP STK CL A | 02079K305 |
| HMOP | HARTFORD FDS EXCHANGE TRADED | 22,862 | $841K | 0.4% | $37.64 | — | MUN OPORTUNITE | 41653L503 |
| LNT | ALLIANT ENERGY CORP | 15,364 | $744K | 0.4% | $46.44 | +3.0% | COM | 018802108 |
| DE | DEERE & CO | 1,897 | $716K | 0.4% | $275.93 | +44.2% | COM | 244199105 |
| SUB | ISHARES TR | 6,618 | $681K | 0.3% | $106.86 | — | SHRT NAT MUN ETF | 464288158 |
| CGCP | CAPITAL GRP FIXED INCM ETF T | 31,615 | $680K | 0.3% | $21.85 | — | CORE PLUS INCM | 14020Y102 |
| V | VISA INC | 2,918 | $671K | 0.3% | $203.21 | +16.2% | COM CL A | 92826C839 |
| OEF | ISHARES TR | 3,312 | $665K | 0.3% | $171.88 | — | S&P 100 ETF | 464287101 |
| MUNI | PIMCO ETF TR | 12,512 | $626K | 0.3% | $51.27 | — | INTER MUN BD ACT | 72201R866 |
| VV | VANGUARD INDEX FDS | 3,108 | $608K | 0.3% | $184.01 | — | LARGE CAP ETF | 922908637 |
| SMMU | PIMCO ETF TR | 12,053 | $590K | 0.3% | $49.60 | — | SHTRM MUN BD ACT | 72201R874 |
| VTEB | VANGUARD MUN BD FDS | 11,919 | $573K | 0.3% | $49.72 | — | TAX EXEMPT BD | 922907746 |
| VOO | VANGUARD INDEX FDS | 1,458 | $573K | 0.3% | $374.90 | — | S&P 500 ETF SHS | 922908363 |
| COST | COSTCO WHSL CORP NEW | 977 | $552K | 0.3% | $380.66 | +39.8% | COM | 22160K105 |
| VEU | VANGUARD INTL EQUITY INDEX F | 10,502 | $545K | 0.3% | $52.56 | — | ALLWRLD EX US | 922042775 |
| IMCG | ISHARES TR | 8,905 | $509K | 0.3% | $55.32 | — | MRGSTR MD CP GRW | 464288307 |
| XOM | EXXON MOBIL CORP | 4,250 | $500K | 0.3% | $48.42 | +108.6% | COM | 30231G102 |
| IVW | ISHARES TR | 7,190 | $492K | 0.2% | $64.76 | — | S&P 500 GRWT ETF | 464287309 |
| IMCV | ISHARES TR | 8,043 | $487K | 0.2% | $62.16 | — | MRGSTR MD CP VAL | 464288406 |
| ITOT | ISHARES TR | 4,931 | $464K | 0.2% | $83.85 | — | CORE S&P TTL STK | 464287150 |
| SCHM | SCHWAB STRATEGIC TR | 6,556 | $444K | 0.2% | $65.94 | — | US MID-CAP ETF | 808524508 |
| IWM | ISHARES TR | 2,508 | $443K | 0.2% | $168.80 | — | RUSSELL 2000 ETF | 464287655 |
| COMT | ISHARES U S ETF TR | 14,927 | $435K | 0.2% | $34.51 | — | GSCI CMDTY STGY | 46431W853 |
| IGV | ISHARES TR | 1,260 | $430K | 0.2% | $366.22 | — | EXPANDED TECH | 464287515 |
| CVX | CHEVRON CORP NEW | 2,528 | $426K | 0.2% | $103.10 | +41.4% | COM | 166764100 |
| META | META PLATFORMS INC | 1,394 | $418K | 0.2% | $120.53 | +148.2% | CL A | 30303M102 |
| JNJ | JOHNSON & JOHNSON | 2,467 | $384K | 0.2% | $135.88 | +12.8% | COM | 478160104 |
| HDV | ISHARES TR | 3,700 | $366K | 0.2% | $100.85 | — | CORE HIGH DV ETF | 46429B663 |
| NVDA | NVIDIA CORPORATION | 838 | $365K | 0.2% | $35.03 | +27.8% | COM | 67066G104 |
| ORCL | ORACLE CORP | 3,263 | $346K | 0.2% | $74.37 | +51.6% | COM | 68389X105 |
| HD | HOME DEPOT INC | 1,117 | $337K | 0.2% | $284.81 | +6.4% | COM | 437076102 |
| PEP | PEPSICO INC | 1,862 | $315K | 0.2% | $133.24 | +25.5% | COM | 713448108 |
| IWF | ISHARES TR | 1,179 | $314K | 0.2% | $252.90 | — | RUS 1000 GRW ETF | 464287614 |
| VTV | VANGUARD INDEX FDS | 2,210 | $305K | 0.2% | $126.93 | — | VALUE ETF | 922908744 |
| QQQM | INVESCO EXCH TRADED FD TR II | 2,037 | $300K | 0.2% | $110.10 | — | NASDAQ 100 ETF | 46138G649 |
| PG | PROCTER AND GAMBLE CO | 2,054 | $300K | 0.2% | $122.68 | +17.5% | COM | 742718109 |
| ISCG | ISHARES TR | 7,337 | $284K | 0.1% | $39.17 | — | MRGSTR SM CP GR | 464288604 |
| T | AT&T INC | 18,422 | $277K | 0.1% | $15.88 | -18.4% | COM | 00206R102 |
| BAC | BANK AMERICA CORP | 9,899 | $271K | 0.1% | $25.70 | +8.3% | COM | 060505104 |
| ISCV | ISHARES TR | 5,219 | $270K | 0.1% | $52.32 | — | MRNING SM CP ETF | 464288703 |
| SCHF | SCHWAB STRATEGIC TR | 7,933 | $269K | 0.1% | $32.48 | — | INTL EQTY ETF | 808524805 |
| VB | VANGUARD INDEX FDS | 1,422 | $269K | 0.1% | $196.73 | — | SMALL CP ETF | 922908751 |
| IWD | ISHARES TR | 1,765 | $268K | 0.1% | $157.93 | — | RUS 1000 VAL ETF | 464287598 |
| ADBE | ADOBE INC | 525 | $268K | 0.1% | $408.87 | +28.3% | COM | 00724F101 |
| FDN | FIRST TR EXCHANGE-TRADED FD | 1,668 | $266K | 0.1% | $211.63 | — | DJ INTERNT IDX | 33733E302 |
| ACWX | ISHARES TR | 5,320 | $250K | 0.1% | $49.22 | — | MSCI ACWI EX US | 464288240 |
| EXAS | EXACT SCIENCES CORP | 3,634 | $248K | 0.1% | $65.41 | +29.7% | COM | 30063P105 |
| GOOG | ALPHABET INC | 1,768 | $233K | 0.1% | $129.05 | 0.0% | CAP STK CL C | 02079K107 |
| AMAT | APPLIED MATLS INC | 1,660 | $230K | 0.1% | $111.90 | +25.5% | COM | 038222105 |
| EFG | ISHARES TR | 2,644 | $228K | 0.1% | $95.41 | — | EAFE GRWTH ETF | 464288885 |
| SCHD | SCHWAB STRATEGIC TR | 3,224 | $228K | 0.1% | $74.41 | — | US DIVIDEND EQ | 808524797 |
| JPM | JPMORGAN CHASE & CO | 1,572 | $228K | 0.1% | $129.99 | +9.5% | COM | 46625H100 |
| MGK | VANGUARD WORLD FD | 997 | $226K | 0.1% | $204.51 | — | MEGA GRWTH IND | 921910816 |
| IGLB | ISHARES TR | 4,757 | $224K | 0.1% | $47.14 | — | 10+ YR INVST GRD | 464289511 |
| IWB | ISHARES TR | 924 | $217K | 0.1% | $225.23 | — | RUS 1000 ETF | 464287622 |
| SCHA | SCHWAB STRATEGIC TR | 5,233 | $217K | 0.1% | $41.91 | — | US SML CAP ETF | 808524607 |
| HYG | ISHARES TR | 2,933 | $216K | 0.1% | $80.74 | — | IBOXX HI YD ETF | 464288513 |
| LOW | LOWES COS INC | 1,022 | $212K | 0.1% | $181.46 | +18.4% | COM | 548661107 |
| PFE | PFIZER INC | 6,381 | $212K | 0.1% | $31.85 | -4.0% | COM | 717081103 |
| DAL | DELTA AIR LINES INC DEL | 5,545 | $205K | 0.1% | $35.89 | +17.9% | COM NEW | 247361702 |
| CARR | CARRIER GLOBAL CORPORATION | 3,707 | $205K | 0.1% | $53.44 | 0.0% | COM | 14448C104 |
| PSEP | INNOVATOR ETFS TR | 6,296 | $204K | 0.1% | $32.40 | — | US EQTY PWR BUF | 45782C656 |
| MCD | MCDONALDS CORP | 761 | $200K | 0.1% | $250.74 | +7.5% | COM | 580135101 |
| UPS | UNITED PARCEL SERVICE INC | 1,286 | $200K | 0.1% | $162.55 | -6.7% | CL B | 911312106 |
| CAT | CATERPILLAR INC | 733 | $200K | 0.1% | $261.47 | 0.0% | COM | 149123101 |
| IWP | ISHARES TR | 2,190 | $200K | 0.1% | $96.61 | — | RUS MD CP GR ETF | 464287481 |