Location: Cincinnati, OH
CIK: 0001536430 · Show all filings
Period: Q1 2015 (← Previous) (Next →)
Filing Date: May 4, 2015
Total Value: $290M (100.0% shares, 0.0% debt)
| Ticker | Issuer | Shares | Value | % | Share Price | Est. Cost/Share | Unrealized @ Report Date | Class | CUSIP |
|---|---|---|---|---|---|---|---|---|---|
| SCHB | SCHWAB STRATEGIC TR | 784,483 | $39.6M | 13.7% | $50.48 * | $7.52 | +11.8% | US BRD MKT ETF | 808524102 |
| SCHG | SCHWAB STRATEGIC TR | 471,101 | $25.38M | 8.8% | $53.87 * | $5.36 | +25.6% | US LCAP GR ETF | 808524300 |
| SDOG | ALPS ETF TR | 645,177 | $23.93M | 8.3% | $37.09 | $36.22 | +2.4% | SECTR DIV DOGS | 00162Q858 |
| SDY | SPDR SERIES TRUST | 236,311 | $18.48M | 6.4% | $78.20 | $67.72 | +15.5% | S&P DIVID ETF | 78464A763 |
| — | RYDEX ETF TRUST | 191,217 | $15.5M | 5.4% | $81.05 | $68.07 | — | GUG S&P500 EQ WT | 78355W106 |
| SCHF | SCHWAB STRATEGIC TR | 466,477 | $14.1M | 4.9% | $30.23 * | $15.90 | -5.0% | INTL EQTY ETF | 808524805 |
| DWM | WISDOMTREE TR | 250,229 | $12.96M | 4.5% | $51.80 | $51.22 | +1.1% | DEFA FD | 97717W703 |
| CWI | SPDR INDEX SHS FDS | 358,644 | $12.42M | 4.3% | $34.64 * | $22.81 | +1.3% | MSCI ACWI EXUS | 78463X848 |
| PG | PROCTER & GAMBLE CO | 149,360 | $12.24M | 4.2% | $81.94 * | $55.27 | +9.8% | COM | 742718109 |
| SCHD | SCHWAB STRATEGIC TR | 287,646 | $11.34M | 3.9% | $39.41 * | $11.35 | +15.7% | US DIVIDEND EQ | 808524797 |
| DES | WISDOMTREE TR | 137,206 | $9.89M | 3.4% | $72.08 * | $22.64 | +6.1% | SMALLCAP DIVID | 97717W604 |
| SCHX | SCHWAB STRATEGIC TR | 116,174 | $5.759M | 2.0% | $49.57 * | $7.19 | +14.9% | US LRG CAP ETF | 808524201 |
| — | CLAYMORE EXCHANGE TRD FD TR | 244,896 | $5.444M | 1.9% | $22.23 | $22.10 | — | GUGG CRP BD 2016 | 18383M555 |
| — | CLAYMORE EXCHANGE TRD FD TR | 233,327 | $5.327M | 1.8% | $22.83 | $22.37 | — | GUGG CRP BD 2017 | 18383M548 |
| SCHE | SCHWAB STRATEGIC TR | 158,993 | $3.873M | 1.3% | $24.36 | $24.42 | -0.2% | EMRG MKTEQ ETF | 808524706 |
| — | GENERAL ELECTRIC CO | 153,783 | $3.815M | 1.3% | $24.81 | $23.70 | — | COM | 369604103 |
| JNJ | JOHNSON & JOHNSON | 26,813 | $2.697M | 0.9% | $100.59 * | $60.04 | +24.2% | COM | 478160104 |
| CVX | CHEVRON CORP NEW | 25,422 | $2.669M | 0.9% | $104.99 * | $72.26 | -8.5% | COM | 166764100 |
| GIS | GENERAL MLS INC | 41,785 | $2.365M | 0.8% | $56.60 * | $32.33 | +20.3% | COM | 370334104 |
| — | HEALTH CARE REIT INC | 30,263 | $2.341M | 0.8% | $77.36 | $63.77 | — | COM | 42217K106 |
| — | POWERSHARES ETF TRUST II | 95,949 | $2.311M | 0.8% | $24.09 | $24.75 | — | SENIOR LN PORT | 73936Q769 |
| PAYX | PAYCHEX INC | 46,546 | $2.309M | 0.8% | $49.61 * | $25.32 | +41.3% | COM | 704326107 |
| SCZ | ISHARES | 44,855 | $2.219M | 0.8% | $49.47 | $48.01 | +3.0% | EAFE SML CP ETF | 464288273 |
| EMR | EMERSON ELEC CO | 38,787 | $2.196M | 0.8% | $56.62 * | $42.66 | -0.5% | COM | 291011104 |
| WFC | WELLS FARGO & CO NEW | 39,852 | $2.168M | 0.7% | $54.40 * | $28.05 | +43.3% | COM | 949746101 |
| O | REALTY INCOME CORP | 41,039 | $2.118M | 0.7% | $51.61 * | $22.70 | +33.3% | COM | 756109104 |
| CLX | CLOROX CO DEL | 19,163 | $2.115M | 0.7% | $110.37 * | $65.65 | +24.0% | COM | 189054109 |
| — | DU PONT E I DE NEMOURS & CO | 28,870 | $2.063M | 0.7% | $71.46 | $52.49 | — | COM | 263534109 |
| — | DOW CHEM CO | 42,382 | $2.033M | 0.7% | $47.97 | $38.57 | — | COM | 260543103 |
| IP | INTL PAPER CO | 36,162 | $2.007M | 0.7% | $55.50 * | $28.68 | +16.0% | COM | 460146103 |
| SON | SONOCO PRODS CO | 42,634 | $1.938M | 0.7% | $45.46 * | $23.25 | +36.4% | COM | 835495102 |
| — | SPECTRA ENERGY CORP | 53,474 | $1.934M | 0.7% | $36.17 | $34.61 | — | COM | 847560109 |
| MCHP | MICROCHIP TECHNOLOGY INC | 38,711 | $1.893M | 0.7% | $48.90 * | $15.35 | +28.2% | COM | 595017104 |
| KO | COCA COLA CO | 44,110 | $1.789M | 0.6% | $40.56 * | $28.12 | +2.8% | COM | 191216100 |
| — | HCP INC | 40,799 | $1.763M | 0.6% | $43.21 | $39.81 | — | COM | 40414L109 |
| VUG | VANGUARD INDEX FDS | 16,802 | $1.758M | 0.6% | $104.63 * | $13.27 | +31.4% | GROWTH ETF | 922908736 |
| KMB | KIMBERLY CLARK CORP | 16,302 | $1.746M | 0.6% | $107.10 * | $64.15 | +16.0% | COM | 494368103 |
| UPS | UNITED PARCEL SERVICE INC | 17,781 | $1.724M | 0.6% | $96.96 * | $56.81 | +15.8% | CL B | 911312106 |
| FAST | FASTENAL CO | 41,259 | $1.71M | 0.6% | $41.45 * | $8.09 | -3.9% | COM | 311900104 |
| WM | WASTE MGMT INC DEL | 31,266 | $1.696M | 0.6% | $54.24 * | $31.59 | +39.3% | COM | 94106L109 |
| SO | SOUTHERN CO | 37,298 | $1.652M | 0.6% | $44.29 * | $25.30 | +10.9% | COM | 842587107 |
| T | AT&T INC | 50,504 | $1.649M | 0.6% | $32.65 * | $11.18 | +2.4% | COM | 00206R102 |
| MRK | MERCK & CO INC NEW | 27,547 | $1.583M | 0.5% | $57.47 * | $39.37 | -0.2% | COM | 58933Y105 |
| AEP | AMERICAN ELEC PWR INC | 27,488 | $1.546M | 0.5% | $56.24 * | $40.34 | -4.9% | COM | 025537101 |
| — | ROYAL DUTCH SHELL PLC | 24,637 | $1.545M | 0.5% | $62.71 | $62.71 | — | SPON ADR B | 780259107 |
| — | CLAYMORE EXCHANGE TRD FD TR | 44,373 | $1.159M | 0.4% | $26.12 | $26.12 | — | GUGG BULL 2015 | 18383M423 |
| — | POWERSHARES ETF TR II | 23,577 | $736K | 0.3% | $31.22 | $31.68 | — | INTL DEV LOWVL | 73937B688 |
| BMY | BRISTOL MYERS SQUIBB CO | 10,762 | $694K | 0.2% | $64.49 * | $28.88 | +55.0% | COM | 110122108 |
| EPP | ISHARES | 14,958 | $678K | 0.2% | $45.33 | $46.25 | -1.9% | MSCI PAC JP ETF | 464286665 |
| XOM | EXXON MOBIL CORP | 7,955 | $676K | 0.2% | $84.98 * | $54.37 | -1.7% | COM | 30231G102 |
| AAPL | APPLE INC | 4,949 | $616K | 0.2% | $124.47 * | $17.86 | +55.0% | COM | 037833100 |
| CINF | CINCINNATI FINL CORP | 11,406 | $608K | 0.2% | $53.31 * | $32.92 | +19.8% | COM | 172062101 |
| KR | KROGER CO | 7,741 | $593K | 0.2% | $76.61 * | $13.44 | +131.2% | COM | 501044101 |
| FNDA | SCHWAB STRATEGIC TR | 14,949 | $464K | 0.2% | $31.04 * | $14.40 | +7.7% | SCHWAB FDT US SC | 808524763 |
| PFE | PFIZER INC | 11,659 | $406K | 0.1% | $34.82 * | $17.00 | +23.2% | COM | 717081103 |
| BOND | PIMCO ETF TR | 3,185 | $351K | 0.1% | $110.20 | $106.23 | +3.7% | TTL RTN ACTV ETF | 72201R775 |
| JPM | JPMORGAN CHASE & CO | 5,680 | $344K | 0.1% | $60.56 * | $38.11 | +18.9% | COM | 46625H100 |
| MSFT | MICROSOFT CORP | 8,188 | $333K | 0.1% | $40.67 * | $28.93 | +20.6% | COM | 594918104 |
| — | POWERSHARES ETF TR II | 12,149 | $312K | 0.1% | $25.68 | $25.59 | — | EM MRK LOW VOL | 73937B662 |
| MNA | INDEXIQ ETF TR | 10,730 | $309K | 0.1% | $28.80 | $27.74 | +3.9% | IQ MRGR ARB ETF | 45409B800 |
| GMF | SPDR INDEX SHS FDS | 3,487 | $307K | 0.1% | $88.04 | $84.34 | +4.4% | ASIA PACIF ETF | 78463X301 |
| — | CIGNA CORPORATION | 2,311 | $299K | 0.1% | $129.38 | $92.17 | — | COM | 125509109 |
| CSCO | CISCO SYS INC | 10,372 | $286K | 0.1% | $27.57 * | $15.82 | +25.1% | COM | 17275R102 |
| SBUX | STARBUCKS CORP | 3,023 | $286K | 0.1% | $94.61 * | $29.52 | +29.1% | COM | 855244109 |
| — | CEPHEID | 4,635 | $264K | 0.1% | $56.96 | $46.58 | — | COM | 15670R107 |
| PNC | PNC FINL SVCS GROUP INC | 2,780 | $259K | 0.1% | $93.17 * | $57.42 | +15.7% | COM | 693475105 |
| IBM | INTERNATIONAL BUSINESS MACHS | 1,585 | $254K | 0.1% | $160.25 * | $118.31 | -17.3% | COM | 459200101 |
| BRK/B | BERKSHIRE HATHAWAY INC DEL | 1,650 | $238K | 0.1% | $144.24 | $147.14 | -1.9% | CL B NEW | 084670702 |
| — | CLAYMORE EXCHANGE TRD FD TR | 10,786 | $234K | 0.1% | $21.69 | $21.71 | — | GUGG CRP BD 2015 | 18383M563 |
| VIG | VANGUARD SPECIALIZED PORTFOL | 2,778 | $224K | 0.1% | $80.63 | $76.67 | +5.0% | DIV APP ETF | 921908844 |
| — | STERICYCLE INC | 1,535 | $216K | 0.1% | $140.72 | $130.94 | — | COM | 858912108 |
| ZBH | ZIMMER HLDGS INC | 1,826 | $215K | 0.1% | $117.74 * | $96.21 | +8.6% | COM | 98956P102 |
| — | MONSANTO CO NEW | 1,775 | $200K | 0.1% | $112.68 | $116.41 | — | COM | 61166W101 |
| — | LINEAR TECHNOLOGY CORP | 4,270 | $200K | 0.1% | $46.84 | $46.84 | — | COM | 535678106 |
| FITB | FIFTH THIRD BANCORP | 10,137 | $191K | 0.1% | $18.84 * | $13.56 | -3.8% | COM | 316773100 |
| — | AK STL HLDG CORP | 10,465 | $47,000 | 0.0% | $4.49 | $4.49 | — | COM | 001547108 |