Location: Cincinnati, OH
CIK: 0001536430 · Show all filings
Period: Q2 2014 (← Previous) (Next →)
Filing Date: Aug 1, 2014
Total Value: $299M (100.0% shares, 0.0% debt)
| Ticker | Issuer | Shares | Value | % | Share Price | Est. Cost/Share | Unrealized @ Report Date | Class | CUSIP |
|---|---|---|---|---|---|---|---|---|---|
| SCHB | SCHWAB STRATEGIC TR | 610,026 | $29.11M | 9.7% | $47.72 * | $7.36 | +8.1% | US BRD MKT ETF | 808524102 |
| — | RYDEX ETF TRUST | 371,693 | $28.51M | 9.5% | $76.71 | $68.07 | — | GUG S&P500 EQ WT | 78355W106 |
| SDOG | ALPS ETF TR | 670,811 | $25.1M | 8.4% | $37.42 | $36.19 | +3.4% | SECTR DIV DOGS | 00162Q858 |
| SCHG | SCHWAB STRATEGIC TR | 491,092 | $23.83M | 8.0% | $48.52 * | $5.36 | +13.1% | US LCAP GR ETF | 808524300 |
| SCHF | SCHWAB STRATEGIC TR | 606,331 | $20M | 6.7% | $32.98 * | $15.90 | +3.7% | INTL EQTY ETF | 808524805 |
| SDY | SPDR SERIES TRUST | 251,759 | $19.28M | 6.5% | $76.59 | $67.72 | +13.1% | S&P DIVID ETF | 78464A763 |
| IDV | ISHARES | 398,705 | $15.9M | 5.3% | $39.89 | $34.53 | +15.5% | INTL SEL DIV ETF | 464288448 |
| IGSB | ISHARES | 142,726 | $15.08M | 5.0% | $105.68 * | $52.68 | +0.3% | 1-3 YR CR BD ETF | 464288646 |
| PG | PROCTER & GAMBLE CO | 158,555 | $12.46M | 4.2% | $78.59 * | $55.27 | +3.0% | COM | 742718109 |
| — | CLAYMORE EXCHANGE TRD FD TR | 488,251 | $10.31M | 3.5% | $21.12 | $21.26 | — | GUGG CRP BD 2014 | 18383M571 |
| SCHD | SCHWAB STRATEGIC TR | 257,511 | $9.855M | 3.3% | $38.27 * | $11.12 | +14.7% | US DIVIDEND EQ | 808524797 |
| — | CLAYMORE EXCHANGE TRD FD TR | 239,668 | $5.364M | 1.8% | $22.38 | $22.09 | — | GUGG CRP BD 2016 | 18383M555 |
| — | CLAYMORE EXCHANGE TRD FD TR | 230,977 | $5.292M | 1.8% | $22.91 | $22.35 | — | GUGG CRP BD 2017 | 18383M548 |
| — | POWERSHARES ETF TRUST II | 182,456 | $4.538M | 1.5% | $24.87 | $24.75 | — | SENIOR LN PORT | 73936Q769 |
| SCHX | SCHWAB STRATEGIC TR | 89,462 | $4.19M | 1.4% | $46.84 * | $6.94 | +12.5% | US LRG CAP ETF | 808524201 |
| — | GENERAL ELECTRIC CO | 131,139 | $3.446M | 1.2% | $26.28 | $23.51 | — | COM | 369604103 |
| JNJ | JOHNSON & JOHNSON | 30,232 | $3.163M | 1.1% | $104.62 * | $59.76 | +27.2% | COM | 478160104 |
| CVX | CHEVRON CORP NEW | 23,554 | $3.075M | 1.0% | $130.55 * | $72.23 | +10.7% | COM | 166764100 |
| EMR | EMERSON ELEC CO | 46,193 | $3.065M | 1.0% | $66.35 * | $42.56 | +14.3% | COM | 291011104 |
| — | SPECTRA ENERGY CORP | 55,203 | $2.345M | 0.8% | $42.48 | $34.58 | — | COM | 847560109 |
| — | DOW CHEM CO | 42,649 | $2.195M | 0.7% | $51.47 | $38.39 | — | COM | 260543103 |
| PAYX | PAYCHEX INC | 51,085 | $2.123M | 0.7% | $41.56 * | $25.32 | +15.4% | COM | 704326107 |
| WFC | WELLS FARGO & CO NEW | 40,203 | $2.113M | 0.7% | $52.56 * | $27.64 | +37.7% | COM | 949746101 |
| — | ROYAL DUTCH SHELL PLC | 23,830 | $2.073M | 0.7% | $86.99 | $69.01 | — | SPON ADR B | 780259107 |
| GIS | GENERAL MLS INC | 39,063 | $2.052M | 0.7% | $52.53 * | $32.12 | +9.8% | COM | 370334104 |
| — | DU PONT E I DE NEMOURS & CO | 31,148 | $2.038M | 0.7% | $65.43 | $52.49 | — | COM | 263534109 |
| SON | SONOCO PRODS CO | 45,365 | $1.993M | 0.7% | $43.93 * | $23.25 | +28.9% | COM | 835495102 |
| — | HEALTH CARE REIT INC | 31,491 | $1.974M | 0.7% | $62.68 | $63.77 | — | COM | 42217K106 |
| MCHP | MICROCHIP TECHNOLOGY INC | 39,545 | $1.93M | 0.6% | $48.81 * | $15.35 | +25.1% | COM | 595017104 |
| O | REALTY INCOME CORP | 43,211 | $1.919M | 0.6% | $44.41 * | $22.70 | +10.8% | COM | 756109104 |
| VUG | VANGUARD INDEX FDS | 19,388 | $1.917M | 0.6% | $98.88 * | $13.19 | +25.0% | GROWTH ETF | 922908736 |
| MAT | MATTEL INC | 48,206 | $1.879M | 0.6% | $38.98 | $39.70 | -1.8% | COM | 577081102 |
| KO | COCA COLA CO | 43,452 | $1.841M | 0.6% | $42.37 * | $28.11 | +5.0% | COM | 191216100 |
| UPS | UNITED PARCEL SERVICE INC | 17,505 | $1.797M | 0.6% | $102.66 * | $56.34 | +21.2% | CL B | 911312106 |
| KMB | KIMBERLY CLARK CORP | 15,916 | $1.77M | 0.6% | $111.21 * | $63.72 | +13.6% | COM | 494368103 |
| T | AT&T INC | 49,577 | $1.753M | 0.6% | $35.36 * | $11.16 | +5.3% | COM | 00206R102 |
| — | UNILEVER PLC | 38,078 | $1.725M | 0.6% | $45.30 | $38.92 | — | SPON ADR NEW | 904767704 |
| SO | SOUTHERN CO | 37,499 | $1.702M | 0.6% | $45.39 * | $25.27 | +9.9% | COM | 842587107 |
| RCI | ROGERS COMMUNICATIONS INC | 41,414 | $1.667M | 0.6% | $40.25 | $40.81 | -1.4% | CL B | 775109200 |
| MCD | MCDONALDS CORP | 16,372 | $1.649M | 0.6% | $100.72 * | $71.72 | +4.6% | COM | 580135101 |
| KMI | KINDER MORGAN INC DEL | 43,976 | $1.595M | 0.5% | $36.27 * | $20.48 | -1.0% | COM | 49456B101 |
| WM | WASTE MGMT INC DEL | 30,887 | $1.382M | 0.5% | $44.74 * | $31.24 | +13.6% | COM | 94106L109 |
| — | CLAYMORE EXCHANGE TRD FD TR | 39,568 | $1.047M | 0.4% | $26.46 | $26.46 | — | GUGG BULL 2014 | 18383M431 |
| NUE | NUCOR CORP | 20,264 | $998K | 0.3% | $49.25 * | $32.41 | +15.2% | COM | 670346105 |
| VZ | VERIZON COMMUNICATIONS INC | 19,219 | $940K | 0.3% | $48.91 * | $27.04 | +0.2% | COM | 92343V104 |
| XOM | EXXON MOBIL CORP | 8,104 | $816K | 0.3% | $100.69 * | $54.12 | +14.4% | COM | 30231G102 |
| DES | WISDOMTREE TR | 10,415 | $729K | 0.2% | $70.00 * | $19.18 | +21.7% | SMALLCAP DIVID | 97717W604 |
| BAC | BANK OF AMERICA CORPORATION | 45,253 | $696K | 0.2% | $15.38 * | $10.35 | +17.1% | COM | 060505104 |
| EEMV | ISHARES | 10,699 | $643K | 0.2% | $60.10 | $59.89 | +0.3% | EM MK MINVOL ETF | 464286533 |
| BMY | BRISTOL MYERS SQUIBB CO | 12,917 | $627K | 0.2% | $48.54 * | $28.88 | +14.2% | COM | 110122108 |
| AAPL | APPLE INC | 5,913 | $549K | 0.2% | $92.85 * | $17.86 | +14.3% | COM | 037833100 |
| CINF | CINCINNATI FINL CORP | 11,406 | $548K | 0.2% | $48.04 * | $32.92 | +5.2% | COM | 172062101 |
| CSCO | CISCO SYS INC | 15,922 | $396K | 0.1% | $24.87 * | $15.24 | +13.9% | COM | 17275R102 |
| KR | KROGER CO | 7,741 | $383K | 0.1% | $49.48 * | $13.44 | +47.8% | COM | 501044101 |
| BRK/A | BERKSHIRE HATHAWAY INC DEL | 200 | $380K | 0.1% | $1900.00 * | $165023.42 | +15.1% | CL A | 084670108 |
| VIG | VANGUARD SPECIALIZED PORTFOL | 4,165 | $325K | 0.1% | $78.03 | $76.49 | +1.9% | DIV APP ETF | 921908844 |
| BND | VANGUARD BD INDEX FD INC | 3,803 | $313K | 0.1% | $82.30 | $82.87 | -0.8% | TOTAL BND MRKT | 921937835 |
| BOND | PIMCO ETF TR | 2,750 | $300K | 0.1% | $109.09 | $105.80 | +3.0% | TOTL RETN ETF | 72201R775 |
| MSFT | MICROSOFT CORP | 6,933 | $289K | 0.1% | $41.68 * | $26.81 | +30.9% | COM | 594918104 |
| IBM | INTERNATIONAL BUSINESS MACHS | 1,535 | $278K | 0.1% | $181.11 * | $118.64 | -8.7% | COM | 459200101 |
| JPM | JPMORGAN CHASE & CO | 4,505 | $260K | 0.1% | $57.71 * | $36.24 | +16.5% | COM | 46625H100 |
| HYS | PIMCO ETF TR | 2,257 | $241K | 0.1% | $106.78 | $106.57 | +0.3% | 0-5 HIGH YIELD | 72201R783 |
| SPY | SPDR S&P 500 ETF TR | 1,215 | $238K | 0.1% | $195.88 | $177.58 | +10.2% | TR UNIT | 78462F103 |
| PFE | PFIZER INC | 7,749 | $230K | 0.1% | $29.68 * | $16.55 | +5.2% | COM | 717081103 |
| — | POWERSHARES ETF TR II | 6,729 | $225K | 0.1% | $33.44 | $33.44 | — | INTL DEV LOWVL | 73937B688 |
| PNC | PNC FINL SVCS GROUP INC | 2,492 | $222K | 0.1% | $89.09 * | $56.79 | +9.8% | COM | 693475105 |
| — | CEPHEID | 4,635 | $222K | 0.1% | $47.90 | $46.58 | — | COM | 15670R107 |
| — | MONSANTO CO NEW | 1,775 | $221K | 0.1% | $124.51 | $116.62 | — | COM | 61166W101 |
| — | CIGNA CORPORATION | 2,311 | $213K | 0.1% | $92.17 | $92.17 | — | COM | 125509109 |
| BRK/B | BERKSHIRE HATHAWAY INC DEL | 1,650 | $209K | 0.1% | $126.67 | $116.85 | +8.3% | CL B NEW | 084670702 |
| — | POWERSHARES QQQ TRUST | 2,228 | $209K | 0.1% | $93.81 | $71.26 | — | UNIT SER 1 | 73935A104 |
| SBUX | STARBUCKS CORP | 2,653 | $205K | 0.1% | $77.27 * | $28.87 | +6.7% | COM | 855244109 |
| EWG | ISHARES | 6,466 | $202K | 0.1% | $31.24 | $26.46 | +18.2% | MSCI GERMANY ETF | 464286806 |
| — | LINEAR TECHNOLOGY CORP | 4,270 | $201K | 0.1% | $47.07 | $48.71 | — | COM | 535678106 |
| LYTS | LSI INDS INC | 21,645 | $173K | 0.1% | $7.99 | $7.54 | +5.8% | COM | 50216C108 |
| — | ISHARES GOLD TRUST | 11,301 | $146K | 0.0% | $12.92 | $12.92 | — | ISHARES | 464285105 |