Location: Milwaukee, WI
CIK: 0000913990 · Show all filings
Period: Q2 2024 (← Previous) (Next →)
Filing Date: Aug 13, 2024
Total Value: $328M (100.0% shares, 0.0% debt)
| Ticker | Issuer | Shares | Value | % | Share Price | Est. Cost/Share | Unrealized @ Report Date | Class | CUSIP |
|---|---|---|---|---|---|---|---|---|---|
| VTI | VANGUARD INDEX FDS VANGUARD TOTAL STK MKT ETF | 366,048 | $97.92M | 29.8% | $267.51 | $137.85 | +94.1% | STK MKT ETF | 922908769 |
| IWD | ISHARES TR RUSSELL 1000 VALUE ETF | 357,468 | $62.37M | 19.0% | $174.47 | $128.65 | +35.6% | RUS 1000 VAL ETF | 464287598 |
| QUAL | ISHARES TR MSCI USA QUALITY FACTOR ETF | 281,048 | $47.99M | 14.6% | $170.76 | $138.96 | +22.9% | MSCI USA QLT FCT | 46432F339 |
| TFLO | ISHARES TR TREAS FLTG RATE BD ETF | 834,330 | $42.27M | 12.9% | $50.66 | $50.51 | +0.3% | TRS FLT RT BD | 46434V860 |
| GARP | ISHARES TR MSCI USA QUALITY GARP ETF | 209,796 | $10.89M | 3.3% | $51.91 | $43.66 | +18.9% | FACTORS US GRO | 46436E403 |
| IWF | ISHARES TR RUSSELL 1000 GROWTH ETF | 20,354 | $7.419M | 2.3% | $364.50 * | $45.50 | +100.3% | RUS 1000 GRW ETF | 464287614 |
| VOO | VANGUARD INDEX FDS S&P 500 ETF SHS NEW | 14,630 | $7.317M | 2.2% | $500.14 | $292.72 | +70.9% | S&P 500 ETF SHS | 922908363 |
| AAPL | APPLE INC COM | 30,273 | $6.386M | 1.9% | $210.95 | $111.33 | +87.9% | COM | 037833100 |
| MSFT | MICROSOFT CORP COM | 10,157 | $4.54M | 1.4% | $446.98 | $134.42 | +228.8% | COM | 594918104 |
| DVY | ISHARES TR SELECT DIVID ETF FD | 35,632 | $4.311M | 1.3% | $120.99 | $106.18 | +13.9% | SELECT DIVID ETF | 464287168 |
| TSLA | TESLA INC COM | 11,483 | $2.272M | 0.7% | $197.86 | $178.90 | +10.6% | COM | 88160R101 |
| IWB | ISHARES TR RUSSELL 1000 ETF | 6,894 | $2.051M | 0.6% | $297.51 | $219.00 | +35.9% | RUS 1000 ETF | 464287622 |
| AMZN | AMAZON COM INC COM | 7,416 | $1.433M | 0.4% | $193.23 | $122.04 | +58.3% | COM | 023135106 |
| PG | PROCTER & GAMBLE CO COM | 6,637 | $1.095M | 0.3% | $164.98 * | $89.25 | +77.9% | COM | 742718109 |
| ORCL | ORACLE CORP COM | 7,464 | $1.054M | 0.3% | $141.21 | $58.96 | +135.9% | COM | 68389X105 |
| XLI | SELECT SECTOR SPDR TR INDL | 8,540 | $1.041M | 0.3% | $121.90 | $100.59 | +21.2% | COM | 81369Y704 |
| WEC | WEC ENERGY GROUP INC COM | 12,374 | $971K | 0.3% | $78.47 * | $51.88 | +43.6% | COM | 92939U106 |
| FISV | FISERV INC COM | 6,313 | $941K | 0.3% | $149.06 | $66.36 | +124.6% | COM | 337738108 |
| SPLV | INVESCO EXCHANGE-TRADED FD TR II S&P 500 LOW VOLATILITY ETF | 13,176 | $856K | 0.3% | $64.97 | $47.27 | +37.4% | S&P500 LOW VOL | 46138E354 |
| MCD | MCDONALDS CORP COM | 3,278 | $835K | 0.3% | $254.73 * | $134.59 | +82.9% | COM | 580135101 |
| ABBV | ABBVIE INC COM | 4,702 | $806K | 0.2% | $171.42 * | $67.75 | +140.5% | COM | 00287Y109 |
| NVDA | NVIDIA CORP COM | 6,470 | $799K | 0.2% | $123.49 | $101.05 | +22.2% | COM | 67066G104 |
| VTEB | VANGUARD MUN BD FDS TAX-EXEMPT BD INDEX FD ETF | 15,332 | $768K | 0.2% | $50.09 | $49.26 | +1.7% | TAX EXEMPT BD | 922907746 |
| SCHD | SCHWAB STRATEGIC TR US DIVIDEND EQUITY ETF | 9,840 | $765K | 0.2% | $77.74 * | $24.54 | +5.6% | US DIVIDEND EQ | 808524797 |
| BRK/B | BERKSHIRE HATHAWAY INC DEL CL B NEW | 1,840 | $749K | 0.2% | $407.07 | $184.54 | +120.4% | CL B NEW | 084670702 |
| FCX | FREEPORT-MCMORAN INC CL B | 15,389 | $748K | 0.2% | $48.61 * | $39.99 | +19.0% | CL B | 35671D857 |
| ESGV | VANGUARD WORLD FD ESG U S STOCK ETF | 6,720 | $649K | 0.2% | $96.58 | $69.18 | +39.7% | ESG US STK ETF | 921910733 |
| DIS | DISNEY WALT CO DISNEY COM | 6,232 | $619K | 0.2% | $99.33 * | $110.10 | -11.6% | COM | 254687106 |
| MGV | VANGUARD WORLD FD VANGUARD MEGA CAP VALUE ETF | 4,736 | $561K | 0.2% | $118.45 | $104.87 | +13.0% | MEGA CAP VAL ETF | 921910840 |
| VUG | VANGUARD INDEX FDS VANGUARD GROWTH ETF | 1,469 | $549K | 0.2% | $373.72 * | $37.16 | +67.8% | GROWTH ETF | 922908736 |
| SPY | SPDR S&P 500 ETF TR TR UNIT | 933 | $508K | 0.2% | $544.48 | $270.85 | +100.9% | TR UNIT | 78462F103 |
| GOOGL | ALPHABET INC CL A | 2,782 | $507K | 0.2% | $182.24 | $108.11 | +67.4% | CAP STK CL A | 02079K305 |
| FIS | FIDELITY NATL INFORMATION SVCS INC COM | 6,630 | $500K | 0.2% | $75.41 * | $79.59 | -8.2% | COM | 31620M106 |
| MOAT | VANECK ETF TR MORNINGSTAR WIDE MOAT ETF | 5,693 | $493K | 0.2% | $86.60 | $73.23 | +18.3% | MRNGSTR WDE MOAT | 92189F643 |
| ETN | EATON CORPORATION PLC SHS ISIN#IE00B8KQN827 | 1,486 | $466K | 0.1% | $313.59 | $170.34 | +81.1% | SHS | G29183103 |
| COST | COSTCO WHOLESALE CORP NEW COM | 545 | $463K | 0.1% | $849.54 | $466.51 | +80.8% | COM | 22160K105 |
| IQLT | ISHARES TR MSCI INTL QUALITY FACTOR ETF | 11,753 | $459K | 0.1% | $39.05 | $39.19 | -0.4% | MSCI INTL QUALTY | 46434V456 |
| IDV | ISHARES TR INTL SELECT DIVID ETF INDEX FD | 16,181 | $448K | 0.1% | $27.69 | $26.06 | +6.2% | INTL SEL DIV ETF | 464288448 |
| JPM | JPMORGAN CHASE & CO COM | 2,156 | $436K | 0.1% | $202.23 * | $131.59 | +48.8% | COM | 46625H100 |
| CAT | CATERPILLAR INS COM | 1,307 | $435K | 0.1% | $332.82 * | $141.84 | +129.6% | COM | 149123101 |
| ITA | ISHARES TR US AEROSPACE & DEFENSE ETF | 3,250 | $429K | 0.1% | $132.00 | $127.97 | +3.2% | US AER DEF ETF | 464288760 |
| KO | COCA COLA CO COM | 6,432 | $409K | 0.1% | $63.59 * | $39.57 | +54.0% | COM | 191216100 |
| USB | US BANCORP DEL COM NEW | 9,651 | $383K | 0.1% | $39.69 * | $36.56 | +1.8% | COM NEW | 902973304 |
| NEE | NEXTERA ENERGY INC COM | 5,320 | $377K | 0.1% | $70.86 * | $56.66 | +19.6% | COM | 65339F101 |
| ABT | ABBOTT LABS COM | 3,598 | $374K | 0.1% | $103.95 * | $64.75 | +55.9% | COM | 002824100 |
| ILCB | ISHARES TR MORNINGSTAR U S EQUITY ETF | 4,900 | $368K | 0.1% | $75.10 | $53.63 | +40.2% | MRNGSTR LG-CP ET | 464287127 |
| LIN | LINDE PLC NEW SHS ISIN#IE000S9YS762 | 828 | $363K | 0.1% | $438.41 | $352.90 | +22.0% | SHS | G54950103 |
| XOM | EXXON MOBIL CORP COM | 3,131 | $360K | 0.1% | $114.98 * | $52.24 | +109.1% | COM | 30231G102 |
| QCOM | QUALCOMM INC COM | 1,791 | $357K | 0.1% | $199.33 * | $118.34 | +62.9% | COM | 747525103 |
| AMGN | AMGEN INC COM | 1,127 | $352K | 0.1% | $312.33 * | $195.54 | +52.5% | COM | 031162100 |
| APH | AMPHENOL CORP NEW CL A | 5,206 | $351K | 0.1% | $67.42 | $50.37 | +32.1% | CL A | 032095101 |
| UNH | UNITEDHEALTH GROUP INC COM | 671 | $342K | 0.1% | $509.69 * | $470.56 | +4.8% | COM | 91324P102 |
| LLY | LILLY ELI & CO COM | 377 | $341K | 0.1% | $904.51 | $506.78 | +76.8% | COM | 532457108 |
| PGX | INVESCO EXCHANGE-TRADED FD TR II PFD ETF | 28,987 | $335K | 0.1% | $11.56 | $14.48 | -20.2% | PFD ETF | 46138E511 |
| DSI | ISHARES TR MSCI KLD 400 SOCIAL ETF | 3,090 | $321K | 0.1% | $103.88 | $67.75 | +53.3% | MSCI KLD400 SOC | 464288570 |
| ACWV | ISHARES INC MSCI GLOBAL MINIMUM VOL FACTOR ETF | 3,061 | $320K | 0.1% | $104.54 | $80.53 | +29.9% | MSCI GBL MIN VOL | 464286525 |
| RWL | INVESCO EXCHANGE-TRADED FD TR II INVESCO S&P 500 REVENUE ETF | 3,388 | $314K | 0.1% | $92.68 | $81.32 | +13.9% | S&P 500 REVENUE | 46138G698 |
| VTV | VANGUARD INDEX FDS VANGUARD VALUE ETF | 1,948 | $312K | 0.1% | $160.16 | $114.89 | +39.6% | VALUE ETF | 922908744 |
| PEP | PEPSICO INC COM | 1,882 | $310K | 0.1% | $164.72 * | $94.89 | +64.5% | COM | 713448108 |
| FDRR | FIDELITY COVINGTON TR DIVID ETF FOR RISING RATES | 6,060 | $292K | 0.1% | $48.18 | $46.67 | +3.4% | DIVID ETF RISI | 316092832 |
| GOOG | ALPHABET INC CAP STK CL C | 1,576 | $289K | 0.1% | $183.38 | $146.31 | +24.6% | CAP STK CL C | 02079K107 |
| JNJ | JOHNSON & JOHNSON COM | 1,924 | $281K | 0.1% | $146.05 * | $115.78 | +20.6% | COM | 478160104 |
| SCHV | SCHWAB STRATEGIC TR US LARGE-CAP VALUE ETF | 3,620 | $268K | 0.1% | $74.03 * | $18.69 | +32.1% | US LCAP VA ETF | 808524409 |
| V | VISA INC COM CL A | 1,004 | $264K | 0.1% | $262.95 | $226.05 | +14.8% | CL A | 92826C839 |
| FVAL | FIDELITY COVINGTON TR VALUE FACTOR ETF | 4,560 | $263K | 0.1% | $57.68 | $45.52 | +26.5% | VLU FACTOR ETF | 316092782 |
| IBM | INTERNATIONAL BUSINESS MACHS CORP COM | 1,519 | $263K | 0.1% | $173.14 * | $118.70 | +39.7% | COM | 459200101 |
| ICLN | ISHARES TR GLOBAL CLEAN ENERGY ETF | 19,712 | $263K | 0.1% | $13.34 | $22.80 | -41.6% | GL CLEAN ENE ETF | 464288224 |
| CVX | CHEVRON CORP NEW COM | 1,648 | $258K | 0.1% | $156.55 * | $80.11 | +82.7% | COM | 166764100 |
| WMT | WALMART INC COM | 3,806 | $258K | 0.1% | $67.79 | $56.56 | +18.0% | COM | 931142103 |
| CL | COLGATE PALMOLIVE CO COM | 2,620 | $254K | 0.1% | $96.95 * | $71.73 | +30.8% | COM | 194162103 |
| RTX | RTX CORP COM | 2,428 | $244K | 0.1% | $100.49 * | $75.63 | +28.9% | COM | 75513E101 |
| MRK | MERCK & CO INC NEW COM | 1,918 | $237K | 0.1% | $123.57 * | $107.03 | +9.9% | COM | 58933Y105 |
| MGEE | MGE ENERGY INC COM | 3,166 | $237K | 0.1% | $74.86 * | $57.88 | +25.2% | COM | 55277P104 |
| MKC | MCCORMICK & CO INC COM NON VTG | 3,150 | $223K | 0.1% | $70.79 * | $67.69 | +0.4% | COM NON VTG | 579780206 |
| INTC | INTEL CORP COM | 7,195 | $223K | 0.1% | $30.99 | $30.35 | +1.4% | COM | 458140100 |
| ADP | AUTOMATIC DATA PROCESSING INC COM | 910 | $217K | 0.1% | $238.46 * | $147.45 | +56.8% | COM | 053015103 |
| UNP | UNION PAC CORP COM | 942 | $213K | 0.1% | $226.11 * | $209.24 | +4.5% | COM | 907818108 |
| PNSTQ | PINSTRIPES HLDGS INC CL A | 77,595 | $213K | 0.1% | $2.75 | $3.25 | — | CL A | 06690B107 |
| LMT | LOCKHEED MARTIN CORP COM | 450 | $210K | 0.1% | $466.67 * | $417.42 | +7.4% | COM | 539830109 |
| PM | PHILIP MORRIS INTL INC COM | 2,043 | $207K | 0.1% | $101.32 * | $91.29 | +4.9% | COM | 718172109 |
| MA | MASTERCARD INC CL A | 457 | $202K | 0.1% | $442.01 | $452.59 | -3.4% | CL A | 57636Q104 |
| VZ | VERIZON COMMUNICATIONS INC COM | 4,888 | $202K | 0.1% | $41.33 * | $35.93 | +4.0% | COM | 92343V104 |
| VIG | VANGUARD SPECIALIZED FUNDS DIVID APPRECIATION ETF SHS | 1,100 | $201K | 0.1% | $182.73 | $149.51 | +22.1% | DIV APP ETF | 921908844 |