Heritage Wealth Management, Inc. /CA/ Hedge Fund

Location: San Diego, CA

CIK: 0002012170 · Show all filings

Period: Q2 2024 (← Previous) (Next →)

Filing Date: Jul 25, 2024

Total Value: $136M (100.0% shares, 0.0% debt)

Holdings (120)

SPY SPDR S&P 500 ETF TR 16.9%
Value $22.97M Shares 42,200 Share Price $544.22 Est. Cost/Share $452.97 Unrealized @ Report Date +20.1%
AVLV AMERICAN CENTY ETF TR 9.0%
Value $12.28M Shares 195,442 Share Price $62.84 Est. Cost/Share $54.32 Unrealized @ Report Date +15.7%
SCHG SCHWAB STRATEGIC TR 6.8%
Value $9.216M Shares 91,390 Share Price $100.84 * Est. Cost/Share $19.46 Unrealized @ Report Date +29.6%
VGSH VANGUARD SCOTTSDALE FDS 4.4%
Value $5.94M Shares 102,424 Share Price $57.99 Est. Cost/Share $57.81 Unrealized @ Report Date +0.3%
DFAC DIMENSIONAL ETF TRUST 4.2%
Value $5.681M Shares 176,213 Share Price $32.24 Est. Cost/Share $27.06 Unrealized @ Report Date +19.1%
AAPL APPLE INC 3.8%
Value $5.216M Shares 24,763 Share Price $210.62 Est. Cost/Share $182.81 Unrealized @ Report Date +14.4%
SCHR SCHWAB STRATEGIC TR 3.5%
Value $4.754M Shares 97,480 Share Price $48.77 * Est. Cost/Share $24.19 Unrealized @ Report Date +0.8%
LQD ISHARES TR 2.6%
Value $3.604M Shares 33,644 Share Price $107.12 Est. Cost/Share $104.42 Unrealized @ Report Date +2.6%
TLT ISHARES TR 2.6%
Value $3.597M Shares 39,192 Share Price $91.78 Est. Cost/Share $91.11 Unrealized @ Report Date +0.7%
BND VANGUARD BD INDEX FDS 2.5%
Value $3.358M Shares 46,602 Share Price $72.05 Est. Cost/Share $70.92 Unrealized @ Report Date +1.6%
CMF ISHARES TR 2.1%
Value $2.908M Shares 51,132 Share Price $56.88 Est. Cost/Share $56.01 Unrealized @ Report Date +1.6%
DFAE DIMENSIONAL ETF TRUST 1.9%
Value $2.596M Shares 100,342 Share Price $25.87 Est. Cost/Share $22.95 Unrealized @ Report Date +12.7%
TOTL SSGA ACTIVE ETF TR 1.7%
Value $2.28M Shares 57,392 Share Price $39.72 Est. Cost/Share $38.96 Unrealized @ Report Date +2.0%
GOVT ISHARES TR 1.4%
Value $1.872M Shares 82,957 Share Price $22.57 Est. Cost/Share $22.34 Unrealized @ Report Date +1.0%
MSFT MICROSOFT CORP 1.4%
Value $1.872M Shares 4,188 Share Price $446.94 Est. Cost/Share $350.36 Unrealized @ Report Date +26.2%
DFAI DIMENSIONAL ETF TRUST 1.3%
Value $1.762M Shares 59,394 Share Price $29.67 Est. Cost/Share $26.79 Unrealized @ Report Date +10.8%
AGG ISHARES TR 1.2%
Value $1.679M Shares 17,294 Share Price $97.07 Est. Cost/Share $95.56 Unrealized @ Report Date +1.6%
QCOM QUALCOMM INC 1.1%
Value $1.545M Shares 7,757 Share Price $199.19 * Est. Cost/Share $118.34 Unrealized @ Report Date +62.9%
AAPL APPLE INC 1.1%
Value $1.495M Shares 7,100 Share Price $210.62 Est. Cost/Share $182.81 Unrealized @ Report Date +14.4%
IJJ ISHARES TR 1.1%
Value $1.459M Shares 12,857 Share Price $113.46 Est. Cost/Share $103.15 Unrealized @ Report Date +10.0%
DFAX DIMENSIONAL ETF TRUST 1.0%
Value $1.343M Shares 52,813 Share Price $25.42 Est. Cost/Share $22.89 Unrealized @ Report Date +11.1%
MDYG SPDR SER TR 1.0%
Value $1.317M Shares 15,664 Share Price $84.06 Est. Cost/Share $70.32 Unrealized @ Report Date +19.5%
SRLN SSGA ACTIVE ETF TR 0.9%
Value $1.161M Shares 27,771 Share Price $41.80 Est. Cost/Share $41.68 Unrealized @ Report Date +0.3%
NVDA NVIDIA CORPORATION 0.8%
Value $1.121M Shares 9,071 Share Price $123.54 Est. Cost/Share $95.46 Unrealized @ Report Date +29.4%
HYG ISHARES TR 0.8%
Value $1.114M Shares 14,440 Share Price $77.14 Est. Cost/Share $74.89 Unrealized @ Report Date +3.0%
AVUV AMERICAN CENTY ETF TR 0.8%
Value $1.112M Shares 12,393 Share Price $89.72 Est. Cost/Share $80.32 Unrealized @ Report Date +11.7%
QQQ INVESCO QQQ TR 0.8%
Value $1.08M Shares 2,255 Share Price $479.11 Est. Cost/Share $384.86 Unrealized @ Report Date +24.5%
HD HOME DEPOT INC 0.8%
Value $1.057M Shares 3,069 Share Price $344.26 * Est. Cost/Share $293.72 Unrealized @ Report Date +13.1%
HYMB SPDR SER TR 0.8%
Value $1.055M Shares 41,460 Share Price $25.44 Est. Cost/Share $24.39 Unrealized @ Report Date +4.3%
META META PLATFORMS INC 0.7%
Value $990K Shares 1,964 Share Price $504.22 Est. Cost/Share $323.40 Unrealized @ Report Date +55.2%
DFNM DIMENSIONAL ETF TRUST 0.7%
Value $971K Shares 20,329 Share Price $47.77 Est. Cost/Share $47.45 Unrealized @ Report Date +0.7%
VBK VANGUARD INDEX FDS 0.7%
Value $965K Shares 3,856 Share Price $250.13 Est. Cost/Share $217.44 Unrealized @ Report Date +15.0%
CPNG COUPANG INC 0.7%
Value $952K Shares 45,454 Share Price $20.95 Est. Cost/Share $16.50 Unrealized @ Report Date +26.9%
GOOGL ALPHABET INC 0.7%
Value $890K Shares 4,887 Share Price $182.15 Est. Cost/Share $133.35 Unrealized @ Report Date +35.7%
LLY ELI LILLY & CO 0.6%
Value $885K Shares 978 Share Price $905.38 Est. Cost/Share $575.10 Unrealized @ Report Date +55.8%
QQQ INVESCO QQQ TR 0.6%
Value $862K Shares 1,800 Share Price $479.11 Est. Cost/Share $384.86 Unrealized @ Report Date +24.5%
DFAR DIMENSIONAL ETF TRUST 0.6%
Value $835K Shares 37,778 Share Price $22.10 Est. Cost/Share $20.51 Unrealized @ Report Date +7.8%
SYK STRYKER CORPORATION 0.6%
Value $834K Shares 2,450 Share Price $340.27 Est. Cost/Share $274.84 Unrealized @ Report Date +22.1%
SYK STRYKER CORPORATION 0.6%
Value $817K Shares 2,400 Share Price $340.27 Est. Cost/Share $274.84 Unrealized @ Report Date +22.1%
SUB ISHARES TR 0.6%
Value $817K Shares 7,811 Share Price $104.55 Est. Cost/Share $104.02 Unrealized @ Report Date +0.5%
AMZN AMAZON COM INC 0.6%
Value $801K Shares 4,144 Share Price $193.25 Est. Cost/Share $140.18 Unrealized @ Report Date +37.9%
WMT WALMART INC 0.5%
Value $694K Shares 10,247 Share Price $67.71 Est. Cost/Share $54.62 Unrealized @ Report Date +22.2%
MSFT MICROSOFT CORP 0.5%
Value $670K Shares 1,500 Share Price $446.94 Est. Cost/Share $350.36 Unrealized @ Report Date +26.2%
SPY SPDR S&P 500 ETF TR 0.5%
Value $644K Shares 1,183 Share Price $544.22 Est. Cost/Share $452.97 Unrealized @ Report Date +20.1%
QCOM QUALCOMM INC 0.5%
Value $637K Shares 3,200 Share Price $199.19 * Est. Cost/Share $118.34 Unrealized @ Report Date +62.9%
HD HOME DEPOT INC 0.5%
Value $620K Shares 1,800 Share Price $344.26 * Est. Cost/Share $293.72 Unrealized @ Report Date +13.1%
INTC INTEL CORP 0.4%
Value $536K Shares 17,309 Share Price $30.97 Est. Cost/Share $40.04 Unrealized @ Report Date -23.1%
PEP PEPSICO INC 0.4%
Value $511K Shares 3,100 Share Price $164.90 * Est. Cost/Share $153.75 Unrealized @ Report Date +1.5%
ORCL ORACLE CORP 0.4%
Value $503K Shares 3,562 Share Price $141.19 Est. Cost/Share $106.71 Unrealized @ Report Date +30.4%
UNH UNITEDHEALTH GROUP INC 0.3%
Value $464K Shares 912 Share Price $509.26 * Est. Cost/Share $510.89 Unrealized @ Report Date -3.4%
XOM EXXON MOBIL CORP 0.3%
Value $454K Shares 3,940 Share Price $115.12 * Est. Cost/Share $98.84 Unrealized @ Report Date +10.5%
VOO VANGUARD INDEX FDS 0.3%
Value $453K Shares 905 Share Price $500.13 Est. Cost/Share $431.64 Unrealized @ Report Date +15.9%
ORCL ORACLE CORP 0.3%
Value $452K Shares 3,200 Share Price $141.19 Est. Cost/Share $106.71 Unrealized @ Report Date +30.4%
IWF ISHARES TR 0.3%
Value $436K Shares 1,197 Share Price $364.51 * Est. Cost/Share $70.72 Unrealized @ Report Date +28.9%
META META PLATFORMS INC 0.3%
Value $403K Shares 800 Share Price $504.22 Est. Cost/Share $323.40 Unrealized @ Report Date +55.2%
SHM SPDR SER TR 0.3%
Value $395K Shares 8,379 Share Price $47.19 Est. Cost/Share $46.95 Unrealized @ Report Date +0.5%
JNJ JOHNSON & JOHNSON 0.3%
Value $379K Shares 2,594 Share Price $146.16 * Est. Cost/Share $143.68 Unrealized @ Report Date -2.8%
SPYG SPDR SER TR 0.3%
Value $354K Shares 4,417 Share Price $80.13 Est. Cost/Share $61.67 Unrealized @ Report Date +29.9%
GOOGL ALPHABET INC 0.3%
Value $346K Shares 1,900 Share Price $182.15 Est. Cost/Share $133.35 Unrealized @ Report Date +35.7%
CSCO CISCO SYS INC 0.3%
Value $344K Shares 7,232 Share Price $47.51 * Est. Cost/Share $47.98 Unrealized @ Report Date -5.5%
RTX RTX CORPORATION 0.2%
Value $313K Shares 3,122 Share Price $100.39 * Est. Cost/Share $75.63 Unrealized @ Report Date +28.9%
SPYV SPDR SER TR 0.2%
Value $312K Shares 6,409 Share Price $48.74 Est. Cost/Share $43.13 Unrealized @ Report Date +13.0%
DFAU DIMENSIONAL ETF TRUST 0.2%
Value $311K Shares 8,291 Share Price $37.49 Est. Cost/Share $31.04 Unrealized @ Report Date +20.8%
ARKK ARK ETF TR 0.2%
Value $288K Shares 6,544 Share Price $43.95 Est. Cost/Share $43.29 Unrealized @ Report Date +1.5%
SBUX STARBUCKS CORP 0.2%
Value $284K Shares 3,654 Share Price $77.85 * Est. Cost/Share $92.19 Unrealized @ Report Date -18.7%
CVX CHEVRON CORP NEW 0.2%
Value $283K Shares 1,812 Share Price $156.40 * Est. Cost/Share $137.80 Unrealized @ Report Date +6.2%
NKE NIKE INC 0.2%
Value $278K Shares 3,687 Share Price $75.37 * Est. Cost/Share $102.71 Unrealized @ Report Date -29.0%
BRK/B BERKSHIRE HATHAWAY INC DEL 0.2%
Value $271K Shares 667 Share Price $406.80 Est. Cost/Share $351.50 Unrealized @ Report Date +15.7%
TXN TEXAS INSTRS INC 0.2%
Value $267K Shares 1,375 Share Price $194.53 * Est. Cost/Share $145.50 Unrealized @ Report Date +27.8%
NVDA NVIDIA CORPORATION 0.2%
Value $259K Shares 2,100 Share Price $123.54 Est. Cost/Share $95.46 Unrealized @ Report Date +29.4%
EMQQ EXCHANGE TRADED CONCEPTS TRU 0.2%
Value $250K Shares 7,521 Share Price $33.19 Est. Cost/Share $29.94 Unrealized @ Report Date +10.8%
MCD MCDONALDS CORP 0.2%
Value $248K Shares 973 Share Price $254.84 * Est. Cost/Share $258.68 Unrealized @ Report Date -4.9%
SBUX STARBUCKS CORP 0.2%
Value $241K Shares 3,100 Share Price $77.85 * Est. Cost/Share $92.19 Unrealized @ Report Date -18.7%
NKE NIKE INC 0.2%
Value $241K Shares 3,200 Share Price $75.37 * Est. Cost/Share $102.71 Unrealized @ Report Date -29.0%
GOOG ALPHABET INC 0.2%
Value $241K Shares 1,313 Share Price $183.42 Est. Cost/Share $134.68 Unrealized @ Report Date +35.3%
VGT VANGUARD WORLD FD 0.2%
Value $240K Shares 416 Share Price $576.59 * Est. Cost/Share $55.71 Unrealized @ Report Date +29.4%
IVV ISHARES TR 0.2%
Value $239K Shares 436 Share Price $547.23 Est. Cost/Share $447.60 Unrealized @ Report Date +22.3%
VTV VANGUARD INDEX FDS 0.2%
Value $237K Shares 1,475 Share Price $160.41 Est. Cost/Share $140.69 Unrealized @ Report Date +14.0%
ADBE ADOBE INC 0.2%
Value $236K Shares 425 Share Price $555.54 Est. Cost/Share $576.29 Unrealized @ Report Date -3.6%
OEF ISHARES TR 0.2%
Value $230K Shares 870 Share Price $264.30 Est. Cost/Share $236.00 Unrealized @ Report Date +12.0%
WMT WALMART INC 0.2%
Value $223K Shares 3,300 Share Price $67.71 Est. Cost/Share $54.62 Unrealized @ Report Date +22.2%
PG PROCTER AND GAMBLE CO 0.2%
Value $222K Shares 1,344 Share Price $164.92 * Est. Cost/Share $140.61 Unrealized @ Report Date +12.9%
MRK MERCK & CO INC 0.2%
Value $221K Shares 1,784 Share Price $123.80 * Est. Cost/Share $97.00 Unrealized @ Report Date +21.2%
JPM JPMORGAN CHASE & CO. 0.2%
Value $220K Shares 1,086 Share Price $202.31 * Est. Cost/Share $145.58 Unrealized @ Report Date +34.5%
PWZ INVESCO EXCH TRADED FD TR II 0.1%
Value $204K Shares 8,272 Share Price $24.67 Est. Cost/Share $25.00 Unrealized @ Report Date -1.3%
ACN ACCENTURE PLC IRELAND 0.1%
Value $195K Shares 643 Share Price $303.41 * Est. Cost/Share $312.68 Unrealized @ Report Date -5.1%
CSCO CISCO SYS INC 0.1%
Value $195K Shares 4,100 Share Price $47.51 * Est. Cost/Share $47.98 Unrealized @ Report Date -5.5%
JNJ JOHNSON & JOHNSON 0.1%
Value $190K Shares 1,300 Share Price $146.16 * Est. Cost/Share $143.68 Unrealized @ Report Date -2.8%
ELV ELEVANCE HEALTH INC 0.1%
Value $170K Shares 313 Share Price $541.86 * Est. Cost/Share $513.68 Unrealized @ Report Date +2.8%
SPY SPDR S&P 500 ETF TR 0.1%
Value $163K Shares 300 Share Price $544.22 Est. Cost/Share $452.97 Unrealized @ Report Date +20.1%
TXN TEXAS INSTRS INC 0.1%
Value $156K Shares 800 Share Price $194.53 * Est. Cost/Share $145.50 Unrealized @ Report Date +27.8%
AMZN AMAZON COM INC 0.1%
Value $155K Shares 800 Share Price $193.25 Est. Cost/Share $140.18 Unrealized @ Report Date +37.9%
PEP PEPSICO INC 0.1%
Value $148K Shares 900 Share Price $164.90 * Est. Cost/Share $153.75 Unrealized @ Report Date +1.5%
— VIRTUS DIVIDEND INTEREST & P 0.1%
Value $146K Shares 11,854 Share Price $12.28 Est. Cost/Share $12.61 Unrealized @ Report Date —
APO APOLLO GLOBAL MGMT INC 0.1%
Value $142K Shares 1,200 Share Price $118.07 * Est. Cost/Share $110.88 Unrealized @ Report Date +4.3%
— ABRDN TOTAL DYNAMIC DIVIDEND 0.1%
Value $140K Shares 16,646 Share Price $8.41 Est. Cost/Share $8.13 Unrealized @ Report Date —
MU MICRON TECHNOLOGY INC 0.1%
Value $140K Shares 1,061 Share Price $131.53 Est. Cost/Share $125.19 Unrealized @ Report Date +4.4%
MCD MCDONALDS CORP 0.1%
Value $127K Shares 500 Share Price $254.84 * Est. Cost/Share $258.68 Unrealized @ Report Date -4.9%
CL COLGATE PALMOLIVE CO 0.1%
Value $126K Shares 1,298 Share Price $97.04 * Est. Cost/Share $89.06 Unrealized @ Report Date +5.3%
PG PROCTER AND GAMBLE CO 0.1%
Value $115K Shares 700 Share Price $164.92 * Est. Cost/Share $140.61 Unrealized @ Report Date +12.9%
UNH UNITEDHEALTH GROUP INC 0.1%
Value $102K Shares 200 Share Price $509.26 * Est. Cost/Share $510.89 Unrealized @ Report Date -3.4%
MRK MERCK & CO INC 0.1%
Value $99,040 Shares 800 Share Price $123.80 * Est. Cost/Share $97.00 Unrealized @ Report Date +21.2%
ACN ACCENTURE PLC IRELAND 0.1%
Value $91,023 Shares 300 Share Price $303.41 * Est. Cost/Share $312.68 Unrealized @ Report Date -5.1%
LLY ELI LILLY & CO 0.1%
Value $90,538 Shares 100 Share Price $905.38 Est. Cost/Share $575.10 Unrealized @ Report Date +55.8%
APO APOLLO GLOBAL MGMT INC 0.1%
Value $85,128 Shares 721 Share Price $118.07 * Est. Cost/Share $110.88 Unrealized @ Report Date +4.3%
JPM JPMORGAN CHASE & CO. 0.1%
Value $80,923 Shares 400 Share Price $202.31 * Est. Cost/Share $145.58 Unrealized @ Report Date +34.5%
CVX CHEVRON CORP NEW 0.1%
Value $78,200 Shares 500 Share Price $156.40 * Est. Cost/Share $137.80 Unrealized @ Report Date +6.2%
CL COLGATE PALMOLIVE CO 0.1%
Value $77,632 Shares 800 Share Price $97.04 * Est. Cost/Share $89.06 Unrealized @ Report Date +5.3%
— CBRE GBL REAL ESTATE INC FD 0.1%
Value $75,721 Shares 15,024 Share Price $5.04 Est. Cost/Share $5.42 Unrealized @ Report Date —
— NUVEEN CR STRATEGIES INCOME 0.1%
Value $70,463 Shares 12,696 Share Price $5.55 Est. Cost/Share $5.25 Unrealized @ Report Date —
XOM EXXON MOBIL CORP 0.1%
Value $69,072 Shares 600 Share Price $115.12 * Est. Cost/Share $98.84 Unrealized @ Report Date +10.5%
MU MICRON TECHNOLOGY INC 0.0%
Value $65,765 Shares 500 Share Price $131.53 Est. Cost/Share $125.19 Unrealized @ Report Date +4.4%
ADBE ADOBE INC 0.0%
Value $55,554 Shares 100 Share Price $555.54 Est. Cost/Share $576.29 Unrealized @ Report Date -3.6%
ELV ELEVANCE HEALTH INC 0.0%
Value $54,186 Shares 100 Share Price $541.86 * Est. Cost/Share $513.68 Unrealized @ Report Date +2.8%
RTX RTX CORPORATION 0.0%
Value $50,195 Shares 500 Share Price $100.39 * Est. Cost/Share $75.63 Unrealized @ Report Date +28.9%
INTC INTEL CORP 0.0%
Value $43,358 Shares 1,400 Share Price $30.97 Est. Cost/Share $40.04 Unrealized @ Report Date -23.1%
— VIRTUS CONVERTIBLE & INC FD 0.0%
Value $36,164 Shares 12,385 Share Price $2.92 Est. Cost/Share $2.98 Unrealized @ Report Date —
GOOG ALPHABET INC 0.0%
Value $18,342 Shares 100 Share Price $183.42 Est. Cost/Share $134.68 Unrealized @ Report Date +35.3%
— AMARIN CORP PLC 0.0%
Value $9,804 Shares 14,250 Share Price $0.69 Est. Cost/Share $0.87 Unrealized @ Report Date —
EONR/WS HNR ACQUISITION CORP 0.0%
Value $7,246 Shares 170,500 Share Price $0.04 Est. Cost/Share $0.06 Unrealized @ Report Date —