Fortune Financial Advisors, LLC Diversified Active

Location: Overland Park, KS

CIK: 0001961828 · Show all filings

Period: Q2 2026 (← Previous)

Filing Date: Jul 22, 2026

Total Value: $234M (100.0% shares, 0.0% debt)

Holdings (163)

New Positions (18)

CR CRANE COMPANY 0.3%
Value $662K Shares 2,968 Est. Cost $223.08 Unrealized
HEI HEICO CORP NEW 0.3%
Value $637K Shares 1,789 Est. Cost $356.22 Unrealized
INTC INTEL CORP 0.2%
Value $546K Shares 3,909 Est. Cost $139.63 Unrealized
RBIL RBB FD INC 0.2%
Value $511K Shares 10,245 Est. Cost $49.89 Unrealized
TYL TYLER TECHNOLOGIES INC 0.2%
Value $432K Shares 1,478 Est. Cost $292.46 Unrealized
HON HONEYWELL INTL INC 0.1%
Value $346K Shares 1,544 Est. Cost $223.90 Unrealized
HONA HONEYWELL AEROSPACE INC 0.1%
Value $341K Shares 1,544 Est. Cost $221.08 Unrealized
AVDV AMERICAN CENTY ETF TR 0.1%
Value $301K Shares 2,924 Est. Cost $103.06 Unrealized
TDG TRANSDIGM GROUP INC 0.1%
Value $268K Shares 201 Est. Cost $1332.04 Unrealized
SCHG SCHWAB STRATEGIC TR 0.1%
Value $240K Shares 7,079 Est. Cost $33.84 Unrealized
URI UNITED RENTALS INC 0.1%
Value $225K Shares 198 Est. Cost $1134.92 Unrealized
UNH UNITEDHEALTH GROUP INC 0.1%
Value $220K Shares 530 Est. Cost $415.63 Unrealized
SPEM SPDR INDEX SHS FDS 0.1%
Value $219K Shares 4,229 Est. Cost $51.78 Unrealized
CGNX COGNEX CORP 0.1%
Value $217K Shares 3,000 Est. Cost $72.42 Unrealized
ELV ELEVANCE HEALTH INC FORMERLY 0.1%
Value $216K Shares 558 Est. Cost $386.73 Unrealized
SMH VANECK ETF TRUST 0.1%
Value $211K Shares 321 Est. Cost $655.89 Unrealized
VTWO VANGUARD SCOTTSDALE FDS 0.1%
Value $206K Shares 1,700 Est. Cost $121.42 Unrealized
YUM YUM BRANDS INC 0.1%
Value $202K Shares 1,265 Est. Cost $159.84 Unrealized

Increased Positions (55)

APH AMPHENOL CORP 2.2%
Value $5.235M (+58.9%) Shares 29,691 (+13.9%) Est. Cost $73.64 Unrealized
GOOGL ALPHABET INC 3.3%
Value $7.663M (+28.8%) Shares 21,443 (+3.7%) Est. Cost $128.04 Unrealized
MNST MONSTER BEVERAGE CORP NEW 1.3%
Value $3.137M (+54.5%) Shares 32,634 (+16.5%) Est. Cost $62.76 Unrealized
KLAC KLA CORP 0.8%
Value $1.942M (+99.8%) Shares 6,435 (+875.0%) Est. Cost $420.72 Unrealized
MTUM ISHARES TR 1.1%
Value $2.462M (+62.2%) Shares 7,182 (+13.5%) Est. Cost $237.87 Unrealized
LLY ELI LILLY & CO 0.9%
Value $2.092M (+77.7%) Shares 1,744 (+36.3%) Est. Cost $1073.68 Unrealized
POWL POWELL INDS INC 1.1%
Value $2.47M (+58.8%) Shares 8,625 (+200.0%) Est. Cost $347.95 Unrealized
AMZN AMAZON COM INC 1.4%
Value $3.188M (+29.7%) Shares 13,377 (+13.4%) Est. Cost $141.16 Unrealized
V VISA INC 1.1%
Value $2.686M (+34.1%) Shares 7,828 (+18.1%) Est. Cost $254.47 Unrealized
MO ALTRIA GROUP INC 1.6%
Value $3.638M (+21.4%) Shares 50,558 (+11.3%) Est. Cost $41.92 Unrealized
PM PHILIP MORRIS INTL INC 1.4%
Value $3.176M (+24.2%) Shares 17,555 (+13.5%) Est. Cost $106.93 Unrealized
NOC NORTHROP GRUMMAN CORP 1.2%
Value $2.882M (-17.0%) Shares 5,659 (+11.2%) Est. Cost $449.69 Unrealized
JPM JPMORGAN CHASE & CO 1.6%
Value $3.761M (+18.0%) Shares 11,490 (+6.0%) Est. Cost $144.86 Unrealized
CHE CHEMED CORP NEW 0.5%
Value $1.243M (+81.4%) Shares 2,669 (+47.1%) Est. Cost $524.85 Unrealized
TDY TELEDYNE TECHNOLOGIES INC 0.3%
Value $777K (+221.8%) Shares 1,165 (+192.0%) Est. Cost $648.77 Unrealized
UNP UNION PAC CORP 0.8%
Value $1.758M (+41.3%) Shares 6,463 (+26.1%) Est. Cost $230.46 Unrealized
MA MASTERCARD INCORPORATED 1.6%
Value $3.827M (+14.3%) Shares 7,451 (+11.2%) Est. Cost $395.85 Unrealized
MUSA MURPHY USA INC 0.7%
Value $1.602M (+42.3%) Shares 2,974 (+30.5%) Est. Cost $493.50 Unrealized
ORLY OREILLY AUTOMOTIVE INC 1.7%
Value $4.048M (+12.3%) Shares 43,962 (+12.6%) Est. Cost $89.74 Unrealized
MSFT MICROSOFT CORP 1.8%
Value $4.196M (+11.5%) Shares 11,249 (+10.7%) Est. Cost $363.76 Unrealized
VTIP VANGUARD MALVERN FDS 1.7%
Value $3.859M (+10.7%) Shares 76,835 (+10.0%) Est. Cost $48.49 Unrealized
AWK AMERICAN WTR WKS CO INC NEW 0.3%
Value $627K (+99.6%) Shares 4,762 (+106.4%) Est. Cost $130.87 Unrealized
BIL SPDR SERIES TRUST 0.7%
Value $1.616M (+22.8%) Shares 17,629 (+22.8%) Est. Cost $91.71 Unrealized
LIN LINDE PLC 0.2%
Value $523K (+134.3%) Shares 1,008 (+124.0%) Est. Cost $492.66 Unrealized
VGSH VANGUARD SCOTTSDALE FDS 2.4%
Value $5.695M (+5.5%) Shares 97,858 (+6.2%) Est. Cost $58.06 Unrealized
AVUV AMERICAN CENTY ETF TR 0.5%
Value $1.255M (+26.8%) Shares 10,062 (+12.2%) Est. Cost $97.50 Unrealized
ETN EATON CORP PLC 0.6%
Value $1.369M (+23.1%) Shares 3,213 (+3.3%) Est. Cost $287.86 Unrealized
STE STERIS PLC 0.9%
Value $2.136M (+13.3%) Shares 10,142 (+19.0%) Est. Cost $203.20 Unrealized
TJX TJX COS INC NEW 0.9%
Value $2.065M (+11.8%) Shares 13,630 (+17.9%) Est. Cost $96.54 Unrealized
CVX CHEVRON CORPORATION 0.8%
Value $1.766M (-10.2%) Shares 10,652 (+12.0%) Est. Cost $152.03 Unrealized
MLM MARTIN MARIETTA MATLS INC 0.2%
Value $421K (+90.5%) Shares 729 (+94.4%) Est. Cost $620.16 Unrealized
GE GE AEROSPACE 0.2%
Value $455K (+76.5%) Shares 1,217 (+34.0%) Est. Cost $263.26 Unrealized
ISRG INTUITIVE SURGICAL INC 0.3%
Value $631K (+43.3%) Shares 1,586 (+66.1%) Est. Cost $372.66 Unrealized
ABT ABBOTT LABORATORIES 0.7%
Value $1.686M (+10.9%) Shares 18,585 (+25.5%) Est. Cost $102.98 Unrealized
TPL TEXAS PACIFIC LAND CORPORATI 0.7%
Value $1.561M (+11.5%) Shares 3,568 (+20.9%) Est. Cost $331.29 Unrealized
IMTM ISHARES TR 0.2%
Value $570K (+34.9%) Shares 10,693 (+21.5%) Est. Cost $48.94 Unrealized
ASR GRUPO AEROPORTUARIO DEL SURE 0.8%
Value $1.898M (+8.1%) Shares 6,188 (+18.4%) Est. Cost $283.97 Unrealized
CARR CARRIER GLOBAL CORPORATION 0.2%
Value $550K (+33.7%) Shares 7,503 (+2.7%) Est. Cost $46.07 Unrealized
DPZ DOMINOS PIZZA INC 0.4%
Value $963K (+16.6%) Shares 3,253 (+41.4%) Est. Cost $327.80 Unrealized
BB BLACKBERRY LTD 0.1%
Value $144K (+345.1%) Shares 11,400 (+14.0%) Est. Cost $5.61 Unrealized
TSCO TRACTOR SUPPLY CO 0.5%
Value $1.203M (-7.7%) Shares 38,044 (+32.3%) Est. Cost $47.99 Unrealized
MCD MCDONALDS CORP 0.4%
Value $931K (-9.5%) Shares 3,445 (+4.0%) Est. Cost $272.82 Unrealized
FNV FRANCO NEV CORP 0.7%
Value $1.584M (-5.1%) Shares 7,598 (+12.5%) Est. Cost $152.39 Unrealized
PEP PEPSICO INC 0.3%
Value $704K (-10.2%) Shares 5,199 (+3.0%) Est. Cost $166.52 Unrealized
VTES VANGUARD WELLINGTON FD 0.4%
Value $835K (+8.9%) Shares 8,239 (+8.7%) Est. Cost $101.71 Unrealized
JPIE J P MORGAN EXCHANGE TRADED F 0.2%
Value $351K (+21.2%) Shares 7,616 (+21.2%) Est. Cost $46.06 Unrealized
VUG VANGUARD INDEX FDS 0.1%
Value $330K (+22.7%) Shares 3,832 (+522.1%) Est. Cost $142.53 Unrealized
SPYM SPDR SERIES TRUST 0.1%
Value $341K (+21.0%) Shares 3,877 (+5.4%) Est. Cost $77.12 Unrealized
IEFA ISHARES TR 0.2%
Value $547K (+9.2%) Shares 5,664 (+2.3%) Est. Cost $89.34 Unrealized
EFAV ISHARES TR 1.0%
Value $2.32M (-1.6%) Shares 26,453 (+2.5%) Est. Cost $72.10 Unrealized
BKNG BOOKING HOLDINGS INC 0.3%
Value $651K (+5.8%) Shares 3,650 (+2400.0%) Est. Cost $275.08 Unrealized
LMT LOCKHEED MARTIN CORP 0.9%
Value $2.078M (-1.7%) Shares 4,078 (+16.6%) Est. Cost $450.03 Unrealized
VIGI VANGUARD WHITEHALL FDS 0.1%
Value $279K (+9.8%) Shares 2,990 (+4.0%) Est. Cost $88.66 Unrealized
META META PLATFORMS INC 1.1%
Value $2.68M (-0.3%) Shares 4,758 (+1.3%) Est. Cost $481.73 Unrealized
OTIS OTIS WORLDWIDE CORP 0.1%
Value $335K (+1.4%) Shares 4,672 (+9.2%) Est. Cost $81.65 Unrealized

Exited Positions (3)

Decreased Positions (16)

AMAT APPLIED MATLS INC 3.4%
Value $7.839M (+79.6%) Shares 10,842 (-15.1%) Est. Cost $127.09 Unrealized
AMD ADVANCED MICRO DEVICES INC 1.1%
Value $2.56M (+180.2%) Shares 4,407 (-1.9%) Est. Cost $221.70 Unrealized
STX SEAGATE TECHNOLOGY HLDNGS PL 1.4%
Value $3.3M (+38.1%) Shares 3,420 (-43.9%) Est. Cost $376.45 Unrealized
NVDA NVIDIA CORPORATION 3.3%
Value $7.601M (+9.7%) Shares 37,988 (-4.3%) Est. Cost $181.08 Unrealized
GOOG ALPHABET INC 0.9%
Value $2.184M (+21.0%) Shares 6,181 (-1.7%) Est. Cost $213.62 Unrealized
ASML ASML HLDG NV 0.2%
Value $547K (+46.4%) Shares 275 (-2.8%) Est. Cost $830.18 Unrealized
RSP INVESCO EXCHANGE TRADED FD T 1.1%
Value $2.457M (+6.4%) Shares 11,546 (-4.0%) Est. Cost $149.64 Unrealized
SMMV ISHARES TR 0.1%
Value $246K (-37.1%) Shares 5,348 (-40.5%) Est. Cost $34.28 Unrealized
NBIS NEBIUS GROUP N.V. 0.2%
Value $397K (+57.5%) Shares 1,436 (-40.8%) Est. Cost $96.40 Unrealized
IJR ISHARES TR 0.3%
Value $687K (+15.8%) Shares 4,634 (-3.0%) Est. Cost $99.65 Unrealized
ABBV ABBVIE INC 0.3%
Value $640K (+12.7%) Shares 2,542 (-2.6%) Est. Cost $222.57 Unrealized
PJUL INNOVATOR ETFS TRUST 0.8%
Value $1.776M (-3.0%) Shares 36,379 (-8.6%) Est. Cost $45.97 Unrealized
GLW CORNING INC 0.4%
Value $934K (+5.6%) Shares 3,655 (-43.8%) Est. Cost $111.68 Unrealized
MOAT VANECK ETF TRUST 2.3%
Value $5.261M (-0.4%) Shares 50,608 (-7.4%) Est. Cost $82.49 Unrealized
DIS DISNEY WALT CO 0.1%
Value $207K (-2.2%) Shares 2,153 (-2.0%) Est. Cost $109.45 Unrealized
BALT INNOVATOR ETFS TRUST 0.2%
Value $511K (+0.7%) Shares 14,907 (-1.6%) Est. Cost $33.46 Unrealized

Unchanged Positions (74)

AVGO BROADCOM INC 2.0%
Value $4.575M Shares 12,110 Est. Cost $288.00 Unrealized
AFRM AFFIRM HLDGS INC 0.7%
Value $1.688M Shares 20,700 Est. Cost $64.69 Unrealized
AAPL APPLE INC 2.5%
Value $5.789M Shares 20,006 Est. Cost $201.20 Unrealized
STM STMICROELECTRONICS N V 0.4%
Value $880K Shares 11,750 Est. Cost $34.55 Unrealized
USMV ISHARES TR 5.2%
Value $12.16M Shares 126,013 Est. Cost $75.68 Unrealized
GRMN GARMIN LTD 6.7%
Value $15.6M Shares 65,658 Est. Cost $202.33 Unrealized
STLD STEEL DYNAMICS INC 0.5%
Value $1.147M Shares 5,000 Est. Cost $184.13 Unrealized
NOK NOKIA CORP 0.3%
Value $598K Shares 45,000 Est. Cost $8.04 Unrealized
TKR TIMKEN CO 0.3%
Value $734K Shares 5,050 Est. Cost $98.42 Unrealized
ENS ENERSYS 0.4%
Value $842K Shares 3,600 Est. Cost $171.38 Unrealized
GS GOLDMAN SACHS GROUP INC 0.5%
Value $1.259M Shares 1,245 Est. Cost $932.60 Unrealized
COP CONOCOPHILLIPS 0.3%
Value $763K Shares 7,338 Est. Cost $95.79 Unrealized
AXON AXON ENTERPRISE INC 0.3%
Value $817K Shares 1,457 Est. Cost $526.80 Unrealized
VOO VANGUARD INDEX FDS 0.6%
Value $1.36M Shares 1,981 Est. Cost $537.06 Unrealized
SPY STATE STR SPDR S&P 500 ETF T 0.6%
Value $1.516M Shares 2,030 Est. Cost $445.20 Unrealized
RY ROYAL BK CDA 0.3%
Value $786K Shares 3,800 Est. Cost $169.94 Unrealized
DIA STATE STR SPDR DOW JONES IND 0.6%
Value $1.393M Shares 2,666 Est. Cost $343.87 Unrealized
CMI CUMMINS INC 0.3%
Value $639K Shares 897 Est. Cost $212.93 Unrealized
EAT BRINKER INTL INC 0.4%
Value $1.033M Shares 6,150 Est. Cost $158.61 Unrealized
CSCO CISCO SYS INC 0.2%
Value $444K Shares 3,776 Est. Cost $77.91 Unrealized
QQQ INVESCO QQQ TR 0.3%
Value $670K Shares 910 Est. Cost $407.92 Unrealized
IJH ISHARES TR 0.5%
Value $1.13M Shares 14,657 Est. Cost $101.88 Unrealized
CP CANADIAN PACIFIC KANSAS CITY 0.5%
Value $1.195M Shares 13,792 Est. Cost $77.11 Unrealized
TOL TOLL BROTHERS INC 0.3%
Value $659K Shares 4,000 Est. Cost $149.96 Unrealized
QCOM QUALCOMM INC 0.2%
Value $360K Shares 1,947 Est. Cost $153.90 Unrealized
AXP AMERICAN EXPRESS CO 0.4%
Value $911K Shares 2,693 Est. Cost $168.67 Unrealized
FITB FIFTH THIRD BANCORP 0.2%
Value $541K Shares 9,600 Est. Cost $51.27 Unrealized
FSLR FIRST SOLAR INC 0.2%
Value $549K Shares 2,325 Est. Cost $237.12 Unrealized
ADBE ADOBE INC 0.2%
Value $490K Shares 2,390 Est. Cost $405.71 Unrealized
MGM MGM RESORTS INTERNATIONAL 0.2%
Value $378K Shares 7,900 Est. Cost $35.09 Unrealized
HWKN HAWKINS INC 0.4%
Value $954K Shares 6,716 Est. Cost $146.23 Unrealized
TRMB TRIMBLE INC 0.1%
Value $275K Shares 5,375 Est. Cost $71.01 Unrealized
BK BANK OF NY MELLON CORP 0.2%
Value $390K Shares 2,700 Est. Cost $120.15 Unrealized
IVV ISHARES TR 0.2%
Value $511K Shares 682 Est. Cost $503.79 Unrealized
VIG VANGUARD SPECIALIZED FUNDS 0.3%
Value $701K Shares 2,961 Est. Cost $195.82 Unrealized
QUAL ISHARES TR 0.2%
Value $514K Shares 2,343 Est. Cost $134.85 Unrealized
FDX FEDEX CORP 0.2%
Value $454K Shares 1,450 Est. Cost $338.93 Unrealized
BAH BOOZ ALLEN HAMILTON HLDG COR 0.1%
Value $206K Shares 3,395 Est. Cost $101.05 Unrealized
IBM INTERNATIONAL BUSINESS MACHS 0.2%
Value $422K Shares 1,500 Est. Cost $118.05 Unrealized
GLD SPDR GOLD TR 0.1%
Value $312K Shares 847 Est. Cost $403.61 Unrealized
UHS UNIVERSAL HLTH SVCS INC 0.1%
Value $253K Shares 1,700 Est. Cost $214.34 Unrealized
NEU NEWMARKET CORP 0.1%
Value $264K Shares 334 Est. Cost $613.76 Unrealized
IWP ISHARES TR 0.2%
Value $357K Shares 2,437 Est. Cost $124.28 Unrealized
BEPC BROOKFIELD RENEWABLE CORP 0.3%
Value $586K Shares 15,780 Est. Cost $40.98 Unrealized
TTE TOTALENERGIES SE 0.1%
Value $245K Shares 3,145 Est. Cost $71.53 Unrealized
IJS ISHARES TR 0.1%
Value $250K Shares 1,826 Est. Cost $113.80 Unrealized
PSX PHILLIPS 66 0.2%
Value $426K Shares 2,520 Est. Cost $112.02 Unrealized
VTV VANGUARD INDEX FDS 0.1%
Value $321K Shares 1,475 Est. Cost $196.20 Unrealized
AMGN AMGEN INC 0.4%
Value $822K Shares 2,270 Est. Cost $294.12 Unrealized
MRK MERCK & CO INC 0.1%
Value $326K Shares 2,535 Est. Cost $114.28 Unrealized
FNDF SCHWAB STRATEGIC TR 0.1%
Value $245K Shares 4,638 Est. Cost $45.35 Unrealized
TMO THERMO FISHER SCIENTIFIC INC 0.4%
Value $883K Shares 1,762 Est. Cost $574.61 Unrealized
KO COCA COLA CO 0.1%
Value $269K Shares 3,307 Est. Cost $57.17 Unrealized
OKE ONEOK INC NEW 0.2%
Value $376K Shares 4,325 Est. Cost $78.53 Unrealized
GM GENERAL MTRS CO 0.2%
Value $432K Shares 5,600 Est. Cost $82.25 Unrealized
ANGL VANECK ETF TRUST 0.3%
Value $622K Shares 21,266 Est. Cost $28.09 Unrealized
SDY SPDR SERIES TRUST 0.1%
Value $311K Shares 2,041 Est. Cost $123.30 Unrealized
IEF ISHARES TR 0.4%
Value $940K Shares 9,945 Est. Cost $96.60 Unrealized
SBAC SBA COMMUNICATIONS CORP 0.2%
Value $422K Shares 2,392 Est. Cost $222.52 Unrealized
WM WASTE MGMT INC DEL 0.1%
Value $325K Shares 1,456 Est. Cost $165.46 Unrealized
TIP ISHARES TR 0.9%
Value $2.001M Shares 18,287 Est. Cost $107.62 Unrealized
RTX RTX CORPORATION 0.5%
Value $1.17M Shares 6,168 Est. Cost $141.17 Unrealized
PG PROCTER & GAMBLE CO 0.2%
Value $413K Shares 2,816 Est. Cost $145.45 Unrealized
SCHW SCHWAB CHARLES CORP 0.1%
Value $314K Shares 3,400 Est. Cost $100.12 Unrealized
MTD METTLER TOLEDO INTERNATIONAL 0.1%
Value $266K Shares 208 Est. Cost $1117.50 Unrealized
IAGG ISHARES TR 0.1%
Value $278K Shares 5,489 Est. Cost $50.04 Unrealized
VBIL VANGUARD INSTL INDEX FD 0.1%
Value $258K Shares 3,408 Est. Cost $75.43 Unrealized
UITB VICTORY PORTFOLIOS II 0.1%
Value $225K Shares 4,799 Est. Cost $46.10 Unrealized
AGG ISHARES TR 0.1%
Value $225K Shares 2,271 Est. Cost $99.27 Unrealized
IUSB ISHARES TR 0.1%
Value $250K Shares 5,421 Est. Cost $46.19 Unrealized
SPAB SPDR SERIES TRUST 0.1%
Value $323K Shares 12,652 Est. Cost $25.62 Unrealized
NRG NRG ENERGY INC 0.2%
Value $431K Shares 2,950 Est. Cost $158.48 Unrealized
JCPB J P MORGAN EXCHANGE TRADED F 0.1%
Value $271K Shares 5,763 Est. Cost $47.08 Unrealized
IEI ISHARES TR 1.3%
Value $3.122M Shares 26,577 Est. Cost $115.48 Unrealized