ASSET PLANNING SERVICES INC /LA/ /ADV Concentrated Active

Location: Covington, LA

CIK: 0000811407 · Show all filings

Period: Q4 2024 (← Previous) (Next →)

Filing Date: Jan 17, 2025

Total Value: $205M (100.0% shares, 0.0% debt)

Holdings (35)

NVDA Nvidia Corp 16.8%

Value $34.46M Shares 256,626 Share Price $134.29 Est. Cost/Share $92.39 Unrealized @ Report Date +45.3%

MSFT Microsoft 10.1%

Value $20.72M Shares 49,165 Share Price $421.50 Est. Cost/Share $54.41 Unrealized @ Report Date +669.0%

JPM JP Morgan Chase 5.0%

Value $10.18M Shares 42,452 Share Price $239.71 * Est. Cost/Share $89.00 Unrealized @ Report Date +163.8%

AMZN Amazon Com Inc 4.8%

Value $9.85M Shares 44,895 Share Price $219.40 Est. Cost/Share $123.96 Unrealized @ Report Date +77.0%

WMT Wal Mart Stores Inc 4.4%

Value $9.008M Shares 99,704 Share Price $90.35 Est. Cost/Share $50.68 Unrealized @ Report Date +76.6%

— Blackrock Inc 4.0%

Value $8.207M Shares 8,006 Share Price $1025.11 Est. Cost/Share $469.49 Unrealized @ Report Date —

LMT Lockheed Martin Corp 3.8%

Value $7.872M Shares 16,200 Share Price $485.93 * Est. Cost/Share $207.67 Unrealized @ Report Date +127.3%

GOOGL Alphabet Inc. 3.7%

Value $7.641M Shares 40,365 Share Price $189.30 Est. Cost/Share $111.02 Unrealized @ Report Date +69.8%

HD Home Depot Inc 3.6%

Value $7.419M Shares 19,071 Share Price $389.02 * Est. Cost/Share $164.00 Unrealized @ Report Date +131.4%

RTX RTX Corporation 3.5%

Value $7.128M Shares 61,596 Share Price $115.72 Est. Cost/Share $57.21 Unrealized @ Report Date +98.6%

CSCO Cisco Systems 3.1%

Value $6.42M Shares 108,452 Share Price $59.20 * Est. Cost/Share $31.71 Unrealized @ Report Date +81.0%

UNH UnitedHealth Group Inc 3.1%

Value $6.414M Shares 12,680 Share Price $505.84 * Est. Cost/Share $237.39 Unrealized @ Report Date +108.0%

PM Philip Morris Intl Inc 3.1%

Value $6.395M Shares 53,140 Share Price $120.34 * Est. Cost/Share $61.45 Unrealized @ Report Date +89.2%

CVX Chevron Corp 3.1%

Value $6.353M Shares 43,865 Share Price $144.83 * Est. Cost/Share $77.04 Unrealized @ Report Date +79.7%

TXN Texas Instruments Inc 3.0%

Value $6.088M Shares 32,470 Share Price $187.50 * Est. Cost/Share $93.17 Unrealized @ Report Date +94.9%

NOC Northrop Grumman Corp 2.8%

Value $5.73M Shares 12,210 Share Price $469.29 Est. Cost/Share $394.33 Unrealized @ Report Date +17.0%

PSA Public Storage Inc 2.8%

Value $5.686M Shares 18,988 Share Price $299.45 * Est. Cost/Share $166.43 Unrealized @ Report Date +72.7%

BAC Bank of America Corporation 2.8%

Value $5.684M Shares 129,325 Share Price $43.95 * Est. Cost/Share $39.46 Unrealized @ Report Date +8.9%

XOM Exxon Mobil Corporation 2.7%

Value $5.441M Shares 50,580 Share Price $107.57 * Est. Cost/Share $80.66 Unrealized @ Report Date +28.6%

JNJ Johnson & Johnson 2.6%

Value $5.383M Shares 37,224 Share Price $144.61 * Est. Cost/Share $95.34 Unrealized @ Report Date +47.2%

LHX L3Harris Technologies 2.4%

Value $4.893M Shares 23,270 Share Price $210.27 Est. Cost/Share $212.88 Unrealized @ Report Date -3.1%

EPD Enterprise Products Partners L 2.0%

Value $4.097M Shares 130,630 Share Price $31.36 Est. Cost/Share $17.05 Unrealized @ Report Date —

SCHX Schwab U.S. Large-Cap ETF 2.0%

Value $4.06M Shares 175,135 Share Price $23.18 Est. Cost/Share $20.82 Unrealized @ Report Date +11.3%

PFE Pfizer, Inc. 1.5%

Value $3.015M Shares 113,635 Share Price $26.53 * Est. Cost/Share $21.40 Unrealized @ Report Date +15.6%

LIN Linde PLC 0.6%

Value $1.168M Shares 2,790 Share Price $418.64 Est. Cost/Share $393.69 Unrealized @ Report Date +4.9%

PG Procter & Gamble Co 0.5%

Value $1.02M Shares 6,084 Share Price $167.65 * Est. Cost/Share $74.75 Unrealized @ Report Date +118.5%

BRK/B Berkshire Hathaway C1 B 0.4%

Value $891K Shares 1,965 Share Price $453.44 Est. Cost/Share $208.87 Unrealized @ Report Date +117.0%

SCHA Schwab U.S. Small-Cap ETF 0.4%

Value $792K Shares 30,622 Share Price $25.86 Est. Cost/Share $23.22 Unrealized @ Report Date +11.4%

SPY SPDR Trust Unit Sr 0.4%

Value $728K Shares 1,242 Share Price $586.15 Est. Cost/Share $332.41 Unrealized @ Report Date +76.3%

SCHM Schwab U.S. Mid-Cap ETF 0.3%

Value $519K Shares 18,716 Share Price $27.73 Est. Cost/Share $25.88 Unrealized @ Report Date +7.1%

QQQ Invesco QQQ Nasdaq 100 0.2%

Value $474K Shares 927 Share Price $511.33 Est. Cost/Share $301.92 Unrealized @ Report Date +69.3%

NVTS Navitas Semiconductor Co 0.2%

Value $394K Shares 110,284 Share Price $3.57 Est. Cost/Share $4.84 Unrealized @ Report Date -26.2%

XLK Sector Spdr Tech Select 0.2%

Value $360K Shares 1,550 Share Price $232.26 * Est. Cost/Share $68.81 Unrealized @ Report Date +68.9%

AAPL Apple Inc 0.2%

Value $353K Shares 1,408 Share Price $250.71 Est. Cost/Share $145.49 Unrealized @ Report Date +71.3%

BFST Business First Bancshare 0.1%

Value $257K Shares 10,000 Share Price $25.70 * Est. Cost/Share $19.83 Unrealized @ Report Date +26.1%

Ticker	Issuer	Shares	Value	%	Share Price	Est. Cost/Share	Unrealized @ Report Date	Class	CUSIP
NVDA	Nvidia Corp	256,626	$34.46M	16.8%	$134.29	$92.39	+45.3%	COM	67066G104
MSFT	Microsoft	49,165	$20.72M	10.1%	$421.50	$54.41	+669.0%	COM	594918104
JPM	JP Morgan Chase	42,452	$10.18M	5.0%	$239.71 *	$89.00	+163.8%	COM	46625H100
AMZN	Amazon Com Inc	44,895	$9.85M	4.8%	$219.40	$123.96	+77.0%	COM	023135106
WMT	Wal Mart Stores Inc	99,704	$9.008M	4.4%	$90.35	$50.68	+76.6%	COM	931142103
—	Blackrock Inc	8,006	$8.207M	4.0%	$1025.11	$469.49	—	COM	09247X101
LMT	Lockheed Martin Corp	16,200	$7.872M	3.8%	$485.93 *	$207.67	+127.3%	COM	539830109
GOOGL	Alphabet Inc.	40,365	$7.641M	3.7%	$189.30	$111.02	+69.8%	COM	02079K305
HD	Home Depot Inc	19,071	$7.419M	3.6%	$389.02 *	$164.00	+131.4%	COM	437076102
RTX	RTX Corporation	61,596	$7.128M	3.5%	$115.72	$57.21	+98.6%	COM	75513E101
CSCO	Cisco Systems	108,452	$6.42M	3.1%	$59.20 *	$31.71	+81.0%	COM	17275R102
UNH	UnitedHealth Group Inc	12,680	$6.414M	3.1%	$505.84 *	$237.39	+108.0%	COM	91324P102
PM	Philip Morris Intl Inc	53,140	$6.395M	3.1%	$120.34 *	$61.45	+89.2%	COM	718172109
CVX	Chevron Corp	43,865	$6.353M	3.1%	$144.83 *	$77.04	+79.7%	COM	166764100
TXN	Texas Instruments Inc	32,470	$6.088M	3.0%	$187.50 *	$93.17	+94.9%	COM	882508104
NOC	Northrop Grumman Corp	12,210	$5.73M	2.8%	$469.29	$394.33	+17.0%	COM	666807102
PSA	Public Storage Inc	18,988	$5.686M	2.8%	$299.45 *	$166.43	+72.7%	COM	74460D109
BAC	Bank of America Corporation	129,325	$5.684M	2.8%	$43.95 *	$39.46	+8.9%	COM	060505104
XOM	Exxon Mobil Corporation	50,580	$5.441M	2.7%	$107.57 *	$80.66	+28.6%	COM	30231G102
JNJ	Johnson & Johnson	37,224	$5.383M	2.6%	$144.61 *	$95.34	+47.2%	COM	478160104
LHX	L3Harris Technologies	23,270	$4.893M	2.4%	$210.27	$212.88	-3.1%	COM	502431109
EPD	Enterprise Products Partners L	130,630	$4.097M	2.0%	$31.36	$17.05	—	COM	293792107
SCHX	Schwab U.S. Large-Cap ETF	175,135	$4.06M	2.0%	$23.18	$20.82	+11.3%	COM	808524201
PFE	Pfizer, Inc.	113,635	$3.015M	1.5%	$26.53 *	$21.40	+15.6%	COM	717081103
LIN	Linde PLC	2,790	$1.168M	0.6%	$418.64	$393.69	+4.9%	COM	G54950103
PG	Procter & Gamble Co	6,084	$1.02M	0.5%	$167.65 *	$74.75	+118.5%	COM	742718109
BRK/B	Berkshire Hathaway C1 B	1,965	$891K	0.4%	$453.44	$208.87	+117.0%	COM	084670702
SCHA	Schwab U.S. Small-Cap ETF	30,622	$792K	0.4%	$25.86	$23.22	+11.4%	COM	808524607
SPY	SPDR Trust Unit Sr	1,242	$728K	0.4%	$586.15	$332.41	+76.3%	COM	78462F103
SCHM	Schwab U.S. Mid-Cap ETF	18,716	$519K	0.3%	$27.73	$25.88	+7.1%	COM	808524508
QQQ	Invesco QQQ Nasdaq 100	927	$474K	0.2%	$511.33	$301.92	+69.3%	COM	46090E103
NVTS	Navitas Semiconductor Co	110,284	$394K	0.2%	$3.57	$4.84	-26.2%	COM	63942X106
XLK	Sector Spdr Tech Select	1,550	$360K	0.2%	$232.26 *	$68.81	+68.9%	COM	81369Y803
AAPL	Apple Inc	1,408	$353K	0.2%	$250.71	$145.49	+71.3%	COM	037833100
BFST	Business First Bancshare	10,000	$257K	0.1%	$25.70 *	$19.83	+26.1%	COM	12326C105