Location: Milwaukee, WI
CIK: 0000913990 · Show all filings
Period: Q4 2025 (← Previous) (Next →)
Filing Date: Jan 21, 2026
Total Value: $455M (100.0% shares, 0.0% debt)
| Ticker | Issuer | Shares | Value | % | Share Price | Est. Cost/Share | Unrealized @ Report Date | Class | CUSIP |
|---|---|---|---|---|---|---|---|---|---|
| VTI | VANGUARD INDEX FDS | 341,318 | $114M | 25.2% | $335.28 | $137.85 | +143.2% | TOTAL STK MKT | 922908769 |
| IWD | ISHARES TR | 365,197 | $76.82M | 16.9% | $210.34 | $130.32 | +61.4% | RUS 1000 VAL ETF | 464287598 |
| QUAL | ISHARES TR | 311,714 | $61.91M | 13.6% | $198.62 | $146.79 | +35.3% | MSCI USA QLT FCT | 46432F339 |
| GARP | ISHARES TR | 443,970 | $30.24M | 6.7% | $68.10 | $49.57 | +37.4% | MSCI USA QUALITY | 46436E403 |
| DFIV | DIMENSIONAL ETF TRUST | 473,890 | $23.65M | 5.2% | $49.90 | $44.16 | +13.0% | INTERNATNAL VAL | 25434V807 |
| CGSD | CAPITAL GRP FIXED INCM ETF T | 541,876 | $14.09M | 3.1% | $26.01 | $26.01 | -0.0% | SHORT DURATION | 14020Y409 |
| TFLO | ISHARES TR | 271,146 | $13.68M | 3.0% | $50.46 | $50.52 | -0.1% | TRS FLT RT BD | 46434V860 |
| VOO | VANGUARD INDEX FDS | 20,025 | $12.56M | 2.8% | $627.14 | $360.03 | +74.2% | S&P 500 ETF SHS | 922908363 |
| IWF | ISHARES TR | 19,712 | $9.33M | 2.1% | $473.30 * | $45.50 | +160.0% | RUS 1000 GRW ETF | 464287614 |
| AAPL | APPLE INC | 28,099 | $7.639M | 1.7% | $271.86 | $114.09 | +138.3% | COM | 037833100 |
| MSFT | MICROSOFT CORP | 11,861 | $5.736M | 1.3% | $483.61 | $174.92 | +176.5% | COM | 594918104 |
| DVY | ISHARES TR | 36,080 | $5.092M | 1.1% | $141.14 | $107.80 | +30.9% | SELECT DIVID ETF | 464287168 |
| TEQI | T ROWE PRICE ETF INC | 99,032 | $4.473M | 1.0% | $45.17 | $41.70 | +8.3% | PRICE EQT INCOME | 87283Q206 |
| USFR | WISDOMTREE TR | 59,710 | $3.005M | 0.7% | $50.32 | $50.37 | -0.1% | FLOATNG RAT TREA | 97717Y527 |
| CGDV | CAPITAL GROUP DIVIDEND VALUE | 66,906 | $2.92M | 0.6% | $43.64 | $41.82 | +4.4% | SHS CREATION UNI | 14020W106 |
| IWB | ISHARES TR | 6,515 | $2.433M | 0.5% | $373.44 | $223.69 | +66.9% | RUS 1000 ETF | 464287622 |
| CGXU | CAPITAL GROUP INTL FOCUS EQT | 75,552 | $2.233M | 0.5% | $29.55 | $26.00 | +13.7% | SHS CREATION UNI | 14019W109 |
| XLI | SELECT SECTOR SPDR TR | 12,632 | $1.959M | 0.4% | $155.12 | $116.44 | +33.2% | STATE STREET IND | 81369Y704 |
| IQLT | ISHARES TR | 39,102 | $1.777M | 0.4% | $45.45 | $42.41 | +7.2% | MSCI INTL QUALTY | 46434V456 |
| AMZN | AMAZON COM INC | 7,676 | $1.772M | 0.4% | $230.82 | $127.61 | +80.9% | COM | 023135106 |
| NVDA | NVIDIA CORPORATION | 9,185 | $1.713M | 0.4% | $186.50 | $109.78 | +69.9% | COM | 67066G104 |
| ORCL | ORACLE CORP | 7,760 | $1.513M | 0.3% | $194.92 | $69.70 | +179.6% | COM | 68389X105 |
| WEC | WEC ENERGY GROUP INC | 12,808 | $1.351M | 0.3% | $105.46 | $52.98 | +99.0% | COM | 92939U106 |
| TSLA | TESLA INC | 3,001 | $1.35M | 0.3% | $449.72 | $241.84 | +86.0% | COM | 88160R101 |
| JPM | JPMORGAN CHASE & CO. | 4,171 | $1.344M | 0.3% | $322.22 | $166.90 | +93.1% | COM | 46625H100 |
| ITA | ISHARES TR | 6,223 | $1.336M | 0.3% | $214.69 | $144.47 | +48.6% | US AER DEF ETF | 464288760 |
| SPY | SPDR S&P 500 ETF TR | 1,930 | $1.316M | 0.3% | $681.84 | $433.31 | +57.4% | TR UNIT | 78462F103 |
| GOOGL | ALPHABET INC | 4,181 | $1.309M | 0.3% | $313.01 | $130.21 | +140.4% | CAP STK CL A | 02079K305 |
| XLF | SELECT SECTOR SPDR TR | 23,335 | $1.278M | 0.3% | $54.77 | $49.78 | +10.0% | STATE STREET FIN | 81369Y605 |
| JAVA | J P MORGAN EXCHANGE TRADED F | 17,768 | $1.274M | 0.3% | $71.72 | $62.43 | +14.9% | ACTIVE VALUE ETF | 46641Q167 |
| SCHD | SCHWAB STRATEGIC TR | 44,608 | $1.224M | 0.3% | $27.43 | $26.95 | +1.8% | US DIVIDEND EQ | 808524797 |
| CGUS | CAPITAL GROUP CORE EQUITY ET | 29,625 | $1.192M | 0.3% | $40.23 | $36.82 | +9.3% | SHS CREATION UNI | 14020V108 |
| BRK/B | BERKSHIRE HATHAWAY INC DEL | 2,304 | $1.158M | 0.3% | $502.65 | $235.89 | +113.1% | CL B NEW | 084670702 |
| CGGO | CAPITAL GROUP GBL GROWTH EQT | 33,012 | $1.144M | 0.3% | $34.65 | $32.70 | +6.0% | SHS CREATION UNI | 14020X104 |
| ABBV | ABBVIE INC | 4,905 | $1.121M | 0.2% | $228.49 | $75.95 | +200.8% | COM | 00287Y109 |
| CAT | CATERPILLAR INC | 1,871 | $1.072M | 0.2% | $572.81 | $214.02 | +167.7% | COM | 149123101 |
| ESGV | VANGUARD WORLD FD | 8,710 | $1.054M | 0.2% | $120.96 | $77.51 | +56.1% | ESG US STK ETF | 921910733 |
| MCD | MCDONALDS CORP | 3,209 | $981K | 0.2% | $305.63 | $134.59 | +127.1% | COM | 580135101 |
| PG | PROCTER AND GAMBLE CO | 6,775 | $971K | 0.2% | $143.32 | $91.48 | +56.7% | COM | 742718109 |
| SPLV | INVESCO EXCH TRADED FD TR II | 12,828 | $916K | 0.2% | $71.42 | $47.66 | +49.9% | S&P500 LOW VOL | 46138E354 |
| TCHP | T ROWE PRICE ETF INC | 18,224 | $909K | 0.2% | $49.86 | $41.53 | +20.1% | PRICE BLUE CHIP | 87283Q107 |
| CGSM | CAPITAL GRP FIXED INCM ETF T | 31,220 | $822K | 0.2% | $26.34 | $26.33 | +0.0% | SHORT DURATION M | 14020Y607 |
| FCX | FREEPORT-MCMORAN INC | 15,490 | $787K | 0.2% | $50.79 | $39.99 | +27.0% | CL B | 35671D857 |
| BSMR | INVESCO EXCH TRD SLF IDX FD | 32,696 | $774K | 0.2% | $23.67 | $23.54 | +0.5% | BULSHS 2027 MUNI | 46138J494 |
| CGIC | CAPITAL GROUP INTERNATIONAL | 23,736 | $771K | 0.2% | $32.50 | $30.70 | +5.9% | SHS | 14021T102 |
| MGV | VANGUARD WORLD FD | 5,186 | $732K | 0.2% | $141.16 | $106.65 | +32.4% | MEGA CAP VAL ETF | 921910840 |
| IDV | ISHARES TR | 18,117 | $715K | 0.2% | $39.45 | $27.54 | +43.2% | INTL SEL DIV ETF | 464288448 |
| SCHY | SCHWAB STRATEGIC TR | 22,981 | $685K | 0.2% | $29.82 | $28.46 | +4.8% | INTERNL DIVID | 808524672 |
| VTEB | VANGUARD MUN BD FDS | 12,937 | $651K | 0.1% | $50.29 | $49.53 | +1.5% | TAX EXEMPT BD | 922907746 |
| DIS | DISNEY WALT CO | 5,635 | $641K | 0.1% | $113.76 | $109.56 | +3.8% | COM | 254687106 |
| GOOG | ALPHABET INC | 1,926 | $604K | 0.1% | $313.80 | $153.15 | +104.9% | CAP STK CL C | 02079K107 |
| QQQ | INVESCO QQQ TR | 940 | $578K | 0.1% | $614.59 | $512.33 | +19.9% | UNIT SER 1 | 46090E103 |
| VTV | VANGUARD INDEX FDS | 3,003 | $574K | 0.1% | $190.99 | $142.38 | +34.1% | VALUE ETF | 922908744 |
| BSMS | INVESCO EXCH TRD SLF IDX FD | 23,736 | $558K | 0.1% | $23.50 | $23.27 | +1.0% | BULSHS 2028 MUNI | 46138J486 |
| RWL | INVESCO EXCH TRADED FD TR II | 4,863 | $557K | 0.1% | $114.50 | $89.45 | +28.0% | S&P 500 REVENUE | 46138G698 |
| NEE | NEXTERA ENERGY INC | 6,855 | $550K | 0.1% | $80.28 | $59.36 | +35.2% | COM | 65339F101 |
| NEAR | ISHARES U S ETF TR | 10,647 | $544K | 0.1% | $51.10 | $51.19 | -0.2% | SHORT DURATION B | 46431W507 |
| XOM | EXXON MOBIL CORP | 4,519 | $544K | 0.1% | $120.33 | $68.95 | +74.5% | COM | 30231G102 |
| JNJ | JOHNSON & JOHNSON | 2,614 | $541K | 0.1% | $206.93 | $128.04 | +61.6% | COM | 478160104 |
| ACWV | ISHARES INC | 4,491 | $533K | 0.1% | $118.76 | $91.61 | +29.6% | MSCI GBL MIN VOL | 464286525 |
| IBM | INTERNATIONAL BUSINESS MACHS | 1,788 | $530K | 0.1% | $296.22 | $165.58 | +78.9% | COM | 459200101 |
| FISV | FISERV INC | 7,801 | $524K | 0.1% | $67.17 | $92.25 | -27.2% | COM | 337738108 |
| BSCS | INVESCO EXCH TRD SLF IDX FD | 24,763 | $510K | 0.1% | $20.60 | $20.24 | +1.8% | INVSCO BLSH 28 | 46138J643 |
| ASML | ASML HOLDING N V | 464 | $496K | 0.1% | $1069.86 | $1043.15 | +2.6% | N Y REGISTRY SHS | N07059210 |
| VIGI | VANGUARD WHITEHALL FDS | 5,407 | $494K | 0.1% | $91.45 | $87.52 | +4.5% | INTL DVD ETF | 921946810 |
| MOAT | VANECK ETF TRUST | 4,400 | $456K | 0.1% | $103.56 | $73.23 | +41.4% | MRNGSTR WDE MOAT | 92189F643 |
| APH | AMPHENOL CORP NEW | 3,371 | $456K | 0.1% | $135.14 | $50.37 | +168.3% | CL A | 032095101 |
| KO | COCA COLA CO | 6,432 | $450K | 0.1% | $69.91 | $39.57 | +76.7% | COM | 191216100 |
| RTX | RTX CORPORATION | 2,414 | $443K | 0.1% | $183.40 | $75.63 | +142.5% | COM | 75513E101 |
| LLY | ELI LILLY & CO | 400 | $430K | 0.1% | $1074.68 | $573.17 | +87.5% | COM | 532457108 |
| NUE | NUCOR CORP | 2,600 | $424K | 0.1% | $163.11 | $115.51 | +41.2% | COM | 670346105 |
| DSI | ISHARES TR | 3,266 | $421K | 0.1% | $128.81 | $77.44 | +66.4% | ESG MSCI KLD 400 | 464288570 |
| ILCB | ISHARES TR | 4,394 | $415K | 0.1% | $94.38 | $53.63 | +76.0% | MORNINGSTR US EQ | 464287127 |
| ABT | ABBOTT LABS | 3,274 | $410K | 0.1% | $125.29 | $67.31 | +86.1% | COM | 002824100 |
| EFAV | ISHARES TR | 4,650 | $401K | 0.1% | $86.25 | $81.84 | +5.4% | MSCI EAFE MIN VL | 46429B689 |
| COST | COSTCO WHSL CORP NEW | 465 | $401K | 0.1% | $862.34 | $466.51 | +84.9% | COM | 22160K105 |
| USB | US BANCORP DEL | 7,457 | $398K | 0.1% | $53.36 | $36.56 | +46.0% | COM NEW | 902973304 |
| VUG | VANGUARD INDEX FDS | 805 | $392K | 0.1% | $487.56 * | $37.16 | +118.8% | GROWTH ETF | 922908736 |
| ACWX | ISHARES TR | 5,660 | $380K | 0.1% | $67.13 | $66.26 | +1.3% | MSCI ACWI EX US | 464288240 |
| VEA | VANGUARD TAX-MANAGED FDS | 6,070 | $379K | 0.1% | $62.47 | $50.56 | +23.6% | VAN FTSE DEV MKT | 921943858 |
| QCOM | QUALCOMM INC | 2,191 | $375K | 0.1% | $171.05 | $123.21 | +38.8% | COM | 747525103 |
| SUSL | ISHARES TR | 3,021 | $366K | 0.1% | $121.27 | $102.04 | +18.8% | ESG MSCI LEADR | 46435U218 |
| BSMQ | INVESCO EXCH TRD SLF IDX FD | 15,483 | $366K | 0.1% | $23.65 | $23.51 | +0.6% | BULSHS 2026 MUNI | 46138J510 |
| MGK | VANGUARD WORLD FD | 878 | $362K | 0.1% | $412.77 * | $65.90 | +25.3% | MEGA GRWTH IND | 921910816 |
| AMGN | AMGEN INC | 1,100 | $360K | 0.1% | $327.31 | $195.54 | +67.4% | COM | 031162100 |
| DFCF | DIMENSIONAL ETF TRUST | 8,405 | $358K | 0.1% | $42.56 | $42.84 | -0.6% | CORE FIXED INCOM | 25434V872 |
| LIN | LINDE PLC | 828 | $353K | 0.1% | $426.39 | $427.28 | -0.2% | SHS | G54950103 |
| VIG | VANGUARD SPECIALIZED FUNDS | 1,598 | $351K | 0.1% | $219.78 | $193.82 | +13.4% | DIV APP ETF | 921908844 |
| FIS | FIDELITY NATL INFORMATION SV | 5,169 | $343K | 0.1% | $66.45 | $79.59 | -16.5% | COM | 31620M106 |
| COF | CAPITAL ONE FINL CORP | 1,337 | $324K | 0.1% | $242.36 | $185.05 | +31.0% | COM | 14040H105 |
| WMT | WALMART INC | 2,824 | $315K | 0.1% | $111.41 | $56.56 | +97.0% | COM | 931142103 |
| ETN | EATON CORP PLC | 966 | $308K | 0.1% | $318.51 | $354.39 | -10.1% | SHS | G29183103 |
| V | VISA INC | 868 | $304K | 0.1% | $350.74 | $226.05 | +55.1% | COM CL A | 92826C839 |
| CVS | CVS HEALTH CORP | 3,794 | $301K | 0.1% | $79.36 | $64.19 | +23.6% | COM | 126650100 |
| PM | PHILIP MORRIS INTL INC | 1,876 | $301K | 0.1% | $160.40 | $94.38 | +69.9% | COM | 718172109 |
| VXUS | VANGUARD STAR FDS | 3,924 | $296K | 0.1% | $75.44 | $62.25 | +21.2% | VG TL INTL STK F | 921909768 |
| PGX | INVESCO EXCH TRADED FD TR II | 25,987 | $292K | 0.1% | $11.24 | $14.48 | -22.4% | PFD ETF | 46138E511 |
| MS | MORGAN STANLEY | 1,546 | $274K | 0.1% | $177.53 | $120.96 | +46.8% | COM NEW | 617446448 |
| LMT | LOCKHEED MARTIN CORP | 550 | $266K | 0.1% | $483.67 | $428.10 | +13.0% | COM | 539830109 |
| DG | DOLLAR GEN CORP NEW | 2,000 | $266K | 0.1% | $132.77 | $98.12 | +35.3% | COM | 256677105 |
| CSCO | CISCO SYS INC | 3,434 | $265K | 0.1% | $77.03 | $55.37 | +38.4% | COM | 17275R102 |
| GE | GE AEROSPACE | 843 | $260K | 0.1% | $308.03 | $272.69 | +13.0% | COM NEW | 369604301 |
| BMO | BANK MONTREAL QUE | 1,918 | $249K | 0.1% | $129.79 | $99.39 | +30.6% | COM | 063671101 |
| PNC | PNC FINL SVCS GROUP INC | 1,169 | $244K | 0.1% | $208.73 | $167.50 | +24.6% | COM | 693475105 |
| CGIE | CAPITAL GROUP INTERNATIONAL | 6,996 | $244K | 0.1% | $34.82 | $31.27 | +11.4% | SHS | 14021M107 |
| AVUS | AMERICAN CENTY ETF TR | 2,142 | $239K | 0.1% | $111.78 | $93.63 | +19.4% | US EQT ETF | 025072885 |
| CVX | CHEVRON CORP NEW | 1,564 | $238K | 0.1% | $152.46 | $80.11 | +90.2% | COM | 166764100 |
| ADP | AUTOMATIC DATA PROCESSING IN | 910 | $234K | 0.1% | $257.23 | $147.45 | +74.4% | COM | 053015103 |
| MMM | 3M CO | 1,433 | $229K | 0.1% | $160.10 | $153.11 | +4.6% | COM | 88579Y101 |
| SCHV | SCHWAB STRATEGIC TR | 7,600 | $225K | 0.0% | $29.61 | $26.28 | +12.7% | US LCAP VA ETF | 808524409 |
| FEOE | RBB FUND TRUST | 4,650 | $225K | 0.0% | $48.36 | $43.69 | +10.7% | FIRST EAGLE OVER | 75526L878 |
| FDRR | FIDELITY COVINGTON TRUST | 3,660 | $223K | 0.0% | $61.02 | $46.67 | +30.7% | DIVID ETF RISI | 316092832 |
| UNP | UNION PAC CORP | 942 | $218K | 0.0% | $231.32 | $209.24 | +10.6% | COM | 907818108 |
| UNH | UNITEDHEALTH GROUP INC | 653 | $216K | 0.0% | $330.26 | $470.56 | -29.8% | COM | 91324P102 |
| MKC | MCCORMICK & CO INC | 3,150 | $215K | 0.0% | $68.11 | $67.69 | +0.6% | COM NON VTG | 579780206 |
| AN | AUTONATION INC | 1,030 | $213K | 0.0% | $206.48 | $180.54 | +14.4% | COM | 05329W102 |
| PYPL | PAYPAL HLDGS INC | 3,602 | $210K | 0.0% | $58.38 | $64.84 | -10.0% | COM | 70450Y103 |
| BK | BANK NEW YORK MELLON CORP | 1,811 | $210K | 0.0% | $116.09 | $110.50 | +5.1% | COM | 064058100 |
| TROW | PRICE T ROWE GROUP INC | 2,053 | $210K | 0.0% | $102.38 | $102.81 | -0.4% | COM | 74144T108 |
| PEP | PEPSICO INC | 1,458 | $209K | 0.0% | $143.54 | $98.85 | +45.2% | COM | 713448108 |
| COR | CENCORA INC | 617 | $208K | 0.0% | $337.75 | $340.62 | -0.8% | COM | 03073E105 |
| CL | COLGATE PALMOLIVE CO | 2,620 | $207K | 0.0% | $79.02 | $71.73 | +10.2% | COM | 194162103 |
| MRK | MERCK & CO INC | 1,958 | $206K | 0.0% | $105.27 | $93.24 | +12.9% | COM | 58933Y105 |
| LOW | LOWES COS INC | 842 | $203K | 0.0% | $241.16 | $244.20 | -1.2% | COM | 548661107 |
| HD | HOME DEPOT INC | 587 | $202K | 0.0% | $344.19 | $386.61 | -11.0% | COM | 437076102 |
| ACWI | ISHARES TR | 1,419 | $201K | 0.0% | $141.49 | $140.34 | +0.8% | MSCI ACWI ETF | 464288257 |