Location: Jacksonville, FL
CIK: 0001605522 · Show all filings
Period: Q4 2014 (← Previous) (Next →)
Filing Date: Jan 14, 2015
Total Value: $115M (100.0% shares, 0.0% debt)
| Ticker | Issuer | Shares | Value | % | Share Price | Est. Cost/Share | Unrealized @ Report Date | Class | CUSIP |
|---|---|---|---|---|---|---|---|---|---|
| IVV | ISHARES TR | 45,790 | $9.472M | 8.2% | $206.86 | $185.77 | +11.4% | CORE S&P500 ETF | 464287200 |
| SPY | SPDR S&P 500 ETF TR | 38,826 | $7.98M | 6.9% | $205.53 | $183.53 | +12.0% | TR UNIT | 78462F103 |
| MDY | SPDR S&P MIDCAP 400 ETF TR | 29,322 | $7.74M | 6.7% | $263.97 | $245.17 | +7.7% | UTSER1 S&PDCRP | 78467Y107 |
| IWR | ISHARES TR | 43,056 | $7.192M | 6.2% | $167.04 * | $38.03 | +9.8% | RUS MID-CAP ETF | 464287499 |
| EFA | ISHARES TR | 94,195 | $5.731M | 5.0% | $60.84 | $66.09 | -8.0% | MSCI EAFE ETF | 464287465 |
| IWM | ISHARES TR | 37,477 | $4.483M | 3.9% | $119.62 | $115.36 | +3.7% | RUSSELL 2000 ETF | 464287655 |
| AAPL | APPLE INC | 28,233 | $3.116M | 2.7% | $110.37 * | $18.36 | +33.3% | COM | 037833100 |
| SDY | SPDR SERIES TRUST | 36,496 | $2.876M | 2.5% | $78.80 | $71.93 | +9.5% | S&P DIVID ETF | 78464A763 |
| XOM | EXXON MOBIL CORP | 26,357 | $2.437M | 2.1% | $92.46 * | $58.08 | -0.7% | COM | 30231G102 |
| KO | COCA COLA CO | 53,795 | $2.271M | 2.0% | $42.22 * | $26.56 | +12.4% | COM | 191216100 |
| DIS | DISNEY WALT CO | 21,586 | $2.033M | 1.8% | $94.18 * | $69.69 | +23.1% | COM DISNEY | 254687106 |
| BAC | BANK AMER CORP | 103,239 | $1.847M | 1.6% | $17.89 * | $13.25 | +7.1% | COM | 060505104 |
| JNJ | JOHNSON & JOHNSON | 17,162 | $1.795M | 1.6% | $104.59 * | $66.63 | +15.5% | COM | 478160104 |
| CVS | CVS HEALTH CORP | 18,014 | $1.735M | 1.5% | $96.31 * | $51.11 | +37.9% | COM | 126650100 |
| INTC | INTEL CORP | 44,701 | $1.622M | 1.4% | $36.29 * | $18.81 | +48.0% | COM | 458140100 |
| MMM | 3M CO | 9,838 | $1.617M | 1.4% | $164.36 * | $76.26 | +26.2% | COM | 88579Y101 |
| XLF | SELECT SECTOR SPDR TR | 60,339 | $1.492M | 1.3% | $24.73 * | $17.67 | +13.7% | SBI INT-FINL | 81369Y605 |
| AMGN | AMGEN INC | 9,093 | $1.448M | 1.3% | $159.24 * | $86.89 | +33.5% | COM | 031162100 |
| LOW | LOWES COS INC | 18,933 | $1.303M | 1.1% | $68.82 * | $39.01 | +44.5% | COM | 548661107 |
| IBM | INTERNATIONAL BUSINESS MACHS | 7,935 | $1.273M | 1.1% | $160.43 * | $109.27 | -11.1% | COM | 459200101 |
| PEP | PEPSICO INC | 13,247 | $1.253M | 1.1% | $94.59 * | $56.98 | +19.3% | COM | 713448108 |
| XLE | SELECT SECTOR SPDR TR | 15,713 | $1.244M | 1.1% | $79.17 * | $43.14 | -8.2% | SBI INT-ENERGY | 81369Y506 |
| PG | PROCTER & GAMBLE CO | 13,031 | $1.187M | 1.0% | $91.09 * | $56.57 | +18.4% | COM | 742718109 |
| MCD | MCDONALDS CORP | 12,670 | $1.187M | 1.0% | $93.69 * | $70.32 | +1.0% | COM | 580135101 |
| — | GENERAL ELECTRIC CO | 46,735 | $1.181M | 1.0% | $25.27 | $25.88 | — | COM | 369604103 |
| KR | KROGER CO | 18,213 | $1.169M | 1.0% | $64.18 * | $16.30 | +59.2% | COM | 501044101 |
| ACN | ACCENTURE PLC IRELAND | 12,760 | $1.14M | 1.0% | $89.34 * | $66.92 | +11.5% | SHS CLASS A | G1151C101 |
| BBVA | BANCO BILBAO VIZCAYA ARGENTA | 120,100 | $1.128M | 1.0% | $9.39 | $12.29 | -23.6% | SPONSORED ADR | 05946K101 |
| PFE | PFIZER INC | 35,924 | $1.119M | 1.0% | $31.15 * | $18.20 | +2.1% | COM | 717081103 |
| CVX | CHEVRON CORP NEW | 9,667 | $1.084M | 0.9% | $112.13 * | $70.36 | -0.6% | COM | 166764100 |
| XLV | SELECT SECTOR SPDR TR | 15,650 | $1.07M | 0.9% | $68.37 | $57.63 | +18.7% | SBI HEALTHCARE | 81369Y209 |
| QCOM | QUALCOMM INC | 14,347 | $1.066M | 0.9% | $74.30 * | $54.05 | +0.6% | COM | 747525103 |
| WMT | WAL-MART STORES INC | 12,300 | $1.056M | 0.9% | $85.85 * | $19.90 | +16.6% | COM | 931142103 |
| TGT | TARGET CORP | 13,883 | $1.054M | 0.9% | $75.92 * | $41.65 | +31.7% | COM | 87612E106 |
| VZ | VERIZON COMMUNICATIONS INC | 22,219 | $1.039M | 0.9% | $46.76 * | $25.87 | +2.3% | COM | 92343V104 |
| ABT | ABBOTT LABS | 22,727 | $1.023M | 0.9% | $45.01 * | $30.73 | +18.8% | COM | 002824100 |
| AXP | AMERICAN EXPRESS CO | 10,830 | $1.008M | 0.9% | $93.07 * | $75.50 | +5.0% | COM | 025816109 |
| SYK | STRYKER CORP | 10,581 | $998K | 0.9% | $94.32 * | $69.03 | +20.3% | COM | 863667101 |
| MET | METLIFE INC | 18,183 | $984K | 0.9% | $54.12 * | $31.10 | +7.2% | COM | 59156R108 |
| — | CHUBB CORP | 9,366 | $969K | 0.8% | $103.46 | $89.32 | — | COM | 171232101 |
| YUM | YUM BRANDS INC | 13,134 | $957K | 0.8% | $72.86 * | $42.07 | +1.1% | COM | 988498101 |
| MRK | MERCK & CO INC NEW | 16,749 | $951K | 0.8% | $56.78 * | $35.76 | +7.7% | COM | 58933Y105 |
| BDX | BECTON DICKINSON & CO | 6,580 | $916K | 0.8% | $139.21 * | $91.42 | +25.6% | COM | 075887109 |
| ORCL | ORACLE CORP | 20,179 | $907K | 0.8% | $44.95 * | $32.02 | +19.1% | COM | 68389X105 |
| CAT | CATERPILLAR INC DEL | 9,786 | $896K | 0.8% | $91.56 * | $69.69 | -0.9% | COM | 149123101 |
| DE | DEERE & CO | 9,979 | $883K | 0.8% | $88.49 * | $70.10 | +3.8% | COM | 244199105 |
| XLK | SELECT SECTOR SPDR TR | 20,942 | $866K | 0.8% | $41.35 * | $17.86 | +15.8% | TECHNOLOGY | 81369Y803 |
| T | AT&T INC | 25,713 | $864K | 0.7% | $33.60 * | $10.85 | +6.5% | COM | 00206R102 |
| NOC | NORTHROP GRUMMAN CORP | 5,732 | $845K | 0.7% | $147.42 * | $97.12 | +26.8% | COM | 666807102 |
| BK | BANK NEW YORK MELLON CORP | 20,158 | $818K | 0.7% | $40.58 * | $24.92 | +23.9% | COM | 064058100 |
| — | UNITED TECHNOLOGIES CORP | 7,099 | $816K | 0.7% | $114.95 | $116.90 | — | COM | 913017109 |
| GLW | CORNING INC | 34,927 | $801K | 0.7% | $22.93 * | $13.82 | +24.1% | COM | 219350105 |
| JPM | JPMORGAN CHASE & CO | 12,220 | $765K | 0.7% | $62.60 * | $42.18 | +10.2% | COM | 46625H100 |
| NKE | NIKE INC | 7,929 | $762K | 0.7% | $96.10 * | $32.53 | +28.7% | CL B | 654106103 |
| CSCO | CISCO SYS INC | 26,829 | $746K | 0.6% | $27.81 * | $15.40 | +28.1% | COM | 17275R102 |
| EMR | EMERSON ELEC CO | 11,489 | $709K | 0.6% | $61.71 * | $47.81 | -4.0% | COM | 291011104 |
| SO | SOUTHERN CO | 14,365 | $705K | 0.6% | $49.08 * | $25.27 | +21.8% | COM | 842587107 |
| — | GOOGLE INC | 1,310 | $695K | 0.6% | $530.53 | $544.41 | — | CL A | 38259P508 |
| COP | CONOCOPHILLIPS | 9,963 | $688K | 0.6% | $69.06 * | $45.98 | +5.2% | COM | 20825C104 |
| ALL | ALLSTATE CORP | 8,914 | $626K | 0.5% | $70.23 * | $41.58 | +33.1% | COM | 020002101 |
| ED | CONSOLIDATED EDISON INC | 9,435 | $623K | 0.5% | $66.03 * | $34.99 | +26.3% | COM | 209115104 |
| IGM | ISHARES TR | 5,948 | $606K | 0.5% | $101.88 * | $15.04 | +13.0% | N AMER TECH ETF | 464287549 |
| — | DU PONT E I DE NEMOURS & CO | 7,651 | $566K | 0.5% | $73.98 | $67.14 | — | COM | 263534109 |
| — | MONSANTO CO NEW | 4,204 | $502K | 0.4% | $119.41 | $113.70 | — | COM | 61166W101 |
| XLY | SELECT SECTOR SPDR TR | 6,720 | $485K | 0.4% | $72.17 * | $32.68 | +10.4% | SBI CONS DISCR | 81369Y407 |
| BXP | BOSTON PROPERTIES INC | 3,457 | $445K | 0.4% | $128.72 * | $78.86 | +5.9% | COM | 101121101 |
| VLO | VALERO ENERGY CORP NEW | 8,200 | $406K | 0.4% | $49.51 * | $32.81 | -1.6% | COM | 91913Y100 |
| — | MARATHON OIL CORP | 13,366 | $378K | 0.3% | $28.28 | $35.82 | — | COM | 565849106 |
| — | HESS CORP | 5,003 | $369K | 0.3% | $73.76 | $82.96 | — | COM | 42809H107 |
| XLI | SELECT SECTOR SPDR TR | 6,080 | $344K | 0.3% | $56.58 | $51.37 | +10.1% | SBI INT-INDS | 81369Y704 |
| GMED | GLOBUS MED INC | 13,847 | $329K | 0.3% | $23.76 | $23.76 | +0.0% | CL A | 379577208 |
| GILD | GILEAD SCIENCES INC | 2,840 | $268K | 0.2% | $94.37 * | $71.61 | -8.5% | COM | 375558103 |
| LUV | SOUTHWEST AIRLS CO | 5,365 | $227K | 0.2% | $42.31 * | $32.30 | +15.7% | COM | 844741108 |
| IVZ | INVESCO LTD | 4,392 | $174K | 0.2% | $39.62 * | $24.19 | +0.7% | SHS | G491BT108 |
| HON | HONEYWELL INTL INC | 1,500 | $150K | 0.1% | $100.00 * | $64.71 | +10.4% | COM | 438516106 |
| IWF | ISHARES TR | 1,454 | $139K | 0.1% | $95.60 * | $21.47 | +11.3% | RUS 1000 GRW ETF | 464287614 |
| BRK/B | BERKSHIRE HATHAWAY INC DEL | 828 | $124K | 0.1% | $149.76 | $116.85 | +28.5% | CL B NEW | 084670702 |
| CL | COLGATE PALMOLIVE CO | 1,680 | $116K | 0.1% | $69.05 * | $47.90 | +11.7% | COM | 194162103 |
| XLB | SELECT SECTOR SPDR TR | 2,291 | $111K | 0.1% | $48.45 * | $23.05 | +5.4% | SBI MATERIALS | 81369Y100 |
| HD | HOME DEPOT INC | 1,005 | $105K | 0.1% | $104.48 * | $60.22 | +34.7% | COM | 437076102 |
| — | WISCONSIN ENERGY CORP | 1,812 | $96,000 | 0.1% | $52.98 | $46.36 | — | COM | 976657106 |
| ICF | ISHARES TR | 870 | $84,000 | 0.1% | $96.55 * | $39.78 | +21.7% | COHEN&STEER REIT | 464287564 |
| — | NOBLE CORP PLC | 4,937 | $82,000 | 0.1% | $16.61 | $32.79 | — | SHS USD | G65431101 |
| GVI | ISHARES | 660 | $73,000 | 0.1% | $110.61 | $110.19 | +0.4% | INTRM GOV/CR ETF | 464288612 |
| NEE | NEXTERA ENERGY INC | 623 | $66,000 | 0.1% | $105.94 * | $16.57 | +20.5% | COM | 65339F101 |
| GIS | GENERAL MLS INC | 1,100 | $59,000 | 0.1% | $53.64 * | $32.96 | +10.4% | COM | 370334104 |
| IAT | ISHARES | 1,690 | $59,000 | 0.1% | $34.91 | $33.48 | +4.4% | US REGNL BKS ETF | 464288778 |
| — | SCANA CORP NEW | 800 | $48,000 | 0.0% | $60.00 | $51.25 | — | COM | 80589M102 |
| XLU | SELECT SECTOR SPDR TR | 975 | $46,000 | 0.0% | $47.18 * | $20.74 | +13.9% | SBI INT-UTILS | 81369Y886 |
| SBUX | STARBUCKS CORP | 550 | $45,000 | 0.0% | $81.82 * | $29.22 | +12.6% | COM | 855244109 |
| REGN | REGENERON PHARMACEUTICALS | 100 | $41,000 | 0.0% | $410.00 | $303.98 | +34.2% | COM | 75886F107 |
| AEP | AMERICAN ELEC PWR INC | 644 | $39,000 | 0.0% | $60.56 * | $31.83 | +29.1% | COM | 025537101 |
| SHY | ISHARES TR | 429 | $36,000 | 0.0% | $83.92 | $84.47 | -0.0% | 1-3 YR TR BD ETF | 464287457 |
| D | DOMINION RES INC VA NEW | 375 | $29,000 | 0.0% | $77.33 * | $41.45 | +16.1% | COM | 25746U109 |
| — | ENERGIZER HLDGS INC | 200 | $26,000 | 0.0% | $130.00 | $100.00 | — | COM | 29266R108 |
| ITOT | ISHARES TR | 252 | $24,000 | 0.0% | $95.24 * | $45.83 | +2.4% | CORE S&P TTL STK | 464287150 |
| AWK | AMERICAN WTR WKS CO INC NEW | 400 | $21,000 | 0.0% | $52.50 * | $34.07 | +25.9% | COM | 030420103 |
| BIIB | BIOGEN IDEC INC | 60 | $20,000 | 0.0% | $333.33 | $300.97 | +12.8% | COM | 09062X103 |
| GS | GOLDMAN SACHS GROUP INC | 100 | $19,000 | 0.0% | $190.00 * | $133.70 | +16.6% | COM | 38141G104 |
| META | FACEBOOK INC | 240 | $19,000 | 0.0% | $79.17 * | $61.84 | +25.3% | CL A | 30303M102 |
| VDC | VANGUARD WORLD FDS | 140 | $18,000 | 0.0% | $128.57 * | $107.55 | +16.5% | CONSUM STP ETF | 92204A207 |
| PNR | PENTAIR PLC | 255 | $17,000 | 0.0% | $66.67 * | $36.33 | +1.7% | SHS | G7S00T104 |
| — | SUNTRUST BKS INC | 400 | $17,000 | 0.0% | $42.50 | $40.00 | — | COM | 867914103 |
| — | DUNKIN BRANDS GROUP INC | 400 | $17,000 | 0.0% | $42.50 | $50.00 | — | COM | 265504100 |
| STZ | CONSTELLATION BRANDS INC | 150 | $15,000 | 0.0% | $100.00 * | $68.08 | +23.4% | CL A | 21036P108 |
| CMI | CUMMINS INC | 100 | $14,000 | 0.0% | $140.00 * | $101.29 | +5.5% | COM | 231021106 |
| RF | REGIONS FINL CORP NEW | 1,210 | $13,000 | 0.0% | $10.74 * | $7.08 | +1.9% | COM | 7591EP100 |
| EPR | EPR PPTYS | 220 | $13,000 | 0.0% | $59.09 | $54.55 | — | COM SH BEN INT | 26884U109 |
| SCHF | SCHWAB STRATEGIC TR | 450 | $13,000 | 0.0% | $28.89 * | $15.46 | -6.5% | INTL EQTY ETF | 808524805 |
| BA | BOEING CO | 100 | $13,000 | 0.0% | $130.00 * | $112.08 | +1.4% | COM | 097023105 |
| — | BB&T CORP | 300 | $12,000 | 0.0% | $40.00 | $40.00 | — | COM | 054937107 |
| IYJ | ISHARES TR | 80 | $9,000 | 0.0% | $112.50 * | $49.76 | +7.1% | U.S. INDS ETF | 464287754 |
| — | GOOGLE INC | 15 | $8,000 | 0.0% | $533.33 | $600.00 | — | CL C | 38259P706 |
| PFG | PRINCIPAL FINL GROUP INC | 145 | $8,000 | 0.0% | $55.17 * | $29.89 | +16.2% | COM | 74251V102 |
| MS | MORGAN STANLEY | 206 | $8,000 | 0.0% | $38.83 * | $22.70 | +26.8% | COM NEW | 617446448 |
| — | WALGREENS BOOTS ALLIANCE INC | 100 | $8,000 | 0.0% | $80.00 | $80.00 | — | COM | 931427108 |
| XLP | SELECT SECTOR SPDR TR | 150 | $7,000 | 0.0% | $46.67 * | $42.00 | +15.4% | SBI CONS STPLS | 81369Y308 |
| HOG | HARLEY DAVIDSON INC | 100 | $7,000 | 0.0% | $70.00 * | $66.16 | -0.4% | COM | 412822108 |
| — | PLUM CREEK TIMBER CO INC | 159 | $7,000 | 0.0% | $44.03 | $41.78 | — | COM | 729251108 |
| IJR | ISHARES TR | 57 | $7,000 | 0.0% | $122.81 * | $54.06 | +5.5% | CORE S&P SCP ETF | 464287804 |
| — | CERNER CORP | 100 | $6,000 | 0.0% | $60.00 | $60.00 | — | COM | 156782104 |
| CAG | CONAGRA FOODS INC | 175 | $6,000 | 0.0% | $34.29 * | $16.04 | +20.7% | COM | 205887102 |
| VOD | VODAFONE GROUP PLC NEW | 150 | $5,000 | 0.0% | $33.33 * | $38.55 | -11.4% | SPNSR ADR NO PAR | 92857W308 |
| — | POWERSHARES QQQ TRUST | 50 | $5,000 | 0.0% | $100.00 | $100.00 | — | UNIT SER 1 | 73935A104 |
| BKF | ISHARES | 153 | $5,000 | 0.0% | $32.68 * | $34.92 | +0.3% | MSCI BRIC INDX | 464286657 |
| FNF | FIDELITY NATIONAL FINANCIAL | 142 | $5,000 | 0.0% | $35.21 * | $14.06 | +13.2% | FNF GROUP COM | 31620R303 |
| RYN | RAYONIER INC | 179 | $5,000 | 0.0% | $27.93 | $45.90 | — | COM | 754907103 |
| — | OFFICE DEPOT INC | 600 | $5,000 | 0.0% | $8.33 | $3.33 | — | COM | 676220106 |
| KMB | KIMBERLY CLARK CORP | 40 | $5,000 | 0.0% | $125.00 * | $69.39 | +14.7% | COM | 494368103 |
| FIS | FIDELITY NATL INFORMATION SV | 59 | $4,000 | 0.0% | $67.80 * | $43.50 | +18.5% | COM | 31620M106 |
| BMY | BRISTOL MYERS SQUIBB CO | 70 | $4,000 | 0.0% | $57.14 * | $35.93 | +14.0% | COM | 110122108 |
| — | WEB COM GROUP INC | 200 | $4,000 | 0.0% | $20.00 | $35.00 | — | COM | 94733A104 |
| JOE | ST JOE CO | 200 | $4,000 | 0.0% | $20.00 * | $18.52 | -0.7% | COM | 790148100 |
| CSX | CSX CORP | 100 | $4,000 | 0.0% | $40.00 * | $7.67 | +32.6% | COM | 126408103 |
| — | EXPRESS SCRIPTS HLDG CO | 38 | $3,000 | 0.0% | $78.95 | $78.95 | — | COM | 30219G108 |
| EEM | ISHARES TR | 80 | $3,000 | 0.0% | $37.50 * | $39.23 | +0.2% | MSCI EMG MKT ETF | 464287234 |
| — | POWERSHS DB US DOLLAR INDEX | 125 | $3,000 | 0.0% | $24.00 | $24.00 | — | DOLL INDX BEAR | 73936D206 |
| IEO | ISHARES | 40 | $3,000 | 0.0% | $75.00 * | $81.53 | -12.4% | US OIL&GS EX ETF | 464288851 |
| — | INTERNATIONAL SPEEDWAY CORP | 100 | $3,000 | 0.0% | $30.00 | $30.00 | — | CL A | 460335201 |
| — | KRISPY KREME DOUGHNUTS INC | 100 | $2,000 | 0.0% | $20.00 | $20.00 | — | COM | 501014104 |
| UPS | UNITED PARCEL SERVICE INC | 20 | $2,000 | 0.0% | $100.00 * | $64.17 | +16.8% | CL B | 911312106 |
| SLB | SCHLUMBERGER LTD | 21 | $2,000 | 0.0% | $95.24 * | $65.48 | -4.2% | COM | 806857108 |
| — | SIRIUS XM HLDGS INC | 200 | $1,000 | 0.0% | $5.00 | $5.00 | — | COM | 82968B103 |
| POST | POST HLDGS INC | 33 | $1,000 | 0.0% | $30.30 * | $35.89 | -23.6% | COM | 737446104 |
| — | E M C CORP MASS | 39 | $1,000 | 0.0% | $25.64 | $25.64 | — | COM | 268648102 |
| RYAM | RAYONIER ADVANCED MATLS INC | 58 | $1,000 | 0.0% | $17.24 * | $35.09 | -36.5% | COM | 75508B104 |
| — | FIDELITY NATIONAL FINANCIAL | 47 | $1,000 | 0.0% | $21.28 | $21.28 | — | FNFV GROUP COM | 31620R402 |
| GHC | GRAHAM HLDGS CO | 1 | $1,000 | 0.0% | $1000.00 * | $359.32 | +29.5% | COM | 384637104 |
| ANF | ABERCROMBIE & FITCH CO | 33 | $1,000 | 0.0% | $30.30 * | $28.41 | -20.1% | CL A | 002896207 |
| DUK | DUKE ENERGY CORP NEW | 1 | $0 | 0.0% | $0.00 | $42.66 | +24.3% | COM NEW | 26441C204 |
| — | GOLDFIELD CORP | 200 | $0 | 0.0% | $0.00 | — | — | COM | 381370105 |
| — | SPECTRA ENERGY CORP | 1 | $0 | 0.0% | $0.00 | — | — | COM | 847560109 |
| — | HALYARD HEALTH INC | 5 | $0 | 0.0% | $0.00 | — | — | COM | 40650V100 |
| F | FORD MTR CO DEL | 10 | $0 | 0.0% | $0.00 | $8.37 | +2.8% | COM PAR $0.01 | 345370860 |