Matthew Goff Investment Advisor, LLC Diversified Active

Location: Houston, TX

CIK: 0000935359 · Show all filings

Period: Q4 2023 (← Previous) (Next →)

Filing Date: Jan 9, 2024

Total Value: $451M (100.0% shares, 0.0% debt)

Holdings (91)

MSFT MICROSOFT CORP 11.1%
Value $49.92M Shares 132,749 Share Price $376.04 Est. Cost/Share $58.29 Unrealized @ Report Date +535.7%
BRK/B BERKSHIRE HATHAWAY INC DEL 7.5%
Value $33.98M Shares 95,308 Share Price $356.52 Est. Cost/Share $175.85 Unrealized @ Report Date +102.8%
SRLN SSGA ACTIVE ETF TR 4.2%
Value $18.91M Shares 451,027 Share Price $41.93 Est. Cost/Share $45.82 Unrealized @ Report Date -8.5%
V VISA INC 3.9%
Value $17.52M Shares 67,287 Share Price $260.35 Est. Cost/Share $109.70 Unrealized @ Report Date +133.9%
INTC INTEL CORP 3.6%
Value $16.37M Shares 325,752 Share Price $50.24 Est. Cost/Share $46.02 Unrealized @ Report Date +7.8%
RSP INVESCO EXCHANGE TRADED FD T 3.5%
Value $15.76M Shares 99,899 Share Price $157.72 Est. Cost/Share $146.60 Unrealized @ Report Date +7.6%
BAC BANK AMERICA CORP 3.5%
Value $15.71M Shares 466,639 Share Price $33.66 * Est. Cost/Share $23.15 Unrealized @ Report Date +38.6%
VRP INVESCO EXCH TRADED FD TR II 3.5%
Value $15.57M Shares 674,598 Share Price $23.08 Est. Cost/Share $24.95 Unrealized @ Report Date -7.5%
IVE ISHARES TR 3.2%
Value $14.47M Shares 83,277 Share Price $173.76 Est. Cost/Share $131.17 Unrealized @ Report Date +32.6%
BK BANK NEW YORK MELLON CORP 3.2%
Value $14.38M Shares 276,321 Share Price $52.04 * Est. Cost/Share $36.41 Unrealized @ Report Date +35.9%
SHYG ISHARES TR 3.1%
Value $14.05M Shares 332,879 Share Price $42.22 Est. Cost/Share $44.85 Unrealized @ Report Date -5.9%
MRK MERCK & CO INC 2.9%
Value $12.97M Shares 118,959 Share Price $109.02 * Est. Cost/Share $53.95 Unrealized @ Report Date +89.6%
SJNK SPDR SER TR 2.6%
Value $11.53M Shares 458,629 Share Price $25.14 Est. Cost/Share $24.42 Unrealized @ Report Date +2.9%
AXP AMERICAN EXPRESS CO 2.5%
Value $11.07M Shares 59,101 Share Price $187.29 * Est. Cost/Share $83.34 Unrealized @ Report Date +119.3%
PEP PEPSICO INC 2.1%
Value $9.554M Shares 56,270 Share Price $169.79 * Est. Cost/Share $92.12 Unrealized @ Report Date +71.8%
— ISHARES TR 2.1%
Value $9.387M Shares 376,851 Share Price $24.91 Est. Cost/Share $24.72 Unrealized @ Report Date —
DIS DISNEY WALT CO 2.0%
Value $9.172M Shares 101,621 Share Price $90.26 Est. Cost/Share $105.72 Unrealized @ Report Date -16.3%
ORCL ORACLE CORP 2.0%
Value $8.964M Shares 85,055 Share Price $105.40 * Est. Cost/Share $40.49 Unrealized @ Report Date +154.7%
NVS NOVARTIS AG 1.9%
Value $8.376M Shares 82,952 Share Price $100.97 Est. Cost/Share $78.87 Unrealized @ Report Date +28.0%
— UNILEVER PLC 1.8%
Value $8.083M Shares 166,763 Share Price $48.47 Est. Cost/Share $51.49 Unrealized @ Report Date —
GE GENERAL ELECTRIC CO 1.6%
Value $7.088M Shares 55,559 Share Price $127.58 * Est. Cost/Share $60.93 Unrealized @ Report Date +65.1%
IEMG ISHARES INC 1.5%
Value $6.728M Shares 133,025 Share Price $50.58 Est. Cost/Share $50.59 Unrealized @ Report Date -0.0%
UNP UNION PAC CORP 1.5%
Value $6.694M Shares 27,252 Share Price $245.62 * Est. Cost/Share $93.82 Unrealized @ Report Date +150.2%
PG PROCTER AND GAMBLE CO 1.4%
Value $6.153M Shares 41,989 Share Price $146.54 * Est. Cost/Share $69.54 Unrealized @ Report Date +100.3%
ITOT ISHARES TR 1.3%
Value $5.737M Shares 54,516 Share Price $105.23 Est. Cost/Share $88.41 Unrealized @ Report Date +19.0%
IYR ISHARES TR 1.1%
Value $5.074M Shares 55,512 Share Price $91.41 Est. Cost/Share $87.03 Unrealized @ Report Date +5.0%
RTX RTX CORPORATION 1.1%
Value $4.768M Shares 56,683 Share Price $84.12 * Est. Cost/Share $61.81 Unrealized @ Report Date +30.6%
EMXC ISHARES INC 1.0%
Value $4.497M Shares 81,150 Share Price $55.41 Est. Cost/Share $49.51 Unrealized @ Report Date +11.9%
XLF SELECT SECTOR SPDR TR 1.0%
Value $4.482M Shares 119,195 Share Price $37.60 Est. Cost/Share $34.15 Unrealized @ Report Date +10.1%
CSCO CISCO SYS INC 1.0%
Value $4.478M Shares 88,643 Share Price $50.52 * Est. Cost/Share $24.73 Unrealized @ Report Date +91.9%
JNJ JOHNSON & JOHNSON 0.8%
Value $3.741M Shares 23,870 Share Price $156.74 * Est. Cost/Share $143.59 Unrealized @ Report Date +2.7%
JPST J P MORGAN EXCHANGE TRADED F 0.8%
Value $3.569M Shares 71,045 Share Price $50.23 Est. Cost/Share $50.19 Unrealized @ Report Date +0.1%
IBDT ISHARES TR 0.8%
Value $3.528M Shares 140,599 Share Price $25.09 Est. Cost/Share $28.86 Unrealized @ Report Date -13.1%
IBDU ISHARES TR 0.7%
Value $3.346M Shares 145,049 Share Price $23.07 Est. Cost/Share $26.85 Unrealized @ Report Date -14.1%
BSCR INVESCO EXCH TRD SLF IDX FD 0.7%
Value $3.276M Shares 168,404 Share Price $19.46 Est. Cost/Share $18.87 Unrealized @ Report Date +3.1%
VDC VANGUARD WORLD FDS 0.7%
Value $3.274M Shares 17,145 Share Price $190.96 Est. Cost/Share $148.24 Unrealized @ Report Date +28.8%
VFH VANGUARD WORLD FDS 0.7%
Value $3.097M Shares 33,563 Share Price $92.26 Est. Cost/Share $55.58 Unrealized @ Report Date +66.0%
IBDS ISHARES TR 0.7%
Value $3.091M Shares 129,177 Share Price $23.93 Est. Cost/Share $27.03 Unrealized @ Report Date -11.5%
BSCT INVESCO EXCH TRD SLF IDX FD 0.6%
Value $2.835M Shares 152,884 Share Price $18.55 Est. Cost/Share $17.70 Unrealized @ Report Date +4.7%
ABBV ABBVIE INC 0.6%
Value $2.699M Shares 17,417 Share Price $154.97 * Est. Cost/Share $43.48 Unrealized @ Report Date +232.3%
BSCS INVESCO EXCH TRD SLF IDX FD 0.6%
Value $2.604M Shares 128,382 Share Price $20.28 Est. Cost/Share $19.50 Unrealized @ Report Date +4.0%
AAPL APPLE INC 0.5%
Value $2.331M Shares 12,108 Share Price $192.54 Est. Cost/Share $107.09 Unrealized @ Report Date +78.1%
XOM EXXON MOBIL CORP 0.5%
Value $2.244M Shares 22,448 Share Price $99.98 * Est. Cost/Share $52.08 Unrealized @ Report Date +79.1%
IYW ISHARES TR 0.5%
Value $2.188M Shares 17,828 Share Price $122.75 Est. Cost/Share $113.27 Unrealized @ Report Date +8.4%
IVW ISHARES TR 0.5%
Value $2.157M Shares 28,717 Share Price $75.10 Est. Cost/Share $55.23 Unrealized @ Report Date +36.0%
PCAR PACCAR INC 0.5%
Value $2.13M Shares 30,381 Share Price $70.10 * Est. Cost/Share $76.71 Unrealized @ Report Date +19.3%
MGC VANGUARD WORLD FD 0.4%
Value $1.914M Shares 11,304 Share Price $169.28 Est. Cost/Share $103.46 Unrealized @ Report Date +63.6%
IBM INTERNATIONAL BUSINESS MACHS 0.4%
Value $1.9M Shares 11,617 Share Price $163.55 * Est. Cost/Share $114.21 Unrealized @ Report Date +34.7%
VIG VANGUARD SPECIALIZED FUNDS 0.4%
Value $1.872M Shares 10,988 Share Price $170.41 Est. Cost/Share $154.88 Unrealized @ Report Date +10.0%
MGV VANGUARD WORLD FD 0.3%
Value $1.455M Shares 13,303 Share Price $109.37 Est. Cost/Share $72.37 Unrealized @ Report Date +51.1%
AMZN AMAZON COM INC 0.3%
Value $1.413M Shares 9,300 Share Price $151.94 Est. Cost/Share $125.53 Unrealized @ Report Date +21.0%
GEHC GE HEALTHCARE TECHNOLOGIES I 0.3%
Value $1.366M Shares 17,674 Share Price $77.29 Est. Cost/Share $71.19 Unrealized @ Report Date +8.3%
— ISHARES TR 0.3%
Value $1.264M Shares 51,033 Share Price $24.76 Est. Cost/Share $24.94 Unrealized @ Report Date —
PSX PHILLIPS 66 0.3%
Value $1.216M Shares 9,135 Share Price $133.14 * Est. Cost/Share $72.18 Unrealized @ Report Date +72.2%
— INVESCO EXCH TRD SLF IDX FD 0.3%
Value $1.19M Shares 58,190 Share Price $20.45 Est. Cost/Share $20.14 Unrealized @ Report Date —
SPY SPDR S&P 500 ETF TR 0.3%
Value $1.169M Shares 2,460 Share Price $475.31 Est. Cost/Share $301.35 Unrealized @ Report Date +57.7%
COP CONOCOPHILLIPS 0.2%
Value $1.116M Shares 9,618 Share Price $116.07 * Est. Cost/Share $44.87 Unrealized @ Report Date +143.2%
GOOG ALPHABET INC 0.2%
Value $1.047M Shares 7,430 Share Price $140.93 Est. Cost/Share $108.52 Unrealized @ Report Date +28.9%
C CITIGROUP INC 0.2%
Value $1.024M Shares 19,910 Share Price $51.44 * Est. Cost/Share $44.85 Unrealized @ Report Date +7.6%
IJJ ISHARES TR 0.2%
Value $1.012M Shares 9,854 Share Price $102.74 * Est. Cost/Share $93.76 Unrealized @ Report Date +21.6%
VWO VANGUARD INTL EQUITY INDEX F 0.2%
Value $916K Shares 22,283 Share Price $41.10 Est. Cost/Share $37.02 Unrealized @ Report Date +11.0%
BSCQ INVESCO EXCH TRD SLF IDX FD 0.2%
Value $914K Shares 47,373 Share Price $19.30 Est. Cost/Share $18.91 Unrealized @ Report Date +2.1%
IBDR ISHARES TR 0.2%
Value $819K Shares 34,262 Share Price $23.90 Est. Cost/Share $26.34 Unrealized @ Report Date -9.3%
IYF ISHARES TR 0.2%
Value $807K Shares 9,446 Share Price $85.41 Est. Cost/Share $61.48 Unrealized @ Report Date +38.9%
IWD ISHARES TR 0.2%
Value $787K Shares 4,763 Share Price $165.25 Est. Cost/Share $122.87 Unrealized @ Report Date +34.5%
MRSH MARSH & MCLENNAN COS INC 0.2%
Value $737K Shares 3,891 Share Price $189.47 * Est. Cost/Share $64.09 Unrealized @ Report Date +186.8%
IYK ISHARES TR 0.1%
Value $655K Shares 3,414 Share Price $191.71 * Est. Cost/Share $65.95 Unrealized @ Report Date -3.1%
IWF ISHARES TR 0.1%
Value $572K Shares 1,885 Share Price $303.20 * Est. Cost/Share $37.64 Unrealized @ Report Date +101.3%
CVX CHEVRON CORP NEW 0.1%
Value $566K Shares 3,794 Share Price $149.14 * Est. Cost/Share $83.06 Unrealized @ Report Date +64.5%
OEF ISHARES TR 0.1%
Value $529K Shares 2,369 Share Price $223.39 Est. Cost/Share $167.99 Unrealized @ Report Date +33.0%
OXY OCCIDENTAL PETE CORP 0.1%
Value $526K Shares 8,805 Share Price $59.71 * Est. Cost/Share $14.99 Unrealized @ Report Date +283.4%
VYM VANGUARD WHITEHALL FDS 0.1%
Value $469K Shares 4,199 Share Price $111.63 Est. Cost/Share $104.01 Unrealized @ Report Date +7.3%
EOG EOG RES INC 0.1%
Value $462K Shares 3,819 Share Price $120.95 * Est. Cost/Share $50.41 Unrealized @ Report Date +125.3%
VCSH VANGUARD SCOTTSDALE FDS 0.1%
Value $453K Shares 5,851 Share Price $77.37 Est. Cost/Share $74.73 Unrealized @ Report Date +3.5%
SHEL SHELL PLC 0.1%
Value $423K Shares 6,433 Share Price $65.80 Est. Cost/Share $53.99 Unrealized @ Report Date +21.9%
KO COCA COLA CO 0.1%
Value $416K Shares 7,063 Share Price $58.93 * Est. Cost/Share $34.46 Unrealized @ Report Date +61.2%
MGK VANGUARD WORLD FD 0.1%
Value $394K Shares 1,518 Share Price $259.51 * Est. Cost/Share $29.84 Unrealized @ Report Date +73.9%
SPGI S&P GLOBAL INC 0.1%
Value $382K Shares 868 Share Price $440.52 Est. Cost/Share $241.05 Unrealized @ Report Date +80.0%
GOOGL ALPHABET INC 0.1%
Value $341K Shares 2,440 Share Price $139.69 Est. Cost/Share $96.46 Unrealized @ Report Date +43.7%
HYDB ISHARES TR 0.1%
Value $339K Shares 7,346 Share Price $46.20 Est. Cost/Share $50.80 Unrealized @ Report Date -9.1%
GD GENERAL DYNAMICS CORP 0.1%
Value $307K Shares 1,182 Share Price $259.67 * Est. Cost/Share $146.49 Unrealized @ Report Date +70.3%
— INVESCO EXCH TRD SLF IDX FD 0.1%
Value $306K Shares 14,642 Share Price $20.88 Est. Cost/Share $20.49 Unrealized @ Report Date —
MCD MCDONALDS CORP 0.1%
Value $305K Shares 1,030 Share Price $296.51 * Est. Cost/Share $156.10 Unrealized @ Report Date +81.2%
JPM JPMORGAN CHASE & CO 0.1%
Value $279K Shares 1,640 Share Price $170.08 * Est. Cost/Share $121.29 Unrealized @ Report Date +34.1%
ADSK AUTODESK INC 0.1%
Value $279K Shares 1,144 Share Price $243.48 Est. Cost/Share $202.07 Unrealized @ Report Date +20.5%
QQQ INVESCO QQQ TR 0.1%
Value $271K Shares 661 Share Price $409.52 Est. Cost/Share $295.05 Unrealized @ Report Date +38.8%
IHE ISHARES TR 0.0%
Value $223K Shares 1,205 Share Price $185.40 * Est. Cost/Share $57.00 Unrealized @ Report Date +8.4%
IJH ISHARES TR 0.0%
Value $223K Shares 806 Share Price $277.15 * Est. Cost/Share $48.31 Unrealized @ Report Date +14.7%
IGV ISHARES TR 0.0%
Value $223K Shares 550 Share Price $405.64 * Est. Cost/Share $73.99 Unrealized @ Report Date +9.6%
IYJ ISHARES TR 0.0%
Value $209K Shares 1,828 Share Price $114.35 Est. Cost/Share $104.58 Unrealized @ Report Date +9.4%
PGX INVESCO EXCH TRADED FD TR II 0.0%
Value $154K Shares 13,460 Share Price $11.47 Est. Cost/Share $11.18 Unrealized @ Report Date +2.6%