Matthew Goff Investment Advisor, LLC Diversified Active

Location: Houston, TX

CIK: 0000935359 · Show all filings

Period: Q4 2024 (← Previous) (Next →)

Filing Date: Jan 21, 2025

Total Value: $538M (100.0% shares, 0.0% debt)

Holdings (102)

MSFT MICROSOFT CORP 9.3%
Value $49.85M Shares 118,259 Share Price $421.50 Est. Cost/Share $58.29 Unrealized @ Report Date +617.9%
BRK/B BERKSHIRE HATHAWAY INC DEL 8.1%
Value $43.35M Shares 95,643 Share Price $453.28 Est. Cost/Share $178.64 Unrealized @ Report Date +153.7%
— ISHARES TR 4.6%
Value $24.83M Shares 991,224 Share Price $25.05 Est. Cost/Share $25.04 Unrealized @ Report Date —
V VISA INC 4.2%
Value $22.42M Shares 70,948 Share Price $316.04 Est. Cost/Share $118.67 Unrealized @ Report Date +164.4%
BAC BANK AMERICA CORP 4.1%
Value $21.92M Shares 498,728 Share Price $43.95 * Est. Cost/Share $23.90 Unrealized @ Report Date +79.7%
BK BANK NEW YORK MELLON CORP 4.0%
Value $21.67M Shares 282,005 Share Price $76.83 * Est. Cost/Share $36.91 Unrealized @ Report Date +103.7%
RSP INVESCO EXCHANGE TRADED FD T 3.6%
Value $19.11M Shares 109,072 Share Price $175.23 Est. Cost/Share $148.10 Unrealized @ Report Date +18.3%
SHYG ISHARES TR 3.4%
Value $18.26M Shares 428,568 Share Price $42.61 Est. Cost/Share $44.42 Unrealized @ Report Date -4.1%
AXP AMERICAN EXPRESS CO 3.2%
Value $17.32M Shares 58,347 Share Price $296.79 Est. Cost/Share $83.34 Unrealized @ Report Date +251.5%
IVE ISHARES TR 3.1%
Value $16.85M Shares 88,277 Share Price $190.88 Est. Cost/Share $134.03 Unrealized @ Report Date +42.4%
VRP INVESCO EXCH TRADED FD TR II 2.9%
Value $15.75M Shares 651,119 Share Price $24.19 Est. Cost/Share $24.95 Unrealized @ Report Date -3.0%
SJNK SPDR SER TR 2.7%
Value $14.27M Shares 565,005 Share Price $25.25 Est. Cost/Share $24.61 Unrealized @ Report Date +2.6%
ORCL ORACLE CORP 2.5%
Value $13.41M Shares 80,453 Share Price $166.64 Est. Cost/Share $56.98 Unrealized @ Report Date +189.6%
MRK MERCK & CO INC 2.2%
Value $11.59M Shares 116,504 Share Price $99.48 * Est. Cost/Share $53.95 Unrealized @ Report Date +77.7%
SRLN SSGA ACTIVE ETF TR 2.1%
Value $11.47M Shares 274,790 Share Price $41.73 Est. Cost/Share $45.82 Unrealized @ Report Date -8.9%
DIS DISNEY WALT CO 2.1%
Value $11.22M Shares 100,752 Share Price $111.35 Est. Cost/Share $105.72 Unrealized @ Report Date +4.2%
— UNILEVER PLC 2.0%
Value $10.86M Shares 191,530 Share Price $56.70 Est. Cost/Share $51.81 Unrealized @ Report Date —
PEP PEPSICO INC 1.8%
Value $9.697M Shares 63,774 Share Price $152.06 * Est. Cost/Share $99.89 Unrealized @ Report Date +46.4%
NVS NOVARTIS AG 1.6%
Value $8.518M Shares 87,534 Share Price $97.31 Est. Cost/Share $80.13 Unrealized @ Report Date +21.4%
RTX RTX CORPORATION 1.6%
Value $8.413M Shares 72,698 Share Price $115.72 Est. Cost/Share $69.32 Unrealized @ Report Date +63.9%
BKLN INVESCO EXCH TRADED FD TR II 1.4%
Value $7.263M Shares 344,728 Share Price $21.07 Est. Cost/Share $21.09 Unrealized @ Report Date -0.1%
ITOT ISHARES TR 1.3%
Value $7.124M Shares 55,384 Share Price $128.62 Est. Cost/Share $93.90 Unrealized @ Report Date +37.0%
PG PROCTER AND GAMBLE CO 1.3%
Value $6.918M Shares 41,267 Share Price $167.65 * Est. Cost/Share $69.54 Unrealized @ Report Date +134.9%
IEMG ISHARES INC 1.3%
Value $6.819M Shares 130,581 Share Price $52.22 Est. Cost/Share $50.59 Unrealized @ Report Date +3.2%
IYR ISHARES TR 1.2%
Value $6.514M Shares 70,000 Share Price $93.06 Est. Cost/Share $87.27 Unrealized @ Report Date +6.6%
INTC INTEL CORP 1.2%
Value $6.465M Shares 322,444 Share Price $20.05 Est. Cost/Share $46.02 Unrealized @ Report Date -56.4%
GE GE AEROSPACE 1.2%
Value $6.45M Shares 38,672 Share Price $166.79 Est. Cost/Share $60.93 Unrealized @ Report Date +172.2%
XLF SELECT SECTOR SPDR TR 1.2%
Value $6.209M Shares 128,473 Share Price $48.33 Est. Cost/Share $34.90 Unrealized @ Report Date +38.5%
UNP UNION PAC CORP 1.1%
Value $6.068M Shares 26,609 Share Price $228.04 * Est. Cost/Share $93.82 Unrealized @ Report Date +137.4%
EMXC ISHARES INC 1.1%
Value $5.727M Shares 103,277 Share Price $55.45 Est. Cost/Share $51.12 Unrealized @ Report Date +8.5%
JPST J P MORGAN EXCHANGE TRADED F 1.0%
Value $5.177M Shares 102,775 Share Price $50.37 Est. Cost/Share $50.32 Unrealized @ Report Date +0.1%
CSCO CISCO SYS INC 0.9%
Value $5.105M Shares 86,231 Share Price $59.20 * Est. Cost/Share $24.73 Unrealized @ Report Date +132.1%
GEV GE VERNOVA INC 0.8%
Value $4.294M Shares 13,055 Share Price $328.93 Est. Cost/Share $158.10 Unrealized @ Report Date +107.7%
VFH VANGUARD WORLD FD 0.8%
Value $4.195M Shares 35,528 Share Price $118.07 Est. Cost/Share $61.47 Unrealized @ Report Date +92.1%
BSCQ INVESCO EXCH TRD SLF IDX FD 0.8%
Value $4.1M Shares 211,006 Share Price $19.43 Est. Cost/Share $19.34 Unrealized @ Report Date +0.5%
IBDT ISHARES TR 0.7%
Value $3.821M Shares 153,459 Share Price $24.90 Est. Cost/Share $28.45 Unrealized @ Report Date -12.5%
VDC VANGUARD WORLD FD 0.7%
Value $3.554M Shares 16,815 Share Price $211.37 Est. Cost/Share $148.24 Unrealized @ Report Date +42.6%
JNJ JOHNSON & JOHNSON 0.6%
Value $3.442M Shares 23,801 Share Price $144.62 * Est. Cost/Share $143.59 Unrealized @ Report Date -2.3%
IBDU ISHARES TR 0.6%
Value $3.228M Shares 141,592 Share Price $22.80 Est. Cost/Share $26.85 Unrealized @ Report Date -15.1%
IBDS ISHARES TR 0.6%
Value $3.21M Shares 133,972 Share Price $23.96 Est. Cost/Share $26.86 Unrealized @ Report Date -10.8%
ABBV ABBVIE INC 0.6%
Value $3.12M Shares 17,555 Share Price $177.70 * Est. Cost/Share $43.48 Unrealized @ Report Date +294.9%
IVW ISHARES TR 0.6%
Value $2.988M Shares 29,434 Share Price $101.53 Est. Cost/Share $55.85 Unrealized @ Report Date +81.8%
IYW ISHARES TR 0.5%
Value $2.846M Shares 17,841 Share Price $159.52 Est. Cost/Share $113.70 Unrealized @ Report Date +40.3%
BSCR INVESCO EXCH TRD SLF IDX FD 0.5%
Value $2.833M Shares 145,446 Share Price $19.48 Est. Cost/Share $18.87 Unrealized @ Report Date +3.2%
XOM EXXON MOBIL CORP 0.5%
Value $2.495M Shares 23,195 Share Price $107.57 * Est. Cost/Share $53.40 Unrealized @ Report Date +94.3%
MGC VANGUARD WORLD FD 0.4%
Value $2.397M Shares 11,272 Share Price $212.66 Est. Cost/Share $103.46 Unrealized @ Report Date +105.5%
AAPL APPLE INC 0.4%
Value $2.112M Shares 8,436 Share Price $250.41 Est. Cost/Share $113.33 Unrealized @ Report Date +120.0%
SCHV SCHWAB STRATEGIC TR 0.4%
Value $2.107M Shares 80,814 Share Price $26.07 Est. Cost/Share $26.23 Unrealized @ Report Date -0.6%
BSCT INVESCO EXCH TRD SLF IDX FD 0.4%
Value $2.099M Shares 114,425 Share Price $18.34 Est. Cost/Share $17.70 Unrealized @ Report Date +3.6%
VIG VANGUARD SPECIALIZED FUNDS 0.4%
Value $2.094M Shares 10,694 Share Price $195.82 Est. Cost/Share $154.88 Unrealized @ Report Date +26.4%
AMZN AMAZON COM INC 0.4%
Value $2.085M Shares 9,505 Share Price $219.39 Est. Cost/Share $126.81 Unrealized @ Report Date +73.0%
BSCS INVESCO EXCH TRD SLF IDX FD 0.4%
Value $2.048M Shares 101,722 Share Price $20.13 Est. Cost/Share $19.50 Unrealized @ Report Date +3.2%
IYK ISHARES TR 0.3%
Value $1.691M Shares 25,780 Share Price $65.59 Est. Cost/Share $65.74 Unrealized @ Report Date -0.2%
MGV VANGUARD WORLD FD 0.3%
Value $1.663M Shares 13,317 Share Price $124.91 Est. Cost/Share $72.87 Unrealized @ Report Date +71.4%
NVDA NVIDIA CORPORATION 0.3%
Value $1.544M Shares 11,496 Share Price $134.29 Est. Cost/Share $103.47 Unrealized @ Report Date +29.7%
SPY SPDR S&P 500 ETF TR 0.3%
Value $1.441M Shares 2,459 Share Price $586.08 Est. Cost/Share $303.72 Unrealized @ Report Date +93.0%
GOOG ALPHABET INC 0.3%
Value $1.412M Shares 7,414 Share Price $190.44 Est. Cost/Share $111.12 Unrealized @ Report Date +70.7%
C CITIGROUP INC 0.3%
Value $1.397M Shares 19,842 Share Price $70.39 * Est. Cost/Share $44.85 Unrealized @ Report Date +52.7%
GEHC GE HEALTHCARE TECHNOLOGIES I 0.2%
Value $1.333M Shares 17,051 Share Price $78.18 Est. Cost/Share $71.19 Unrealized @ Report Date +9.6%
EPD ENTERPRISE PRODS PARTNERS L 0.2%
Value $1.106M Shares 35,261 Share Price $31.36 Est. Cost/Share $29.02 Unrealized @ Report Date —
IYF ISHARES TR 0.2%
Value $1.072M Shares 9,695 Share Price $110.58 Est. Cost/Share $62.60 Unrealized @ Report Date +76.6%
— INVESCO EXCH TRD SLF IDX FD 0.2%
Value $1.047M Shares 50,679 Share Price $20.65 Est. Cost/Share $20.14 Unrealized @ Report Date —
VWO VANGUARD INTL EQUITY INDEX F 0.2%
Value $975K Shares 22,132 Share Price $44.04 Est. Cost/Share $37.02 Unrealized @ Report Date +19.0%
COP CONOCOPHILLIPS 0.2%
Value $940K Shares 9,475 Share Price $99.17 * Est. Cost/Share $44.87 Unrealized @ Report Date +113.6%
IBDR ISHARES TR 0.2%
Value $903K Shares 37,497 Share Price $24.07 Est. Cost/Share $26.09 Unrealized @ Report Date -7.7%
IJJ ISHARES TR 0.2%
Value $832K Shares 6,655 Share Price $124.96 Est. Cost/Share $93.76 Unrealized @ Report Date +33.3%
IWD ISHARES TR 0.2%
Value $812K Shares 4,387 Share Price $185.13 Est. Cost/Share $122.87 Unrealized @ Report Date +50.7%
XLV SELECT SECTOR SPDR TR 0.2%
Value $811K Shares 5,897 Share Price $137.57 Est. Cost/Share $144.20 Unrealized @ Report Date -4.6%
MRSH MARSH & MCLENNAN COS INC 0.1%
Value $796K Shares 3,749 Share Price $212.41 Est. Cost/Share $64.09 Unrealized @ Report Date +226.2%
OEF ISHARES TR 0.1%
Value $684K Shares 2,369 Share Price $288.85 Est. Cost/Share $167.99 Unrealized @ Report Date +71.9%
PSX PHILLIPS 66 0.1%
Value $677K Shares 5,938 Share Price $113.93 * Est. Cost/Share $72.18 Unrealized @ Report Date +52.1%
XLU SELECT SECTOR SPDR TR 0.1%
Value $668K Shares 8,829 Share Price $75.69 * Est. Cost/Share $31.51 Unrealized @ Report Date +20.1%
IWF ISHARES TR 0.1%
Value $667K Shares 1,662 Share Price $401.58 * Est. Cost/Share $37.64 Unrealized @ Report Date +166.7%
CVX CHEVRON CORP NEW 0.1%
Value $594K Shares 4,103 Share Price $144.83 * Est. Cost/Share $87.41 Unrealized @ Report Date +58.4%
VYM VANGUARD WHITEHALL FDS 0.1%
Value $539K Shares 4,227 Share Price $127.59 Est. Cost/Share $104.01 Unrealized @ Report Date +22.7%
MGK VANGUARD WORLD FD 0.1%
Value $519K Shares 1,510 Share Price $343.41 * Est. Cost/Share $29.84 Unrealized @ Report Date +130.2%
GOOGL ALPHABET INC 0.1%
Value $483K Shares 2,550 Share Price $189.30 Est. Cost/Share $99.25 Unrealized @ Report Date +90.0%
EOG EOG RES INC 0.1%
Value $465K Shares 3,796 Share Price $122.57 * Est. Cost/Share $50.41 Unrealized @ Report Date +135.0%
KO COCA COLA CO 0.1%
Value $455K Shares 7,315 Share Price $62.26 * Est. Cost/Share $35.22 Unrealized @ Report Date +71.7%
OXY OCCIDENTAL PETE CORP 0.1%
Value $442K Shares 8,941 Share Price $49.41 * Est. Cost/Share $16.17 Unrealized @ Report Date +199.0%
SPGI S&P GLOBAL INC 0.1%
Value $423K Shares 849 Share Price $498.03 Est. Cost/Share $245.07 Unrealized @ Report Date +101.7%
IGV ISHARES TR 0.1%
Value $396K Shares 3,957 Share Price $100.12 Est. Cost/Share $83.35 Unrealized @ Report Date +20.1%
JPM JPMORGAN CHASE & CO. 0.1%
Value $393K Shares 1,640 Share Price $239.68 * Est. Cost/Share $121.29 Unrealized @ Report Date +93.5%
QQQ INVESCO QQQ TR 0.1%
Value $361K Shares 706 Share Price $511.23 Est. Cost/Share $302.50 Unrealized @ Report Date +69.0%
IVV ISHARES TR 0.1%
Value $358K Shares 608 Share Price $588.73 Est. Cost/Share $510.23 Unrealized @ Report Date +15.4%
SHEL SHELL PLC 0.1%
Value $345K Shares 5,508 Share Price $62.65 Est. Cost/Share $53.99 Unrealized @ Report Date +16.0%
ADSK AUTODESK INC 0.1%
Value $338K Shares 1,144 Share Price $295.57 Est. Cost/Share $202.07 Unrealized @ Report Date +46.3%
MMM 3M CO 0.1%
Value $324K Shares 2,510 Share Price $129.09 Est. Cost/Share $119.14 Unrealized @ Report Date +6.3%
GD GENERAL DYNAMICS CORP 0.1%
Value $311K Shares 1,182 Share Price $263.49 * Est. Cost/Share $146.49 Unrealized @ Report Date +76.3%
LAW CS DISCO INC 0.1%
Value $302K Shares 60,606 Share Price $4.99 Est. Cost/Share $5.58 Unrealized @ Report Date -10.5%
HYDB ISHARES TR 0.1%
Value $299K Shares 6,370 Share Price $47.01 Est. Cost/Share $50.80 Unrealized @ Report Date -7.5%
IJK ISHARES TR 0.1%
Value $291K Shares 3,199 Share Price $90.93 Est. Cost/Share $83.42 Unrealized @ Report Date +9.0%
MCD MCDONALDS CORP 0.0%
Value $261K Shares 900 Share Price $289.89 * Est. Cost/Share $161.17 Unrealized @ Report Date +75.8%
VCSH VANGUARD SCOTTSDALE FDS 0.0%
Value $248K Shares 3,175 Share Price $78.02 Est. Cost/Share $74.76 Unrealized @ Report Date +4.4%
IHE ISHARES TR 0.0%
Value $238K Shares 3,615 Share Price $65.72 Est. Cost/Share $63.07 Unrealized @ Report Date +4.2%
MAIN MAIN STR CAP CORP 0.0%
Value $234K Shares 4,000 Share Price $58.58 Est. Cost/Share $49.99 Unrealized @ Report Date +17.2%
IJH ISHARES TR 0.0%
Value $226K Shares 3,629 Share Price $62.31 Est. Cost/Share $54.85 Unrealized @ Report Date +13.6%
IYJ ISHARES TR 0.0%
Value $220K Shares 1,646 Share Price $133.49 Est. Cost/Share $125.73 Unrealized @ Report Date +6.2%
XLK SELECT SECTOR SPDR TR 0.0%
Value $214K Shares 922 Share Price $232.41 * Est. Cost/Share $116.34 Unrealized @ Report Date -0.1%
IGSB ISHARES TR 0.0%
Value $212K Shares 4,109 Share Price $51.70 Est. Cost/Share $51.17 Unrealized @ Report Date +1.0%
CARR CARRIER GLOBAL CORPORATION 0.0%
Value $211K Shares 3,084 Share Price $68.26 Est. Cost/Share $60.20 Unrealized @ Report Date +12.3%
PGX INVESCO EXCH TRADED FD TR II 0.0%
Value $155K Shares 13,460 Share Price $11.53 Est. Cost/Share $11.18 Unrealized @ Report Date +3.1%