CIK: 0001658509 · Show all filings
Period: Q4 2020 (← Previous) (Next →)
Filing Date: Feb 16, 2021
Total Value ($000): $229,600 (100.0% shares, 0.0% debt)
| Ticker | Issuer | Shares | Value ($000) | % | Est. Cost | Unrealized | Class | CUSIP |
|---|---|---|---|---|---|---|---|---|
| VOOV | Vanguard S&P 500 Value | 170,059 | $21,035 | 9.2% | $103.37 | — | 500VALIDXFD | 921932703 |
| RPG | Invesco S&P 500 Pure Growth | 116,913 | $19,049 | 8.3% | $106.35 | — | S&P500PURVAL | 46137V266 |
| AGG | iShares Core US Agg Bond ETF | 160,283 | $18,944 | 8.3% | $114.91 | — | COREUSAGGBDET | 464287226 |
| FBND | Fidelity Total Bond ETF | 300,838 | $16,320 | 7.1% | $52.04 | — | COM | 316188309 |
| DWM | Wisdomtree LC Value | 298,495 | $15,113 | 6.6% | $50.62 | — | COM | 97717W703 |
| SCZ | iShares MSCI EAFE Small-Cap | 194,484 | $13,293 | 5.8% | $60.35 | — | RUS2000VALETF | 464288273 |
| VOE | Vanguard Mid Cap Value | 107,429 | $12,780 | 5.6% | $106.56 | — | TOTALSTKMKT | 922908512 |
| EFG | iShares MSCI EAFE Growth | 125,802 | $12,695 | 5.5% | $82.26 | — | EAFESMLCPETF | 464288885 |
| VBR | Vanguard SC Value | 70,403 | $10,012 | 4.4% | $126.20 | — | COM | 922908611 |
| IEMG | iShares Core MSCI Emerging Markets | 160,498 | $9,957 | 4.3% | $42.42 | — | MINVOLEMRGMKT | 46434G103 |
| DLS | Wisdomtree SC Value | 139,990 | $9,535 | 4.2% | $69.79 | — | CLA | 97717W760 |
| MDYG | SPDR S&P 400 Mid Cap | 113,757 | $7,887 | 3.4% | $64.84 | — | COM | 78464A821 |
| SLYG | SPDR S&P 600 Small Cap | 86,002 | $6,568 | 2.9% | $49.92 | — | COM | 78464A201 |
| FNDC | S&P Midcap I Fund | 92,532 | $4,505 | 2.0% | $30.75 | — | SCHWBFDTINTSC | 808524748 |
| FNDX | Schwab Fundamental US | 90,820 | $4,113 | 1.8% | $35.10 | — | COM | 808524771 |
| QQEW | Nasdaq 100 Equal Weight | 39,872 | $4,022 | 1.8% | $57.46 | — | COM | 337344105 |
| PEP | Pepsico Incorporated | 20,618 | $3,058 | 1.3% | $89.43 | +35.6% | COM | 713448108 |
| SCHC | Schwab Internatnal Small | 73,259 | $2,758 | 1.2% | $29.16 | — | FTSERAFI1500 | 808524888 |
| VTI | Vanguard Total Stock | 12,820 | $2,495 | 1.1% | $137.12 | — | INTLEQUITYFD | 922908769 |
| PXF | Invesco FTSE RAFI Dvlpd Mkts | 46,644 | $1,980 | 0.9% | $39.35 | — | S&PINTLLOW | 46138E743 |
| IWO | iShares Russell 2000 Growth | 6,658 | $1,909 | 0.8% | $206.90 | — | RUS2000GRWETF | 464287648 |
| IWP | iShares Russell Mid-Cap Growth | 17,945 | $1,842 | 0.8% | $130.85 | — | RUSMDCPGRETF | 464287481 |
| IWN | iShares Russell 2000 Value | 13,939 | $1,836 | 0.8% | $104.89 | — | RUSSELL3000ETF | 464287630 |
| ASB | Associated Banc Corp | 99,441 | $1,695 | 0.7% | $18.48 | -32.9% | COM | 045487105 |
| IJJ | S&P Midcap I Value | 18,019 | $1,555 | 0.7% | $113.35 | — | SCHWABFDTUSLG | 464287705 |
| COFS | Choiceone Finl Svcs | 47,093 | $1,451 | 0.6% | $22.88 | +7.1% | COM | 170386106 |
| HBAN | Huntington Bancshs | 112,816 | $1,425 | 0.6% | $9.84 | -8.4% | BULSHS2020HY | 446150104 |
| PRFZ | Small & MidCap Fund | 8,715 | $1,315 | 0.6% | $129.91 | — | S&P400MDCPGRW | 46137V597 |
| IDLV | Invesco Intl Developed Low Vol | 39,497 | $1,185 | 0.5% | $32.08 | — | S&PMDCP400PR | 46138E230 |
| AAPL | Apple Inc | 8,875 | $1,178 | 0.5% | $91.77 | +27.5% | COM | 037833100 |
| PRF | Fundamental 1000 | 8,691 | $1,158 | 0.5% | $117.91 | — | FTSERAFI1000 | 46137V613 |
| AOA | 90/10 Diversified Growth | 14,915 | $957 | 0.4% | $58.01 | — | AGGRES ALLOC ETF | 464289859 |
| LNT | J P Morgan Chase & Co | 7,482 | $951 | 0.4% | $37.99 | +20.1% | COM | 018802108 |
| WEC | Wisconsin Egy Cp Hldg Co | 9,876 | $909 | 0.4% | $75.08 | +9.3% | COM | 92939U106 |
| YUM | Yum Brands Inc | 7,205 | $782 | 0.3% | $68.23 | +36.0% | MCAPVLIDXVIP | 988498101 |
| VWO | Vanguard Emerging Market | 14,623 | $733 | 0.3% | $39.58 | — | FTSEEMRMKTETF | 922042858 |
| MBWM | Mercantile Bank Corp | 25,834 | $702 | 0.3% | $17.10 | +15.4% | COM | 587376104 |
| JNJ | Johnson & Johnson | 4,434 | $698 | 0.3% | $113.00 | +12.9% | COM | 478160104 |
| PG | Procter & Gamble Co | 4,815 | $670 | 0.3% | $69.76 | +76.5% | S&PMC400VLETF | 742718109 |
| FVD | First Trust Value Line Dividend | 17,504 | $614 | 0.3% | $30.87 | — | COMRESTRCNEW | 33734H106 |
| RTX | Raytheon Technologies Co | 8,285 | $592 | 0.3% | $54.61 | +7.0% | COM | 75513E101 |
| SHW | Sherwin Williams Co | 768 | $564 | 0.2% | $140.92 | +60.9% | DJGLBRLESETF | 824348106 |
| HON | Honeywell International | 2,508 | $533 | 0.2% | $138.65 | +18.1% | COM | 438516106 |
| CMA | Comerica Incorporated | 9,325 | $521 | 0.2% | $53.72 | -28.6% | COMDISNEY | 200340107 |
| T | A T & T Corp | 16,121 | $464 | 0.2% | $15.16 | +1.4% | COM | 00206R102 |
| MAR | Marriott Intl Inc Cl A | 3,383 | $446 | 0.2% | $115.51 | -4.6% | CLANEW | 571903202 |
| WFC | Wells Fargo & Co New | 13,709 | $414 | 0.2% | $38.88 | -40.7% | INTLSMCAPDIV | 949746101 |
| YUMC | Yum China Holdings I | 7,131 | $407 | 0.2% | $35.63 | +57.6% | COM | 98850P109 |
| PH | Parker-Hannifin Corp | 1,416 | $386 | 0.2% | $149.40 | +54.9% | COM | 701094104 |
| — | Cantel Medical Corp | 4,767 | $376 | 0.2% | $44.26 | — | COM | 138098108 |
| ADP | Auto Data Processing | 1,835 | $323 | 0.1% | $103.38 | +42.6% | COM | 053015103 |
| CSL | Carlisle Co | 2,067 | $323 | 0.1% | $124.05 | +6.8% | COM | 142339100 |
| KEY | Keycorp Inc New | 19,391 | $318 | 0.1% | $12.27 | -7.3% | COM | 493267108 |
| CARR | Carrier Global Corp | 8,285 | $313 | 0.1% | $26.37 | +28.2% | COM | 14448C104 |
| MSFT | Microsoft Corp | 1,353 | $301 | 0.1% | $129.72 | +58.8% | COM | 594918104 |
| IVV | iShares S&P 500 | 791 | $297 | 0.1% | $285.00 | — | AGGRESALLOCETF | 464287200 |
| MGA | Magna Intl Inc Cl A Vtgf | 4,140 | $293 | 0.1% | $50.00 | 0.0% | COM | 559222401 |
| — | T C F Finl Corp | 7,858 | $291 | 0.1% | $41.10 | — | COM | 163731102 |
| ZG | Zillow Group Inc | 2,177 | $283 | 0.1% | $77.86 | +44.8% | COM | 98954M101 |
| SPY | S P D R TRUST Unit SR | 755 | $282 | 0.1% | $307.89 | — | TRUNIT | 78462F103 |
| OTIS | Otis Worldwide Corp | 4,142 | $280 | 0.1% | $47.48 | +26.5% | COM | 68902V107 |
| DIS | Disney Walt Hldg Co | 1,501 | $272 | 0.1% | $140.23 | 0.0% | COM | 254687106 |
| FIS | Fidelity Natl Info Svcs | 1,905 | $269 | 0.1% | $103.29 | +23.4% | TOTALBDETF | 31620M106 |
| PNR | Pentair Plc | 4,976 | $264 | 0.1% | $40.59 | +18.2% | SHS | G7S00T104 |
| IWV | iShares Russell 3000 | 1,080 | $241 | 0.1% | $147.86 | — | CORES&P500ETF | 464287689 |
| AEP | Amer Electric Pwr Co Inc | 2,613 | $218 | 0.1% | $68.23 | +5.5% | COM | 025537101 |
| GNTX | Gentex Corp | 6,438 | $218 | 0.1% | $30.84 | 0.0% | COM | 371901109 |
| TIP | TIP Fund | 1,700 | $217 | 0.1% | $117.65 | — | TIPSBDETF | 464287176 |
| KO | Coca Cola Company | 3,837 | $210 | 0.1% | $44.27 | 0.0% | COM | 191216100 |