Location: Lakeland, FL
CIK: 0001082509 · Show all filings
Period: Q2 2017 (← Previous) (Next →)
Filing Date: Aug 4, 2017
Total Value: $686M (100.0% shares, 0.0% debt)
| Ticker | Issuer | Shares | Value | % | Share Price | Est. Cost/Share | Unrealized @ Report Date | Class | CUSIP |
|---|---|---|---|---|---|---|---|---|---|
| AAPL | Apple Inc. | 232,432 | $33.48M | 4.9% | $144.02 * | $18.90 | +81.5% | COM | 037833100 |
| BRK/B | Berkshire Hathaway Inc Del Cl | 169,684 | $28.74M | 4.2% | $169.37 | $129.10 | +28.8% | COM | 084670702 |
| XOM | Exxon Mobil Corporation | 329,053 | $26.56M | 3.9% | $80.73 * | $55.69 | -0.4% | COM | 30231G102 |
| JPM | J P Morgan Chase & Co | 282,482 | $25.82M | 3.8% | $91.40 * | $43.26 | +58.4% | COM | 46625H100 |
| — | General Electric Co | 902,655 | $24.38M | 3.6% | $27.01 | $26.42 | — | COM | 369604103 |
| JNJ | Johnson & Johnson | 181,464 | $24.01M | 3.5% | $132.29 * | $71.13 | +41.1% | COM | 478160104 |
| — | Powershares QQQ Tr Unit Series | 172,522 | $23.75M | 3.5% | $137.64 | $104.37 | — | COM | 73935A104 |
| KO | Coca-Cola | 526,479 | $23.61M | 3.4% | $44.85 * | $28.63 | +17.6% | COM | 191216100 |
| WFC | Wells Fargo & Co Del Com | 415,552 | $23.03M | 3.4% | $55.41 * | $33.20 | +27.0% | COM | 949746101 |
| CVX | Chevron Corporation | 214,256 | $22.35M | 3.3% | $104.33 * | $71.04 | +3.0% | COM | 166764100 |
| GOOG | Alphabet Inc Cap Stk Cl C | 24,424 | $22.2M | 3.2% | $908.74 * | $30.83 | +47.4% | COM | 02079K107 |
| PFE | Pfizer | 654,440 | $21.98M | 3.2% | $33.59 * | $17.80 | +21.4% | COM | 717081103 |
| PM | Philip Morris Intl Inc Com | 181,201 | $21.28M | 3.1% | $117.45 * | $48.69 | +52.5% | COM | 718172109 |
| MRK | Merck & Co. Inc. | 314,742 | $20.17M | 2.9% | $64.09 * | $34.42 | +35.2% | COM | 58933Y105 |
| IDV | iShares Tr Intl Sel Div ETF | 594,208 | $19.44M | 2.8% | $32.72 | $34.64 | — | COM | 464288448 |
| IVV | iShares Core S&P 500 ETF | 79,744 | $19.41M | 2.8% | $243.42 | $182.06 | — | COM | 464287200 |
| CSCO | Cisco Sys Inc | 608,118 | $19.03M | 2.8% | $31.30 * | $17.50 | +43.2% | COM | 17275R102 |
| T | AT&T Corp | 493,391 | $18.62M | 2.7% | $37.73 * | $11.94 | +33.3% | COM | 00206R102 |
| PG | Procter & Gamble | 212,821 | $18.55M | 2.7% | $87.15 * | $59.41 | +18.1% | COM | 742718109 |
| MO | Altria Group Inc | 244,970 | $18.24M | 2.7% | $74.47 * | $26.81 | +46.6% | COM | 02209S103 |
| PEP | Pepsico, Inc. | 156,917 | $18.12M | 2.6% | $115.49 * | $59.67 | +47.8% | COM | 713448108 |
| VZ | Verizon Communications Inc. | 405,633 | $18.12M | 2.6% | $44.66 * | $27.89 | +5.9% | COM | 92343V104 |
| WMT | Wal-Mart Stores Inc | 234,966 | $17.78M | 2.6% | $75.68 * | $19.63 | +12.2% | COM | 931142103 |
| BA | Boeing Co. | 86,791 | $17.16M | 2.5% | $197.75 * | $134.26 | +30.3% | COM | 097023105 |
| EFAV | iShares Eafe Min Vol Etf | 228,717 | $15.84M | 2.3% | $69.24 | $64.67 | — | COM | 46429B689 |
| EEMV | iShares Inc Em Mkt Min Vol | 256,385 | $14.2M | 2.1% | $55.40 | $50.17 | — | COM | 464286533 |
| MSFT | Microsoft | 193,769 | $13.36M | 1.9% | $68.93 * | $56.07 | +11.2% | COM | 594918104 |
| IJJ | iShares Tr S&P Midcap Value | 69,583 | $10.34M | 1.5% | $148.56 | $116.53 | — | COM | 464287705 |
| GIS | General Mills | 173,976 | $9.638M | 1.4% | $55.40 * | $42.02 | -0.0% | COM | 370334104 |
| FHLC | Fidelity Msci Hlth Care I | 237,566 | $9.096M | 1.3% | $38.29 | $33.64 | — | COM | 316092600 |
| ONEQ | Fidelity Comwlth Tr Ndq Cp Idx | 31,938 | $7.715M | 1.1% | $241.56 | $211.43 | — | COM | 315912808 |
| HD | Home Depot | 48,360 | $7.418M | 1.1% | $153.39 * | $66.26 | +87.9% | COM | 437076102 |
| FNCL | Fidelity Msci Finls Idx | 196,023 | $7.123M | 1.0% | $36.34 | $33.56 | — | COM | 316092501 |
| CL | Colgate Palmolive | 88,120 | $6.532M | 1.0% | $74.13 * | $48.09 | +26.1% | COM | 194162103 |
| FENY | Fidelity Msci Energy Idx | 329,976 | $5.933M | 0.9% | $17.98 | $20.68 | — | COM | 316092402 |
| FSTA | Fidelity Consmr Staples | 171,326 | $5.659M | 0.8% | $33.03 | $32.19 | — | COM | 316092303 |
| ORCL | Oracle Corp Com | 103,029 | $5.166M | 0.8% | $50.14 * | $29.60 | +35.5% | COM | 68389X105 |
| KMI | Kinder Morgan Inc Com | 245,261 | $4.699M | 0.7% | $19.16 * | $22.30 | -44.1% | COM | 49456B101 |
| BRK/A | Berkshire Hathaway Inc Del Cl | 11 | $2.802M | 0.4% | $254727.27 | $192271.27 | +29.9% | COM | 084670108 |
| IJR | iShares Core S&P Small-Cap ETF | 38,573 | $2.704M | 0.4% | $70.10 | $89.08 | — | COM | 464287804 |
| FIDU | Fidelity Msci Indl Indx | 74,872 | $2.605M | 0.4% | $34.79 | $31.68 | — | COM | 316092709 |
| — | Walgreens Boots Alliance, Inc. | 24,927 | $1.952M | 0.3% | $78.31 | $76.29 | — | COM | 931427108 |
| IJH | iShares Tr S&P Midcap 400 | 11,111 | $1.933M | 0.3% | $173.97 | $155.27 | — | COM | 464287507 |
| ABT | Abbott Laboratories | 36,602 | $1.779M | 0.3% | $48.60 * | $31.15 | +24.9% | COM | 002824100 |
| IJS | iShares Tr S&P Smlcp Value | 11,512 | $1.61M | 0.2% | $139.85 | $109.26 | — | COM | 464287879 |
| DUK | Duke Energy Corp | 17,752 | $1.484M | 0.2% | $83.60 * | $54.85 | +7.7% | COM | 26441C204 |
| SSO | Proshares Tr Ultra S&P 500 | 14,646 | $1.31M | 0.2% | $89.44 | $78.48 | — | COM | 74347R107 |
| HDV | iShares Tr Hgh Div Eqt Fd | 12,477 | $1.037M | 0.2% | $83.11 | $72.59 | — | COM | 46429B663 |
| MAR | Marriott Intl Inc | 10,153 | $1.018M | 0.1% | $100.27 * | $65.63 | +41.6% | COM | 571903202 |
| ISCG | iShares Tr Small Growth Index | 5,122 | $824K | 0.1% | $160.87 | $130.70 | — | COM | 464288604 |
| DVY | iShares Tr Dj Sel Div Inx | 8,842 | $815K | 0.1% | $92.17 | $71.01 | — | COM | 464287168 |
| LOW | Lowes Cos Inc Com | 10,166 | $788K | 0.1% | $77.51 * | $40.44 | +72.4% | COM | 548661107 |
| NEE | NextEra Energy, Inc. | 5,029 | $705K | 0.1% | $140.19 * | $16.01 | +72.1% | COM | 65339F101 |
| — | Publix Super Market Inc. (Rest | 16,759 | $656K | 0.1% | $39.14 | $40.88 | — | COM | 744663154 |
| IWM | iShares Tr Russell 2000 | 4,235 | $597K | 0.1% | $140.97 | $114.48 | — | COM | 464287655 |
| VB | Vanguard Index Fds Small Cp Et | 3,855 | $523K | 0.1% | $135.67 | $111.95 | — | COM | 922908751 |
| RY | Royal Bk Cda Montreal Com | 7,114 | $516K | 0.1% | $72.53 * | $55.26 | +26.9% | COM | 780087102 |
| SO | Southern Co Com | 10,495 | $503K | 0.1% | $47.93 * | $26.90 | +30.4% | COM | 842587107 |
| IXC | iShares Tr S&P Gbl Energy | 16,135 | $501K | 0.1% | $31.05 | $39.14 | — | COM | 464287341 |
| SPY | Spyder S & P 500 Depository | 2,072 | $501K | 0.1% | $241.80 | $214.14 | — | COM | 78462F103 |
| BMY | Bristol Myers Squibb | 8,144 | $454K | 0.1% | $55.75 * | $36.59 | +9.0% | COM | 110122108 |
| CENTA | Central Garden&pet Co Cl A Non | 15,016 | $451K | 0.1% | $30.03 * | $25.88 | -1.2% | COM | 153527205 |
| MMM | 3m Company | 1,991 | $414K | 0.1% | $207.94 * | $86.23 | +44.6% | COM | 88579Y101 |
| V | Visa Inc Com Cl A | 4,304 | $404K | 0.1% | $93.87 * | $75.44 | +15.9% | COM | 92826C839 |
| PAYX | Paychex Inc Com | 7,080 | $403K | 0.1% | $56.92 * | $32.09 | +41.6% | COM | 704326107 |
| IBM | International Business Machine | 2,607 | $401K | 0.1% | $153.82 * | $108.49 | -4.3% | COM | 459200101 |
| LMT | Lockheed Martin Corp Com | 1,337 | $371K | 0.1% | $277.49 * | $144.02 | +51.6% | COM | 539830109 |
| CINF | Cincinnati Financial Corp Com | 4,959 | $359K | 0.1% | $72.39 * | $34.67 | +62.1% | COM | 172062101 |
| — | Harris Corp Del Com | 3,281 | $358K | 0.1% | $109.11 | $76.84 | — | COM | 413875105 |
| BP | Bp Amoco P L C Sponsored Adr | 9,931 | $344K | 0.1% | $34.64 | $32.52 | — | COM | 055622104 |
| COST | Costco Wholesale Corporation | 2,129 | $340K | 0.0% | $159.70 * | $122.84 | +22.9% | COM | 22160K105 |
| — | E I du Pont de Nemours and Com | 4,199 | $339K | 0.0% | $80.73 | $69.56 | — | COM | 263534109 |
| UPS | United Parcel Service Cl B | 3,068 | $339K | 0.0% | $110.50 * | $77.32 | 0.0% | COM | 911312106 |
| — | Reynolds American Inc Com | 4,987 | $324K | 0.0% | $64.97 | $57.76 | — | COM | 761713106 |
| VIG | Vanguard Specialized Div App E | 3,349 | $310K | 0.0% | $92.56 | $81.91 | — | COM | 921908844 |
| BAC | Bank Of America Corp New | 12,751 | $309K | 0.0% | $24.23 * | $11.63 | +64.2% | COM | 060505104 |
| META | Facebook Inc Cl A | 1,994 | $301K | 0.0% | $150.95 * | $122.89 | +20.1% | COM | 30303M102 |
| AMZN | Amazon Com Inc Com | 305 | $295K | 0.0% | $967.21 * | $39.43 | +21.0% | COM | 023135106 |
| VTI | Vanguard Index Fds Stk Mrk Etf | 2,288 | $285K | 0.0% | $124.56 | $109.16 | — | COM | 922908769 |
| IVE | iShares Tr S&P 500/Bar Value | 2,648 | $278K | 0.0% | $104.98 | $90.66 | — | COM | 464287408 |
| D | Dominion Resource Inc. | 3,582 | $274K | 0.0% | $76.49 * | $43.28 | +24.2% | COM | 25746U109 |
| DIS | Walt Disney Co | 2,565 | $273K | 0.0% | $106.43 * | $86.56 | +18.4% | COM | 254687106 |
| SRE | Sempra Energy Com | 2,400 | $271K | 0.0% | $112.92 * | $32.16 | +33.1% | COM | 816851109 |
| ENB | Enbridge Inc Com | 6,374 | $254K | 0.0% | $39.85 * | $24.54 | -2.9% | COM | 29250N105 |
| CMA | Comerica Inc Rbc | 3,432 | $251K | 0.0% | $73.14 * | $40.37 | +20.6% | COM | 200340107 |
| VBR | Vanguard Index Fds Sm Cp Val E | 1,890 | $232K | 0.0% | $122.75 | $107.54 | — | COM | 922908611 |
| — | Allergan Inc Com | 940 | $229K | 0.0% | $243.62 | $302.23 | — | COM | G0177J108 |
| — | Dow Chem Co | 3,504 | $221K | 0.0% | $63.07 | $57.33 | — | COM | 260543103 |
| GILD | Gilead Sciences Inc Com | 3,090 | $219K | 0.0% | $70.87 * | $62.93 | -23.2% | COM | 375558103 |
| — | Orthopedic Design North Americ | 41,000 | $205K | 0.0% | $5.00 | $5.00 | — | COM | 68750Z101 |
| MDY | Spdr S&P Mdcap 400 Etf Utser1 | 640 | $203K | 0.0% | $317.19 | $317.19 | — | COM | 78467Y107 |
| — | Relm Wireless Corp Com | 17,000 | $64,000 | 0.0% | $3.76 | $4.94 | — | COM | 759525108 |
| — | IR 4C Inc. Class | 50,000 | $50,000 | 0.0% | $1.00 | $1.00 | — | COM | 45000Z107 |
| — | Vystar Corp Com | 26,000 | $3,000 | 0.0% | $0.12 | $0.03 | — | COM | 92927N106 |
| — | Publix Super Market Inc. (Rest | 146,310 | $0 | 0.0% | $0.00 | — | — | COM | HEE663150 |