Willis Investment Counsel Diversified Active

Location: Gainesville, GA

CIK: 0001310929 · Show all filings

Period: Q4 2019 (← Previous) (Next →)

Filing Date: Feb 13, 2020

Total Value: $1.546B (100.0% shares, 0.0% debt)

Holdings (96)

INTC INTEL CORP 3.0%
Value $45.76M Shares 764,491 Share Price $59.85 * Est. Cost/Share $39.33 Unrealized @ Report Date +34.2%
JNJ JOHNSON & JOHNSON 2.8%
Value $43.84M Shares 300,565 Share Price $145.87 * Est. Cost/Share $83.51 Unrealized @ Report Date +47.5%
PFE PFIZER INC 2.6%
Value $40.6M Shares 1,036,262 Share Price $39.18 * Est. Cost/Share $24.60 Unrealized @ Report Date +13.8%
CSCO CISCO SYS INC 2.6%
Value $39.58M Shares 825,188 Share Price $47.96 * Est. Cost/Share $27.27 Unrealized @ Report Date +45.9%
MSFT MICROSOFT CORP 2.4%
Value $36.73M Shares 232,941 Share Price $157.70 * Est. Cost/Share $43.61 Unrealized @ Report Date +243.3%
MDT MEDTRONIC PLC 2.3%
Value $35.19M Shares 310,165 Share Price $113.45 * Est. Cost/Share $77.00 Unrealized @ Report Date +24.8%
— JP Morgan Chase & Co 2.2%
Value $33.99M Shares 243,859 Share Price $139.40 Est. Cost/Share $97.94 Unrealized @ Report Date —
PEP PEPSICO INC 2.1%
Value $32.26M Shares 236,047 Share Price $136.67 * Est. Cost/Share $84.86 Unrealized @ Report Date +34.1%
TXN TEXAS INSTRS INC 2.1%
Value $32.01M Shares 249,474 Share Price $128.29 * Est. Cost/Share $90.89 Unrealized @ Report Date +19.0%
BHP BHP GROUP LTD 2.1%
Value $31.7M Shares 579,380 Share Price $54.71 Est. Cost/Share $49.78 Unrealized @ Report Date +9.9%
— ROYAL DUTCH SHELL PLC 2.0%
Value $30.8M Shares 522,205 Share Price $58.98 Est. Cost/Share $64.30 Unrealized @ Report Date —
WFC WELLS FARGO CO NEW 2.0%
Value $30.5M Shares 566,822 Share Price $53.80 * Est. Cost/Share $39.14 Unrealized @ Report Date +17.8%
— Merck & Company, Inc 1.9%
Value $29.15M Shares 320,494 Share Price $90.95 Est. Cost/Share $66.32 Unrealized @ Report Date —
USB US BANCORP DEL 1.9%
Value $29.05M Shares 490,000 Share Price $59.29 * Est. Cost/Share $36.11 Unrealized @ Report Date +26.8%
— AT&T Corp 1.9%
Value $28.84M Shares 738,051 Share Price $39.08 Est. Cost/Share $37.70 Unrealized @ Report Date —
XOM EXXON MOBIL CORP 1.8%
Value $28.4M Shares 406,959 Share Price $69.78 * Est. Cost/Share $56.52 Unrealized @ Report Date -6.6%
MMM 3M CO 1.8%
Value $28.23M Shares 160,012 Share Price $176.42 * Est. Cost/Share $120.18 Unrealized @ Report Date -1.6%
GPC GENUINE PARTS CO 1.8%
Value $28.05M Shares 264,000 Share Price $106.23 * Est. Cost/Share $79.86 Unrealized @ Report Date +12.1%
AAPL APPLE INC 1.8%
Value $27.93M Shares 95,100 Share Price $293.65 * Est. Cost/Share $35.57 Unrealized @ Report Date +99.2%
— Eaton Corp 1.8%
Value $27.73M Shares 292,700 Share Price $94.72 Est. Cost/Share $76.85 Unrealized @ Report Date —
— Verizon Communications Com 1.8%
Value $27.68M Shares 450,758 Share Price $61.40 Est. Cost/Share $55.79 Unrealized @ Report Date —
CB CHUBB LIMITED 1.8%
Value $27.58M Shares 177,202 Share Price $155.66 * Est. Cost/Share $130.11 Unrealized @ Report Date +8.7%
KR KROGER CO 1.8%
Value $27.57M Shares 951,190 Share Price $28.99 * Est. Cost/Share $21.20 Unrealized @ Report Date +20.3%
TFC TRUIST FINL CORP 1.8%
Value $27.35M Shares 485,547 Share Price $56.32 * Est. Cost/Share $40.89 Unrealized @ Report Date +4.4%
AFL AFLAC INC 1.8%
Value $27.25M Shares 515,192 Share Price $52.90 * Est. Cost/Share $33.79 Unrealized @ Report Date +35.6%
LLY LILLY ELI & CO 1.8%
Value $27.14M Shares 206,511 Share Price $131.43 * Est. Cost/Share $105.53 Unrealized @ Report Date +15.9%
PAYX PAYCHEX INC 1.8%
Value $27.11M Shares 318,665 Share Price $85.06 * Est. Cost/Share $69.52 Unrealized @ Report Date +2.8%
— NORDSTROM INC 1.7%
Value $26.51M Shares 647,700 Share Price $40.93 Est. Cost/Share $34.69 Unrealized @ Report Date —
OXY OCCIDENTAL PETE CORP 1.7%
Value $25.57M Shares 620,451 Share Price $41.21 * Est. Cost/Share $50.44 Unrealized @ Report Date -25.4%
CAT CATERPILLAR INC DEL 1.6%
Value $25.32M Shares 171,446 Share Price $147.68 * Est. Cost/Share $85.79 Unrealized @ Report Date +52.0%
AEP AMERICAN ELEC PWR CO INC 1.6%
Value $25.23M Shares 266,955 Share Price $94.51 * Est. Cost/Share $39.63 Unrealized @ Report Date +92.3%
— Sanofi-Aventis 1.6%
Value $25.11M Shares 500,300 Share Price $50.20 Est. Cost/Share $42.24 Unrealized @ Report Date —
— Quest Diagnostics, Inc. 1.6%
Value $24.39M Shares 228,400 Share Price $106.79 Est. Cost/Share $100.03 Unrealized @ Report Date —
— Price T Rowe Group Inc 1.6%
Value $24.21M Shares 198,700 Share Price $121.84 Est. Cost/Share $107.62 Unrealized @ Report Date —
DRI DARDEN RESTAURANTS INC 1.5%
Value $22.75M Shares 208,700 Share Price $109.01 * Est. Cost/Share $56.44 Unrealized @ Report Date +63.2%
CVX CHEVRON CORP NEW 1.4%
Value $22.3M Shares 185,007 Share Price $120.51 * Est. Cost/Share $74.48 Unrealized @ Report Date +23.8%
COP CONOCOPHILLIPS 1.4%
Value $22.21M Shares 341,574 Share Price $65.03 * Est. Cost/Share $47.15 Unrealized @ Report Date +10.8%
FITB FIFTH THIRD BANCORP 1.4%
Value $22.18M Shares 721,470 Share Price $30.74 * Est. Cost/Share $21.24 Unrealized @ Report Date +14.0%
— Total SA 1.4%
Value $22.06M Shares 398,935 Share Price $55.30 Est. Cost/Share $53.83 Unrealized @ Report Date —
— Duke Energy Corp New 1.4%
Value $21.93M Shares 240,471 Share Price $91.21 Est. Cost/Share $84.41 Unrealized @ Report Date —
RY ROYAL BK CDA MONTREAL QUE 1.4%
Value $21.86M Shares 276,000 Share Price $79.20 Est. Cost/Share $70.58 Unrealized @ Report Date +12.2%
— Cracker Barrel 1.4%
Value $21.42M Shares 139,300 Share Price $153.74 Est. Cost/Share $157.18 Unrealized @ Report Date —
TGT TARGET CORP 1.4%
Value $21.21M Shares 165,439 Share Price $128.21 * Est. Cost/Share $58.98 Unrealized @ Report Date +85.5%
SO SOUTHERN CO 1.3%
Value $20.66M Shares 324,315 Share Price $63.70 * Est. Cost/Share $34.23 Unrealized @ Report Date +47.6%
BP BP PLC 1.2%
Value $18.11M Shares 479,820 Share Price $37.74 Est. Cost/Share $39.66 Unrealized @ Report Date -4.8%
EMR EMERSON ELEC CO 1.0%
Value $15.28M Shares 200,400 Share Price $76.26 * Est. Cost/Share $55.82 Unrealized @ Report Date +19.5%
SYY SYSCO CORP 1.0%
Value $15.25M Shares 178,300 Share Price $85.54 * Est. Cost/Share $57.89 Unrealized @ Report Date +25.0%
DE DEERE & CO 0.9%
Value $14.02M Shares 80,900 Share Price $173.26 * Est. Cost/Share $145.12 Unrealized @ Report Date +10.0%
— Travelers Cos Inc 0.9%
Value $13.59M Shares 99,264 Share Price $136.95 Est. Cost/Share $132.36 Unrealized @ Report Date —
GD GENERAL DYNAMICS CORP 0.8%
Value $12.61M Shares 71,500 Share Price $176.35 * Est. Cost/Share $152.96 Unrealized @ Report Date +0.2%
— RAYTHEON CO 0.7%
Value $11.2M Shares 50,946 Share Price $219.74 Est. Cost/Share $181.33 Unrealized @ Report Date —
GL GLOBE LIFE INC 0.7%
Value $11.02M Shares 104,675 Share Price $105.25 * Est. Cost/Share $86.06 Unrealized @ Report Date +16.2%
ALL ALLSTATE CORP 0.7%
Value $10.91M Shares 97,000 Share Price $112.45 * Est. Cost/Share $82.46 Unrealized @ Report Date +18.0%
AXP AMERICAN EXPRESS CO 0.6%
Value $9.557M Shares 76,773 Share Price $124.48 * Est. Cost/Share $63.64 Unrealized @ Report Date +80.3%
DG DOLLAR GEN CORP NEW 0.6%
Value $9.304M Shares 59,646 Share Price $155.99 * Est. Cost/Share $59.24 Unrealized @ Report Date +142.2%
AAP ADVANCE AUTO PARTS INC 0.6%
Value $9.146M Shares 57,109 Share Price $160.15 * Est. Cost/Share $143.00 Unrealized @ Report Date -1.3%
TSCO TRACTOR SUPPLY CO 0.6%
Value $9.094M Shares 97,321 Share Price $93.44 * Est. Cost/Share $15.58 Unrealized @ Report Date +9.2%
DLB DOLBY LABORATORIES INC 0.6%
Value $8.859M Shares 128,769 Share Price $68.80 * Est. Cost/Share $49.66 Unrealized @ Report Date +26.8%
— LABORATORY CORP AMER HLDGS 0.6%
Value $8.62M Shares 50,953 Share Price $169.18 Est. Cost/Share $172.82 Unrealized @ Report Date —
— CERNER CORP 0.5%
Value $8.324M Shares 113,425 Share Price $73.39 Est. Cost/Share $58.51 Unrealized @ Report Date —
RGA REINSURANCE GRP OF AMERICA I 0.5%
Value $8.198M Shares 50,275 Share Price $163.06 Est. Cost/Share $132.90 Unrealized @ Report Date +22.7%
MUR MURPHY OIL CORP 0.5%
Value $7.096M Shares 264,765 Share Price $26.80 * Est. Cost/Share $20.81 Unrealized @ Report Date +3.9%
CLX CLOROX CO DEL 0.4%
Value $6.759M Shares 44,020 Share Price $153.54 * Est. Cost/Share $124.55 Unrealized @ Report Date +3.0%
RCI ROGERS COMMUNICATIONS INC 0.4%
Value $6.572M Shares 132,300 Share Price $49.67 Est. Cost/Share $50.26 Unrealized @ Report Date -1.2%
— VARIAN MED SYS INC 0.4%
Value $6.395M Shares 45,030 Share Price $142.02 Est. Cost/Share $135.93 Unrealized @ Report Date —
IFF INTERNATIONAL FLAVORS&FRAGRA 0.4%
Value $6.291M Shares 48,763 Share Price $129.01 * Est. Cost/Share $114.24 Unrealized @ Report Date -3.8%
MOS MOSAIC CO NEW 0.4%
Value $5.975M Shares 276,094 Share Price $21.64 * Est. Cost/Share $21.10 Unrealized @ Report Date -8.7%
— Facebook Inc 0.4%
Value $5.894M Shares 28,715 Share Price $205.26 Est. Cost/Share $74.03 Unrealized @ Report Date —
MSM MSC INDL DIRECT INC 0.3%
Value $5.375M Shares 68,502 Share Price $78.46 Est. Cost/Share $81.89 Unrealized @ Report Date -4.2%
WLY WILEY JOHN & SONS INC 0.3%
Value $5.315M Shares 109,535 Share Price $48.52 * Est. Cost/Share $36.34 Unrealized @ Report Date +9.1%
RL RALPH LAUREN CORP 0.3%
Value $3.985M Shares 33,999 Share Price $117.21 * Est. Cost/Share $101.27 Unrealized @ Report Date +3.6%
— Hilton Food Group PLC 0.2%
Value $3.4M Shares 231,658 Share Price $14.68 Est. Cost/Share $12.13 Unrealized @ Report Date —
VSEC VSE CORP 0.2%
Value $3.369M Shares 88,572 Share Price $38.04 * Est. Cost/Share $31.79 Unrealized @ Report Date +14.2%
— Ashmore Group Ltd 0.2%
Value $3.207M Shares 467,362 Share Price $6.86 Est. Cost/Share $6.86 Unrealized @ Report Date —
— APACHE CORP 0.2%
Value $3.186M Shares 124,505 Share Price $25.59 Est. Cost/Share $47.02 Unrealized @ Report Date —
— PATRIOT TRANSN HLDG INC 0.2%
Value $3.007M Shares 154,342 Share Price $19.48 Est. Cost/Share $54.34 Unrealized @ Report Date —
SEB SEABOARD CORP 0.2%
Value $2.988M Shares 703 Share Price $4250.36 Est. Cost/Share $3802.16 Unrealized @ Report Date +10.0%
BLBD BLUE BIRD CORP 0.2%
Value $2.785M Shares 121,508 Share Price $22.92 Est. Cost/Share $16.08 Unrealized @ Report Date +42.5%
HXL HEXCEL CORP NEW 0.2%
Value $2.656M Shares 36,224 Share Price $73.32 Est. Cost/Share $72.88 Unrealized @ Report Date +0.6%
HWDJF Howden Joinery 0.2%
Value $2.624M Shares 294,490 Share Price $8.91 * Est. Cost/Share $6.23 Unrealized @ Report Date +25.0%
GIL GILDAN ACTIVEWEAR INC 0.2%
Value $2.598M Shares 87,966 Share Price $29.53 * Est. Cost/Share $29.90 Unrealized @ Report Date -10.6%
PLSDF Pulse Seismic Inc 0.2%
Value $2.57M Shares 1,717,955 Share Price $1.50 Est. Cost/Share $1.77 Unrealized @ Report Date -15.0%
STRL STERLING CONSTRUCTION CO INC 0.2%
Value $2.385M Shares 169,409 Share Price $14.08 Est. Cost/Share $10.15 Unrealized @ Report Date +38.7%
— Homeserve PLC 0.1%
Value $2.132M Shares 127,337 Share Price $16.74 Est. Cost/Share $8.64 Unrealized @ Report Date —
JEF JEFFERIES FINL GROUP INC 0.1%
Value $2.032M Shares 95,096 Share Price $21.37 * Est. Cost/Share $14.78 Unrealized @ Report Date +14.3%
FTDR FRONTDOOR INC 0.1%
Value $1.864M Shares 39,310 Share Price $47.42 Est. Cost/Share $43.57 Unrealized @ Report Date +8.8%
NRC NATIONAL RESH CORP 0.1%
Value $1.737M Shares 26,345 Share Price $65.93 Est. Cost/Share $38.19 Unrealized @ Report Date +72.7%
— Spdr S P Oil Gas Explor 0.1%
Value $1.192M Shares 50,276 Share Price $23.71 Est. Cost/Share $27.48 Unrealized @ Report Date —
FLR FLUOR CORP NEW 0.1%
Value $1.11M Shares 58,768 Share Price $18.89 Est. Cost/Share $34.32 Unrealized @ Report Date -45.5%
KO COCA COLA CO 0.0%
Value $558K Shares 10,076 Share Price $55.38 * Est. Cost/Share $31.12 Unrealized @ Report Date +48.0%
— Wisdomtree Total Div Fund 0.0%
Value $350K Shares 3,318 Share Price $105.49 Est. Cost/Share $97.28 Unrealized @ Report Date —
FLO FLOWERS FOODS INC 0.0%
Value $302K Shares 13,882 Share Price $21.75 * Est. Cost/Share $14.66 Unrealized @ Report Date +15.7%
OEF ISHARES TR 0.0%
Value $263K Shares 1,822 Share Price $144.35 Est. Cost/Share $120.06 Unrealized @ Report Date +20.0%
— Civeo Corp 0.0%
Value $21,000 Shares 16,000 Share Price $1.31 Est. Cost/Share $2.93 Unrealized @ Report Date —
— Mycelx Technologies Corp 0.0%
Value $8,000 Shares 10,360 Share Price $0.77 Est. Cost/Share $42.75 Unrealized @ Report Date —
— Puresafe Water Systems Inc 0.0%
Value $0 Shares 14,000 Share Price $0.00 Est. Cost/Share $0.07 Unrealized @ Report Date —