Location: Milwaukee, WI
CIK: 0001138486 · Show all filings
Period: Q4 2014 (← Previous) (Next →)
Filing Date: Feb 3, 2015
Total Value: $362M (100.0% shares, 0.0% debt)
| Ticker | Issuer | Shares | Value | % | Share Price | Est. Cost/Share | Unrealized @ Report Date | Class | CUSIP |
|---|---|---|---|---|---|---|---|---|---|
| IVW | iShares S&P 500 Growth Index F | 235,863 | $26.32M | 7.3% | $111.60 * | $21.39 | +30.4% | INX | 464287309 |
| IVE | iShares S&P 500 Value Index Fd | 175,739 | $16.48M | 4.6% | $93.77 | $77.34 | +21.3% | INX | 464287408 |
| IJK | iShares S&P 400 Midcap Growth | 91,445 | $14.6M | 4.0% | $159.67 * | $32.74 | +21.9% | INX | 464287606 |
| IJJ | iShares S&P 400 Midcap Value | 79,674 | $10.19M | 2.8% | $127.83 * | $51.39 | +24.4% | INX | 464287705 |
| AAPL | Apple Computer Inc. | 70,572 | $7.79M | 2.2% | $110.38 * | $17.92 | +36.6% | COM | 037833100 |
| — | J.P. Morgan Chase | 116,019 | $7.26M | 2.0% | $62.58 | $53.16 | — | COM | 46625h100 |
| MSFT | Microsoft Corp. | 150,743 | $7.002M | 1.9% | $46.45 * | $26.70 | +48.3% | COM | 594918104 |
| — | Kinder Morgan, Inc. | 164,495 | $6.96M | 1.9% | $42.31 | $39.71 | — | COM | 49456b101 |
| — | Verizon Communctns | 141,631 | $6.625M | 1.8% | $46.78 | $50.13 | — | COM | 92343v104 |
| TGT | Target Corp. | 86,720 | $6.583M | 1.8% | $75.91 * | $41.90 | +30.9% | COM | 87612E106 |
| IJS | S&P Smallcap 600 Value Index F | 54,727 | $6.455M | 1.8% | $117.95 * | $46.05 | +28.1% | INX | 464287879 |
| IWF | iShares Russell 1000 Growth In | 66,898 | $6.396M | 1.8% | $95.61 * | $18.39 | +30.0% | INX | 464287614 |
| — | AbbVie Inc. | 93,536 | $6.121M | 1.7% | $65.44 | $56.71 | — | COM | 00287y109 |
| JNJ | Johnson & Johnson | 58,432 | $6.11M | 1.7% | $104.57 * | $60.13 | +28.0% | COM | 478160104 |
| PFE | Pfizer, Inc. | 194,766 | $6.067M | 1.7% | $31.15 * | $17.10 | +8.6% | COM | 717081103 |
| IJT | S&P Smallcap 600 Growth Index | 49,136 | $6.014M | 1.7% | $122.39 * | $47.96 | +27.6% | INX | 464287887 |
| — | Johnson Controls | 120,948 | $5.847M | 1.6% | $48.34 | $36.53 | — | COM | 478366107 |
| BA | Boeing Co. | 44,630 | $5.801M | 1.6% | $129.98 * | $97.37 | +16.7% | COM | 097023105 |
| PEP | PepsiCo, Inc. | 60,548 | $5.725M | 1.6% | $94.55 * | $56.07 | +21.2% | COM | 713448108 |
| WFC | Wells Fargo & Co. | 100,549 | $5.512M | 1.5% | $54.82 * | $27.58 | +45.9% | COM | 949746101 |
| VWO | Vanguard FTSE Emerging Markets | 129,803 | $5.195M | 1.4% | $40.02 | $41.98 | -4.7% | INX | 922042858 |
| — | Blackrock Inc. | 14,148 | $5.059M | 1.4% | $357.58 | $264.10 | — | COM | 09247X101 |
| CMI | Cummins Inc. | 35,073 | $5.056M | 1.4% | $144.16 * | $86.12 | +24.1% | COM | 231021106 |
| IP | International Paper | 94,038 | $5.039M | 1.4% | $53.58 * | $26.30 | +21.3% | COM | 460146103 |
| — | Altria Group, Inc. | 101,598 | $5.006M | 1.4% | $49.27 | $35.16 | — | COM | 02209s103 |
| IWD | iShares Russell 1000 Value Ind | 46,853 | $4.891M | 1.4% | $104.39 | $83.71 | +24.7% | INX | 464287598 |
| — | AT&T Corp. | 143,555 | $4.822M | 1.3% | $33.59 | $35.33 | — | COM | 00206r102 |
| — | Comcast Corp. | 79,041 | $4.585M | 1.3% | $58.01 | $53.68 | — | COM | 20030n101 |
| COF | Capital One Fincl Corp | 52,907 | $4.367M | 1.2% | $82.54 * | $53.78 | +25.7% | COM | 14040H105 |
| — | Eaton Corp. Plc | 63,611 | $4.323M | 1.2% | $67.96 | $63.37 | — | COM | g29183103 |
| SLB | Schlumberger Ltd. | 50,273 | $4.294M | 1.2% | $85.41 * | $65.53 | -4.3% | COM | 806857108 |
| PM | Philip Morris Int'l Inc. | 50,340 | $4.1M | 1.1% | $81.45 * | $49.61 | -4.9% | COM | 718172109 |
| BAC | Bank of America | 228,413 | $4.086M | 1.1% | $17.89 * | $12.93 | +9.8% | COM | 060505104 |
| — | ConocoPhillips | 58,436 | $4.036M | 1.1% | $69.07 | $60.59 | — | COM | 20825c104 |
| IWO | iShares Russell 2000 Growth | 27,713 | $3.946M | 1.1% | $142.39 | $109.23 | +30.4% | INX | 464287648 |
| DVN | Devon Energy Corp. | 60,765 | $3.719M | 1.0% | $61.20 * | $41.34 | +0.8% | COM | 25179M103 |
| — | Cardinal Health Inc. | 45,908 | $3.706M | 1.0% | $80.73 | $80.73 | — | COM | 14149y108 |
| CVX | Chevron Corporation | 32,268 | $3.62M | 1.0% | $112.19 * | $71.09 | -1.6% | COM | 166764100 |
| IWS | iShares Russell MidCap Value | 48,834 | $3.602M | 1.0% | $73.76 | $57.95 | +27.3% | INX | 464287473 |
| — | Kraft Foods Group Inc. | 50,577 | $3.169M | 0.9% | $62.66 | $59.47 | — | COM | 50076q106 |
| — | KBW Regional Banking | 77,180 | $3.141M | 0.9% | $40.70 | $34.53 | — | INX | 78464a698 |
| — | StreetTracks SPDR Dividend | 36,447 | $2.872M | 0.8% | $78.80 | $66.30 | — | INX | 78464a763 |
| HON | Honeywell Intl. Inc. | 27,183 | $2.716M | 0.8% | $99.92 * | $66.75 | +7.0% | COM | 438516106 |
| PG | Procter & Gamble | 29,428 | $2.681M | 0.7% | $91.10 * | $55.34 | +21.1% | COM | 742718109 |
| EEM | iShares MSCI Emerging Mkts Ind | 63,308 | $2.487M | 0.7% | $39.28 | $41.51 | -5.3% | INX | 464287234 |
| — | ExxonMobil | 26,895 | $2.486M | 0.7% | $92.43 | $91.08 | — | COM | 30231g102 |
| BP | BP PLC ADR | 62,246 | $2.373M | 0.7% | $38.12 | $46.51 | -18.0% | COM | 055622104 |
| EFA | iShares MSCI EAFE Trust | 37,677 | $2.292M | 0.6% | $60.83 | $61.39 | -0.9% | INX | 464287465 |
| EFG | iShares MSCI EAFE Growth Index | 33,151 | $2.182M | 0.6% | $65.82 | $66.13 | -0.5% | INX | 464288885 |
| IWP | iShares Russell MidCap Growth | 23,375 | $2.179M | 0.6% | $93.22 * | $35.74 | +30.4% | INX | 464287481 |
| — | UBS E-TRACS Wells Fargo Bus De | 94,600 | $2.164M | 0.6% | $22.88 | $25.63 | — | INX | 902641588 |
| UNP | Union Pacific Corp. | 18,008 | $2.145M | 0.6% | $119.11 * | $65.27 | +42.6% | COM | 907818108 |
| HAL | Halliburton Co. | 52,534 | $2.066M | 0.6% | $39.33 * | $44.57 | -28.5% | COM | 406216101 |
| — | ALPS Alerian Infrastructure ML | 110,042 | $1.928M | 0.5% | $17.52 | $17.89 | — | INX | 00162q866 |
| INTC | Intel Corp. | 51,459 | $1.867M | 0.5% | $36.28 * | $17.45 | +59.6% | COM | 458140100 |
| IVV | S&P 500 Index Trust | 9,016 | $1.865M | 0.5% | $206.85 | $172.48 | +19.9% | INX | 464287200 |
| EPD | Enterprise Products Partners L | 49,572 | $1.791M | 0.5% | $36.13 | $50.64 | — | COM | 293792107 |
| — | Merck & Co. | 29,845 | $1.695M | 0.5% | $56.79 | $46.44 | — | COM | 58933y105 |
| ABT | Abbott Laboratories | 37,441 | $1.686M | 0.5% | $45.03 * | $28.88 | +26.5% | COM | 002824100 |
| — | DuPont, E.I. de Nemours | 22,055 | $1.631M | 0.5% | $73.95 | $57.37 | — | COM | 263534109 |
| KMB | Kimberly-Clark Corp. | 14,117 | $1.631M | 0.5% | $115.53 * | $63.37 | +25.6% | COM | 494368103 |
| — | Nuveen S&P 500 Buy-Write Inc F | 131,863 | $1.597M | 0.4% | $12.11 | $12.11 | — | INX | 6706er101 |
| VTI | Vanguard Total Stock Market | 14,893 | $1.579M | 0.4% | $106.02 | $98.57 | +7.5% | INX | 922908769 |
| — | 3M Company | 9,160 | $1.505M | 0.4% | $164.30 | $116.50 | — | COM | 88579y101 |
| SPY | S&P 500 Spiders | 7,201 | $1.48M | 0.4% | $205.53 | $163.93 | +25.4% | INX | 78462F103 |
| — | Duke Energy Corp. | 17,177 | $1.435M | 0.4% | $83.54 | $67.63 | — | COM | 26441c204 |
| EMR | Emerson Electric | 22,891 | $1.413M | 0.4% | $61.73 * | $40.76 | +12.6% | COM | 291011104 |
| IBB | iShares Nasdaq Biotech Index | 4,642 | $1.408M | 0.4% | $303.32 * | $78.79 | +28.3% | INX | 464287556 |
| LMT | Lockheed Martin | 7,242 | $1.395M | 0.4% | $192.63 * | $78.89 | +81.4% | COM | 539830109 |
| — | SPDR S&P Midcap 400 | 4,915 | $1.297M | 0.4% | $263.89 | $212.34 | — | INX | 78467y107 |
| — | General Electric Co. | 49,962 | $1.263M | 0.3% | $25.28 | $23.77 | — | COM | 369604103 |
| MCHP | Microchip Tech Inc. | 27,328 | $1.233M | 0.3% | $45.12 * | $16.28 | +10.7% | COM | 595017104 |
| EFV | iShares MSCI EAFE Value Index | 24,047 | $1.227M | 0.3% | $51.03 | $54.89 | -7.0% | INX | 464288877 |
| ED | Consolidated Edison | 17,328 | $1.144M | 0.3% | $66.02 * | $37.48 | +17.9% | COM | 209115104 |
| BMO | Bank of Montreal | 16,037 | $1.134M | 0.3% | $70.71 * | $36.94 | +22.3% | COM | 063671101 |
| AMGN | Amgen, Inc. | 6,908 | $1.1M | 0.3% | $159.24 * | $84.21 | +37.7% | COM | 031162100 |
| — | Walgreen Boots Alliance, Inc. | 14,424 | $1.099M | 0.3% | $76.19 | $76.19 | — | COM | 931427108 |
| IJH | S&P Midcap 400 Index | 7,291 | $1.056M | 0.3% | $144.84 * | $23.21 | +24.8% | INX | 464287507 |
| VGHAX | Vanguard Health Care Fund Admi | 11,050 | $987K | 0.3% | $89.32 | $89.32 | — | FUND | 921908885 |
| CAT | Caterpillar Inc. | 10,639 | $974K | 0.3% | $91.55 * | $63.42 | +8.9% | COM | 149123101 |
| APD | Air Products & Chem | 6,708 | $967K | 0.3% | $144.16 * | $61.72 | +65.3% | COM | 009158106 |
| SO | Southern Company | 19,681 | $967K | 0.3% | $49.13 * | $26.45 | +16.4% | COM | 842587107 |
| — | Travelers Cos. Inc. | 8,977 | $950K | 0.3% | $105.83 | $80.89 | — | COM | 89417e109 |
| FISV | Fiserv Inc. | 12,900 | $916K | 0.3% | $71.01 * | $24.45 | +45.1% | COM | 337738108 |
| IWM | iShares Russell 2000 Index Fd | 7,590 | $908K | 0.3% | $119.63 | $95.50 | +25.3% | INX | 464287655 |
| CLX | Clorox Co. | 8,557 | $892K | 0.2% | $104.24 * | $61.21 | +24.7% | COM | 189054109 |
| BMY | Bristol-Myers Squibb | 15,055 | $889K | 0.2% | $59.05 * | $28.67 | +42.9% | COM | 110122108 |
| KSS | Kohl's Corp. | 14,254 | $870K | 0.2% | $61.04 | $49.68 | +22.9% | COM | 500255104 |
| IDV | iShares Dow Jones Intl Select | 25,660 | $864K | 0.2% | $33.67 | $34.55 | -2.5% | INX | 464288448 |
| USRT | iShares Real Estate 50 | 16,572 | $783K | 0.2% | $47.25 | $42.92 | +10.1% | INX | 464288521 |
| — | Potash Corp. of Saskatchewan | 22,181 | $783K | 0.2% | $35.30 | $32.69 | — | COM | 73755l107 |
| — | WisdomTree Emerging Mkts Equit | 17,228 | $726K | 0.2% | $42.14 | $51.09 | — | INX | 97717w315 |
| — | NextEra Energy, Inc. | 6,700 | $712K | 0.2% | $106.27 | $81.49 | — | COM | 65339f101 |
| SYY | Sysco Corp. | 17,900 | $710K | 0.2% | $39.66 * | $24.40 | +21.9% | COM | 871829107 |
| BK | Bank of New York Mellon | 16,603 | $674K | 0.2% | $40.60 * | $21.22 | +45.5% | COM | 064058100 |
| — | WisdomTree Europe Hedged Equit | 11,870 | $660K | 0.2% | $55.60 | $58.19 | — | INX | 97717x701 |
| CL | Colgate-Palmolive | 9,520 | $659K | 0.2% | $69.22 * | $44.50 | +20.3% | COM | 194162103 |
| — | SPDR S&P Emerging Mkts Dividen | 19,245 | $656K | 0.2% | $34.09 | $35.75 | — | INX | 78463x533 |
| LLY | Lilly, Eli & Co. | 9,398 | $648K | 0.2% | $68.95 * | $42.21 | +34.1% | COM | 532457108 |
| — | ONEOK Partners LP | 15,930 | $631K | 0.2% | $39.61 | $50.11 | — | COM | 68268n103 |
| SCHF | Schwab International Equity | 20,184 | $584K | 0.2% | $28.93 * | $16.10 | -10.2% | INX | 808524805 |
| — | Vanguard Health Care Index Adm | 9,214 | $578K | 0.2% | $62.73 | $62.73 | — | FUND | 92204a827 |
| SEQUX | Sequoia Fund | 2,377 | $559K | 0.2% | $235.17 | $222.41 | — | FUND | 817418106 |
| PPG | PPG Industries | 2,329 | $538K | 0.1% | $231.00 * | $60.58 | +56.9% | COM | 693506107 |
| IJR | S&P Small Cap 600 | 4,651 | $530K | 0.1% | $113.95 * | $46.06 | +23.8% | INX | 464287804 |
| DIS | Disney, Walt Co. | 5,468 | $515K | 0.1% | $94.18 * | $62.32 | +37.6% | COM | 254687106 |
| ICF | REIT Index Fund | 5,288 | $512K | 0.1% | $96.82 * | $41.06 | +17.9% | INX | 464287564 |
| IHI | iShares DJ US Medical Devices | 4,440 | $502K | 0.1% | $113.06 * | $12.96 | +45.5% | INX | 464288810 |
| — | Cisco Systems | 17,619 | $490K | 0.1% | $27.81 | $24.32 | — | COM | 17275r102 |
| — | GlaxoSmithKline | 10,982 | $469K | 0.1% | $42.71 | $50.12 | — | COM | 37733w105 |
| — | Financial Select SPDR | 18,400 | $455K | 0.1% | $24.73 | $19.47 | — | INX | 81369y605 |
| — | Medtronic Inc. | 6,305 | $455K | 0.1% | $72.16 | $72.16 | — | COM | g5960l103 |
| NOC | Northrop Grumman | 3,040 | $448K | 0.1% | $147.37 * | $62.64 | +96.6% | COM | 666807102 |
| TMO | Thermo Fisher Scientific | 3,500 | $439K | 0.1% | $125.43 * | $80.84 | +49.9% | COM | 883556102 |
| CSX | CSX Corp. | 12,000 | $435K | 0.1% | $36.25 * | $6.66 | +52.7% | COM | 126408103 |
| — | Valero Energy Corp. | 8,500 | $421K | 0.1% | $49.53 | $34.72 | — | COM | 91913y100 |
| SYK | Stryker Corp. | 4,414 | $416K | 0.1% | $94.25 * | $56.92 | +46.0% | COM | 863667101 |
| — | Fidelity Spartan 500 Index Inv | 5,679 | $414K | 0.1% | $72.90 | $57.94 | — | FUND | 315911206 |
| TXN | Texas Instruments | 7,677 | $410K | 0.1% | $53.41 * | $30.07 | +31.5% | COM | 882508104 |
| HD | Home Depot Inc. | 3,854 | $405K | 0.1% | $105.09 * | $56.05 | +44.7% | COM | 437076102 |
| VIMSX | Vanguard Mid-Cap Index Fund | 11,865 | $400K | 0.1% | $33.71 | $26.11 | — | FUND | 922908843 |
| UPS | United Parcel Service | 3,580 | $398K | 0.1% | $111.17 * | $56.37 | +33.0% | COM | 911312106 |
| QCOM | Qualcomm Inc. | 5,323 | $396K | 0.1% | $74.39 * | $45.72 | +18.9% | COM | 747525103 |
| USB | U.S. Bancorp | 8,723 | $392K | 0.1% | $44.94 * | $22.41 | +36.4% | COM | 902973304 |
| EWH | iShares MSCI Hong Kong Index F | 18,100 | $372K | 0.1% | $20.55 | $19.79 | +3.8% | INX | 464286871 |
| — | Energy Transfer Partners LP | 5,365 | $349K | 0.1% | $65.05 | $51.28 | — | COM | 29273r109 |
| WMT | Wal-Mart Stores Inc. | 3,948 | $339K | 0.1% | $85.87 * | $20.04 | +15.8% | COM | 931142103 |
| NKE | NIKE Inc. Cl. B | 3,483 | $335K | 0.1% | $96.18 * | $27.32 | +53.3% | COM | 654106103 |
| — | iShares MSCI Taiwan | 21,900 | $331K | 0.1% | $15.11 | $13.29 | — | INX | 464286731 |
| — | United Technologies | 2,720 | $313K | 0.1% | $115.07 | $106.00 | — | COM | 913017109 |
| GD | General Dynamics Corp. | 2,250 | $310K | 0.1% | $137.78 * | $64.92 | +66.8% | COM | 369550108 |
| — | Bemis Co. | 6,500 | $294K | 0.1% | $45.23 | $39.08 | — | COM | 081437105 |
| — | iShares MSCI Singapore Index F | 22,515 | $294K | 0.1% | $13.06 | $12.82 | — | INX | 464286673 |
| — | Novartis AG ADR | 3,154 | $292K | 0.1% | $92.58 | $70.71 | — | COM | 66987v109 |
| VBINX | Vanguard Balanced Index | 9,712 | $288K | 0.1% | $29.65 | $25.64 | — | FUND | 921931101 |
| NAESX | Vanguard Small Cap Index Fund | 5,101 | $285K | 0.1% | $55.87 | $49.28 | — | FUND | 922908702 |
| — | WisdomTree Japan Hedged Equity | 5,700 | $281K | 0.1% | $49.30 | $46.48 | — | INX | 97717w851 |
| IWN | iShares Russell 2000 Value | 2,730 | $278K | 0.1% | $101.83 | $98.02 | +3.7% | INX | 464287630 |
| VIGRX | Vanguard Growth Index | 5,160 | $277K | 0.1% | $53.68 | $40.84 | — | FUND | 922908504 |
| SHW | Sherwin-Williams Co. | 1,000 | $263K | 0.1% | $263.00 * | $59.87 | +32.1% | COM | 824348106 |
| PRPFX | Permanent Portfolio Fd | 6,052 | $239K | 0.1% | $39.49 | $44.86 | — | FUND | 714199106 |
| — | Oaktree Capital Group, LLC Cl | 4,550 | $236K | 0.1% | $51.87 | $51.89 | — | COM | 674001201 |
| VB | Vanguard Small Cap | 1,987 | $232K | 0.1% | $116.76 | $111.89 | +4.3% | INX | 922908751 |
| DODFX | Dodge & Cox Intl Fund | 5,494 | $231K | 0.1% | $42.05 | $46.18 | — | FUND | 256206103 |
| — | Raytheon Co. | 2,100 | $227K | 0.1% | $108.10 | $101.43 | — | COM | 755111507 |
| IBM | IBM Corp. | 1,411 | $226K | 0.1% | $160.17 * | $112.23 | -13.4% | COM | 459200101 |
| ADP | Automatic Data Proc. | 2,710 | $226K | 0.1% | $83.39 * | $45.09 | +45.6% | COM | 053015103 |
| VNQ | Vanguard REIT | 2,775 | $225K | 0.1% | $81.08 | $78.45 | +3.2% | INX | 922908553 |
| — | MGE Energy Inc. | 4,800 | $219K | 0.1% | $45.63 | $45.63 | — | COM | 55277p104 |
| — | SPDR S&P Intl Dividend | 5,096 | $214K | 0.1% | $41.99 | $44.41 | — | INX | 78463x772 |
| AXP | American Express Co. | 2,290 | $213K | 0.1% | $93.01 * | $69.27 | +14.5% | COM | 025816109 |
| — | Joy Global Inc. | 4,386 | $204K | 0.1% | $46.51 | $48.56 | — | COM | 481165108 |
| — | AmeriGas Partners LP | 4,200 | $201K | 0.1% | $47.86 | $47.86 | — | COM | 030975106 |
| FKINX | Franklin Income Fund Cl A | 26,918 | $65,000 | 0.0% | $2.41 | $2.44 | — | FUND | 353496300 |
| — | Left Behind Games Inc. | 20,000 | $0 | 0.0% | $0.00 | — | — | COM | 52464n109 |