Location: Lakeland, FL
CIK: 0001082509 · Show all filings
Period: Q2 2024 (← Previous) (Next →)
Filing Date: Jul 29, 2024
Total Value: $1.687B (100.0% shares, 0.0% debt)
| Ticker | Issuer | Shares | Value | % | Share Price | Est. Cost/Share | Unrealized @ Report Date | Class | CUSIP |
|---|---|---|---|---|---|---|---|---|---|
| AAPL | APPLE INC | 522,086 | $110M | 6.5% | $210.62 * | $83.65 | +121.3% | COM | 037833100 |
| MSFT | MICROSOFT CORP | 207,885 | $92.91M | 5.5% | $446.95 * | $105.21 | +296.6% | COM | 594918104 |
| GOOG | ALPHABET INC | 478,468 | $87.76M | 5.2% | $183.42 * | $107.28 | +57.4% | CAP STK CL C | 02079K107 |
| JPM | JPMORGAN CHASE & CO. | 380,884 | $77.04M | 4.6% | $202.26 * | $63.64 | +197.3% | COM | 46625H100 |
| BRK/B | BERKSHIRE HATHAWAY INC DEL | 183,742 | $74.75M | 4.4% | $406.80 | $147.62 | +176.8% | CL B NEW | 084670702 |
| WMT | WALMART INC | 1,088,762 | $73.72M | 4.4% | $67.71 * | $48.32 | +28.3% | COM | 931142103 |
| HD | HOME DEPOT INC | 205,370 | $70.7M | 4.2% | $344.24 * | $194.46 | +68.4% | COM | 437076102 |
| UNH | UNITEDHEALTH GROUP INC | 100,348 | $51.1M | 3.0% | $509.26 * | $341.07 | +38.7% | COM | 91324P102 |
| COST | COSTCO WHSL CORP NEW | 58,012 | $49.31M | 2.9% | $849.99 * | $470.46 | +64.5% | COM | 22160K105 |
| IVV | ISHARES TR | 85,810 | $46.96M | 2.8% | $547.23 | $214.66 | — | CORE S&P500 ETF | 464287200 |
| V | VISA INC | 170,870 | $44.85M | 2.7% | $262.47 * | $186.64 | +45.1% | COM CL A | 92826C839 |
| MCD | MCDONALDS CORP | 175,664 | $44.77M | 2.7% | $254.84 | $164.48 | +55.1% | COM | 580135101 |
| PG | PROCTER AND GAMBLE CO | 266,557 | $43.96M | 2.6% | $164.92 * | $80.62 | +95.0% | COM | 742718109 |
| QQQ | INVESCO QQQ TR | 89,884 | $43.06M | 2.6% | $479.11 | $192.89 | — | UNIT SER 1 | 46090E103 |
| MRK | MERCK & CO INC | 335,262 | $41.51M | 2.5% | $123.80 | $43.24 | +181.5% | COM | 58933Y105 |
| CB | CHUBB LIMITED | 159,331 | $40.64M | 2.4% | $255.08 | $216.17 | +16.9% | COM | H1467J104 |
| PEP | PEPSICO INC | 240,953 | $39.74M | 2.4% | $164.93 | $82.84 | +96.0% | COM | 713448108 |
| LMT | LOCKHEED MARTIN CORP | 84,242 | $39.35M | 2.3% | $467.10 * | $349.67 | +26.3% | COM | 539830109 |
| FPEI | FIRST TR EXCH TRADED FD III | 2,117,629 | $38.9M | 2.3% | $18.37 | $17.84 | — | INSTL PFD SECS | 33739P855 |
| SBUX | STARBUCKS CORP | 495,484 | $38.57M | 2.3% | $77.85 | $77.45 | +0.8% | COM | 855244109 |
| JNJ | JOHNSON & JOHNSON | 262,225 | $38.33M | 2.3% | $146.16 * | $96.99 | +45.8% | COM | 478160104 |
| AMGN | AMGEN INC | 113,680 | $35.52M | 2.1% | $312.45 * | $218.29 | +28.0% | COM | 031162100 |
| GD | GENERAL DYNAMICS CORP | 118,662 | $34.43M | 2.0% | $290.14 * | $238.54 | +19.1% | COM | 369550108 |
| APD | AIR PRODS & CHEMS INC | 126,123 | $32.55M | 1.9% | $258.05 * | $233.09 | +4.0% | COM | 009158106 |
| SDVY | FIRST TR EXCHANGE-TRADED FD | 971,517 | $32.43M | 1.9% | $33.38 | $33.38 | — | SMID RISNG ETF | 33741X102 |
| ACN | ACCENTURE PLC IRELAND | 105,744 | $32.08M | 1.9% | $303.41 | $299.43 | -0.0% | SHS CLASS A | G1151C101 |
| UPS | UNITED PARCEL SERVICE INC | 232,414 | $31.81M | 1.9% | $136.85 * | $100.35 | +29.5% | CL B | 911312106 |
| CMCSA | COMCAST CORP NEW | 756,503 | $29.62M | 1.8% | $39.16 * | $40.96 | -9.4% | CL A | 20030N101 |
| QQQM | INVESCO EXCH TRADED FD TR II | 130,456 | $25.71M | 1.5% | $197.11 | $152.33 | — | NASDAQ 100 ETF | 46138G649 |
| ONEQ | FIDELITY COMWLTH TR | 336,278 | $23.52M | 1.4% | $69.93 | $68.17 | — | NASDAQ COMPSIT | 315912808 |
| HSY | HERSHEY CO | 120,344 | $22.12M | 1.3% | $183.83 | $182.27 | +0.9% | COM | 427866108 |
| FQAL | FIDELITY COVINGTON TRUST | 250,029 | $15.33M | 0.9% | $61.32 | $42.20 | — | QLTY FCTOR ETF | 316092790 |
| DGRO | ISHARES TR | 242,171 | $13.95M | 0.8% | $57.61 | $43.49 | — | CORE DIV GRWTH | 46434V621 |
| SPY | SPDR S&P 500 ETF TR | 24,475 | $13.32M | 0.8% | $544.22 | $481.64 | — | TR UNIT | 78462F103 |
| CSCO | CISCO SYS INC | 258,810 | $12.3M | 0.7% | $47.51 * | $30.54 | +48.3% | COM | 17275R102 |
| IJR | ISHARES TR | 90,911 | $9.697M | 0.6% | $106.66 | $86.16 | — | CORE S&P SCP ETF | 464287804 |
| IWB | ISHARES TR | 31,141 | $9.266M | 0.5% | $297.54 | $288.28 | — | RUS 1000 ETF | 464287622 |
| BRK/A | BERKSHIRE HATHAWAY INC DEL | 12 | $7.347M | 0.4% | $612241.00 | $221164.40 | +178.7% | CL A | 084670108 |
| — | DISCOVER FINL SVCS | 51,128 | $6.688M | 0.4% | $130.81 | $43.78 | — | COM | 254709108 |
| NEE | NEXTERA ENERGY INC | 88,030 | $6.233M | 0.4% | $70.81 * | $59.55 | +13.5% | COM | 65339F101 |
| AMZN | AMAZON COM INC | 24,677 | $4.769M | 0.3% | $193.25 * | $120.46 | +52.5% | COM | 023135106 |
| SSO | PROSHARES TR | 57,473 | $4.747M | 0.3% | $82.60 | $70.80 | — | PSHS ULT S&P 500 | 74347R107 |
| IJJ | ISHARES TR | 40,357 | $4.579M | 0.3% | $113.46 | $102.30 | — | S&P MC 400VL ETF | 464287705 |
| LOW | LOWES COS INC | 20,178 | $4.449M | 0.3% | $220.47 | $144.52 | +53.2% | COM | 548661107 |
| ORCL | ORACLE CORP | 31,265 | $4.415M | 0.3% | $141.20 * | $30.77 | +297.5% | COM | 68389X105 |
| SPXL | DIREXION SHS ETF TR | 27,836 | $4.066M | 0.2% | $146.07 | $64.11 | — | DRX S&P500BULL | 25459W862 |
| IWR | ISHARES TR | 48,817 | $3.958M | 0.2% | $81.08 | $81.19 | — | RUS MID CAP ETF | 464287499 |
| IWM | ISHARES TR | 18,929 | $3.841M | 0.2% | $202.89 | $186.46 | — | RUSSELL 2000 ETF | 464287655 |
| XOM | EXXON MOBIL CORP | 31,840 | $3.665M | 0.2% | $115.12 * | $65.65 | +67.7% | COM | 30231G102 |
| MDY | SPDR S&P MIDCAP 400 ETF TR | 6,624 | $3.544M | 0.2% | $535.08 | $540.41 | — | UTSER1 S&PDCRP | 78467Y107 |
| FDHY | FIDELITY COVINGTON TRUST | 60,306 | $2.881M | 0.2% | $47.77 | $48.00 | — | HIGH YILD ETF | 316092618 |
| VXUS | VANGUARD STAR FDS | 41,448 | $2.499M | 0.1% | $60.30 | $60.05 | — | VG TL INTL STK F | 921909768 |
| CVX | CHEVRON CORP NEW | 15,343 | $2.4M | 0.1% | $156.42 * | $84.88 | +74.8% | COM | 166764100 |
| SO | SOUTHERN CO | 28,236 | $2.19M | 0.1% | $77.57 * | $55.01 | +30.5% | COM | 842587107 |
| NVDA | NVIDIA CORPORATION | 16,826 | $2.079M | 0.1% | $123.54 * | $94.75 | +6.6% | COM | 67066G104 |
| PFE | PFIZER INC | 67,081 | $1.877M | 0.1% | $27.98 * | $19.87 | +24.7% | COM | 717081103 |
| GOOGL | ALPHABET INC | 9,830 | $1.79M | 0.1% | $182.14 * | $110.60 | +51.3% | CAP STK CL A | 02079K305 |
| CL | COLGATE PALMOLIVE CO | 18,180 | $1.764M | 0.1% | $97.04 * | $49.82 | +78.8% | COM | 194162103 |
| KO | COCA COLA CO | 24,955 | $1.588M | 0.1% | $63.65 * | $33.54 | +75.6% | COM | 191216100 |
| PNC | PNC FINL SVCS GROUP INC | 9,510 | $1.479M | 0.1% | $155.48 * | $112.33 | +30.5% | COM | 693475105 |
| LLY | ELI LILLY & CO | 1,534 | $1.389M | 0.1% | $905.57 * | $306.33 | +158.2% | COM | 532457108 |
| DFUS | DIMENSIONAL ETF TRUST | 21,610 | $1.272M | 0.1% | $58.85 | $47.13 | — | US EQUITY ETF | 25434V401 |
| VEA | VANGUARD TAX-MANAGED FDS | 23,340 | $1.153M | 0.1% | $49.42 | $49.42 | — | VAN FTSE DEV MKT | 921943858 |
| XLE | SELECT SECTOR SPDR TR | 12,209 | $1.113M | 0.1% | $91.15 | $94.06 | — | ENERGY | 81369Y506 |
| META | META PLATFORMS INC | 2,197 | $1.108M | 0.1% | $504.13 * | $204.40 | +136.5% | CL A | 30303M102 |
| EEM | ISHARES TR | 25,882 | $1.102M | 0.1% | $42.59 | $41.08 | — | MSCI EMG MKT ETF | 464287234 |
| TFC | TRUIST FINL CORP | 26,915 | $1.046M | 0.1% | $38.85 * | $34.59 | +1.0% | COM | 89832Q109 |
| ABT | ABBOTT LABS | 8,488 | $882K | 0.1% | $103.91 | $38.57 | +166.9% | COM | 002824100 |
| MDT | MEDTRONIC PLC | 11,140 | $877K | 0.1% | $78.71 | $85.60 | -8.8% | SHS | G5960L103 |
| VZ | VERIZON COMMUNICATIONS INC | 21,168 | $873K | 0.1% | $41.24 * | $32.96 | +10.6% | COM | 92343V104 |
| VB | VANGUARD INDEX FDS | 3,952 | $862K | 0.1% | $218.04 | $119.08 | — | SMALL CP ETF | 922908751 |
| VTI | VANGUARD INDEX FDS | 3,214 | $860K | 0.1% | $267.51 | $178.50 | — | TOTAL STK MKT | 922908769 |
| KVUE | KENVUE INC | 45,027 | $819K | 0.0% | $18.18 | $20.82 | -12.7% | COM | 49177J102 |
| CATH | GLOBAL X FDS | 12,400 | $811K | 0.0% | $65.40 | $49.57 | — | S&P 500 CATHOLIC | 37954Y889 |
| DFUV | DIMENSIONAL ETF TRUST | 20,574 | $808K | 0.0% | $39.27 | $31.60 | — | US MKTWIDE VALUE | 25434V724 |
| ABBV | ABBVIE INC | 4,457 | $764K | 0.0% | $171.51 * | $96.43 | +62.9% | COM | 00287Y109 |
| VIG | VANGUARD SPECIALIZED FUNDS | 4,042 | $738K | 0.0% | $182.54 | $109.49 | — | DIV APP ETF | 921908844 |
| ADBE | ADOBE INC | 1,268 | $705K | 0.0% | $555.68 * | $421.18 | +15.0% | COM | 00724F101 |
| DFAS | DIMENSIONAL ETF TRUST | 11,288 | $678K | 0.0% | $60.08 | $58.38 | — | US SMALL CAP ETF | 25434V500 |
| AVGO | BROADCOM INC | 415 | $667K | 0.0% | $1606.46 * | $89.62 | +53.6% | COM | 11135F101 |
| RTX | RTX CORPORATION | 6,510 | $654K | 0.0% | $100.39 | $80.09 | +25.0% | COM | 75513E101 |
| FHLC | FIDELITY COVINGTON TRUST | 9,422 | $646K | 0.0% | $68.60 | $34.02 | — | MSCI HLTH CARE I | 316092600 |
| DFAT | DIMENSIONAL ETF TRUST | 12,271 | $636K | 0.0% | $51.87 | $44.79 | — | US TARGETED VLU | 25434V609 |
| MA | MASTERCARD INCORPORATED | 1,363 | $601K | 0.0% | $441.12 * | $182.19 | +147.9% | CL A | 57636Q104 |
| T | AT&T INC | 31,045 | $593K | 0.0% | $19.11 * | $15.07 | +7.3% | COM | 00206R102 |
| GS | GOLDMAN SACHS GROUP INC | 1,233 | $558K | 0.0% | $452.44 * | $372.27 | +13.8% | COM | 38141G104 |
| DUK | DUKE ENERGY CORP NEW | 5,332 | $534K | 0.0% | $100.22 * | $63.81 | +47.7% | COM NEW | 26441C204 |
| IVW | ISHARES TR | 5,731 | $530K | 0.0% | $92.54 | $91.72 | — | S&P 500 GRWT ETF | 464287309 |
| DIS | DISNEY WALT CO | 5,320 | $528K | 0.0% | $99.28 * | $112.68 | -6.4% | COM | 254687106 |
| CW | CURTISS WRIGHT CORP | 1,941 | $526K | 0.0% | $270.95 | $116.81 | +127.9% | COM | 231561101 |
| CAT | CATERPILLAR INC | 1,467 | $489K | 0.0% | $333.17 | $141.98 | +138.6% | COM | 149123101 |
| SCHG | SCHWAB STRATEGIC TR | 4,756 | $480K | 0.0% | $100.84 | $83.84 | — | US LCAP GR ETF | 808524300 |
| USB | US BANCORP DEL | 11,677 | $464K | 0.0% | $39.70 * | $38.64 | -2.3% | COM NEW | 902973304 |
| ISCG | ISHARES TR | 10,109 | $460K | 0.0% | $45.48 | $65.06 | — | MRGSTR SM CP GR | 464288604 |
| MAR | MARRIOTT INTL INC NEW | 1,875 | $453K | 0.0% | $241.77 * | $71.22 | +231.6% | CL A | 571903202 |
| TQQQ | PROSHARES TR | 6,127 | $452K | 0.0% | $73.82 | $28.26 | — | ULTRAPRO QQQ | 74347X831 |
| DVY | ISHARES TR | 3,700 | $448K | 0.0% | $120.98 | $71.35 | — | SELECT DIVID ETF | 464287168 |
| BDX | BECTON DICKINSON & CO | 1,817 | $425K | 0.0% | $233.71 * | $230.65 | -1.2% | COM | 075887109 |
| XLK | SELECT SECTOR SPDR TR | 1,875 | $424K | 0.0% | $226.21 | $153.20 | — | TECHNOLOGY | 81369Y803 |
| FLRN | SPDR SER TR | 13,714 | $423K | 0.0% | $30.85 | $30.83 | — | BLOOMBERG INVT | 78468R200 |
| IVE | ISHARES TR | 2,273 | $414K | 0.0% | $182.01 | $96.03 | — | S&P 500 VAL ETF | 464287408 |
| PM | PHILIP MORRIS INTL INC | 4,082 | $414K | 0.0% | $101.33 * | $64.18 | +42.2% | COM | 718172109 |
| IJS | ISHARES TR | 4,237 | $412K | 0.0% | $97.26 | $97.24 | — | SP SMCP600VL ETF | 464287879 |
| BMY | BRISTOL-MYERS SQUIBB CO | 9,882 | $410K | 0.0% | $41.53 | $47.97 | -14.5% | COM | 110122108 |
| BAC | BANK AMERICA CORP | 10,289 | $409K | 0.0% | $39.77 * | $22.84 | +61.3% | COM | 060505104 |
| DE | DEERE & CO | 1,050 | $392K | 0.0% | $373.74 | $211.87 | +79.6% | COM | 244199105 |
| COF | CAPITAL ONE FINL CORP | 2,757 | $382K | 0.0% | $138.43 | $110.22 | +24.5% | COM | 14040H105 |
| HDV | ISHARES TR | 3,443 | $374K | 0.0% | $108.70 | $74.94 | — | CORE HIGH DV ETF | 46429B663 |
| CVS | CVS HEALTH CORP | 6,337 | $374K | 0.0% | $59.06 | $72.69 | -19.5% | COM | 126650100 |
| IBM | INTERNATIONAL BUSINESS MACHS | 2,126 | $368K | 0.0% | $172.98 * | $118.23 | +40.3% | COM | 459200101 |
| WM | WASTE MGMT INC DEL | 1,723 | $368K | 0.0% | $213.34 * | $191.03 | +6.2% | COM | 94106L109 |
| XLF | SELECT SECTOR SPDR TR | 8,790 | $361K | 0.0% | $41.11 | $30.98 | — | FINANCIAL | 81369Y605 |
| PAYX | PAYCHEX INC | 3,029 | $359K | 0.0% | $118.56 | $36.12 | +222.1% | COM | 704326107 |
| XLP | SELECT SECTOR SPDR TR | 4,667 | $357K | 0.0% | $76.58 | $68.24 | — | SBI CONS STPLS | 81369Y308 |
| HON | HONEYWELL INTL INC | 1,651 | $353K | 0.0% | $213.53 * | $173.31 | +6.0% | COM | 438516106 |
| ODFL | OLD DOMINION FREIGHT LINE IN | 1,980 | $350K | 0.0% | $176.60 * | $155.45 | +20.0% | COM | 679580100 |
| RSP | INVESCO EXCHANGE TRADED FD T | 2,108 | $346K | 0.0% | $164.28 | $169.37 | — | S&P500 EQL WGT | 46137V357 |
| MO | ALTRIA GROUP INC | 7,135 | $325K | 0.0% | $45.55 * | $36.23 | +8.0% | COM | 02209S103 |
| UNP | UNION PAC CORP | 1,395 | $316K | 0.0% | $226.26 | $189.51 | +19.0% | COM | 907818108 |
| MMM | 3M CO | 3,081 | $315K | 0.0% | $102.18 * | $79.29 | +18.9% | COM | 88579Y101 |
| SHY | ISHARES TR | 3,855 | $315K | 0.0% | $81.65 | $82.08 | — | 1 3 YR TREAS BD | 464287457 |
| FXA | INVESCO CURRENCYSHARES AUSTR | 4,500 | $297K | 0.0% | $66.09 | $64.57 | — | AUSTRALIAN DOL | 46090N103 |
| SRE | SEMPRA | 3,900 | $297K | 0.0% | $76.06 * | $50.36 | +39.0% | COM | 816851109 |
| URI | UNITED RENTALS INC | 456 | $295K | 0.0% | $646.73 | $361.03 | +81.5% | COM | 911363109 |
| CWB | SPDR SER TR | 4,034 | $291K | 0.0% | $72.06 | $73.04 | — | BBG CONV SEC ETF | 78464A359 |
| IWP | ISHARES TR | 2,618 | $289K | 0.0% | $110.35 | $83.51 | — | RUS MD CP GR ETF | 464287481 |
| AON | AON PLC | 966 | $284K | 0.0% | $293.57 | $191.78 | +52.5% | SHS CL A | G0403H108 |
| KMB | KIMBERLY-CLARK CORP | 1,994 | $276K | 0.0% | $138.23 * | $111.48 | +12.4% | COM | 494368103 |
| NSC | NORFOLK SOUTHN CORP | 1,283 | $275K | 0.0% | $214.69 * | $226.44 | -1.0% | COM | 655844108 |
| OEF | ISHARES TR | 1,025 | $271K | 0.0% | $264.24 | $187.30 | — | S&P 100 ETF | 464287101 |
| — | PIMCO INCOME STRATEGY FD II | 37,037 | $266K | 0.0% | $7.17 | $7.46 | — | COM | 72201J104 |
| HBAN | HUNTINGTON BANCSHARES INC | 19,283 | $254K | 0.0% | $13.18 * | $12.30 | +2.0% | COM | 446150104 |
| TSLA | TESLA INC | 1,209 | $239K | 0.0% | $197.85 * | $201.47 | -13.3% | COM | 88160R101 |
| FNCL | FIDELITY COVINGTON TRUST | 4,071 | $236K | 0.0% | $57.94 | $47.22 | — | MSCI FINLS IDX | 316092501 |
| VUG | VANGUARD INDEX FDS | 620 | $232K | 0.0% | $373.71 | $313.98 | — | GROWTH ETF | 922908736 |
| CLX | CLOROX CO DEL | 1,693 | $231K | 0.0% | $136.44 * | $115.35 | +13.9% | COM | 189054109 |
| SCHB | SCHWAB STRATEGIC TR | 3,650 | $229K | 0.0% | $62.87 | $49.91 | — | US BRD MKT ETF | 808524102 |
| DFAC | DIMENSIONAL ETF TRUST | 6,959 | $224K | 0.0% | $32.24 | $29.17 | — | US CORE EQUITY 2 | 25434V708 |
| IWF | ISHARES TR | 610 | $222K | 0.0% | $364.66 | $337.19 | — | RUS 1000 GRW ETF | 464287614 |
| IJH | ISHARES TR | 3,559 | $208K | 0.0% | $58.52 | $60.74 | — | CORE S&P MCP ETF | 464287507 |
| FTEC | FIDELITY COVINGTON TRUST | 1,207 | $207K | 0.0% | $171.52 | $171.52 | — | MSCI INFO TECH I | 316092808 |
| AXP | AMERICAN EXPRESS CO | 874 | $202K | 0.0% | $231.48 | $158.44 | +43.5% | COM | 025816109 |
| F | FORD MTR CO DEL | 15,518 | $195K | 0.0% | $12.54 * | $9.27 | +20.0% | COM | 345370860 |
| — | NUVEEN PFD & INCOME OPPORTUN | 15,000 | $112K | 0.0% | $7.47 | $7.28 | — | COM | 67073B106 |