MOGY JOEL R INVESTMENT COUNSEL INC Diversified Active

CIK: 0001126735 · Show all filings

Period: Q4 2025 (← Previous)

Filing Date: Jan 30, 2026

Total Value ($000): $1,843,194 (100.0% shares, 0.0% debt)

Holdings (115)

New Positions (1)

Increased Positions (10)

Decreased Positions (22)

GOOG ALPHABET INC 5.7%
Value ($000) $104,405 (+26.1%) Shares 332,712 (-2.1%) Est. Cost $107.11 Unrealized +167.3%
GOOGL ALPHABET INC 5.2%
Value ($000) $96,255 (+27.4%) Shares 307,523 (-1.1%) Est. Cost $106.60 Unrealized +167.9%
ORCL ORACLE CORP 1.4%
Value ($000) $25,387 (-31.5%) Shares 130,249 (-1.2%) Est. Cost $31.54 Unrealized +654.7%
AAPL APPLE INC 8.9%
Value ($000) $164,080 (+5.5%) Shares 603,545 (-1.2%) Est. Cost $86.10 Unrealized +211.7%
NVDA NVIDIA CORPORATION 13.6%
Value ($000) $251,243 (-2.3%) Shares 1,347,145 (-2.3%) Est. Cost $93.40 Unrealized +99.3%
MRSH MARSH & MCLENNAN COS INC 0.1%
Value ($000) $2,675 (-37.7%) Shares 14,418 (-32.3%) Est. Cost $220.55 Unrealized -15.5%
GWW WW GRAINGER INC 0.4%
Value ($000) $7,482 (-13.3%) Shares 7,415 (-18.1%) Est. Cost $1037.14 Unrealized -6.6%
CSCO CISCO SYS INC 0.6%
Value ($000) $10,891 (+11.2%) Shares 141,383 (-1.2%) Est. Cost $18.93 Unrealized +289.9%
BRO BROWN & BROWN INC 0.1%
Value ($000) $2,495 (-27.5%) Shares 31,306 (-14.7%) Est. Cost $108.60 Unrealized -23.2%
MRK MERCK & CO INC 0.2%
Value ($000) $3,011 (+21.1%) Shares 28,608 (-3.4%) Est. Cost $36.33 Unrealized +156.6%
SPY SPDR S&P 500 ETF TR 0.1%
Value ($000) $1,871 (-12.7%) Shares 2,744 (-14.8%) Est. Cost $405.52 Unrealized
UNP UNION PAC CORP 0.4%
Value ($000) $7,442 (-3.3%) Shares 32,173 (-1.2%) Est. Cost $75.56 Unrealized +200.9%
PLD PROLOGIS INC. 0.2%
Value ($000) $3,001 (+8.7%) Shares 23,504 (-2.5%) Est. Cost $67.94 Unrealized +82.3%
KO COCA COLA CO 0.0%
Value ($000) $888 (-16.8%) Shares 12,700 (-21.1%) Est. Cost $36.64 Unrealized +89.4%
EQIX EQUINIX INC 0.2%
Value ($000) $3,048 (-3.6%) Shares 3,978 (-1.4%) Est. Cost $467.81 Unrealized +67.0%
LMT LOCKHEED MARTIN CORP 0.0%
Value ($000) $469 (-12.2%) Shares 969 (-9.4%) Est. Cost $184.22 Unrealized +158.5%
TROW PRICE T ROWE GROUP INC 0.1%
Value ($000) $1,173 (-2.3%) Shares 11,455 (-2.1%) Est. Cost $48.55 Unrealized +110.5%
FNDF SCHWAB STRATEGIC TR 0.0%
Value ($000) $2 (-94.5%) Shares 34 (-94.8%) Est. Cost $40.02 Unrealized
VUG VANGUARD INDEX FDS 0.1%
Value ($000) $1,725 (-1.1%) Shares 3,535 (-2.8%) Est. Cost $108.12 Unrealized
VTV VANGUARD INDEX FDS 0.0%
Value ($000) $786 (-1.8%) Shares 4,115 (-4.1%) Est. Cost $87.93 Unrealized
VYM VANGUARD WHITEHALL FDS 0.0%
Value ($000) $829 (-1.7%) Shares 5,775 (-3.4%) Est. Cost $76.69 Unrealized
FNDX SCHWAB STRATEGIC TR 0.0%
Value ($000) $54 (-8.3%) Shares 1,969 (-11.3%) Est. Cost $24.54 Unrealized

Unchanged Positions (82)

LLY ELI LILLY & CO 2.3%
Value ($000) $42,506 Shares 39,552 Est. Cost $604.59 Unrealized +58.0%
MSFT MICROSOFT CORP 7.5%
Value ($000) $138,715 Shares 286,827 Est. Cost $55.03 Unrealized +809.7%
ISRG INTUITIVE SURGICAL INC 2.1%
Value ($000) $39,086 Shares 69,012 Est. Cost $282.64 Unrealized +88.4%
META META PLATFORMS INC 3.5%
Value ($000) $63,771 Shares 96,610 Est. Cost $125.83 Unrealized +430.3%
HD HOME DEPOT INC 2.0%
Value ($000) $36,836 Shares 107,049 Est. Cost $113.58 Unrealized +221.0%
COST COSTCO WHSL CORP NEW 4.6%
Value ($000) $85,017 Shares 98,589 Est. Cost $131.02 Unrealized +591.3%
PANW PALO ALTO NETWORKS INC 3.1%
Value ($000) $57,227 Shares 310,679 Est. Cost $133.01 Unrealized +51.7%
CRM SALESFORCE INC 2.8%
Value ($000) $51,882 Shares 195,846 Est. Cost $80.11 Unrealized +209.8%
AMZN AMAZON COM INC 4.4%
Value ($000) $80,492 Shares 348,724 Est. Cost $120.59 Unrealized +89.7%
IDXX IDEXX LABS INC 3.1%
Value ($000) $57,874 Shares 85,545 Est. Cost $222.04 Unrealized +206.7%
V VISA INC 3.5%
Value ($000) $65,130 Shares 185,708 Est. Cost $69.66 Unrealized +388.6%
INTU INTUIT 2.6%
Value ($000) $48,709 Shares 73,531 Est. Cost $124.93 Unrealized +428.8%
BLK BLACKROCK INC 0.9%
Value ($000) $16,437 Shares 15,357 Est. Cost $990.60 Unrealized +10.0%
JNJ JOHNSON & JOHNSON 0.4%
Value ($000) $6,525 Shares 31,530 Est. Cost $76.85 Unrealized +156.3%
ABT ABBOTT LABS 0.5%
Value ($000) $8,355 Shares 66,689 Est. Cost $55.52 Unrealized +129.3%
WMT WALMART INC 0.4%
Value ($000) $7,037 Shares 63,160 Est. Cost $44.67 Unrealized +140.0%
BRK/B BERKSHIRE HATHAWAY INC DEL 3.6%
Value ($000) $66,749 Shares 132,795 Est. Cost $134.73 Unrealized +269.3%
PG PROCTER AND GAMBLE CO 0.3%
Value ($000) $5,460 Shares 38,099 Est. Cost $64.80 Unrealized +127.1%
AMGN AMGEN INC 0.1%
Value ($000) $2,266 Shares 6,923 Est. Cost $132.54 Unrealized +138.4%
MSCI MSCI INC 0.8%
Value ($000) $15,475 Shares 26,973 Est. Cost $525.89 Unrealized +6.5%
XOM EXXON MOBIL CORP 0.2%
Value ($000) $3,600 Shares 29,918 Est. Cost $52.17 Unrealized +121.4%
BIIB BIOGEN INC 0.1%
Value ($000) $1,102 Shares 6,260 Est. Cost $255.19 Unrealized -36.0%
ABBV ABBVIE INC 0.6%
Value ($000) $10,409 Shares 45,554 Est. Cost $36.10 Unrealized +530.3%
WSM WILLIAMS SONOMA INC 0.1%
Value ($000) $1,790 Shares 10,025 Est. Cost $80.95 Unrealized +131.3%
BMY BRISTOL-MYERS SQUIBB CO 0.1%
Value ($000) $1,022 Shares 18,945 Est. Cost $43.41 Unrealized +9.5%
WEC WEC ENERGY GROUP INC 0.1%
Value ($000) $1,657 Shares 15,708 Est. Cost $40.05 Unrealized +175.4%
NEE NEXTERA ENERGY INC 0.1%
Value ($000) $2,390 Shares 29,773 Est. Cost $59.77 Unrealized +38.0%
CAT CATERPILLAR INC 0.0%
Value ($000) $687 Shares 1,200 Est. Cost $228.34 Unrealized +143.3%
MO ALTRIA GROUP INC 0.0%
Value ($000) $747 Shares 12,950 Est. Cost $29.65 Unrealized +100.2%
PEP PEPSICO INC 0.2%
Value ($000) $4,399 Shares 30,651 Est. Cost $85.51 Unrealized +70.6%
FDX FEDEX CORP 0.0%
Value ($000) $491 Shares 1,700 Est. Cost $116.15 Unrealized +125.2%
T AT&T INC 0.0%
Value ($000) $621 Shares 24,981 Est. Cost $14.10 Unrealized +79.3%
IVV ISHARES TR 0.2%
Value ($000) $3,582 Shares 5,229 Est. Cost $321.43 Unrealized
MDLZ MONDELEZ INTL INC 0.0%
Value ($000) $441 Shares 8,190 Est. Cost $36.54 Unrealized +56.1%
SBUX STARBUCKS CORP 0.3%
Value ($000) $5,260 Shares 62,461 Est. Cost $46.25 Unrealized +81.8%
MA MASTERCARD INCORPORATED 1.2%
Value ($000) $22,660 Shares 39,694 Est. Cost $125.57 Unrealized +345.1%
URI UNITED RENTALS INC 0.0%
Value ($000) $221 Shares 272 Est. Cost $665.35 Unrealized +30.3%
DIS DISNEY WALT CO 0.2%
Value ($000) $2,816 Shares 24,750 Est. Cost $93.87 Unrealized +16.7%
IBM INTERNATIONAL BUSINESS MACHS 0.0%
Value ($000) $711 Shares 2,400 Est. Cost $87.95 Unrealized +239.7%
SCHW SCHWAB CHARLES CORP 0.0%
Value ($000) $689 Shares 6,897 Est. Cost $45.66 Unrealized +107.5%
SO SOUTHERN CO 0.0%
Value ($000) $343 Shares 3,933 Est. Cost $31.62 Unrealized +187.4%
VTI VANGUARD INDEX FDS 0.1%
Value ($000) $1,535 Shares 4,579 Est. Cost $166.12 Unrealized
VOO VANGUARD INDEX FDS 0.1%
Value ($000) $1,123 Shares 1,790 Est. Cost $426.74 Unrealized
JPM JPMORGAN CHASE & CO. 0.1%
Value ($000) $1,004 Shares 3,115 Est. Cost $83.96 Unrealized +268.7%
VZ VERIZON COMMUNICATIONS INC 0.0%
Value ($000) $322 Shares 7,903 Est. Cost $30.17 Unrealized +34.2%
IBB ISHARES TR 0.0%
Value ($000) $165 Shares 975 Est. Cost $129.16 Unrealized
PM PHILIP MORRIS INTL INC 0.1%
Value ($000) $1,921 Shares 11,975 Est. Cost $55.72 Unrealized +175.6%
HON HONEYWELL INTL INC 0.0%
Value ($000) $254 Shares 1,300 Est. Cost $174.79 Unrealized +11.6%
IJH ISHARES TR 0.1%
Value ($000) $1,138 Shares 17,235 Est. Cost $86.63 Unrealized
CVX CHEVRON CORP NEW 0.0%
Value ($000) $868 Shares 5,693 Est. Cost $58.80 Unrealized +157.5%
VO VANGUARD INDEX FDS 0.1%
Value ($000) $1,249 Shares 4,305 Est. Cost $127.09 Unrealized
PFE PFIZER INC 0.0%
Value ($000) $589 Shares 23,636 Est. Cost $18.55 Unrealized +34.9%
CSX CSX CORP 0.0%
Value ($000) $653 Shares 18,000 Est. Cost $22.97 Unrealized +55.5%
ESGD ISHARES TR 0.0%
Value ($000) $592 Shares 6,230 Est. Cost $81.69 Unrealized
MCD MCDONALDS CORP 0.1%
Value ($000) $1,740 Shares 5,693 Est. Cost $107.34 Unrealized +184.2%
SCHB SCHWAB STRATEGIC TR 0.0%
Value ($000) $430 Shares 16,398 Est. Cost $23.83 Unrealized
DFAC DIMENSIONAL ETF TRUST 0.0%
Value ($000) $292 Shares 7,380 Est. Cost $25.48 Unrealized
SPG SIMON PPTY GROUP INC NEW 0.0%
Value ($000) $523 Shares 2,825 Est. Cost $112.19 Unrealized +60.4%
YUM YUM BRANDS INC 0.1%
Value ($000) $1,464 Shares 9,680 Est. Cost $43.31 Unrealized +240.9%
PPG PPG INDS INC 0.0%
Value ($000) $236 Shares 2,300 Est. Cost $81.41 Unrealized +23.0%
BRK/A BERKSHIRE HATHAWAY INC DEL 0.4%
Value ($000) $6,793 Shares 9 Est. Cost $256743.33 Unrealized +190.7%
ESGE ISHARES INC 0.0%
Value ($000) $267 Shares 6,037 Est. Cost $34.95 Unrealized
PRTA PROTHENA CORP PLC 0.0%
Value ($000) $198 Shares 20,750 Est. Cost $7.50 Unrealized +35.6%
XVV ISHARES TR 0.0%
Value ($000) $177 Shares 3,350 Est. Cost $40.38 Unrealized
TSLA TESLA INC 0.0%
Value ($000) $349 Shares 775 Est. Cost $232.73 Unrealized +90.5%
IWM ISHARES TR 0.0%
Value ($000) $210 Shares 855 Est. Cost $192.74 Unrealized
VV VANGUARD INDEX FDS 0.0%
Value ($000) $157 Shares 500 Est. Cost $186.81 Unrealized
SCHF SCHWAB STRATEGIC TR 0.0%
Value ($000) $89 Shares 3,691 Est. Cost $22.10 Unrealized
XJH ISHARES TR 0.0%
Value ($000) $134 Shares 3,000 Est. Cost $40.78 Unrealized
RSP INVESCO EXCHANGE TRADED FD T 0.0%
Value ($000) $238 Shares 1,240 Est. Cost $169.37 Unrealized
SCHA SCHWAB STRATEGIC TR 0.0%
Value ($000) $89 Shares 3,131 Est. Cost $25.30 Unrealized
VB VANGUARD INDEX FDS 0.0%
Value ($000) $103 Shares 400 Est. Cost $209.35 Unrealized
SCHG SCHWAB STRATEGIC TR 0.0%
Value ($000) $60 Shares 1,847 Est. Cost $29.21 Unrealized
BIV VANGUARD BD INDEX FDS 0.0%
Value ($000) $459 Shares 5,900 Est. Cost $76.74 Unrealized
VBR VANGUARD INDEX FDS 0.0%
Value ($000) $85 Shares 400 Est. Cost $158.76 Unrealized
IUSV ISHARES TR 0.0%
Value ($000) $38 Shares 375 Est. Cost $92.02 Unrealized
IJR ISHARES TR 0.0%
Value ($000) $77 Shares 638 Est. Cost $85.07 Unrealized
IUSG ISHARES TR 0.0%
Value ($000) $42 Shares 250 Est. Cost $134.04 Unrealized
SCHX SCHWAB STRATEGIC TR 0.0%
Value ($000) $39 Shares 1,444 Est. Cost $24.44 Unrealized
DMXF ISHARES TR 0.0%
Value ($000) $95 Shares 1,265 Est. Cost $68.04 Unrealized
SCHD SCHWAB STRATEGIC TR 0.0%
Value ($000) $82 Shares 3,000 Est. Cost $26.50 Unrealized
FNDE SCHWAB STRATEGIC TR 0.0%
Value ($000) $2 Shares 47 Est. Cost $33.01 Unrealized