Willis Investment Counsel Diversified Active

Location: Gainesville, GA

CIK: 0001310929 · Show all filings

Period: Q3 2015 (← Previous) (Next →)

Filing Date: Nov 10, 2015

Total Value: $1.023B (100.0% shares, 0.0% debt)

Holdings (131)

MSFT Microsoft Corp 2.4%
Value $24.92M Shares 563,052 Share Price $44.26 * Est. Cost/Share $30.86 Unrealized @ Report Date +24.8%
JNJ Johnson And Johnson 2.4%
Value $24.45M Shares 261,883 Share Price $93.35 * Est. Cost/Share $62.17 Unrealized @ Report Date +13.0%
CSCO Cisco Systems Inc 2.2%
Value $22.93M Shares 873,537 Share Price $26.25 * Est. Cost/Share $15.94 Unrealized @ Report Date +19.4%
AFL Aflac Inc 2.1%
Value $21.67M Shares 372,765 Share Price $58.13 * Est. Cost/Share $20.83 Unrealized @ Report Date +9.6%
PFE Pfizer Inc 2.0%
Value $20.72M Shares 659,623 Share Price $31.41 * Est. Cost/Share $17.19 Unrealized @ Report Date +11.7%
INTC Intel Corp 2.0%
Value $20.37M Shares 675,770 Share Price $30.14 * Est. Cost/Share $21.44 Unrealized @ Report Date +10.3%
— BB&T Corporation 1.9%
Value $19.61M Shares 550,830 Share Price $35.60 Est. Cost/Share $35.43 Unrealized @ Report Date —
KSS Kohls Corp 1.7%
Value $17.41M Shares 375,890 Share Price $46.31 Est. Cost/Share $50.37 Unrealized @ Report Date -8.1%
WM Waste Management Inc New 1.7%
Value $17.09M Shares 343,195 Share Price $49.81 * Est. Cost/Share $31.54 Unrealized @ Report Date +30.2%
XOM Exxon Mobil Corp 1.7%
Value $16.94M Shares 227,870 Share Price $74.35 * Est. Cost/Share $56.94 Unrealized @ Report Date -16.5%
LLY Eli Lilly & Co 1.6%
Value $16.85M Shares 201,300 Share Price $83.69 * Est. Cost/Share $41.71 Unrealized @ Report Date +67.9%
GPC Genuine Parts Co 1.5%
Value $15.63M Shares 188,600 Share Price $82.89 * Est. Cost/Share $66.16 Unrealized @ Report Date -6.7%
MCD Mcdonalds Corp Com 1.5%
Value $15.27M Shares 154,983 Share Price $98.53 * Est. Cost/Share $72.10 Unrealized @ Report Date +6.3%
TGT Target Corp Com 1.5%
Value $14.91M Shares 189,500 Share Price $78.66 * Est. Cost/Share $48.07 Unrealized @ Report Date +20.7%
— Glaxosmithkline PLC 1.4%
Value $14.55M Shares 378,300 Share Price $38.45 Est. Cost/Share $47.89 Unrealized @ Report Date —
— Maxim Integrated Prods 1.4%
Value $14.24M Shares 426,300 Share Price $33.40 Est. Cost/Share $28.05 Unrealized @ Report Date —
MRK Merck & Company, Inc 1.4%
Value $14.03M Shares 284,100 Share Price $49.39 * Est. Cost/Share $30.59 Unrealized @ Report Date +12.1%
OXY Occidental Petroleum Corp 1.4%
Value $13.95M Shares 210,920 Share Price $66.15 * Est. Cost/Share $54.86 Unrealized @ Report Date -10.8%
WFC Wells Fargo & Co New Del 1.4%
Value $13.84M Shares 269,495 Share Price $51.35 * Est. Cost/Share $33.27 Unrealized @ Report Date +15.6%
PAYX Paychex Inc 1.3%
Value $13.67M Shares 287,050 Share Price $47.63 * Est. Cost/Share $29.98 Unrealized @ Report Date +16.5%
T AT&T Corp 1.3%
Value $13.22M Shares 405,800 Share Price $32.58 * Est. Cost/Share $11.50 Unrealized @ Report Date +3.0%
JPM JP Morgan Chase & Co 1.3%
Value $13.04M Shares 213,900 Share Price $60.97 * Est. Cost/Share $39.92 Unrealized @ Report Date +15.7%
PEP Pepsico Inc 1.3%
Value $12.96M Shares 137,425 Share Price $94.30 * Est. Cost/Share $65.12 Unrealized @ Report Date +6.4%
VZ Verizon Communications Com 1.3%
Value $12.87M Shares 295,800 Share Price $43.51 * Est. Cost/Share $26.74 Unrealized @ Report Date -4.7%
DRI Darden Restaurants Inc 1.3%
Value $12.86M Shares 187,550 Share Price $68.54 * Est. Cost/Share $36.59 Unrealized @ Report Date +24.6%
AEP American Electric Power Co 1.3%
Value $12.8M Shares 225,100 Share Price $56.86 * Est. Cost/Share $30.74 Unrealized @ Report Date +28.6%
CAT Caterpillar Inc Del 1.2%
Value $12M Shares 183,625 Share Price $65.36 * Est. Cost/Share $65.11 Unrealized @ Report Date -22.3%
— General Electric 1.1%
Value $11.71M Shares 464,500 Share Price $25.22 Est. Cost/Share $24.74 Unrealized @ Report Date —
— Kellogg 1.1%
Value $11.61M Shares 174,500 Share Price $66.55 * Est. Cost/Share $39.63 Unrealized @ Report Date +10.0%
— Royal Dutch Shell 1.1%
Value $11.55M Shares 243,815 Share Price $47.39 Est. Cost/Share $63.59 Unrealized @ Report Date —
USB Us Bancorp (new) 1.1%
Value $11.49M Shares 280,200 Share Price $41.01 * Est. Cost/Share $29.73 Unrealized @ Report Date -4.5%
— CA INC 1.1%
Value $11.38M Shares 417,000 Share Price $27.30 Est. Cost/Share $28.50 Unrealized @ Report Date —
SYY Sysco Corporation 1.1%
Value $11.32M Shares 290,400 Share Price $38.97 * Est. Cost/Share $25.04 Unrealized @ Report Date +19.5%
UPS United Parcel Service 1.1%
Value $11.25M Shares 114,000 Share Price $98.69 * Est. Cost/Share $63.14 Unrealized @ Report Date +7.7%
KO Coca Cola Company 1.1%
Value $10.99M Shares 274,000 Share Price $40.12 * Est. Cost/Share $27.99 Unrealized @ Report Date +3.9%
PM Philip Morris Intl Inc 1.1%
Value $10.86M Shares 136,900 Share Price $79.33 * Est. Cost/Share $48.06 Unrealized @ Report Date -0.7%
KMB Kimberly Clark Corp 1.0%
Value $10.72M Shares 98,300 Share Price $109.04 * Est. Cost/Share $63.35 Unrealized @ Report Date +21.6%
— E.I. du Pont de Nemours and Company 1.0%
Value $10.6M Shares 219,900 Share Price $48.20 Est. Cost/Share $52.36 Unrealized @ Report Date —
PPL PPL Corp 1.0%
Value $10.29M Shares 312,800 Share Price $32.89 * Est. Cost/Share $16.47 Unrealized @ Report Date +26.7%
— Ace Limited 1.0%
Value $10.13M Shares 98,000 Share Price $103.40 Est. Cost/Share $100.54 Unrealized @ Report Date —
WMT Wal-Mart Stores Inc 1.0%
Value $10.11M Shares 155,900 Share Price $64.84 * Est. Cost/Share $20.23 Unrealized @ Report Date -11.7%
IBM Intl Business Machines Corp Ibm 0.9%
Value $9.641M Shares 66,500 Share Price $144.98 * Est. Cost/Share $98.14 Unrealized @ Report Date -8.5%
BP Bp Plc Spon Adr 0.9%
Value $9.247M Shares 302,580 Share Price $30.56 Est. Cost/Share $42.18 Unrealized @ Report Date -27.6%
HAS Hasbro Inc 0.9%
Value $9.183M Shares 127,300 Share Price $72.14 * Est. Cost/Share $48.95 Unrealized @ Report Date +4.9%
VOD Vodafone Group 0.9%
Value $8.811M Shares 277,600 Share Price $31.74 Est. Cost/Share $33.90 Unrealized @ Report Date -6.4%
TXN Texas Instruments Inc 0.8%
Value $8.666M Shares 175,000 Share Price $49.52 * Est. Cost/Share $30.74 Unrealized @ Report Date +21.4%
TRV Travelers Cos Inc 0.8%
Value $8.44M Shares 84,800 Share Price $99.53 * Est. Cost/Share $75.76 Unrealized @ Report Date +5.0%
DOX Amdocs Ltd 0.8%
Value $8.319M Shares 146,262 Share Price $56.88 * Est. Cost/Share $30.63 Unrealized @ Report Date +53.6%
CVX Chevron Corp 0.8%
Value $8.156M Shares 103,400 Share Price $78.88 * Est. Cost/Share $71.16 Unrealized @ Report Date -28.6%
AAP Advance Auto Parts 0.8%
Value $8.051M Shares 42,480 Share Price $189.52 * Est. Cost/Share $130.20 Unrealized @ Report Date +27.4%
— Torchmark Corp 0.8%
Value $7.992M Shares 141,707 Share Price $56.40 Est. Cost/Share $60.28 Unrealized @ Report Date —
— CHUBB CORP 0.8%
Value $7.961M Shares 64,905 Share Price $122.66 Est. Cost/Share $98.90 Unrealized @ Report Date —
IFF International Flavors & Fragrances 0.8%
Value $7.926M Shares 76,755 Share Price $103.26 * Est. Cost/Share $62.27 Unrealized @ Report Date +29.4%
SO Southern Company 0.8%
Value $7.903M Shares 176,800 Share Price $44.70 * Est. Cost/Share $26.67 Unrealized @ Report Date +8.8%
— Harris Corporation 0.8%
Value $7.739M Shares 105,800 Share Price $73.15 Est. Cost/Share $71.78 Unrealized @ Report Date —
— Raytheon Co 0.8%
Value $7.703M Shares 70,500 Share Price $109.26 Est. Cost/Share $106.74 Unrealized @ Report Date —
— Linear Technology Corp 0.7%
Value $7.598M Shares 188,300 Share Price $40.35 Est. Cost/Share $45.47 Unrealized @ Report Date —
GIS General Mills Inc 0.7%
Value $7.505M Shares 133,700 Share Price $56.13 * Est. Cost/Share $34.49 Unrealized @ Report Date +13.6%
NUE Nucor Corporation 0.7%
Value $7.502M Shares 199,800 Share Price $37.55 * Est. Cost/Share $37.44 Unrealized @ Report Date -20.8%
ROST Ross Stores Inc 0.7%
Value $7.477M Shares 154,270 Share Price $48.47 * Est. Cost/Share $38.09 Unrealized @ Report Date +15.1%
LMT Lockheed Martin Corp 0.7%
Value $7.463M Shares 36,000 Share Price $207.31 * Est. Cost/Share $147.89 Unrealized @ Report Date +6.5%
ETN Eaton Corp 0.7%
Value $7.09M Shares 138,200 Share Price $51.30 * Est. Cost/Share $53.74 Unrealized @ Report Date -24.6%
FITB Fifth Third Bancorp 0.7%
Value $7.064M Shares 373,570 Share Price $18.91 * Est. Cost/Share $13.62 Unrealized @ Report Date -2.7%
DUK Duke Energy Corp New 0.7%
Value $7.038M Shares 97,833 Share Price $71.94 * Est. Cost/Share $42.24 Unrealized @ Report Date +11.5%
MET Metlife Inc 0.7%
Value $7.03M Shares 149,100 Share Price $47.15 * Est. Cost/Share $33.07 Unrealized @ Report Date -10.3%
DLB Dolby Laboratories Inc CL A 0.7%
Value $7.009M Shares 214,995 Share Price $32.60 * Est. Cost/Share $30.12 Unrealized @ Report Date -5.7%
DG Dollar General Corp 0.7%
Value $6.986M Shares 96,435 Share Price $72.44 * Est. Cost/Share $53.05 Unrealized @ Report Date +19.8%
PG Procter & Gamble Co 0.7%
Value $6.985M Shares 97,100 Share Price $71.94 * Est. Cost/Share $63.45 Unrealized @ Report Date -14.7%
RGA Reinsurance Group of America 0.7%
Value $6.906M Shares 76,230 Share Price $90.59 Est. Cost/Share $75.04 Unrealized @ Report Date +20.7%
MUSA Murphy USA Inc 0.7%
Value $6.802M Shares 123,788 Share Price $54.95 * Est. Cost/Share $42.98 Unrealized @ Report Date +24.3%
— Price T Rowe Group Inc 0.7%
Value $6.686M Shares 96,200 Share Price $69.50 Est. Cost/Share $71.75 Unrealized @ Report Date —
WLY John Wiley & Sons Inc Class A 0.7%
Value $6.678M Shares 133,475 Share Price $50.03 * Est. Cost/Share $29.02 Unrealized @ Report Date +25.9%
CPB Campbell Soup Co 0.6%
Value $6.492M Shares 128,100 Share Price $50.68 * Est. Cost/Share $31.53 Unrealized @ Report Date +16.3%
— Total SA 0.6%
Value $6.481M Shares 144,950 Share Price $44.71 Est. Cost/Share $49.75 Unrealized @ Report Date —
ADP Automatic Data Proc 0.6%
Value $6.429M Shares 80,000 Share Price $80.36 * Est. Cost/Share $63.72 Unrealized @ Report Date +1.1%
BHP BHP Billiton Ltd 0.6%
Value $6.416M Shares 202,925 Share Price $31.62 Est. Cost/Share $57.29 Unrealized @ Report Date -44.8%
CBRL Cracker Barrel 0.6%
Value $6.392M Shares 43,400 Share Price $147.28 * Est. Cost/Share $74.81 Unrealized @ Report Date +26.1%
MDT Medtronic PLC SHS 0.6%
Value $6.205M Shares 92,694 Share Price $66.94 * Est. Cost/Share $58.01 Unrealized @ Report Date -10.3%
RY Royal Bank of Canada 0.6%
Value $6.138M Shares 111,100 Share Price $55.25 Est. Cost/Share $64.74 Unrealized @ Report Date -14.7%
MAT Mattel, Inc. 0.6%
Value $6.084M Shares 288,900 Share Price $21.06 Est. Cost/Share $42.11 Unrealized @ Report Date -50.0%
ABBNY ABB LTD 0.6%
Value $5.978M Shares 338,300 Share Price $17.67 * Est. Cost/Share $21.79 Unrealized @ Report Date -22.2%
QCOM Qualcom Inc 0.6%
Value $5.669M Shares 105,500 Share Price $53.73 * Est. Cost/Share $49.92 Unrealized @ Report Date -19.6%
MOS Mosaic Company 0.5%
Value $5.594M Shares 179,825 Share Price $31.11 * Est. Cost/Share $42.94 Unrealized @ Report Date -40.8%
RCI Rogers Communications 0.5%
Value $5.562M Shares 161,300 Share Price $34.48 Est. Cost/Share $41.22 Unrealized @ Report Date -16.3%
— Varian Medical Sys Inc 0.5%
Value $5.515M Shares 74,750 Share Price $73.78 Est. Cost/Share $85.53 Unrealized @ Report Date —
— Staples Inc 0.5%
Value $5.473M Shares 466,600 Share Price $11.73 Est. Cost/Share $15.67 Unrealized @ Report Date —
UVV Universal Corp Va 0.5%
Value $5.458M Shares 110,110 Share Price $49.57 Est. Cost/Share $44.45 Unrealized @ Report Date +11.5%
MSM MSC Industrial Direct Co 0.5%
Value $5.434M Shares 89,045 Share Price $61.03 Est. Cost/Share $80.58 Unrealized @ Report Date -24.3%
— Spectra Energy Corp 0.5%
Value $5.409M Shares 205,900 Share Price $26.27 Est. Cost/Share $36.13 Unrealized @ Report Date —
EMR Emerson Elec Co 0.5%
Value $5.375M Shares 121,700 Share Price $44.17 * Est. Cost/Share $47.74 Unrealized @ Report Date -29.4%
FAST Fastenal Co 0.4%
Value $4.375M Shares 119,500 Share Price $36.61 * Est. Cost/Share $7.73 Unrealized @ Report Date -9.9%
BA Boeing Company 0.4%
Value $4.203M Shares 32,100 Share Price $130.93 * Est. Cost/Share $119.64 Unrealized @ Report Date -2.4%
MUR Murphy Oil Corp 0.4%
Value $4.117M Shares 170,140 Share Price $24.20 * Est. Cost/Share $33.20 Unrealized @ Report Date -50.7%
NSC Norfolk Southern Corp 0.4%
Value $3.812M Shares 49,900 Share Price $76.39 * Est. Cost/Share $65.12 Unrealized @ Report Date -5.7%
COP Conocophillips 0.4%
Value $3.602M Shares 75,100 Share Price $47.96 * Est. Cost/Share $41.51 Unrealized @ Report Date -16.1%
CLX Clorox Co Del Com 0.3%
Value $3.512M Shares 30,400 Share Price $115.53 * Est. Cost/Share $83.86 Unrealized @ Report Date +3.0%
— Agrium Inc 0.3%
Value $3.508M Shares 39,200 Share Price $89.49 Est. Cost/Share $98.43 Unrealized @ Report Date —
MMM 3m Company 0.3%
Value $3.218M Shares 22,700 Share Price $141.76 * Est. Cost/Share $90.54 Unrealized @ Report Date -6.5%
— Ensco PLC SHS CL A 0.3%
Value $3.213M Shares 228,210 Share Price $14.08 Est. Cost/Share $48.09 Unrealized @ Report Date —
FE First Energy Corp 0.3%
Value $3.197M Shares 102,100 Share Price $31.31 * Est. Cost/Share $24.49 Unrealized @ Report Date -16.8%
KHC Kraft Heinz Company 0.3%
Value $2.88M Shares 40,800 Share Price $70.59 * Est. Cost/Share $47.82 Unrealized @ Report Date -6.4%
DE Deere Co 0.3%
Value $2.679M Shares 36,200 Share Price $74.01 * Est. Cost/Share $70.66 Unrealized @ Report Date -12.0%
— Apache Corp 0.2%
Value $2.401M Shares 61,325 Share Price $39.15 Est. Cost/Share $72.70 Unrealized @ Report Date —
RL Ralph Lauren Corp 0.2%
Value $2.36M Shares 19,970 Share Price $118.18 * Est. Cost/Share $96.33 Unrealized @ Report Date -0.1%
AXP American Express 0.2%
Value $2.314M Shares 31,215 Share Price $74.13 * Est. Cost/Share $67.90 Unrealized @ Report Date -6.0%
DGX Quest Diagnostics, Inc. 0.2%
Value $1.93M Shares 31,400 Share Price $61.46 * Est. Cost/Share $56.82 Unrealized @ Report Date -12.0%
— Noble Corp PLC 0.2%
Value $1.838M Shares 168,470 Share Price $10.91 Est. Cost/Share $33.60 Unrealized @ Report Date —
— Creston PLC 0.2%
Value $1.62M Shares 668,455 Share Price $2.42 Est. Cost/Share $1.97 Unrealized @ Report Date —
DIT Amcon Distributing Co 0.2%
Value $1.611M Shares 20,138 Share Price $80.00 * Est. Cost/Share $64.27 Unrealized @ Report Date +6.6%
PKX Posco 0.2%
Value $1.604M Shares 45,800 Share Price $35.02 Est. Cost/Share $73.10 Unrealized @ Report Date -52.1%
— Nicholas Financial Inc 0.2%
Value $1.599M Shares 123,185 Share Price $12.98 Est. Cost/Share $12.70 Unrealized @ Report Date —
VSEC VSE Corp 0.1%
Value $1.506M Shares 37,578 Share Price $40.08 * Est. Cost/Share $25.27 Unrealized @ Report Date -26.8%
ACN Accenture PLC 0.1%
Value $1.503M Shares 15,300 Share Price $98.24 * Est. Cost/Share $68.94 Unrealized @ Report Date +20.4%
— Span-America Medical Systems Inc. 0.1%
Value $1.494M Shares 86,597 Share Price $17.25 Est. Cost/Share $20.17 Unrealized @ Report Date —
— Leucadia National Corp 0.1%
Value $1.468M Shares 72,465 Share Price $20.26 Est. Cost/Share $25.09 Unrealized @ Report Date —
— Countrywide PLC 0.1%
Value $1.432M Shares 188,265 Share Price $7.61 Est. Cost/Share $7.34 Unrealized @ Report Date —
— Axia NetMedia Corp 0.1%
Value $1.382M Shares 636,750 Share Price $2.17 Est. Cost/Share $1.64 Unrealized @ Report Date —
— HomeServe 0.1%
Value $1.378M Shares 224,135 Share Price $6.15 Est. Cost/Share $6.15 Unrealized @ Report Date —
PLSDF Pulse Seismic Inc 0.1%
Value $1.364M Shares 785,175 Share Price $1.74 Est. Cost/Share $3.01 Unrealized @ Report Date -41.8%
STRL Sterling Construction Co Inc 0.1%
Value $1.36M Shares 330,876 Share Price $4.11 Est. Cost/Share $7.36 Unrealized @ Report Date -44.2%
AJMPF Ashmore Group PLC 0.1%
Value $1.315M Shares 352,285 Share Price $3.73 * Est. Cost/Share $2.81 Unrealized @ Report Date -17.2%
BLBD Blue Bird Corporation 0.1%
Value $1.228M Shares 123,245 Share Price $9.96 Est. Cost/Share $10.16 Unrealized @ Report Date -2.0%
— Echelon Financial Holdings Inc 0.1%
Value $1.192M Shares 114,850 Share Price $10.38 Est. Cost/Share $11.91 Unrealized @ Report Date —
CNRD Conrad Industries Inc 0.1%
Value $1.186M Shares 53,316 Share Price $22.24 * Est. Cost/Share $30.17 Unrealized @ Report Date -28.5%
META Facebook Inc 0.1%
Value $1.079M Shares 12,000 Share Price $89.92 Est. Cost/Share $91.13 Unrealized @ Report Date -2.0%
— Breeze-Eastern Corp 0.1%
Value $827K Shares 59,130 Share Price $13.99 Est. Cost/Share $13.99 Unrealized @ Report Date —
FLO Flowers Foods Inc Com 0.0%
Value $343K Shares 13,882 Share Price $24.71 * Est. Cost/Share $13.91 Unrealized @ Report Date +19.5%
DTD Wisdom Tree Dividend Fund 0.0%
Value $338K Shares 4,975 Share Price $67.94 * Est. Cost/Share $35.65 Unrealized @ Report Date -4.8%
IVZ Invesco LTD 0.0%
Value $224K Shares 7,187 Share Price $31.17 * Est. Cost/Share $18.88 Unrealized @ Report Date +4.0%
— Civeo Corp 0.0%
Value $16,000 Shares 10,950 Share Price $1.46 Est. Cost/Share $1.46 Unrealized @ Report Date —
— Puresafe Water Systems Inc 0.0%
Value $0 Shares 14,000 Share Price $0.00 Est. Cost/Share — Unrealized @ Report Date —