Willis Investment Counsel Diversified Active

Location: Gainesville, GA

CIK: 0001310929 · Show all filings

Period: Q2 2016 (← Previous) (Next →)

Filing Date: Aug 11, 2016

Total Value: $1.174B (100.0% shares, 0.0% debt)

Holdings (125)

CSCO Cisco Systems Inc 2.5%
Value $29.27M Shares 1,020,252 Share Price $28.69 * Est. Cost/Share $16.43 Unrealized @ Report Date +29.7%
JNJ Johnson And Johnson 2.5%
Value $28.9M Shares 238,278 Share Price $121.30 * Est. Cost/Share $62.17 Unrealized @ Report Date +50.1%
MSFT Microsoft Corp 2.3%
Value $26.86M Shares 524,968 Share Price $51.17 * Est. Cost/Share $32.55 Unrealized @ Report Date +39.6%
INTC Intel Corp 2.2%
Value $25.82M Shares 787,144 Share Price $32.80 * Est. Cost/Share $21.94 Unrealized @ Report Date +20.2%
PFE Pfizer Inc 2.1%
Value $25.23M Shares 716,541 Share Price $35.21 * Est. Cost/Share $17.52 Unrealized @ Report Date +26.3%
XOM Exxon Mobil Corp 2.0%
Value $23.12M Shares 246,660 Share Price $93.74 * Est. Cost/Share $56.38 Unrealized @ Report Date +9.2%
— BB&T Corporation 1.9%
Value $22.3M Shares 626,320 Share Price $35.61 Est. Cost/Share $35.43 Unrealized @ Report Date —
KSS Kohls Corp 1.9%
Value $22.1M Shares 582,800 Share Price $37.92 Est. Cost/Share $47.27 Unrealized @ Report Date -19.8%
T AT&T Corp 1.8%
Value $21.71M Shares 502,365 Share Price $43.21 * Est. Cost/Share $11.81 Unrealized @ Report Date +40.4%
MRK Merck & Company, Inc 1.7%
Value $19.99M Shares 347,000 Share Price $57.61 * Est. Cost/Share $31.70 Unrealized @ Report Date +29.5%
LLY Eli Lilly & Co 1.7%
Value $19.82M Shares 251,700 Share Price $78.75 * Est. Cost/Share $46.33 Unrealized @ Report Date +45.1%
AFL Aflac Inc 1.7%
Value $19.63M Shares 272,037 Share Price $72.16 * Est. Cost/Share $20.92 Unrealized @ Report Date +38.2%
OXY Occidental Petroleum Corp 1.7%
Value $19.42M Shares 256,995 Share Price $75.56 * Est. Cost/Share $54.45 Unrealized @ Report Date +6.1%
TGT Target Corp Com 1.6%
Value $18.48M Shares 264,700 Share Price $69.82 * Est. Cost/Share $50.77 Unrealized @ Report Date +3.8%
— Glaxosmithkline PLC 1.5%
Value $17.7M Shares 408,400 Share Price $43.34 Est. Cost/Share $47.39 Unrealized @ Report Date —
DRI Darden Restaurants Inc 1.5%
Value $17.61M Shares 278,050 Share Price $63.34 * Est. Cost/Share $38.97 Unrealized @ Report Date +23.9%
USB Us Bancorp (new) 1.5%
Value $17.27M Shares 428,200 Share Price $40.33 * Est. Cost/Share $29.46 Unrealized @ Report Date -3.4%
PAYX Paychex Inc 1.5%
Value $17.09M Shares 287,250 Share Price $59.50 * Est. Cost/Share $30.72 Unrealized @ Report Date +45.7%
GPC Genuine Parts Co 1.4%
Value $16.68M Shares 164,700 Share Price $101.25 * Est. Cost/Share $66.16 Unrealized @ Report Date +16.3%
JPM JP Morgan Chase & Co 1.4%
Value $16.56M Shares 266,425 Share Price $62.14 * Est. Cost/Share $41.33 Unrealized @ Report Date +16.4%
— Royal Dutch Shell 1.4%
Value $16.48M Shares 298,405 Share Price $55.22 Est. Cost/Share $61.42 Unrealized @ Report Date —
WFC Wells Fargo & Co New Del 1.4%
Value $16.26M Shares 343,495 Share Price $47.33 * Est. Cost/Share $34.44 Unrealized @ Report Date +5.2%
CAT Caterpillar Inc Del 1.4%
Value $16.09M Shares 212,270 Share Price $75.81 * Est. Cost/Share $63.75 Unrealized @ Report Date -4.8%
PEP Pepsico Inc 1.4%
Value $15.91M Shares 150,210 Share Price $105.94 * Est. Cost/Share $67.23 Unrealized @ Report Date +18.3%
PM Philip Morris Intl Inc 1.3%
Value $15.69M Shares 154,260 Share Price $101.72 * Est. Cost/Share $48.70 Unrealized @ Report Date +29.7%
— General Electric 1.3%
Value $15.23M Shares 483,733 Share Price $31.48 Est. Cost/Share $27.58 Unrealized @ Report Date —
IBM Intl Business Machines Corp Ibm 1.3%
Value $14.95M Shares 98,500 Share Price $151.78 * Est. Cost/Share $93.86 Unrealized @ Report Date +3.1%
MCD Mcdonalds Corp Com 1.3%
Value $14.91M Shares 123,898 Share Price $120.34 * Est. Cost/Share $72.10 Unrealized @ Report Date +32.8%
BP Bp Plc Spon Adr 1.3%
Value $14.87M Shares 418,755 Share Price $35.51 Est. Cost/Share $39.25 Unrealized @ Report Date -9.5%
SO Southern Company 1.2%
Value $14.4M Shares 268,440 Share Price $53.63 * Est. Cost/Share $28.02 Unrealized @ Report Date +28.6%
VZ Verizon Communications Com 1.2%
Value $14.24M Shares 255,110 Share Price $55.84 * Est. Cost/Share $26.91 Unrealized @ Report Date +26.0%
AEP American Electric Power Co 1.2%
Value $14.1M Shares 201,100 Share Price $70.09 * Est. Cost/Share $30.93 Unrealized @ Report Date +62.0%
PG Procter & Gamble Co 1.2%
Value $14.05M Shares 165,900 Share Price $84.67 * Est. Cost/Share $61.79 Unrealized @ Report Date +5.8%
— CA INC 1.2%
Value $13.95M Shares 424,800 Share Price $32.83 Est. Cost/Share $28.86 Unrealized @ Report Date —
UPS United Parcel Service 1.2%
Value $13.76M Shares 127,700 Share Price $107.72 * Est. Cost/Share $64.86 Unrealized @ Report Date +17.0%
KO Coca Cola Company 1.2%
Value $13.67M Shares 301,600 Share Price $45.33 * Est. Cost/Share $28.72 Unrealized @ Report Date +17.0%
WMT Wal-Mart Stores Inc 1.1%
Value $13.33M Shares 182,522 Share Price $73.02 * Est. Cost/Share $19.76 Unrealized @ Report Date +4.2%
HAS Hasbro Inc 1.1%
Value $12.48M Shares 148,600 Share Price $83.99 * Est. Cost/Share $50.41 Unrealized @ Report Date +20.8%
ETN Eaton Corp 1.0%
Value $12.21M Shares 204,500 Share Price $59.73 * Est. Cost/Share $50.04 Unrealized @ Report Date -2.9%
CVX Chevron Corp 1.0%
Value $11.54M Shares 110,075 Share Price $104.83 * Est. Cost/Share $70.79 Unrealized @ Report Date -1.2%
AAPL Apple Computer 0.9%
Value $10.96M Shares 114,600 Share Price $95.60 * Est. Cost/Share $22.62 Unrealized @ Report Date -3.6%
— E.I. du Pont de Nemours and Company 0.9%
Value $10.76M Shares 166,000 Share Price $64.80 Est. Cost/Share $53.79 Unrealized @ Report Date —
EMR Emerson Elec Co 0.9%
Value $10.45M Shares 200,300 Share Price $52.16 * Est. Cost/Share $43.96 Unrealized @ Report Date -6.8%
FE First Energy Corp 0.9%
Value $10.16M Shares 291,000 Share Price $34.91 * Est. Cost/Share $22.40 Unrealized @ Report Date +4.8%
GIS General Mills Inc 0.9%
Value $10.03M Shares 140,600 Share Price $71.32 * Est. Cost/Share $35.08 Unrealized @ Report Date +45.2%
TXN Texas Instruments Inc 0.9%
Value $10M Shares 159,681 Share Price $62.65 * Est. Cost/Share $31.64 Unrealized @ Report Date +52.4%
— Linear Technology Corp 0.8%
Value $9.971M Shares 214,300 Share Price $46.53 Est. Cost/Share $45.18 Unrealized @ Report Date —
DLB Dolby Laboratories Inc CL A 0.8%
Value $9.838M Shares 205,600 Share Price $47.85 * Est. Cost/Share $30.12 Unrealized @ Report Date +39.7%
CB CHUBB LTD 0.8%
Value $9.777M Shares 74,800 Share Price $130.71 * Est. Cost/Share $96.06 Unrealized @ Report Date +15.0%
DUK Duke Energy Corp New 0.8%
Value $9.71M Shares 113,186 Share Price $85.79 * Est. Cost/Share $43.06 Unrealized @ Report Date +34.9%
NUE Nucor Corporation 0.8%
Value $9.655M Shares 195,400 Share Price $49.41 * Est. Cost/Share $37.46 Unrealized @ Report Date +6.8%
ADP Automatic Data Proc 0.8%
Value $9.582M Shares 104,300 Share Price $91.87 * Est. Cost/Share $65.31 Unrealized @ Report Date +14.8%
CBRL Cracker Barrel 0.8%
Value $9.517M Shares 55,500 Share Price $171.48 * Est. Cost/Share $79.81 Unrealized @ Report Date +40.9%
TROW Price T Rowe Group Inc 0.8%
Value $9.333M Shares 127,900 Share Price $72.97 * Est. Cost/Share $50.90 Unrealized @ Report Date +1.5%
KMB Kimberly Clark Corp 0.8%
Value $9.211M Shares 67,000 Share Price $137.48 * Est. Cost/Share $63.35 Unrealized @ Report Date +56.6%
DG Dollar General Corp 0.8%
Value $9.191M Shares 97,779 Share Price $94.00 * Est. Cost/Share $53.05 Unrealized @ Report Date +56.8%
— Harris Corporation 0.8%
Value $9.003M Shares 107,900 Share Price $83.44 Est. Cost/Share $71.92 Unrealized @ Report Date —
RY Royal Bank of Canada 0.8%
Value $8.905M Shares 150,700 Share Price $59.09 Est. Cost/Share $61.76 Unrealized @ Report Date -4.3%
— Torchmark Corp 0.7%
Value $8.768M Shares 141,827 Share Price $61.82 Est. Cost/Share $60.28 Unrealized @ Report Date —
PPL PPL Corp 0.7%
Value $8.766M Shares 232,200 Share Price $37.75 * Est. Cost/Share $17.04 Unrealized @ Report Date +45.1%
— Spectra Energy Corp 0.7%
Value $8.762M Shares 239,208 Share Price $36.63 Est. Cost/Share $34.71 Unrealized @ Report Date —
— Maxim Integrated Prods 0.7%
Value $8.705M Shares 243,900 Share Price $35.69 Est. Cost/Share $29.04 Unrealized @ Report Date —
VOD Vodafone Group 0.7%
Value $8.671M Shares 280,700 Share Price $30.89 Est. Cost/Share $33.90 Unrealized @ Report Date -8.9%
DOX Amdocs Ltd 0.7%
Value $8.618M Shares 149,305 Share Price $57.72 * Est. Cost/Share $31.02 Unrealized @ Report Date +55.4%
MUR Murphy Oil Corp 0.7%
Value $8.457M Shares 266,360 Share Price $31.75 * Est. Cost/Share $27.91 Unrealized @ Report Date -19.4%
FITB Fifth Third Bancorp 0.7%
Value $8.334M Shares 473,770 Share Price $17.59 * Est. Cost/Share $13.14 Unrealized @ Report Date -4.1%
IFF International Flavors & Fragrances 0.7%
Value $8.289M Shares 65,753 Share Price $126.06 * Est. Cost/Share $62.27 Unrealized @ Report Date +60.2%
MDT Medtronic PLC SHS 0.7%
Value $8.135M Shares 93,758 Share Price $86.77 * Est. Cost/Share $58.01 Unrealized @ Report Date +17.5%
— Nordstrom Inc 0.6%
Value $7.549M Shares 198,400 Share Price $38.05 Est. Cost/Share $38.05 Unrealized @ Report Date —
MOS Mosaic Company 0.6%
Value $7.518M Shares 287,175 Share Price $26.18 * Est. Cost/Share $30.24 Unrealized @ Report Date -27.1%
RGA Reinsurance Group of America 0.6%
Value $7.363M Shares 75,915 Share Price $96.99 Est. Cost/Share $75.04 Unrealized @ Report Date +29.3%
WLY John Wiley & Sons Inc Class A 0.6%
Value $6.993M Shares 134,015 Share Price $52.18 * Est. Cost/Share $29.02 Unrealized @ Report Date +33.8%
AAP Advance Auto Parts 0.6%
Value $6.953M Shares 43,020 Share Price $161.62 * Est. Cost/Share $130.20 Unrealized @ Report Date +8.8%
— Total SA 0.6%
Value $6.578M Shares 136,750 Share Price $48.10 Est. Cost/Share $49.04 Unrealized @ Report Date —
RCI Rogers Communications 0.6%
Value $6.577M Shares 162,785 Share Price $40.40 Est. Cost/Share $41.22 Unrealized @ Report Date -2.0%
MSM MSC Industrial Direct Co 0.5%
Value $6.33M Shares 89,710 Share Price $70.56 Est. Cost/Share $80.17 Unrealized @ Report Date -12.0%
— Varian Medical Sys Inc 0.5%
Value $6.205M Shares 75,460 Share Price $82.23 Est. Cost/Share $85.53 Unrealized @ Report Date —
BA Boeing Company 0.5%
Value $5.987M Shares 46,100 Share Price $129.87 * Est. Cost/Share $116.71 Unrealized @ Report Date +1.5%
MAT Mattel, Inc. 0.5%
Value $5.807M Shares 185,600 Share Price $31.29 Est. Cost/Share $37.00 Unrealized @ Report Date -15.4%
— Apache Corp 0.5%
Value $5.624M Shares 101,023 Share Price $55.67 Est. Cost/Share $62.58 Unrealized @ Report Date —
SYY Sysco Corporation 0.5%
Value $5.592M Shares 110,200 Share Price $50.74 * Est. Cost/Share $25.04 Unrealized @ Report Date +58.8%
MUSA Murphy USA Inc 0.5%
Value $5.309M Shares 71,586 Share Price $74.16 * Est. Cost/Share $42.98 Unrealized @ Report Date +67.7%
QCOM Qualcom Inc 0.4%
Value $5.17M Shares 96,500 Share Price $53.58 * Est. Cost/Share $47.44 Unrealized @ Report Date -13.2%
KHC Kraft Heinz Company 0.4%
Value $4.994M Shares 56,442 Share Price $88.48 * Est. Cost/Share $48.45 Unrealized @ Report Date +19.4%
— Kellogg 0.4%
Value $4.681M Shares 57,325 Share Price $81.66 * Est. Cost/Share $39.63 Unrealized @ Report Date +37.9%
LMT Lockheed Martin Corp 0.4%
Value $4.666M Shares 18,800 Share Price $248.19 * Est. Cost/Share $148.07 Unrealized @ Report Date +30.2%
— Agrium Inc 0.4%
Value $4.63M Shares 51,200 Share Price $90.43 Est. Cost/Share $96.11 Unrealized @ Report Date —
NSC Norfolk Southern Corp 0.4%
Value $4.496M Shares 52,815 Share Price $85.13 * Est. Cost/Share $65.32 Unrealized @ Report Date +7.2%
FAST Fastenal Co 0.4%
Value $4.426M Shares 99,700 Share Price $44.39 * Est. Cost/Share $8.39 Unrealized @ Report Date +2.9%
DE Deere Co 0.4%
Value $4.23M Shares 52,200 Share Price $81.03 * Est. Cost/Share $68.94 Unrealized @ Report Date +1.0%
MMM 3m Company 0.4%
Value $4.134M Shares 23,605 Share Price $175.13 * Est. Cost/Share $90.68 Unrealized @ Report Date +17.7%
— Laboratory Corp of America 0.3%
Value $3.915M Shares 30,050 Share Price $130.28 Est. Cost/Share $117.13 Unrealized @ Report Date —
COP Conocophillips 0.3%
Value $3.893M Shares 89,295 Share Price $43.60 * Est. Cost/Share $38.13 Unrealized @ Report Date -14.7%
AXP American Express 0.3%
Value $3.864M Shares 63,600 Share Price $60.75 * Est. Cost/Share $61.43 Unrealized @ Report Date -13.3%
ABBNY ABB LTD 0.3%
Value $3.782M Shares 190,700 Share Price $19.83 * Est. Cost/Share $21.79 Unrealized @ Report Date -12.7%
MET Metlife Inc 0.3%
Value $3.736M Shares 93,800 Share Price $39.83 * Est. Cost/Share $33.07 Unrealized @ Report Date -22.3%
DGX Quest Diagnostics, Inc. 0.3%
Value $3.59M Shares 44,100 Share Price $81.41 * Est. Cost/Share $55.45 Unrealized @ Report Date +21.4%
— Ensco PLC SHS CL A 0.3%
Value $3.126M Shares 321,889 Share Price $9.71 Est. Cost/Share $37.24 Unrealized @ Report Date —
BHP BHP Billiton Ltd 0.2%
Value $2.896M Shares 101,395 Share Price $28.56 Est. Cost/Share $54.55 Unrealized @ Report Date -47.6%
META Facebook Inc 0.2%
Value $2.75M Shares 24,065 Share Price $114.27 Est. Cost/Share $96.58 Unrealized @ Report Date +17.5%
RL Ralph Lauren Corp 0.2%
Value $2.674M Shares 29,836 Share Price $89.62 * Est. Cost/Share $96.42 Unrealized @ Report Date -23.1%
WM Waste Management Inc New 0.2%
Value $2.472M Shares 37,295 Share Price $66.28 * Est. Cost/Share $31.54 Unrealized @ Report Date +76.9%
APD Air Products & Chemicals 0.2%
Value $2.429M Shares 17,100 Share Price $142.05 * Est. Cost/Share $95.91 Unrealized @ Report Date +8.6%
CSX Csx Corp 0.2%
Value $2.376M Shares 91,100 Share Price $26.08 * Est. Cost/Share $7.02 Unrealized @ Report Date +8.3%
XEL Xcel Energy Inc 0.2%
Value $2.311M Shares 51,600 Share Price $44.79 * Est. Cost/Share $30.70 Unrealized @ Report Date +8.9%
PKX Posco 0.2%
Value $2.071M Shares 46,530 Share Price $44.51 Est. Cost/Share $73.10 Unrealized @ Report Date -39.1%
BLBD Blue Bird Corporation 0.2%
Value $1.941M Shares 163,150 Share Price $11.90 Est. Cost/Share $10.14 Unrealized @ Report Date +17.3%
DIT Amcon Distributing Co 0.2%
Value $1.833M Shares 20,448 Share Price $89.64 * Est. Cost/Share $64.28 Unrealized @ Report Date +10.3%
VSEC VSE Corp 0.1%
Value $1.69M Shares 25,303 Share Price $66.79 * Est. Cost/Share $25.27 Unrealized @ Report Date +22.7%
TRV Travelers Cos Inc 0.1%
Value $1.643M Shares 13,800 Share Price $119.06 * Est. Cost/Share $75.94 Unrealized @ Report Date +27.3%
— Leucadia National Corp 0.1%
Value $1.628M Shares 93,925 Share Price $17.33 Est. Cost/Share $23.16 Unrealized @ Report Date —
PLSDF Pulse Seismic Inc 0.1%
Value $1.573M Shares 801,025 Share Price $1.96 Est. Cost/Share $2.98 Unrealized @ Report Date -33.3%
— Span-America Medical Systems Inc. 0.1%
Value $1.528M Shares 85,387 Share Price $17.89 Est. Cost/Share $20.17 Unrealized @ Report Date —
STRL Sterling Construction Co Inc 0.1%
Value $1.408M Shares 286,666 Share Price $4.91 Est. Cost/Share $7.31 Unrealized @ Report Date -32.8%
— Echelon Financial Holdings Inc 0.1%
Value $1.332M Shares 145,260 Share Price $9.17 Est. Cost/Share $11.54 Unrealized @ Report Date —
— Nicholas Financial Inc 0.1%
Value $1.287M Shares 125,185 Share Price $10.28 Est. Cost/Share $12.67 Unrealized @ Report Date —
— Creston PLC 0.1%
Value $1.276M Shares 1,103,385 Share Price $1.16 Est. Cost/Share $1.79 Unrealized @ Report Date —
CNRD Conrad Industries Inc 0.1%
Value $1.157M Shares 54,446 Share Price $21.25 Est. Cost/Share $30.04 Unrealized @ Report Date -29.9%
— Patriot Transportation 0.1%
Value $1.035M Shares 53,229 Share Price $19.44 Est. Cost/Share $20.03 Unrealized @ Report Date —
NRC National Research Corp Class A 0.0%
Value $560K Shares 40,870 Share Price $13.70 Est. Cost/Share $14.51 Unrealized @ Report Date -5.6%
— National Research Corp Class B 0.0%
Value $442K Shares 13,329 Share Price $33.16 Est. Cost/Share $33.16 Unrealized @ Report Date —
DTD Wisdom Tree Dividend Fund 0.0%
Value $367K Shares 4,713 Share Price $77.87 * Est. Cost/Share $35.65 Unrealized @ Report Date +7.6%
FLO Flowers Foods Inc Com 0.0%
Value $260K Shares 13,882 Share Price $18.73 * Est. Cost/Share $13.91 Unrealized @ Report Date -7.3%
— Civeo Corp 0.0%
Value $25,000 Shares 13,950 Share Price $1.79 Est. Cost/Share $1.46 Unrealized @ Report Date —
— Puresafe Water Systems Inc 0.0%
Value $1,000 Shares 14,000 Share Price $0.07 Est. Cost/Share — Unrealized @ Report Date —