Willis Investment Counsel Diversified Active

Location: Gainesville, GA

CIK: 0001310929 · Show all filings

Period: Q1 2024 (← Previous) (Next →)

Filing Date: Apr 24, 2024

Total Value: $1.454B (100.0% shares, 0.0% debt)

Holdings (107)

JNJ Johnson And Johnson 3.2%
Value $46.78M Shares 295,737 Est. Cost $101.65 Unrealized +47.8%
MSFT Microsoft Corp 3.1%
Value $44.9M Shares 106,725 Est. Cost $141.27 Unrealized +182.6%
CSCO Cisco Systems Inc 3.0%
Value $44.24M Shares 886,309 Est. Cost $40.50 Unrealized +16.6%
TXN Texas Instruments Inc 3.0%
Value $43.72M Shares 250,957 Est. Cost $116.24 Unrealized +35.8%
LMT Lockheed Martin Corp 2.8%
Value $40.55M Shares 89,150 Est. Cost $334.60 Unrealized +24.3%
ACN Accenture PLC 2.7%
Value $39.68M Shares 114,471 Est. Cost $274.28 Unrealized +29.3%
PAYX Paychex Inc 2.6%
Value $38.27M Shares 311,606 Est. Cost $76.21 Unrealized +50.5%
CB Chubb Ltd 2.6%
Value $37.57M Shares 144,973 Est. Cost $181.71 Unrealized +32.7%
HD Home Depot Inc 2.5%
Value $37.01M Shares 96,470 Est. Cost $248.05 Unrealized +40.5%
INTC Intel Corp 2.5%
Value $36.4M Shares 824,046 Est. Cost $40.28 Unrealized +9.3%
PFE Pfizer Inc 2.3%
Value $33.86M Shares 1,220,067 Est. Cost $27.36 Unrealized -9.9%
MDT Medtronic Inc 2.1%
Value $30.55M Shares 350,537 Est. Cost $80.78 Unrealized -0.2%
MRK Merck & Company, Inc 2.1%
Value $30.49M Shares 231,045 Est. Cost $66.32 Unrealized +74.6%
AMAT Applied Material Inc 2.1%
Value $30.23M Shares 146,572 Est. Cost $122.91 Unrealized +46.8%
VZ Verizon Communications Com 2.0%
Value $28.36M Shares 675,914 Est. Cost $35.76 Unrealized +0.5%
CLX Clorox Co Del Com 1.9%
Value $28.21M Shares 184,237 Est. Cost $165.94 Unrealized -15.6%
COP Conocophillips 1.9%
Value $28.11M Shares 220,849 Est. Cost $88.96 Unrealized +21.0%
PEP Pepsico Inc 1.9%
Value $27.77M Shares 158,660 Est. Cost $121.65 Unrealized +29.3%
TROW Price T Rowe Group Inc 1.8%
Value $26.85M Shares 220,249 Est. Cost $101.44 Unrealized +0.3%
CAT Caterpillar Inc Del 1.8%
Value $26.52M Shares 72,361 Est. Cost $150.33 Unrealized +106.9%
AFL Aflac Inc 1.8%
Value $25.47M Shares 296,624 Est. Cost $36.07 Unrealized +118.3%
XOM Exxon Mobil Corp 1.6%
Value $23.89M Shares 205,482 Est. Cost $82.06 Unrealized +19.5%
BHP BHP Billiton Ltd 1.6%
Value $23.73M Shares 411,298 Est. Cost $57.43 Unrealized
WMT Wal-Mart Stores Inc 1.6%
Value $23.2M Shares 385,545 Est. Cost $52.14 Unrealized +7.5%
TSCO Tractor Supply Co 1.6%
Value $23.03M Shares 87,996 Est. Cost $25.47 Unrealized +81.9%
SHEL Shell 1.5%
Value $22.46M Shares 335,029 Est. Cost $55.37 Unrealized
UPS United Parcel Service 1.3%
Value $19.4M Shares 130,556 Est. Cost $131.12 Unrealized +4.0%
AAPL Apple Computer 1.3%
Value $19.07M Shares 111,183 Est. Cost $142.75 Unrealized +26.3%
FDS Factset Resh Sys Inc 1.3%
Value $19.04M Shares 41,900 Est. Cost $392.30 Unrealized +16.5%
GPC Genuine Parts Co 1.3%
Value $18.86M Shares 121,743 Est. Cost $83.00 Unrealized +65.7%
AOS AO Smith Corporation 1.3%
Value $18.19M Shares 203,309 Est. Cost $59.16 Unrealized +34.8%
DGX Quest Diagnostics, Inc. 1.2%
Value $18.14M Shares 136,300 Est. Cost $95.20 Unrealized +31.5%
T AT&T Corp 1.2%
Value $17.57M Shares 998,410 Est. Cost $15.09 Unrealized +3.5%
LOW Lowe's Companies Inc 1.2%
Value $17.44M Shares 68,474 Est. Cost $160.88 Unrealized +38.0%
ADP Automatic Data Proc 1.2%
Value $17.43M Shares 69,782 Est. Cost $174.09 Unrealized +34.6%
GOOGL Google Inc Class A 1.2%
Value $16.96M Shares 112,351 Est. Cost $102.91 Unrealized +38.0%
HSY Hershey Co 1.1%
Value $16.59M Shares 85,286 Est. Cost $182.08 Unrealized 0.0%
JPM JP Morgan Chase & Co 1.1%
Value $16.06M Shares 80,180 Est. Cost $105.62 Unrealized +64.4%
TGT Target Corp Com 1.1%
Value $15.68M Shares 88,484 Est. Cost $142.93 Unrealized -0.6%
AXP American Express 1.1%
Value $15.35M Shares 67,416 Est. Cost $95.08 Unrealized +113.4%
GD General Dynamics Corp 1.0%
Value $15.23M Shares 53,903 Est. Cost $142.73 Unrealized +80.8%
KMB Kimberly Clark Corp 1.0%
Value $14.52M Shares 112,240 Est. Cost $114.82 Unrealized -0.6%
PG Procter & Gamble Co 1.0%
Value $14.37M Shares 88,592 Est. Cost $121.74 Unrealized +23.1%
Lab Corp Of Amer 1.0%
Value $13.98M Shares 63,991 Est. Cost $205.71 Unrealized
EMR Emerson Elec Co 1.0%
Value $13.96M Shares 123,100 Est. Cost $77.71 Unrealized +27.9%
DRI Darden Restaurants Inc 1.0%
Value $13.87M Shares 83,006 Est. Cost $137.55 Unrealized +13.9%
ETN Eaton Corp 0.9%
Value $13.43M Shares 42,941 Est. Cost $139.94 Unrealized +91.2%
AEP American Electric Power Co 0.9%
Value $13.4M Shares 155,613 Est. Cost $64.20 Unrealized +18.4%
DE Deere Co 0.9%
Value $12.37M Shares 30,117 Est. Cost $254.35 Unrealized +46.5%
GL Globe Life Inc 0.8%
Value $11.68M Shares 100,384 Est. Cost $97.60 Unrealized +23.4%
ADBE Adobe Systems Inc 0.8%
Value $11.66M Shares 23,100 Est. Cost $382.13 Unrealized +50.0%
SNY Sanofi-Aventis 0.8%
Value $11.46M Shares 235,700 Est. Cost $49.25 Unrealized
CVX Chevron Corp 0.8%
Value $11.32M Shares 71,746 Est. Cost $101.83 Unrealized +36.5%
NVDA Nvidia Corp 0.8%
Value $11.18M Shares 12,378 Est. Cost $16.07 Unrealized +350.7%
GNRC Generac 0.8%
Value $11.14M Shares 88,283 Est. Cost $140.05 Unrealized -16.2%
MUR Murphy Oil Corp 0.8%
Value $11.12M Shares 243,407 Est. Cost $24.69 Unrealized +49.4%
DUK Duke Energy Corp New 0.7%
Value $10.76M Shares 111,260 Est. Cost $69.56 Unrealized +27.1%
MMM 3m Company 0.7%
Value $10.38M Shares 97,906 Est. Cost $94.53 Unrealized -16.1%
VLO Valero Energy Corp 0.7%
Value $10.09M Shares 59,117 Est. Cost $55.52 Unrealized +144.4%
KEYS Keysight Technologies 0.7%
Value $9.931M Shares 63,503 Est. Cost $153.55 Unrealized +0.1%
RGA Reinsurance Group America 0.7%
Value $9.816M Shares 50,894 Est. Cost $121.84 Unrealized +43.2%
FTNT Fortinet, Inc 0.6%
Value $8.584M Shares 125,658 Est. Cost $54.40 Unrealized +22.4%
MSM MSC Industrial 0.6%
Value $8.413M Shares 86,701 Est. Cost $87.08 Unrealized +12.6%
MCD Mcdonalds Corp Com 0.6%
Value $8.402M Shares 29,800 Est. Cost $278.01 Unrealized 0.0%
MA Mastercard 0.5%
Value $7.821M Shares 16,241 Est. Cost $326.97 Unrealized +38.4%
WAT Waters Corp 0.5%
Value $7.39M Shares 21,468 Est. Cost $278.25 Unrealized +18.1%
FTRE Fortrea Hldgs Inc 0.5%
Value $7.283M Shares 181,445 Est. Cost $29.59 Unrealized +17.2%
ROST Ross Stores Inc 0.5%
Value $7.212M Shares 49,141 Est. Cost $101.79 Unrealized +37.9%
Total Energies SE 0.5%
Value $7.051M Shares 102,443 Est. Cost $38.95 Unrealized
KVUE Kenvue Inc. 0.4%
Value $6.484M Shares 302,162 Est. Cost $20.98 Unrealized -10.2%
AAP Advance Auto Parts Inc 0.4%
Value $6.039M Shares 70,976 Est. Cost $127.95 Unrealized -48.3%
MOS Mosaic Company 0.3%
Value $4.614M Shares 142,133 Est. Cost $46.86 Unrealized -35.9%
VBR Vanguard Small Cap Value ETF 0.3%
Value $4.289M Shares 22,354 Est. Cost $155.65 Unrealized
MEDP Medpace Holdings, Inc 0.2%
Value $3.084M Shares 7,631 Est. Cost $159.57 Unrealized +120.3%
MXCT MaxCyte Inc Com 0.2%
Value $2.2M Shares 525,000 Est. Cost $3.89 Unrealized +20.6%
STRL Sterling Construction 0.1%
Value $1.592M Shares 14,430 Est. Cost $12.91 Unrealized +603.4%
FTDR Frontdoor Inc 0.1%
Value $1.434M Shares 44,002 Est. Cost $35.83 Unrealized -9.6%
EVTC Evertec, Inc 0.1%
Value $1.418M Shares 35,541 Est. Cost $40.09 Unrealized -2.5%
QLYS Qualys, Inc. 0.1%
Value $1.378M Shares 8,257 Est. Cost $140.93 Unrealized +25.3%
LOGI Logitech International 0.1%
Value $1.354M Shares 15,154 Est. Cost $52.13 Unrealized +66.3%
DCI Donaldson Co Inc 0.1%
Value $1.283M Shares 17,181 Est. Cost $57.66 Unrealized +14.4%
GIL Gildan Activewear Inc 0.1%
Value $1.216M Shares 32,747 Est. Cost $29.76 Unrealized +10.5%
NRC National Research Corporation 0.1%
Value $1.214M Shares 30,639 Est. Cost $44.78 Unrealized -11.7%
HXL Hexcel Corp 0.1%
Value $1.145M Shares 15,724 Est. Cost $56.81 Unrealized +26.6%
CSGS CSG Systems International, Inc 0.1%
Value $1.045M Shares 20,274 Est. Cost $49.38 Unrealized +0.8%
ATKR Atkore International Group 0.1%
Value $959K Shares 5,039 Est. Cost $55.73 Unrealized +177.1%
LQDT Liquidity Svcs Inc 0.1%
Value $892K Shares 47,953 Est. Cost $15.51 Unrealized +11.9%
JBTM John Bean Technologies Corpora 0.1%
Value $774K Shares 7,381 Est. Cost $114.12 Unrealized -13.3%
KO Coca Cola Company 0.0%
Value $636K Shares 10,397 Est. Cost $43.77 Unrealized +29.5%
BRK/A Berkshire Hathaway CL A 0.0%
Value $634K Shares 1 Est. Cost $366657.40 Unrealized +62.0%
JKHY Jack Henry & Associates 0.0%
Value $593K Shares 3,411 Est. Cost $152.95 Unrealized +8.5%
VO Vanguard Mid-Cap Etf 0.0%
Value $569K Shares 2,276 Est. Cost $196.84 Unrealized
DLB Dolby Laboratories, Inc CL A 0.0%
Value $462K Shares 5,521 Est. Cost $70.25 Unrealized +13.4%
OEF IShares S&P 100 0.0%
Value $455K Shares 1,841 Est. Cost $179.44 Unrealized
PAR PAR Technology Corp 0.0%
Value $454K Shares 10,000 Est. Cost $44.19 Unrealized 0.0%
DTD Wisdomtree Total Div Fund 0.0%
Value $394K Shares 5,566 Est. Cost $77.42 Unrealized
TTC The Toro Company 0.0%
Value $345K Shares 3,760 Est. Cost $95.74 Unrealized -3.7%
SUN Sunoco LP/Sunoco Fin Corp Com 0.0%
Value $294K Shares 4,883 Est. Cost $43.10 Unrealized
IBM Intl Business Machines Corp Ib 0.0%
Value $290K Shares 1,520 Est. Cost $123.05 Unrealized +40.2%
FIZZ National Beverage Corp 0.0%
Value $279K Shares 5,882 Est. Cost $40.59 Unrealized +12.5%
SO Southern Company 0.0%
Value $267K Shares 3,717 Est. Cost $59.68 Unrealized +8.5%
FLO Flowers Foods, Inc 0.0%
Value $244K Shares 10,294 Est. Cost $14.66 Unrealized +39.9%
VRSN Verisign Inc 0.0%
Value $210K Shares 1,110 Est. Cost $190.85 Unrealized +2.1%
ABBV Abbvie Inc 0.0%
Value $208K Shares 1,141 Est. Cost $161.99 Unrealized 0.0%
Mycelx Technologies Corp 0.0%
Value $6,804 Shares 10,360 Est. Cost $0.58 Unrealized
CYDY Cytodyn Inc 0.0%
Value $2,128 Shares 13,037 Est. Cost $0.55 Unrealized -67.3%
Puresafe Water Systems Inc 0.0%
Value $1 Shares 14,000 Est. Cost Unrealized